What's inside
What's inside
Key Ingredients
Benefits
Concerns
Ingredients Side-by-side
Water
Skin ConditioningCetearyl Alcohol
EmollientBehentrimonium Chloride
PreservativeDimethicone
EmollientCetyl Alcohol
EmollientStearamidopropyl Dimethylamine
EmulsifyingAmodimethicone
Hydrogenated Ethylhexyl Olivate
EmollientCetyl Esters
EmollientPropanediol
SolventParfum
MaskingPolysorbate 60
EmulsifyingGuar Hydroxypropyltrimonium Chloride
Skin ConditioningButyrospermum Parkii Butter
Skin ConditioningDimethiconol
EmollientHydrogenated Olive Oil Unsaponifiables
EmollientHydroxyethylcellulose
Emulsion StabilisingPanthenol
Skin ConditioningGlycerin
HumectantDisodium EDTA
C11-15 Pareth-7
EmulsifyingLaureth-9
EmulsifyingCetrimonium Chloride
AntimicrobialTrideceth-15
EmulsifyingTrideceth-3
EmulsifyingPentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate
AntioxidantBHT
AntioxidantTrideceth-12
EmulsifyingPolysilicone-15
UV FilterJojoba Esters
EmollientQuaternium-95
UV AbsorberAcetic Acid
BufferingAdansonia Digitata Seed Oil
EmollientArgania Spinosa Kernel Oil
EmollientCaffeine
Skin ConditioningButylene Glycol
HumectantMoringa Oleifera Seed Oil
EmollientAlcohol
AntimicrobialCamellia Sinensis Leaf Extract
AntimicrobialChondrus Crispus Extract
Skin ConditioningCitrus Limon Fruit Extract
MaskingJasminum Officinale Flower Extract
MaskingPassiflora Incarnata Extract
AstringentRibes Nigrum Fruit Extract
AstringentCystine Bis-Pg-Propyl Silanetriol
Skin ConditioningHydrolyzed Vegetable Protein Pg-Propyl Silanetriol
Skin ConditioningHydrolyzed Vegetable Protein
Skin ConditioningBromelain
Skin ConditioningCitrus Aurantium Bergamia Leaf Extract
AstringentLeontopodium Alpinum Extract
Skin ConditioningNiacinamide
SmoothingSantalum Album Extract
CleansingAmber Extract
Skin ConditioningCitrullus Lanatus Fruit Extract
Skin ConditioningTocopherol
AntioxidantVegetable Amino Acids
Skin ConditioningCupressus Sempervirens Seed Extract
PerfumingOryza Sativa Seed Protein
AntioxidantLeuconostoc/Radish Root Ferment Filtrate
AntimicrobialPhytic Acid
Oryza Sativa Extract
AbsorbentCitrulline
Skin ConditioningGluconolactone
Skin ConditioningBiotin
AntiseborrhoeicTocopheryl Acetate
AntioxidantLitchi Chinensis Pericarp Extract
Skin ConditioningMoringa Oleifera Seed Extract
Skin ConditioningCalcium Gluconate
HumectantSodium Phosphate
BufferingDisodium Phosphate
BufferingBenzyl Alcohol
PerfumingEthylhexylglycerin
Skin ConditioningPhenoxyethanol
PreservativeCaprylyl Glycol
EmollientIsopropyl Alcohol
SolventPotassium Sorbate
PreservativeChlorphenesin
AntimicrobialSodium Benzoate
MaskingCitric Acid
BufferingLimonene
PerfumingHexyl Cinnamal
PerfumingWater, Cetearyl Alcohol, Behentrimonium Chloride, Dimethicone, Cetyl Alcohol, Stearamidopropyl Dimethylamine, Amodimethicone, Hydrogenated Ethylhexyl Olivate, Cetyl Esters, Propanediol, Parfum, Polysorbate 60, Guar Hydroxypropyltrimonium Chloride, Butyrospermum Parkii Butter, Dimethiconol, Hydrogenated Olive Oil Unsaponifiables, Hydroxyethylcellulose, Panthenol, Glycerin, Disodium EDTA, C11-15 Pareth-7, Laureth-9, Cetrimonium Chloride, Trideceth-15, Trideceth-3, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, BHT, Trideceth-12, Polysilicone-15, Jojoba Esters, Quaternium-95, Acetic Acid, Adansonia Digitata Seed Oil, Argania Spinosa Kernel Oil, Caffeine, Butylene Glycol, Moringa Oleifera Seed Oil, Alcohol, Camellia Sinensis Leaf Extract, Chondrus Crispus Extract, Citrus Limon Fruit Extract, Jasminum Officinale Flower Extract, Passiflora Incarnata Extract, Ribes Nigrum Fruit Extract, Cystine Bis-Pg-Propyl Silanetriol, Hydrolyzed Vegetable Protein Pg-Propyl Silanetriol, Hydrolyzed Vegetable Protein, Bromelain, Citrus Aurantium Bergamia Leaf