This brightening serum is formulated around Niacinamide and Tranexamic Acid to fade the look of dark spots and brighten dull-looking skin.

This brightening moisturizer is formulated around Niacinamide and Tranexamic Acid to brighten dull-looking skin and fade the look of dark spots.

Serum
General Moisturizer
Korean South Korea
Indonesian Indonesia

What's inside

What's inside

Key Ingredients

Benefits

Concerns

Ingredients Side-by-side

Show highlights for:

Water

Skin Conditioning

Glycerin

Humectant
0 / 0 Helps hydrate Dry Skin IconGood for Scar Healing IconGood for Barrier Repair Icon

Niacinamide

Smoothing
Niacinamide IconHelps fight Acne IconHelps with Anti-Aging IconHelps brighten skin IconHelps reduce irritation IconGood for Oily Skin IconGood for Minimizing Pores IconHelps reduce Skin Redness IconGood for Scar Healing IconGood for Dark Spots IconGood for Skin Texture IconGood for Barrier Repair Icon

Tranexamic Acid

Astringent
Tranexamic Acid IconHelps brighten skin IconHelps reduce irritation IconHelps reduce Skin Redness IconGood for Dark Spots Icon

Butylene Glycol

Humectant
1 / 0 Helps hydrate Dry Skin IconGood for Barrier Repair Icon

Diethoxyethyl Succinate

Solvent

1,2-Hexanediol

Skin Conditioning
Helps hydrate Dry Skin Icon

Arbutin

Antioxidant
Arbutin IconAntioxidant IconHelps brighten skin IconGood for Scar Healing IconGood for Dark Spots Icon

Sodium Hyaluronate

Humectant
0 / 0 Hyaluronic Acid IconHelps with Anti-Aging IconHelps hydrate Dry Skin IconHelps reduce Skin Redness IconGood for Barrier Repair Icon

Alpha-Arbutin

Antioxidant
Arbutin IconAntioxidant IconHelps brighten skin IconGood for Scar Healing IconGood for Dark Spots Icon

Coccinia Indica Fruit Extract

Skin Conditioning
Helps reduce irritation IconHelps reduce Skin Redness Icon

Eclipta Prostrata Extract

Skin Conditioning
Helps reduce irritation Icon

Macadamia Integrifolia Seed Oil

Skin Conditioning
Oil IconHelps hydrate Dry Skin IconMay worsen Seborrheic Dermatitis IconNot safe for Fungal Acne Icon

Olea Europaea Fruit Oil

Masking
0-2 / 0 Oil IconFragrance IconHelps hydrate Dry Skin IconBad for Acne Prone Skin IconMay worsen Seborrheic Dermatitis IconMay worsen Keratosis Pilaris IconNot safe for Fungal Acne Icon

Simmondsia Chinensis Seed Oil

Emollient
0-2 / 0 Oil IconHelps hydrate Dry Skin IconGood for Scar Healing IconGood for Barrier Repair IconMay worsen Seborrheic Dermatitis IconNot safe for Fungal Acne Icon

Vitis Vinifera Seed Oil

Emollient
2-3 / 0 Oil IconHelps hydrate Dry Skin IconHelps reduce Skin Redness IconMay worsen Seborrheic Dermatitis IconNot safe for Fungal Acne Icon

Theobroma Cacao Extract

Skin Conditioning

Hydrolyzed Hyaluronic Acid

Humectant
Hyaluronic Acid IconHelps with Anti-Aging IconHelps hydrate Dry Skin IconGood for Scar Healing Icon

Chamaecyparis Obtusa Leaf Extract

Skin Conditioning

Prunus Persica Flower Extract

Moisturising

Camellia Sinensis Seed Oil

Humectant
Oil IconHelps hydrate Dry Skin IconHelps reduce irritation IconMay worsen Seborrheic Dermatitis IconNot safe for Fungal Acne Icon

Yeast Ferment Extract

Skin Conditioning

Centella Asiatica Extract

Cleansing
Helps with Anti-Aging IconHelps reduce irritation IconHelps reduce Skin Redness IconGood for Scar Healing IconGood for Skin Texture IconGood for Barrier Repair Icon

Artemisia Princeps Leaf Extract

Skin Conditioning

Candida Bombicola/Glucose/Methyl Rapeseedate Ferment

Antimicrobial

Hyaluronic Acid

Humectant
Hyaluronic Acid IconHelps with Anti-Aging IconHelps hydrate Dry Skin IconGood for Scar Healing IconGood for Barrier Repair Icon

Pentylene Glycol

Skin Conditioning
Good for Barrier Repair Icon

Betaine Salicylate

Antimicrobial
BHA IconHelps fight Acne IconGood for Oily Skin IconGood for Minimizing Pores IconMay worsen Perioral Dermatitis IconMay worsen Psoriasis IconMay worsen Rosacea Icon

