General Moisturizer
Day Moisturizer
American United States
American United States

What's inside

What's inside

Key Ingredients

Benefits

Concerns

Ingredients Side-by-side

Show highlights for:

Water

Skin Conditioning

Glycerin

Humectant
0 / 0 Helps hydrate Dry Skin IconGood for Scar Healing IconGood for Barrier Repair Icon

Mica

Cosmetic Colorant

Dimethicone

Emollient
1 / 0 Silicon IconGood for Scar Healing Icon

Caprylic/Capric Triglyceride

Masking
Coconut Derived IconHelps hydrate Dry Skin IconGood for Barrier Repair Icon

Methylpropanediol

Solvent

Glyceryl Stearate

Emollient
1 / 0 May worsen Seborrheic Dermatitis IconNot safe for Fungal Acne Icon

Butyrospermum Parkii Butter

Skin Conditioning
Helps hydrate Dry Skin IconGood for Barrier Repair IconBad for Acne Prone Skin IconMay worsen Seborrheic Dermatitis IconMay worsen Keratosis Pilaris IconMay worsen Oily Skin IconNot safe for Fungal Acne Icon

1,2-Hexanediol

Skin Conditioning
Helps hydrate Dry Skin Icon

Pvp

Emulsion Stabilising
0 / 0

Polyglyceryl-3 Methylglucose Distearate

Emulsifying
May worsen Seborrheic Dermatitis IconNot safe for Fungal Acne Icon

PEG-100 Stearate

Surfactant
0 / 0 May worsen Seborrheic Dermatitis IconNot safe for Fungal Acne Icon

Stearic Acid

Cleansing
2-3 / 0 Helps hydrate Dry Skin IconMay worsen Seborrheic Dermatitis IconMay worsen Oily Skin IconNot safe for Fungal Acne Icon

Hydrogenated Polyisobutene

Emollient
1 / 2

Palmitic Acid

Emollient
2 / 0 Helps hydrate Dry Skin IconMay worsen Seborrheic Dermatitis IconMay worsen Oily Skin IconNot safe for Fungal Acne Icon

Sorbitan Olivate

Emulsifying
May worsen Seborrheic Dermatitis IconNot safe for Fungal Acne Icon

Cetearyl Olivate

May worsen Seborrheic Dermatitis IconNot safe for Fungal Acne Icon

Aloe Barbadensis Leaf Extract

Emollient
Helps hydrate Dry Skin IconHelps reduce irritation IconHelps reduce Skin Redness Icon

Cocos Nucifera Oil

Masking
4 / 0 Oil IconCoconut Derived IconFragrance IconHelps hydrate Dry Skin IconBad for Acne Prone Skin IconMay worsen Seborrheic Dermatitis IconMay worsen Keratosis Pilaris IconMay worsen Oily Skin IconNot safe for Fungal Acne Icon

Isopropyl Myristate

Emollient
3-5 / 3 Bad for Acne Prone Skin IconMay worsen Perioral Dermatitis IconMay worsen Seborrheic Dermatitis IconMay worsen Keratosis Pilaris IconMay worsen Oily Skin IconNot safe for Fungal Acne Icon

Citrus Aurantium Dulcis Peel Oil

Masking
Oil IconEssential Oil IconMay worsen Perioral Dermatitis IconMay worsen Psoriasis IconEU Allergen Icon

Polyimide-1

Butylene Glycol

Humectant
1 / 0 Helps hydrate Dry Skin IconGood for Barrier Repair Icon

Ammonium Acryloyldimethyltaurate/Vp Copolymer

Menthone Glycerin Acetal

Refreshing
May worsen Rosacea Icon

Menthyl Lactate

Masking
May worsen Rosacea Icon

CI 77891

Cosmetic Colorant

Hydrogenated Lecithin

Emulsifying
Helps hydrate Dry Skin IconGood for Barrier Repair Icon

Xanthan Gum

Emulsifying

Allantoin

Skin Conditioning
0 / 0 Helps hydrate Dry Skin IconHelps reduce irritation IconHelps reduce Skin Redness IconGood for Scar Healing IconGood for Barrier Repair Icon