Extract, Leontopodium Alpinum Extract, Niacinamide, Santalum Album Extract, Amber Extract, Citrullus Lanatus Fruit Extract, Tocopherol, Vegetable Amino Acids, Cupressus Sempervirens Seed Extract, Oryza Sativa Seed Protein, Leuconostoc/Radish Root Ferment Filtrate, Phytic Acid, Oryza Sativa Extract, Citrulline, Gluconolactone, Biotin, Tocopheryl Acetate, Litchi Chinensis Pericarp Extract, Moringa Oleifera Seed Extract, Calcium Gluconate, Sodium Phosphate, Disodium Phosphate, Benzyl Alcohol, Ethylhexylglycerin, Phenoxyethanol, Caprylyl Glycol, Isopropyl Alcohol, Potassium Sorbate, Chlorphenesin, Sodium Benzoate, Citric Acid, Limonene, Hexyl Cinnamal
Water
Skin ConditioningCetearyl Alcohol
EmollientPropanediol
SolventCoco-Caprylate/Caprate
EmollientC13-15 Alkane
SolventBrassicamidopropyl Dimethylamine
Skin ConditioningCetyl Alcohol
EmollientCetyl Esters
EmollientCoconut Alkanes
EmollientQuaternium-91
Pentylene Glycol
Skin ConditioningJojoba Esters
EmollientSalvia Hispanica Seed Extract
EmollientParfum
MaskingButyrospermum Parkii Butter
Skin ConditioningMyristyl Myristate
EmollientGlyceryl Ricinoleate
EmollientDecyl Glucoside
CleansingDicaprylyl Ether
EmollientAspartic Acid
MaskingGuar Hydroxypropyltrimonium Chloride
Skin ConditioningCitric Acid
BufferingCetrimonium Chloride
AntimicrobialChlorphenesin
AntimicrobialBehentrimonium Chloride
PreservativeGlyceryl Oleate
EmollientBenzoic Acid
MaskingPanthenol
Skin ConditioningOryza Sativa Bran Extract
Skin ConditioningPolyquaternium-113
Potassium Sorbate
PreservativeHydrolyzed Vegetable Protein
Skin ConditioningTetrasodium Glutamate Diacetate
Quaternium-95
UV AbsorberRicinus Communis Seed Oil
MaskingHelianthus Annuus Extract
EmollientPolymnia Sonchifolia Root Juice
Skin ConditioningLeuconostoc/Radish Root Ferment Filtrate
AntimicrobialGlycerin
HumectantLactobacillus/Arundinaria Gigantea Leaf Ferment Filtrate
Skin ConditioningGalactoarabinan
Tocopherol
AntioxidantCitrullus Lanatus Seed Oil
EmollientRosmarinus Officinalis Leaf Extract
AntimicrobialTrehalose
HumectantXylitol
HumectantPhenoxyethanol
PreservativeSodium Benzoate
MaskingCaprylyl Glycol
EmollientCamellia Sinensis Leaf Extract
AntimicrobialXanthan Gum
EmulsifyingLitchi Chinensis Fruit Extract
Skin ConditioningSodium Phosphate
BufferingLeontopodium Alpinum Extract
Skin ConditioningSodium Metabisulfite
AntioxidantLimonene
PerfumingHexyl Cinnamal
PerfumingCitral
PerfumingLinalool
PerfumingWater, Cetearyl Alcohol, Propanediol, Coco-Caprylate/Caprate, C13-15 Alkane, Brassicamidopropyl Dimethylamine, Cetyl Alcohol, Cetyl Esters, Coconut Alkanes, Quaternium-91, Pentylene Glycol, Jojoba Esters, Salvia Hispanica Seed Extract, Parfum, Butyrospermum Parkii Butter, Myristyl Myristate, Glyceryl Ricinoleate, Decyl Glucoside, Dicaprylyl Ether, Aspartic Acid, Guar Hydroxypropyltrimonium Chloride, Citric Acid, Cetrimonium Chloride, Chlorphenesin, Behentrimonium Chloride, Glyceryl Oleate, Benzoic Acid, Panthenol, Oryza Sativa Bran Extract, Polyquaternium-113, Potassium Sorbate, Hydrolyzed Vegetable Protein, Tetrasodium Glutamate Diacetate, Quaternium-95, Ricinus Communis Seed Oil, Helianthus Annuus Extract, Polymnia Sonchifolia Root Juice, Leuconostoc/Radish Root Ferment Filtrate, Glycerin, Lactobacillus/Arundinaria Gigantea Leaf Ferment Filtrate, Galactoarabinan, Tocopherol, Citrullus Lanatus Seed Oil, Rosmarinus Officinalis Leaf Extract, Trehalose, Xylitol, Phenoxyethanol, Sodium Benzoate, Caprylyl Glycol, Camellia Sinensis Leaf Extract, Xanthan Gum, Litchi Chinensis Fruit Extract, Sodium Phosphate, Leontopodium Alpinum Extract, Sodium Metabisulfite, Limonene, Hexyl Cinnamal, Citral, Linalool
Reviews
Ingredients Explained
These ingredients are found in both products.