Sucrose Palmitate

Emollient

Hydrogenated Lecithin

Emulsifying
Helps hydrate Dry Skin IconGood for Barrier Repair Icon

Gellan Gum

Sodium Phytate

Chelating

Cellulose

Absorbent
Good for Oily Skin Icon

Caprylic/Capric Triglyceride

Masking
Coconut Derived IconHelps hydrate Dry Skin IconGood for Barrier Repair Icon

Panthenol

Skin Conditioning
0 / 0 Helps hydrate Dry Skin IconHelps reduce irritation IconHelps reduce Skin Redness IconGood for Scar Healing IconGood for Barrier Repair Icon

Cyanocobalamin

Skin Conditioning

Polyglutamic Acid

Skin Conditioning
Helps hydrate Dry Skin IconHelps reduce Skin Redness IconGood for Scar Healing IconGood for Barrier Repair Icon

3-O-Ethyl Ascorbic Acid

Skin Conditioning
Vitamin C IconHelps brighten skin IconGood for Minimizing Pores IconHelps reduce Skin Redness IconGood for Scar Healing IconGood for Skin Texture Icon

Ceramide NP

Skin Conditioning
Ceramide IconHelps with Anti-Aging IconHelps hydrate Dry Skin IconHelps reduce irritation IconHelps reduce Skin Redness IconGood for Barrier Repair Icon

Dextrin

Absorbent

Asiaticoside

Antioxidant
Antioxidant IconHelps with Anti-Aging IconHelps reduce irritation IconHelps reduce Skin Redness IconGood for Scar Healing IconGood for Skin Texture IconGood for Barrier Repair Icon

Madecassic Acid

Skin Conditioning
Helps with Anti-Aging IconHelps reduce irritation IconHelps reduce Skin Redness IconGood for Scar Healing IconGood for Barrier Repair Icon

Asiatic Acid

Skin Conditioning
Helps with Anti-Aging IconHelps reduce Skin Redness IconGood for Scar Healing IconGood for Barrier Repair Icon

Dimethylsilanol Hyaluronate

Humectant
Hyaluronic Acid Icon

Hydrolyzed Sodium Hyaluronate

Skin Conditioning
Helps hydrate Dry Skin IconHelps reduce irritation IconGood for Scar Healing Icon

Potassium Hyaluronate

Skin Conditioning

Hydroxypropyltrimonium Hyaluronate

Helps hydrate Dry Skin Icon

Sodium Hyaluronate Crosspolymer

Humectant
Hyaluronic Acid IconHelps hydrate Dry Skin IconGood for Scar Healing Icon

Sodium Hyaluronate Dimethylsilanol

Humectant

Sodium Acetylated Hyaluronate

Humectant
Hyaluronic Acid IconHelps with Anti-Aging Icon

Xanthan Gum

Emulsifying

Water

Skin Conditioning

Potassium Methoxysalicylate

Bleaching

Niacinamide 5%

Smoothing
Niacinamide IconHelps fight Acne IconHelps with Anti-Aging IconHelps brighten skin IconHelps reduce irritation IconGood for Oily Skin IconGood for Minimizing Pores IconHelps reduce Skin Redness IconGood for Scar Healing IconGood for Dark Spots IconGood for Skin Texture IconGood for Barrier Repair Icon

Tranexamic Acid 3%

Astringent
Tranexamic Acid IconHelps brighten skin IconHelps reduce irritation IconHelps reduce Skin Redness IconGood for Dark Spots Icon

Cyclopentasiloxane

Emollient
Silicon Icon

Undecylenoyl Phenylalanine 2%

Skin Conditioning
Good for Dark Spots Icon

Squalane

Emollient
1 / 0 Helps with Anti-Aging IconHelps hydrate Dry Skin IconGood for Barrier Repair Icon

Alpha-Arbutin 2%

Antioxidant
Arbutin IconAntioxidant IconHelps brighten skin IconGood for Scar Healing IconGood for Dark Spots Icon

Saccharide Isomerate

Humectant
Helps hydrate Dry Skin IconHelps reduce Skin Redness IconGood for Barrier Repair Icon

Glycerin

Humectant
0 / 0 Helps hydrate Dry Skin IconGood for Scar Healing IconGood for Barrier Repair Icon

Propylene Glycol

Humectant
0 / 0 Helps hydrate Dry Skin IconMay worsen Eczema IconMay worsen Rosacea Icon

Isohexadecane

Emollient

Glutathione 1%

Helps brighten skin IconHelps reduce Skin Redness IconGood for Dark Spots Icon

Dimethicone/Vinyl Dimethicone Crosspolymer

Skin Conditioning
Silicon Icon

Arbutin

Antioxidant
Arbutin IconAntioxidant IconHelps brighten skin IconGood for Scar Healing IconGood for Dark Spots Icon