Portulaca Oleracea Extract

Skin Conditioning
Helps hydrate Dry Skin IconHelps reduce irritation IconHelps reduce Skin Redness Icon

Citrus Paradisi Peel Oil

Masking
Oil IconEssential Oil IconFragrance IconCan worsen Dry Skin IconMay worsen Perioral Dermatitis IconMay worsen Psoriasis IconMay worsen Keratosis Pilaris Icon

Citrus Grandis Peel Oil

Masking
Oil IconEssential Oil IconFragrance IconCan worsen Dry Skin IconMay worsen Perioral Dermatitis IconMay worsen Psoriasis IconMay worsen Keratosis Pilaris Icon

Myristic Acid

Cleansing
3 / 0 Helps hydrate Dry Skin IconBad for Acne Prone Skin IconMay worsen Seborrheic Dermatitis IconMay worsen Keratosis Pilaris IconNot safe for Fungal Acne Icon

Ethylhexylglycerin

Skin Conditioning

Tocopheryl Acetate

Antioxidant
0 / 0 Vitamin E IconAntioxidant IconHelps brighten skin Icon

Buteth-3

Solvent

Disodium EDTA

Sodium Benzotriazolyl Butylphenol Sulfonate

UV Absorber

CI 15985

Cosmetic Colorant

Sodium Hyaluronate

Humectant
0 / 0 Hyaluronic Acid IconHelps with Anti-Aging IconHelps hydrate Dry Skin IconHelps reduce Skin Redness IconGood for Barrier Repair Icon

Niacinamide

Smoothing
Niacinamide IconHelps fight Acne IconHelps with Anti-Aging IconHelps brighten skin IconHelps reduce irritation IconGood for Oily Skin IconGood for Minimizing Pores IconHelps reduce Skin Redness IconGood for Scar Healing IconGood for Dark Spots IconGood for Skin Texture IconGood for Barrier Repair Icon

Phenoxyethanol

Preservative
Preservative Icon

Citral

Perfuming
Fragrance IconMay worsen Eczema IconMay cause irritation IconMay worsen Perioral Dermatitis IconMay worsen Rosacea IconEU Allergen Icon

T-Butyl Alcohol

Perfuming
Alcohol IconFragrance IconCan worsen Dry Skin IconMay worsen Keratosis Pilaris Icon

Tin Oxide

Abrasive
Exfoliant Icon

Tributyl Citrate

Solvent

Hydrolyzed Collagen

Emollient
Helps with Anti-Aging IconHelps hydrate Dry Skin Icon

Lactobacillus/Coconut Fruit Juice Ferment Filtrate

Skin Conditioning
Coconut Derived Icon

Ceramide NP

Skin Conditioning
Ceramide IconHelps with Anti-Aging IconHelps hydrate Dry Skin IconHelps reduce irritation IconHelps reduce Skin Redness IconGood for Barrier Repair Icon

Copper Tripeptide-1

Skin Conditioning
Peptide IconHelps with Anti-Aging IconGood for Scar Healing IconGood for Barrier Repair Icon

Citrus Sinensis Peel Oil Expressed

Perfuming
Oil IconFragrance IconMay cause irritation Icon

Colloidal Oatmeal

Absorbent
Helps hydrate Dry Skin IconHelps reduce irritation IconHelps reduce Skin Redness Icon

Laminaria Digitata Extract

Skin Protecting
Helps hydrate Dry Skin IconHelps reduce irritation IconGood for Barrier Repair Icon

Tocopherol

Antioxidant
0-3 / 0-3 Vitamin E IconAntioxidant IconHelps with Anti-Aging IconHelps hydrate Dry Skin IconHelps brighten skin IconHelps reduce Skin Redness IconGood for Dark Spots IconGood for Barrier Repair Icon