Ingredients higher up in an ingredient list are typically present in a larger amount.
This ingredient is a preservative and often used for it's anti-static properties. You'll most likely see this ingredient in hair conditioners.
It does not cause irritation or sensitization in leave-on products at 1-5%.
This ingredient is also known as shea butter. It is a plant-derived extract from the nuts of the Africa shea tree and one of the most well-studied emollients.
Because it has a high concentration of fatty acids (primarily oleic, stearic, and linoleic) it is able to form a protective barrier on the skin's surface. This helps seal in moisture and prevents transepidermal water loss (TEWL).
In vitro research found an increase in skin hydration by 58% and a decrease in TEWL by 37.8% after 24 hours of applying this ingredient (pretty impressive for a single ingredient!).
Besides hydration, shea butter also contains triterpenes that have anti-inflammatory potential. In particule, lupeol cinnamate has shown the highest anti-inflammatory activity in vivo.
Shea butter also contains vitamins A and E which may contribute to antioxidant activity.
While Shea Butter has an SPF rating of about 3-4, it is not a sunscreen replacement.
This ingredient may not be fungal acne safe because its fatty acids fall within the C11-C24 range that the Malassezia yeast can metabolize.
Learn more about Butyrospermum Parkii ButterCamellia Sinensis Leaf Extract (tea extract) is one of the most well-researched plant extracts in skincare with an impressive resume.
Black tea, green tea, and oolong tea are all harvested from the Camellia Sinensis plant.
Studies show green tea extract and its catechins (like epigallocatechin gallate (EGCG)) help your skin cells product energy more efficiently and reducing the number of free-radicals that can damage your skin from the inside.
In lab-grown skin models, this translated to younger, healthier, and stronger skin.
There's also good sun protection data; researchers saw less DNA damage and redness on human skin when green tea was applied before UVB exposure. And the more they applied, the better the protection.
Needless to say, this ingredient shouldn't replace your sunscreen. But it is a great supportive ingredient that you can already find in many sunscreens and antioxidant serums.
A 2009 study found a 2% green tea lotion was effective for mild-to-moderate acne thanks to its anti-inflammatory and mild antimicrobial activity.
The quality of the extract matters a lot here:
Good extracts contain 50-90% catechins while lower quality ones are mostly there for marketing. We recommend reaching out to the brand if you have questions about the quality or source of their ingredients.
Human Repeated Insult Patch Testing showed no irritation or sensitization at use concentrations (0.86% in leave-on products and up to 30% as leaf water).
Learn more about Camellia Sinensis Leaf ExtractCaprylyl Glycol is a humectant, skin conditioner, emollient, and preservative booster derived from either caprylic acid or synthetically created.
Typical use levels vary from 0.3-1% as a preservative booster and go up to 2% to condition skin.
Because it is not a free-fatty acid or alcohol, this ingredient is fungal acne safe (there's nothing for Malassezia to feed on).
Learn more about Caprylyl GlycolCetearyl alcohol is a waxy mixture of two fatty alcohols: cetyl alcohol and stearyl alcohol. It is an emollient and emulsifier.
Despite having "alcohol" in its name, it has nothing to do with drying solvent alcohols; the FDA also allows "alcohol-free" products to contain fatty alcohols like this ingredient.
It plays several roles in a formula:
Typical use levels for this ingredient sit around 1-10% and the Cosmetic Ingredient Review Expert Panel has affirmed safety at concentrations up to 25% in leave-on products.
Multiple assessments have found it to be non-irritating and non-sensitizing to most people.
However, there have been some cases of allergic contact dermatitis in patients with chronically compromised skin barriers.