Vitis Vinifera Seed Extract

Antimicrobial
Antioxidant IconHelps reduce irritation IconHelps reduce Skin Redness Icon

Lecithin

Emollient
Helps hydrate Dry Skin IconGood for Barrier Repair Icon

Linoleic Acid

Cleansing
Helps hydrate Dry Skin IconHelps reduce irritation IconGood for Scar Healing IconGood for Dark Spots IconGood for Barrier Repair IconMay worsen Seborrheic Dermatitis IconNot safe for Fungal Acne Icon

Tocopheryl Acetate

Antioxidant
0 / 0 Vitamin E IconAntioxidant IconHelps brighten skin Icon

Sodium Ascorbyl Phosphate

Antioxidant
Vitamin C IconAntioxidant IconHelps with Anti-Aging IconHelps brighten skin IconGood for Minimizing Pores IconHelps reduce Skin Redness IconGood for Scar Healing IconGood for Skin Texture Icon

PEG-40 Hydrogenated Castor Oil

Emulsifying
Oil IconMay worsen Seborrheic Dermatitis IconNot safe for Fungal Acne Icon

Linolenic Acid

Cleansing
Synthetic Fragrance IconFragrance IconHelps hydrate Dry Skin IconHelps reduce irritation IconGood for Dark Spots IconMay worsen Seborrheic Dermatitis IconNot safe for Fungal Acne Icon

PEG-10 Dimethicone Crosspolymer

Stabilising
Silicon Icon

Centella Asiatica Leaf Extract

Skin Conditioning
Helps with Anti-Aging IconHelps reduce irritation IconHelps reduce Skin Redness IconGood for Barrier Repair Icon

Butylene Glycol

Humectant
1 / 0 Helps hydrate Dry Skin IconGood for Barrier Repair Icon

Hamamelis Virginiana Leaf Extract

Skin Conditioning
Can worsen Dry Skin IconMay worsen Keratosis Pilaris Icon

Citric Acid

Buffering
AHA IconHelps brighten skin IconMay worsen Rosacea Icon

Sodium Sulfite

Preservative
Preservative Icon

Acetyl Tyrosine

Skin Conditioning

Saxifraga Sarmentosa Extract

Skin Conditioning

Paeonia Suffruticosa Root Extract

Skin Protecting

Aminopropyl Ascorbyl Phosphate

Antioxidant
Vitamin C IconAntioxidant IconHelps brighten skin IconGood for Minimizing Pores IconHelps reduce Skin Redness IconGood for Skin Texture Icon

Scutellaria Baicalensis Root Extract

Astringent
Helps reduce Skin Redness Icon

Pisum Sativum Seed Extract

Skin Conditioning

Chenopodium Quinoa Seed Extract

Skin Conditioning
Helps hydrate Dry Skin Icon

Benzyl Alcohol

Perfuming
Alcohol IconSynthetic Fragrance IconFragrance IconPreservative IconMay worsen Eczema IconMay cause irritation IconEU Allergen Icon

Potassium Sorbate

Preservative
Preservative Icon

Sodium Benzoate

Masking
Preservative Icon

Pentylene Glycol

Skin Conditioning
Good for Barrier Repair Icon

Potassium Thiocyanate

Stabilising

Lactoferrin

Skin Conditioning

Lactoperoxidase

Stabilising

Glucose Oxidase

Stabilising

Glucose Pentaacetate

Emulsion Stabilising

Potassium Phosphate

Buffering

Disodium Phosphate

Buffering

Ubiquinone

Antioxidant
Antioxidant IconHelps with Anti-Aging Icon

Sodium Palmitoyl Proline

Skin Conditioning

Nymphaea Alba Flower Extract

Skin Conditioning

Dipropylene Glycol

Humectant

Phenoxyethanol

Preservative
Preservative Icon

Ethylhexylglycerin

Skin Conditioning

Vaccinium Myrtillus Fruit Extract

Skin Conditioning

Terminalia Ferdinandiana Fruit Extract

Antioxidant
Antioxidant Icon

1,2-Hexanediol

Skin Conditioning
Helps hydrate Dry Skin Icon

Glycyrrhiza Glabra Root Extract

Bleaching
Helps hydrate Dry Skin IconHelps brighten skin IconHelps reduce irritation IconHelps reduce Skin Redness IconGood for Scar Healing IconGood for Dark Spots IconGood for Barrier Repair Icon

Ceteareth-25

Cleansing

Cetyl Alcohol

Emollient
2 / 2 Fatty Alcohol IconCoconut Derived IconMay worsen Seborrheic Dermatitis IconNot safe for Fungal Acne Icon

Behenic Acid

Cleansing
0 / 0 Helps hydrate Dry Skin IconMay worsen Seborrheic Dermatitis IconNot safe for Fungal Acne Icon