Polysorbate 20

Emulsifying
0 / 0 May worsen Seborrheic Dermatitis IconNot safe for Fungal Acne Icon

Carbomer

Emulsion Stabilising
1 / 0

Panax Ginseng Callus Culture Extract

Skin Conditioning

Rosa Damascena Callus Culture Extract

Antioxidant
Antioxidant Icon

Daucus Carota Sativa Callus Culture Extract

Skin Conditioning

Camellia Sinensis Callus Culture Extract

Perfuming
Fragrance Icon

Leuconostoc/Radish Root Ferment Filtrate

Antimicrobial
May worsen Seborrheic Dermatitis IconNot safe for Fungal Acne Icon

Palmitoyl Pentapeptide-4

Skin Conditioning
Peptide IconHelps with Anti-Aging IconGood for Skin Texture Icon

Magnesium PCA

Humectant
Helps hydrate Dry Skin Icon

Asparagine

Masking

Aspartic Acid

Masking
Helps hydrate Dry Skin Icon

Ceramide AP

Skin Conditioning
Ceramide IconHelps with Anti-Aging IconHelps hydrate Dry Skin IconHelps reduce irritation IconHelps reduce Skin Redness IconGood for Barrier Repair Icon

Ceramide EOP

Skin Conditioning
Ceramide IconHelps with Anti-Aging IconHelps hydrate Dry Skin IconHelps reduce irritation IconHelps reduce Skin Redness IconGood for Barrier Repair Icon

Calcium Chloride

Astringent

Leucine

Skin Conditioning

Glucosamine Hcl

Glycine

Buffering
Helps hydrate Dry Skin Icon

1-Methylhydantoin-2-Imide

Skin Conditioning

Threonine

Helps hydrate Dry Skin Icon

Methionine

Skin Conditioning

Arginine

Masking
Helps hydrate Dry Skin IconGood for Scar Healing Icon

Valine

Masking

Serine

Masking
Helps hydrate Dry Skin Icon

Maris Sal

Skin Conditioning

Lysine

Skin Conditioning

Isoleucine

Skin Conditioning

Proline

Skin Conditioning
Helps hydrate Dry Skin Icon

Formic Acid

Preservative
Preservative Icon

Alanine

Masking
Helps hydrate Dry Skin Icon

Phenylalanine

Masking
Helps hydrate Dry Skin Icon

Magnesium Chloride

Magnesium Citrate

Skin Conditioning

Dipotassium Phosphate

Buffering

Tyrosine

Masking

Tryptophan

Masking

Sucrose

Humectant
Helps hydrate Dry Skin Icon

Hydrolyzed Elastin

Emollient

Citrulline

Skin Conditioning

Taurine

Buffering

Cysteine

Antioxidant
Antioxidant Icon

Histidine

Humectant
Helps with Anti-Aging IconHelps hydrate Dry Skin Icon

Glutamic Acid

Humectant
Helps reduce irritation Icon

Glutamine

Skin Conditioning

Usnea Barbata Extract

Evernia Prunastri Lichen Extract

Perfuming
Fragrance IconMay cause irritation IconEU Allergen Icon

Pulsatilla Koreana Extract

Skin Conditioning

Zanthoxylum Piperitum Fruit Extract

Skin Conditioning

Astaxanthin

Skin Conditioning
Helps with Anti-Aging IconHelps brighten skin IconHelps reduce irritation IconHelps reduce Skin Redness Icon