Cetearyl alcohol has a comedogenic rating of 2 and irritancy rating of 1. Both of these numbers come from the 1989 study that used rabbit ears; a "2" means mildly comedogenic and a "1" means low irritancy.
Here's the catch: rabbit skin is more sensitive than human skin and throws a lot of false positives. A 1996 reappraisal found that ingredients rated 1-2 in the rabbit ear tests are generally safe for humans.
Remember comedogenic ratings are unable to assess the entire formula of a product or how it will react on your skin. Just be sure to patch test if you are unsure about certain ingredients.
This ingredient is not fungal acne safe. Cetearyl alcohol is a fatty alcohol with chain lengths that fall within the range that Malassezia can metabolize.
Learn more about Cetearyl AlcoholThis ingredient is a preservative, antimicrobial, and emulsifier. It is often used in cosmetics for its ability to cleanse, condition, and reduce static.
Cetrimonium chloride is a quaternary ammonium salt, meaning it has a water-soluble structure.
Cetyl Alcohol is a fatty alcohol. Fatty Alcohols are most often used as an emollient or to thicken a product.
Its main roles are:
Though it has "alcohol" in the name, it is not related to denatured alcohol or ethyl alcohol.
The FDA allows products labeled "alcohol-free" to have fatty alcohols.
Learn more about Cetyl AlcoholCetyl Esters is a synthetic wax made up of mostly fatty acids and fatty alcohols. It is strcturally similar to wax taken from whales.
As an emollient, it creates a thin barrier on the skin. This barrier prevents moisture from escaping.
This ingredient may not be fungal-acne safe.
Learn more about Cetyl EstersChlorphenesin is a synthetic preservative. It helps protect a product against bacteria in order to extend shelf life. In most cases, Chlorphenesin is paired with other preservatives such as phenoxyethanol and caprylyl glycol.
Chlorphenesin is a biocide. This means it is able to help fight the microorganisms on our skin. It is also able to fight odor-releasing bacteria.
Chlorphenesin is soluble in both water and glycerin.
Studies show Chlorphenesin is easily absorbed by our skin. You should speak with a skincare professional if you have concerns about using Chlorphenesin.
Learn more about ChlorphenesinCitric Acid is an alpha hydroxy acid (AHA) naturally found in citrus fruits like oranges, lemons, and limes.
Like other AHAs, citric acid can exfoliate skin by breaking down the bonds that hold dead skin cells together. This helps reveal smoother and brighter skin underneath.
However, this exfoliating effect only happens at high concentrations (20%) which can be hard to find in cosmetic products.
Due to this, citric acid is usually included in small amounts as a pH adjuster. This helps keep products slightly more acidic and compatible with skin's natural pH.
In skincare formulas, citric acid can:
While it can provide some skin benefits, research shows lactic acid and glycolic acid are generally more effective and less irritating exfoliants.
Most citric acid used in skincare today is made by fermenting sugars (usually from molasses). This synthetic version is identical to the natural citrus form but easier to stabilize and use in formulations.
Read more about some other popular AHA's here:
Learn more about Citric AcidGlycerin (or glycerol) is a compound naturally found in your skin. It's a powerhouse humectant that pulls water into the stratum corneum.
Topically, glycerin does several things at once:
Your skin makes glycerin on its own (mostly from sebaceous oil breakdown) and shuttles it to your outermost layer of skin, or your epidermis, via aquaporin-3.
Aquaporin-3 is a transporter that is essential for normal skin hydration, elasticity, and repair. Interestingly, mice lacking in AQP3 have dry and less elastic skin that can be fully corrected with glycerin.
This ingredient is non-irritating, plays well with almost every ingredient, and works across all skin types. Typical use is anywhere between 3-10% but can go up to 79% in some leave-on products.
Just know very high concentrations (>40%) can feel tacky in low humidity.
Glycerin is the name for this ingredient in American English. British English uses Glycerol/Glycerine.
Learn more about GlycerinThis ingredient is derived from guar gum. It is a skin conditioning agent that creates a thin, breathable film to reduce water loss during cleansing.
This leaves the skin feeling soft rather than stripped and also contributes to a creamier lather.
Due to the large molecule size, this ingredient is unlikely to penetrate skin.
Learn more about Guar Hydroxypropyltrimonium ChlorideHexyl Cinnamal is a fragrance ingredient with a similar scent to jasmine. It can be naturally found in chamomile essential oil.
This ingredient is a known EU allergen and may sensitize the skin. The EU requires this ingredient to be listed separately on an ingredients list.
Hexyl Cinnamal is not water soluble but is soluble in oils.