Cholesterol

Emollient
0 / 0 Helps hydrate Dry Skin IconGood for Barrier Repair Icon

Ceramide NP

Skin Conditioning
Ceramide IconHelps with Anti-Aging IconHelps hydrate Dry Skin IconHelps reduce irritation IconHelps reduce Skin Redness IconGood for Barrier Repair Icon

Ceramide Ns

Skin Conditioning
Ceramide IconHelps with Anti-Aging IconHelps hydrate Dry Skin IconHelps reduce irritation IconHelps reduce Skin Redness IconGood for Barrier Repair Icon

Ceramide Eos

Skin Conditioning
Ceramide IconHelps with Anti-Aging IconHelps hydrate Dry Skin IconHelps reduce irritation IconGood for Barrier Repair Icon

Ceramide EOP

Skin Conditioning
Ceramide IconHelps with Anti-Aging IconHelps hydrate Dry Skin IconHelps reduce irritation IconHelps reduce Skin Redness IconGood for Barrier Repair Icon

Ceramide AP

Skin Conditioning
Ceramide IconHelps with Anti-Aging IconHelps hydrate Dry Skin IconHelps reduce irritation IconHelps reduce Skin Redness IconGood for Barrier Repair Icon

Caprooyl Phytosphingosine

Skin Conditioning
Helps hydrate Dry Skin Icon

Caprooyl Sphingosine

Skin Conditioning

Ascorbyl Palmitate

Antioxidant
2 / 0 Vitamin C IconAntioxidant IconHelps brighten skin IconGood for Scar Healing IconMay worsen Seborrheic Dermatitis IconNot safe for Fungal Acne Icon

Tocopherol

Antioxidant
0-3 / 0-3 Vitamin E IconAntioxidant IconHelps with Anti-Aging IconHelps hydrate Dry Skin IconHelps brighten skin IconHelps reduce Skin Redness IconGood for Dark Spots IconGood for Barrier Repair Icon

Glyceryl Stearate

Emollient
1 / 0 May worsen Seborrheic Dermatitis IconNot safe for Fungal Acne Icon

Glyceryl Oleate

Emollient
Synthetic Fragrance IconFragrance IconMay worsen Seborrheic Dermatitis IconNot safe for Fungal Acne Icon

Arisaema Amurense Extract

Skin Conditioning

Decyl Glucoside

Cleansing
Coconut Derived Icon

Kojic Acid

Antioxidant
Kojic Acid IconAntioxidant IconHelps brighten skin IconGood for Scar Healing IconGood for Dark Spots Icon

Hexapeptide-2

Bleaching
Peptide Icon

Carbomer

Emulsion Stabilising
1 / 0

Borago Officinalis Seed Oil

Emollient
Oil IconHelps hydrate Dry Skin IconHelps reduce irritation IconHelps reduce Skin Redness IconGood for Barrier Repair IconBad for Acne Prone Skin IconMay worsen Seborrheic Dermatitis IconMay worsen Keratosis Pilaris IconNot safe for Fungal Acne Icon

Arginine

Masking
Helps hydrate Dry Skin IconGood for Scar Healing Icon

4-Butylresorcinol

Antioxidant
Rucinol IconAntioxidant IconHelps brighten skin IconGood for Dark Spots Icon

Dextrin

Absorbent

Tetrahydrodiferuloylmethane

Antioxidant
Antioxidant Icon

Sodium Hyaluronate Crosspolymer

Humectant
Hyaluronic Acid IconHelps hydrate Dry Skin IconGood for Scar Healing Icon

Sodium Hyaluronate

Humectant
0 / 0 Hyaluronic Acid IconHelps with Anti-Aging IconHelps hydrate Dry Skin IconHelps reduce Skin Redness IconGood for Barrier Repair Icon

Sodium Acetylated Hyaluronate

Humectant
Hyaluronic Acid IconHelps with Anti-Aging Icon

Hydrolyzed Sodium Hyaluronate

Skin Conditioning
Helps hydrate Dry Skin IconHelps reduce irritation IconGood for Scar Healing Icon

Disodium EDTA

Chelating

Allantoin

Skin Conditioning
0 / 0 Helps hydrate Dry Skin IconHelps reduce irritation IconHelps reduce Skin Redness IconGood for Scar Healing IconGood for Barrier Repair Icon

Aminomethyl Propanol

Buffering

Dimethylmethoxy Chromanyl Palmitate

Skin Conditioning
May worsen Seborrheic Dermatitis IconNot safe for Fungal Acne Icon

Acetyl Glucosamine

Skin Conditioning
Helps with Anti-Aging IconHelps brighten skin IconGood for Dark Spots Icon

Hyaluronic Acid

Humectant
Hyaluronic Acid IconHelps with Anti-Aging IconHelps hydrate Dry Skin IconGood for Scar Healing IconGood for Barrier Repair Icon