Lecithin

Emollient
Helps hydrate Dry Skin IconGood for Barrier Repair Icon

Water, Glycerin, Mica, Dimethicone, Caprylic/Capric Triglyceride, Methylpropanediol, Glyceryl Stearate, Butyrospermum Parkii Butter, 1,2-Hexanediol, Pvp, Polyglyceryl-3 Methylglucose Distearate, PEG-100 Stearate, Stearic Acid, Hydrogenated Polyisobutene, Palmitic Acid, Sorbitan Olivate, Cetearyl Olivate, Aloe Barbadensis Leaf Extract, Cocos Nucifera Oil, Isopropyl Myristate, Citrus Aurantium Dulcis Peel Oil, Polyimide-1, Butylene Glycol, Ammonium Acryloyldimethyltaurate/Vp Copolymer, Menthone Glycerin Acetal, Menthyl Lactate, CI 77891, Hydrogenated Lecithin, Xanthan Gum, Allantoin, Portulaca Oleracea Extract, Citrus Paradisi Peel Oil, Citrus Grandis Peel Oil, Myristic Acid, Ethylhexylglycerin, Tocopheryl Acetate, Buteth-3, Disodium EDTA, Sodium Benzotriazolyl Butylphenol Sulfonate, CI 15985, Sodium Hyaluronate, Niacinamide, Phenoxyethanol, Citral, T-Butyl Alcohol, Tin Oxide, Tributyl Citrate, Hydrolyzed Collagen, Lactobacillus/Coconut Fruit Juice Ferment Filtrate, Ceramide NP, Copper Tripeptide-1, Citrus Sinensis Peel Oil Expressed, Colloidal Oatmeal, Laminaria Digitata Extract, Tocopherol, Polysorbate 20, Carbomer, Panax Ginseng Callus Culture Extract, Rosa Damascena Callus Culture Extract, Daucus Carota Sativa Callus Culture Extract, Camellia Sinensis Callus Culture Extract, Leuconostoc/Radish Root Ferment Filtrate, Palmitoyl Pentapeptide-4, Magnesium PCA, Asparagine, Aspartic Acid, Ceramide AP, Ceramide EOP, Calcium Chloride, Leucine, Glucosamine Hcl, Glycine, 1-Methylhydantoin-2-Imide, Threonine, Methionine, Arginine, Valine, Serine, Maris Sal, Lysine, Isoleucine, Proline, Formic Acid, Alanine, Phenylalanine, Magnesium Chloride, Magnesium Citrate, Dipotassium Phosphate, Tyrosine, Tryptophan, Sucrose, Hydrolyzed Elastin, Citrulline, Taurine, Cysteine, Histidine, Glutamic Acid, Glutamine, Usnea Barbata Extract, Evernia Prunastri Lichen Extract, Pulsatilla Koreana Extract, Zanthoxylum Piperitum Fruit Extract, Astaxanthin, Lecithin

Water

Skin Conditioning

Dimethicone

Emollient
1 / 0 Silicon IconGood for Scar Healing Icon

Glycerin

Humectant
0 / 0 Helps hydrate Dry Skin IconGood for Scar Healing IconGood for Barrier Repair Icon

Isohexadecane

Emollient

Butylene Glycol

Humectant
1 / 0 Helps hydrate Dry Skin IconGood for Barrier Repair Icon

Bis-PEG-18 Methyl Ether Dimethyl Silane

Emollient

PEG-10 Dimethicone

Skin Conditioning
Silicon Icon

Disteardimonium Hectorite

Stabilising

Moringa Oleifera Seed Extract

Skin Conditioning
Helps hydrate Dry Skin IconHelps reduce irritation Icon

Hibiscus Sinensis Flower Extract

Skin Conditioning

Sodium Hyaluronate

Humectant
0 / 0 Hyaluronic Acid IconHelps with Anti-Aging IconHelps hydrate Dry Skin IconHelps reduce Skin Redness IconGood for Barrier Repair Icon

Acetyl Hexapeptide-8

Humectant
Peptide IconHelps with Anti-Aging Icon

Laminaria Digitata Extract

Skin Protecting
Helps hydrate Dry Skin IconHelps reduce irritation IconGood for Barrier Repair Icon