Dipeptide-4

Skin Conditioning
Peptide Icon

Retinyl Palmitate

Skin Conditioning
1-3 / 1-3 Retinoid IconHelps brighten skin IconGood for Scar Healing IconGood for Dark Spots IconMay worsen Seborrheic Dermatitis IconNot safe for Fungal Acne Icon

Water, Potassium Methoxysalicylate, Niacinamide 5%, Tranexamic Acid 3%, Cyclopentasiloxane, Undecylenoyl Phenylalanine 2%, Squalane, Alpha-Arbutin 2%, Saccharide Isomerate, Glycerin, Propylene Glycol, Isohexadecane, Glutathione 1%, Dimethicone/Vinyl Dimethicone Crosspolymer, Arbutin, Vitis Vinifera Seed Extract, Lecithin, Linoleic Acid, Tocopheryl Acetate, Sodium Ascorbyl Phosphate, PEG-40 Hydrogenated Castor Oil, Linolenic Acid, PEG-10 Dimethicone Crosspolymer, Centella Asiatica Leaf Extract, Butylene Glycol, Hamamelis Virginiana Leaf Extract, Citric Acid, Sodium Sulfite, Acetyl Tyrosine, Saxifraga Sarmentosa Extract, Paeonia Suffruticosa Root Extract, Aminopropyl Ascorbyl Phosphate, Scutellaria Baicalensis Root Extract, Pisum Sativum Seed Extract, Chenopodium Quinoa Seed Extract, Benzyl Alcohol, Potassium Sorbate, Sodium Benzoate, Pentylene Glycol, Potassium Thiocyanate, Lactoferrin, Lactoperoxidase, Glucose Oxidase, Glucose Pentaacetate, Potassium Phosphate, Disodium Phosphate, Ubiquinone, Sodium Palmitoyl Proline, Nymphaea Alba Flower Extract, Dipropylene Glycol, Phenoxyethanol, Ethylhexylglycerin, Vaccinium Myrtillus Fruit Extract, Terminalia Ferdinandiana Fruit Extract, 1,2-Hexanediol, Glycyrrhiza Glabra Root Extract, Ceteareth-25, Cetyl Alcohol, Behenic Acid, Cholesterol, Ceramide NP, Ceramide Ns, Ceramide Eos, Ceramide EOP, Ceramide AP, Caprooyl Phytosphingosine, Caprooyl Sphingosine, Ascorbyl Palmitate, Tocopherol, Glyceryl Stearate, Glyceryl Oleate, Arisaema Amurense Extract, Decyl Glucoside, Kojic Acid, Hexapeptide-2, Carbomer, Borago Officinalis Seed Oil, Arginine, 4-Butylresorcinol, Dextrin, Tetrahydrodiferuloylmethane, Sodium Hyaluronate Crosspolymer, Sodium Hyaluronate, Sodium Acetylated Hyaluronate, Hydrolyzed Sodium Hyaluronate, Disodium EDTA, Allantoin, Aminomethyl Propanol, Dimethylmethoxy Chromanyl Palmitate, Acetyl Glucosamine, Hyaluronic Acid, Dipeptide-4, Retinyl Palmitate

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Ingredients Explained

These ingredients are found in both products.

Ingredients higher up in an ingredient list are typically present in a larger amount.

Skin Conditioning, Solvent

1,2-Hexanediol is a synthetic liquid and another multi-functional powerhouse. 

It is a:

  • Humectant, drawing moisture into the skin
  • Emollient, helping to soften skin
  • Solvent, dispersing and stabilizing formulas
  • Preservative booster, enhancing the antimicrobial activity of other preservatives 
Antioxidant, Bleaching, Skin Conditioning

Alpha-Arbutin is a brightening active used to fade dark spots, melasma, and post-acne marks. Structurally, it is a hydroquinone with a sugar molecule attached (but is much gentler than raw hydroquinone).

It has a pretty elegant way of working; it slots into tyrosinase, or the key enzyme that your skin uses to make melanin), and competitively blocks it so your skin produces less pigment over time.

There are two forms of arbutin and alpha is the better one to reach for: it works at lower amounts, absorbs into skin more easily, and has a strong safety record.

The science backs this up too: lab and animal studies confirm it lowers melanin by blocking tyosinase and the more you use (up to a point), the more it works.

Human studies look good too.

A 2024 trial found a cream with 5% alpha-arbutin and 2% kojic acid worked about as well as a prescription melasma cream but with fewer side effects. Another study showed 2% alpha-arbutin paired with 10% Trihydroxybenzoic Acid Glucoside and sunscreen faded dark spots and melasma without causing irritation.

Concentration-wise, most serums land in the 1-2% range.

The EU's Scientific Committee on Consumer Safety concluded that alpha-arbutin is safe in face creams up to 2% and body lotions up to 0.5%.

Overall, this is a well-studied and low-irritation brightener that's a great pick for anyone dealing with uneven skin tone. It also pairs well with vitamin C, niacinamide, and sunscreen.

Alpha-Arbutin is a brightening molecule with a sugar attached to it. That sugar makes it love water which is great for keeping products stable...but not so great for getting through your skin.

The outer layer of your skin is oily and waterproof by design so water-loving ingredients have a harder time getting past it.

Lab tests using real human skin show only a tiny fraction of the Alpha-Arbutin applied actually made it below the surface. Most of it just sat on top and eventually got washed or rubbed away.

So why bother?

Because it doesn't really need to go far. Pigment gets made just under the surface so even a small amount landing in the right place can slow it down. Studies where people used 2% Alpha-Arbutin along with sunscreen did see dark spots fade. Keep in mind it's just slow so expect months, not weeks.

You might have heard Alpha-Arbutin turns into hydroquinone (a much stronger, prescription-level brightener) once it's on your face. It can happen in theory since bacteria on your skin can break that sugar off.

But the amount was almost nothing when researchers actually measured it on real people. That's why European safety regulators looked at all of this in 2023 and said 2% for face products and 0.5% for body products is fine.

We can tell you a product has Alpha-Arbutin in it but nobody can tell you how much will absorb into your skin. Here's why:

This is why safety regulators test absorption on actual skin in a lab instead of trying to calculate it. If it could be predicted from an ingredient list, they'd do that.

Learn more about Alpha-Arbutin
Antioxidant, Bleaching, Skin Conditioning

Arbutin is a naturally occurring molecule (found in bearberry, cranberry, and blueberry) that is used in skincare as a gentle brightening agent to fade dark spots, melasma, and post-inflammatory hyperpigmentation.

Chemically, it is a sugar-bound form of hydroquinone.

It works mainly by inhibiting tyrosinase, the enzyme your skin uses to make melanin. This means less new pigment gets produced over time.

There are two forms you'll see on labels: beta-arbutin (listed as just "Arbutin") and alpha-arbutin (the more stable and effective of the two).

The evidence behind this is solid: it's less cytotoxic to melanocytes than hydroquinone and comparably effective with kojic acid for hyperpigmentation.

One human study using a 10% solution reduced UVR-induced hyperpigmentation by 43.5% (jumping to 63.3% when paired with aloesin).

More recent clinical work backs it up too; a 2025 study on a 5% alpha-arbutin + 2% kojic acid cream found it comparable to triple combination prescription formulas but with lower recurrence for melasma.

Typical usage in cosmetics serums land in the 1-2% range.

It's a well-tolerated, non-irritating, and non-photoreactive ingredient that also gives some antioxidant benefits too.

Learn more about Arbutin
Humectant, Masking, Skin Conditioning

Butylene Glycol (or BG) is used within cosmetic products for a few different reasons:

Overall, Butylene Glycol is a safe and well-rounded ingredient that works well with other ingredients.

Though this ingredient works well with most skin types, some people with sensitive skin may experience a reaction such as allergic rashes, closed comedones, or itchiness.

Learn more about Butylene Glycol
Skin Conditioning

Ceramide NP (formerly known as Ceramide 3) is one of the skin's naturally occurring lipids.

Since ceramides are the major lipid components of the skin, they are crucial for maintaining skin barrier and hydration. Ceramide NP most closely mirrors the dominant kind in human skin amongst ceramide subtypes.

This ceramide works by slotting into gaps within the stratum corneum's lipid matrix to limit trans-epidermal water loss (TEWL) and shield the skin against external irritants.

A study with 312 patients found that using a ceramide-containing routine for 4 weeks reduced the severity of atopic dermatitis by over 61%.

Another clinical study in subjects aged 60 and older found that a ceramide body wash and moisturizer improved skin dryness and itchy skin in 15 days.

Overall, ceramides are considered non-irritating and safety tests have found little to no observable adverse effects from using this ingredient.

Ceramide NP is usually sourced from plants (like soybean or rice bran), or produced synthetically.

Learn more about Ceramide NP
Absorbent

Dextrin is a starch-derived polysaccharide. It's made by partially breaking down corn, potato, or other plant starches.

Think of it as "half-processed" starch; it's less complex than the original but not fully broken down into sugar like maltodextrin.

In cosmetics, it mainly functions as a bulking agent, viscosity controller, binder, and absorbent. It helps thicken products, stabilize powders, and get certain textures a less "wet" feel.

This ingredient has a pretty solid safety profile; it's recognized as a safe food additive and its large molecular size means it doesn't meaningfully penetrate skin.

Human repeat insult patch tests using a rinse-off facial product containing 42.69% dextrin found no skin irritation or sensitization in 54 subjects.