Whey Protein

Skin Conditioning

Opuntia Tuna Fruit Extract

Skin Conditioning

Acetyl Glucosamine

Skin Conditioning
Helps with Anti-Aging IconHelps brighten skin IconGood for Dark Spots Icon

Tocopheryl Acetate

Antioxidant
0 / 0 Vitamin E IconAntioxidant IconHelps brighten skin Icon

Narcissus Tazetta Bulb Extract

Astringent
May cause irritation IconEU Allergen Icon

Squalane

Emollient
1 / 0 Helps with Anti-Aging IconHelps hydrate Dry Skin IconGood for Barrier Repair Icon

Algae Extract

Emollient

Hypnea Musciformis Extract

Skin Protecting

Pyrus Malus Fruit Extract

Skin Conditioning
Helps hydrate Dry Skin Icon

Cucumis Sativus Fruit Extract

Emollient
Helps hydrate Dry Skin IconHelps reduce irritation IconHelps reduce Skin Redness Icon

Lens Esculenta Fruit Extract

Skin Conditioning

Citrullus Lanatus Fruit Extract

Skin Conditioning
Helps reduce irritation Icon

Silybum Marianum Extract

Skin Conditioning
Helps reduce Skin Redness Icon

Gelidiella Acerosa Extract

Skin Protecting

Helianthus Annuus Seed Extract

Skin Conditioning
Helps hydrate Dry Skin Icon

Sigesbeckia Orientalis Extract

Skin Conditioning

Caffeine

Skin Conditioning
Helps with Anti-Aging IconHelps reduce irritation Icon

Hordeum Vulgare Extract

Emollient

Sodium Lactate

Buffering
Helps hydrate Dry Skin Icon

Triticum Vulgare Germ Extract

Skin Conditioning

Sorbitol

Humectant
0 / 0 Helps hydrate Dry Skin IconGood for Barrier Repair Icon

Propylene Glycol Dicaprate

Emollient

Sucrose

Humectant
Helps hydrate Dry Skin Icon

Sodium PCA

Humectant
0 / 0 Helps hydrate Dry Skin IconHelps reduce irritation IconGood for Barrier Repair Icon

Aminopropyl Ascorbyl Phosphate

Antioxidant
Vitamin C IconAntioxidant IconHelps brighten skin IconGood for Minimizing Pores IconHelps reduce Skin Redness IconGood for Skin Texture Icon

Pentylene Glycol

Skin Conditioning
Good for Barrier Repair Icon

Caprylyl Glycol

Emollient
Fatty Alcohol Icon

Propylene Carbonate

Solvent

Polyethylene

Abrasive
Exfoliant IconMay worsen Eczema Icon

Polysilicone-11

Silicon IconGood for Oily Skin Icon

PEG-32

Humectant

PEG-6

Humectant

Disodium EDTA

Isoceteth-20

Emulsifying

Isododecane

Emollient

Citric Acid

Buffering
AHA IconHelps brighten skin IconMay worsen Rosacea Icon

Parfum

Masking
Synthetic Fragrance IconFragrance IconMay worsen Eczema IconMay worsen Perioral Dermatitis IconMay worsen Psoriasis IconMay worsen Seborrheic Dermatitis IconMay worsen Keratosis Pilaris IconMay worsen Rosacea Icon

BHT

Antioxidant
Antioxidant Icon

Sodium Citrate

Buffering

Potassium Sorbate

Preservative
Preservative Icon

Sodium Dehydroacetate

Preservative
Preservative Icon

Sodium Benzoate

Masking
Preservative Icon

Phenoxyethanol

Preservative
Preservative Icon

CI 77491

Cosmetic Colorant

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Ingredients Explained

These ingredients are found in both products.

Ingredients higher up in an ingredient list are typically present in a larger amount.

Humectant, Masking, Skin Conditioning

Butylene Glycol (or BG) is used within cosmetic products for a few different reasons:

Overall, Butylene Glycol is a safe and well-rounded ingredient that works well with other ingredients.