Typical real-world usage is much lower: usually under 1% as a texture modifier and up to 40% in masks (rinse off products use less).

Learn more about Dextrin
Humectant, Skin Conditioning, Skin Protecting

Glycerin (or glycerol) is a compound naturally found in your skin. It's a powerhouse humectant that pulls water into the stratum corneum.

Topically, glycerin does several things at once:

Your skin makes glycerin on its own (mostly from sebaceous oil breakdown) and shuttles it to your outermost layer of skin, or your epidermis, via aquaporin-3.

Aquaporin-3 is a transporter that is essential for normal skin hydration, elasticity, and repair. Interestingly, mice lacking in AQP3 have dry and less elastic skin that can be fully corrected with glycerin.

This ingredient is non-irritating, plays well with almost every ingredient, and works across all skin types. Typical use is anywhere between 3-10% but can go up to 79% in some leave-on products.

Just know very high concentrations (>40%) can feel tacky in low humidity.

Glycerin is the name for this ingredient in American English. British English uses Glycerol/Glycerine.

Learn more about Glycerin
Humectant, Moisturising, Skin Conditioning

Hyaluronic acid (HA) is a glycosaminoglycan (basically a long sugar chain) that your skin already makes on its own. In your skin, HA lives in the extracellular matrix and acts as the body's moisture reservoir.

Topically, HA is a humectant that binds water and helps skin look more plump, smooth, and hydrated.

The only catch is that HA isn't a single thing; it actually comes in a wide range of molecular weights (~50 - 2,000+ kDA) and size matters.

Some clinical evidence links low molecular weight versions to improved wrinkle depth, elasticity, anti-inflammatory effects, and barrier repair.

This is why the best HA serums blend the two sizes together so you get the best of both worlds.

The majority of cosmetic HA is produced by bacterial fermentation, typically using Streptococcus or Bacillus strains. Typical use levels in skincare sit around 0.1-2%.

A clinical study using a 0.2% low-molecular weight HA gel showed improvement in facial seborrheic dermatitis with excellent tolerance.

These are some other common types of Hyaluronic Acid:

Learn more about Hyaluronic Acid
Skin Conditioning

This ingredient is created by putting sodium hyaluronate through hydrolysis.

You might know this as 'mini' or 'ultra low-molecular weight' hyaluronic acid. The small molecule size means it is able to travel deeper in the skin.

According to studies, low molecular-weight hyaluronic acid can:

One study from 2011 found ultra-low weight HA to show pro-inflammatory properties. Another study from 2022 found it to downregulate UV-B induced inflammation.

Hydrolysis is a process of changing a molecule using water or enzymes.

This ingredient is water-soluble.

Learn more about Hydrolyzed Sodium Hyaluronate
Smoothing

Niacinamide is a multitasking form of vitamin B3 that strengthens the skin barrier, reduces pores and dark spots, regulates oil, and improves signs of aging.

And the best part? It's gentle and well-tolerated by most skin types, including sensitive and reactive skin.

You might have heard of "niacin flush", or the reddening of skin that causes itchiness. Niacinamide has not been found to cause this.

In very rare cases, some individuals may not be able to tolerate niacinamide at all or experience an allergic reaction to it.

If you are experiencing flaking, irritation, and dryness with this ingredient, be sure to double check all your products as this ingredient can be found in all categories of skincare.

When incorporating niacinamide into your routine, look out for concentration amounts. Typically, 5% niacinamide provides benefits such as fading dark spots. However, if you have sensitive skin, it is better to begin with a smaller concentration.

When you apply niacinamide to your skin, your body converts it into nicotinamide adenine dinucleotide (NAD). NAD is an essential coenzyme that is already found in your cells as "fuel" and powers countless biological processes.

In your skin, NAD helps repair cell damage, produce new healthy cells, support collagen production, strengthen the skin barrier, and fight environmental stressors (like UV and pollution).

Our natural NAD levels start to decline with age, leading to slower skin repair, visible aging, and a weaker skin barrier. By providing your skin niacinamide, you're recharging your skin's NAD levels. This leads to stronger, healthier, and younger looking skin.

Another name for vitamin B3 is nicotinamide. This vitamin is water-soluble and our bodies don't store it. We obtain Vitamin B3 from either food or skincare. Meat, fish, wheat, yeast, and leafy greens contain vitamin B3.

The type of niacinamide used in skincare is synthetically created.

Learn more about Niacinamide
Skin Conditioning, Solvent

Pentylene Glycol (1,2-pentanediol) is a multitasking little diol with three main roles in a formula:

Research on alkanediols (the family pentylene glycol belongs to) show they work by disrupting microbial cell membranes. This disruption helps the primary preservative system in a product work more effectively at lower doses.

On the safety side, the Cosmetic Ingredient Review Expert Panel has concluded this ingredient to be safe as used in current cosmetic practices + concentrations.