Though this ingredient works well with most skin types, some people with sensitive skin may experience a reaction such as allergic rashes, closed comedones, or itchiness.

Learn more about Butylene Glycol
Emollient, Skin Conditioning, Skin Protecting

Dimethicone is a type of synthetic silicone created from natural materials such as quartz. It is also known as polydimethylsiloxane.

What it does:

Dimethicone comes in different viscosities:

Depending on the viscosity, dimethicone has different properties.

Ingredients lists don't always show which type is used, so we recommend reaching out to the brand if you have questions about the viscosity.

This ingredient is unlikely to cause irritation because it does not get absorbed into skin. However, people with silicone allergies should be careful about using this ingredient.

Note: Dimethicone may contribute to pilling. This is because it is not oil or water soluble, so pilling may occur when layered with products. When mixed with heavy oils in a formula, the outcome is also quite greasy.

Learn more about Dimethicone

Disodium EDTA is a chelating agent. It grabs onto and deactivates metal ions that sneak into your products from water, packaging, or air.

This ingredient mainly works behind the scenes and helps with:

On top of that, this ingredient can counteract the effects of hard water by binding to the minerals in it.

One thing worth knowing is that Disodium EDTA has been shown to be a mild penetration enhancer. It can help other ingredients absorb into skin more effectively which can be a double-edged sword (great for actives, but can also make the active too strong if you have sensitive skin).

Clinical patch testing showed no significant skin irritation at typical use concentrations and minimal dermal absorption.

You'll most likely see this ingredient near the end of an ingredient list. It's typically found in concentrations less than 1%.

Learn more about Disodium EDTA
Humectant, Skin Conditioning, Skin Protecting

Glycerin (or glycerol) is a compound naturally found in your skin. It's a powerhouse humectant that pulls water into the stratum corneum.

Topically, glycerin does several things at once:

Your skin makes glycerin on its own (mostly from sebaceous oil breakdown) and shuttles it to your outermost layer of skin, or your epidermis, via aquaporin-3.

Aquaporin-3 is a transporter that is essential for normal skin hydration, elasticity, and repair. Interestingly, mice lacking in AQP3 have dry and less elastic skin that can be fully corrected with glycerin.

This ingredient is non-irritating, plays well with almost every ingredient, and works across all skin types. Typical use is anywhere between 3-10% but can go up to 79% in some leave-on products.

Just know very high concentrations (>40%) can feel tacky in low humidity.

Glycerin is the name for this ingredient in American English. British English uses Glycerol/Glycerine.

Learn more about Glycerin
Skin Protecting

Laminaria Digitata Extract comes from the dark brown seaweed, Laminaria Digitata. It is a potent antioxidant, which also provides soothing and hydrating benefits.

Many studies show the antioxidant components of Laminaria Digitata to help with anti-inflammation.

This ingredient is rich in amino acids, proteins, sugars, and vitamins. Small amounts of minerals such as phosphorous, iron, potassium, and copper are also found the seaweed.

These components help hydrate and nourish your skin's natural barrier. Having a healthy skin barrier leads to more youthful looking skin and may help reduce the signs of aging.

Laminaria Digitata is found in the northern Atlantic Ocean.

What's the difference between algae and seaweed?
Algae is a broad term that includes seaweed. Not all algae is seaweed.

Learn more about Laminaria Digitata Extract
Preservative

Phenoxyethanol is one of the most widely used preservatives in skincare (and for good reason!).

It has a large spectrum of antimicrobial activity and especially effective bacteria, yeast, and mold while only having a weak effect on your skin's natural microbiome.

On a cellular level, it disrupts the cell membranes of microbes by poking holes that make the cell leak. This shuts down the chemical reactions the microbe needs to make energy so it can no longer survive.

Another perk of this ingredient is that it stays functional across a wide pH range (3-10).