Typical use levels in a formula run about 1-5%.

Learn more about Pentylene Glycol

Sodium Acetylated Hyaluronate is a type of Hyaluronic Acid.

Hyaluronic Acids help moisturize, soothe, and protect the skin.

Read about common types of Hyaluronic Acid here:

Learn more about Sodium Acetylated Hyaluronate
Humectant, Skin Conditioning

Sodium Hyaluronate is the salt form of hyaluronic acid. It is a long sugar chain that is naturally found in your skin, joints, and connective tissue that maintains hydration and elasticity.

In skincare, it works as a humectant. It pulls water from the environment and deeper layers of skin and binds it to the surface.

Interestingly, the size of the molecule affects its behavior:

Some clinical evidence links low molecular weight versions to improved wrinkle depth, elasticity, anti-inflammatory effects, and barrier repair.

Many serums use a blend of both weights so you can get surface hydration plus longer-lasting and deeper effects.

You'll typically see concentrations between 0.1-2% for this ingredient.

Learn more about Sodium Hyaluronate
Humectant, Skin Conditioning

Sodium Hyaluronate Crosspolymer is a crosslinked version of sodium hyaluronate. This just means it's linked into a 3D mesh network that lets it be more stable and sit on skin as a cohesive, gel-like film rather than sinking into skin.

A 2016 human skin study found crosslinked HA increased epidermal water content by 7.6% over the control group and reduced transepidermal water loss by 27.8%.

A follow-up clinical trial found that a topical crosslinked HA serum applied after fillers, microneedling, or chemical peels was well-tolerated and enhanced skin quality at 14 / 28 days.

More recent research suggests that concentrations as low as 0.03% can act as a penetration enhancer for other skincare actives.

Learn more about Sodium Hyaluronate Crosspolymer
Astringent, Skin Conditioning

Tranexamic Acid (TXA) is a synthetic lysine derivative that is becoming one of the most exciting brightening ingredients in skincare.

Originally used in medicine as an anti-hemorrhagic agent, its skin brightening potential was discovered by accident; patients taking it orally started noticing their melasma was fading.

Unlike most brighteners that target tyrosinase (the enzyme that synthesizes melanin), TXA works further upstream. It basically blocks your cells from receiving the signal to produce pigment.

This makes it one of the rare actives that works on three pathways at once:

This makes it effective for treating melasma, post-inflammatory hyperpigmentation (PIH), and sun-induced dark spots.

The most effective cosmetic concentration sits between 2-5% and going higher doesn't boost results.

Side effects are generally mild; occasional irritation, flaking, or dryness have been reported at the start of use. Overall, this ingredient is pretty well tolerated, even by sensitive skin types.

Another perk of this ingredient is that it does not cause photosensitivity, so it's safe to use in the AM and PM.

"Does it actually penetrate?" is the part that gets argued about online and the honest answer from research + clinical trials at this time is "yes, but not easily."

TXA is a small molecule that loves water and carries both a positive and negative charge at the same time. Skin's outer layer is oily so a water-loving molecule like this has a hard time getting through it. Liu et al. 2021 showed that it doesn't really stick around well in the deeper layer where pigment-making cells actually live.

A 2025 paper puts it simply: penetration is poor and it depends heavily on how the product is formulated (Winn et al., J Cosmet Dermatol).

But "poor" isn't "none" and the research is fairly clear that topical TXA does something. A 2026 review that pooled results from multiple studies found it helped with moderate melasma but it didn't outperform hydroquinone. Some individual studies at 3% and 5% went head to head with hydroquinone and help up well.

So the fair takeaway is that it works, it's just slower and fussier about formulation than other actives (how the serum is built matters a lot).

There's real evidence here and it's not just clinic marketing. Reviews of microneedling plus TXA report less pigmentation, less melanin, and less redness (Zhang et al., Chinese Journal of Plastic and Reconstructive Surgery, 2024).

The most useful study compared 42 patients getting microneedling plus TXA against microneedling on its own; the group that got the acid saw much bigger improvement. This suggests the acid is pulling its weight and the needling isn't doing all the work.

Just two things worth flagging here:

Oral TXA also works well for melasma and gets used in clinics. However, it is a systemic drug with clotting-related risks and needs a prescription. Injections into the skin have also been studied with good results.

Neither is something a cosmetic product can do, but they help explain why so much attention goes into getting the topical version right.

Learn more about Tranexamic Acid
Skin Conditioning, Solvent

Water. It's the most common cosmetic ingredient of all. You'll usually see it at the top of ingredient lists, meaning that it makes up the largest part of the product.

So why is it so popular? Water most often acts as a solvent - this means that it helps dissolve other ingredients into the formulation.

You'll also recognize water as that liquid we all need to stay alive. If you see this, drink a glass of water. Remember to stay hydrated!

Learn more about Water

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