You'll often see it paired with boosters like Ethylhexylglycerin; one study showed that a 1:9 ratio of Ethylhexylglycerin to Phenoxyethanol damages bacterial membranes as effectively as doubling the Phenoxyethanol concentration on its own.

Typical use concentrations range from 0.3-1% depending on the formula, and this ingredient is capped at 1% int the EU.

Safety-wise, the fear mongering does not hold up to the evidence. The EU's Scientific Committee on Consumer Safety and FDA consider it safe as a preservative at up to 1%, including for children of all ages.

Adverse systemic effects only showed up in animal studies at exposures roughly 200x higher than what people get from cosmetics. And despite its very widespread use, this ingredient is a rare sensitizer and allergic reactions are uncommon.

Learn more about Phenoxyethanol
Humectant, Skin Conditioning

Sodium Hyaluronate is the salt form of hyaluronic acid. It is a long sugar chain that is naturally found in your skin, joints, and connective tissue that maintains hydration and elasticity.

In skincare, it works as a humectant. It pulls water from the environment and deeper layers of skin and binds it to the surface.

Interestingly, the size of the molecule affects its behavior:

Some clinical evidence links low molecular weight versions to improved wrinkle depth, elasticity, anti-inflammatory effects, and barrier repair.

Many serums use a blend of both weights so you can get surface hydration plus longer-lasting and deeper effects.

You'll typically see concentrations between 0.1-2% for this ingredient.

Learn more about Sodium Hyaluronate
Humectant, Skin Conditioning, Soothing

Sucrose is a natural sugar found in fruits, vegetables, and nuts. It is the main constituent of white sugar.

In skincare, sucrose is a humectant and can be a mild exfoliant.

Sucrose is hydrophilic, meaning it attracts water. This makes it an effective humectant and helps hydrate the skin.

Studies show sugars may worsen acne-prone skin due to it disrupting the skin's natural biome. We recommend speaking with a professional if you have any concerns.

In some products such as body scrubs, sucrose is used as an gentle exfoliant.

The term 'sucrose' comes from the french word for sugar, 'sucre'.

Learn more about Sucrose
Antioxidant, Skin Conditioning

Tocopheryl Acetate is a stable, shelf-friendly form of vitamin E.

Formulators love it because plain vitamin E oxidizes quickly once it hits air. This acetate version stays stable and resists going off, helping to extend a product's shelf life.

It's actually inactive on its own and works like a slow-release "storage" form; the enzymes in your skin called esterases gradually convert it into active vitamin E over time.

One in vivo study showed 5% of the acetate in the living layer of the epidermis converted to vitamin E after 5 days of application. This study also found the skin gained protection against UV damage even though the conversion was slow and small.

Once converted, vitamin E acts as a skin's main fat-soluble antioxidant that fights free radicals to protect skin from damage.

Topical vitamin E generally boosts the skin's photoprotection, and it reduced UV-damage in animal models.

This ingredient has some brightening potential but it's more of a prevention ingredient than spot-fader. Cell studies show it can slow down melanin production but it's worth noting that it's not the most powerful brightener out there.

Overall, it has a pretty solid safety profile and has been found to be non-irritating and non-comedogenic. Allergic reactions may happen but stay rare due to how widely the ingredient gets used.

The concentration will vary depending on the formula; industry data shows 0.1% in baby lotions, 3% in lipsticks, and 5% in foot powders. You can also find this ingredient at 100% in a pure vitamin E oil.

Most leave-on skincare keeps it at the lower end, often between 0.5-1%.

Learn more about Tocopheryl Acetate
Skin Conditioning, Solvent

Water. It's the most common cosmetic ingredient of all. You'll usually see it at the top of ingredient lists, meaning that it makes up the largest part of the product.

So why is it so popular? Water most often acts as a solvent - this means that it helps dissolve other ingredients into the formulation.

You'll also recognize water as that liquid we all need to stay alive. If you see this, drink a glass of water. Remember to stay hydrated!

Learn more about Water

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