Learn more about Hexyl CinnamalWe don't have a description for Hydrolyzed Vegetable Protein yet.
Jojoba Esters is a wax created from Jojoba oil. It is an emollient and film-forming ingredient. In bead form, it is an exfoliator.
This ingredient has high oxidative stability, meaning it doesn't break down when exposed to oxygen.
Its similarity to our skin's natural oils makes it a great emollient. Emollients help soften and soothe our skin by creating a barrier on top. This barrier helps trap moisture in, keeping skin hydrated.
It is created using either the hydrogenation or transesterification processes on jojoba oil.
Learn more about Jojoba EstersWe don't have a description for Leontopodium Alpinum Extract yet.
Leuconostoc/Radish Root Ferment Filtrate is a natural preservative. It comes from fermenting radish roots with a bacteria called leuconostoc. The trade name for this ingredient is Leucidal.
Leuconostoc comes from lactic acid.
This ingredient has antimicrobial properties and helps prevent the growth of bacteria in a product.
Leuconostoc is used to make the traditional Korean side-dish, kimchi. It is also used to make sourdough bread (both incredibly yummy foods).
Learn more about Leuconostoc/Radish Root Ferment FiltrateLimonene is a fragrance that adds scent and taste to a formulation.
It's found in the peel oil of citrus fruits and other plants such as lavender and eucalyptus. The scent of limonene is generally described as "sweet citrus".
Limonene acts as an antioxidant, meaning it helps neutralize free radicals.
When exposed to air, oxidized limonene may sensitize the skin. Because of this, limonene is often avoided by people with sensitive skin.
The term 'fragrance' is not regulated in many countries. In many cases, it is up to the brand to define this term. For instance, many brands choose to label themselves as "fragrance-free" because they are not using synthetic fragrances. However, their products may still contain ingredients such as essential oils that are considered a fragrance.
Learn more about LimonenePanthenol is a common ingredient that helps hydrate and soothe the skin. It is found naturally in our skin and hair.
There are two forms of panthenol: D and L.
D-panthenol is also known as dexpanthenol. Most cosmetics use dexpanthenol or a mixture of D and L-panthenol.
Panthenol is famous due to its ability to go deeper into the skin's layers. Using this ingredient has numerous pros (and no cons):
Like hyaluronic acid, panthenol is a humectant. Humectants are able to bind and hold large amounts of water to keep skin hydrated.
This ingredient works well for wound healing. It works by increasing tissue in the wound and helps close open wounds.
Once oxidized, panthenol converts to pantothenic acid. Panthothenic acid is found in all living cells.
This ingredient is also referred to as pro-vitamin B5.
Learn more about PanthenolParfum is a catch-all term for an ingredient or more that is used to give a scent to products.
Also called "fragrance", this ingredient can be a blend of hundreds of chemicals or plant oils. This means every product with "fragrance" or "parfum" in the ingredients list is a different mixture.
For instance, Habanolide is a proprietary trade name for a specific aroma chemical. When used as a fragrance ingredient in cosmetics, most aroma chemicals fall under the broad labeling category of “FRAGRANCE” or “PARFUM” according to EU and US regulations.
The term 'parfum' or 'fragrance' is not regulated in many countries. In many cases, it is up to the brand to define this term.
For instance, many brands choose to label themselves as "fragrance-free" because they are not using synthetic fragrances. However, their products may still contain ingredients such as essential oils that are considered a fragrance by INCI standards.
One example is Calendula flower extract. Calendula is an essential oil that still imparts a scent or 'fragrance'.
Depending on the blend, the ingredients in the mixture can cause allergies and sensitivities on the skin. Some ingredients that are known EU allergens include linalool and citronellol.
Parfum can also be used to mask or cover an unpleasant scent.
The bottom line is: not all fragrances/parfum/ingredients are created equally. If you are worried about fragrances, we recommend taking a closer look at an ingredient. And of course, we always recommend speaking with a professional.
Learn more about ParfumPhenoxyethanol is a preservative that has germicide, antimicrobial, and aromatic properties. Studies show that phenoxyethanol can prevent microbial growth. By itself, it has a scent that is similar to that of a rose.
It's often used in formulations along with Caprylyl Glycol to preserve the shelf life of products.
Potassium Sorbate is a preservative used to prevent yeast and mold in products. It is commonly found in both cosmetic and food products.
This ingredient comes from potassium salt derived from sorbic acid. Sorbic acid is a natural antibiotic and effective against fungus.
Both potassium sorbate and sorbic acid can be found in baked goods, cheeses, dried meats, dried fruit, ice cream, pickles, wine, yogurt, and more.
You'll often find this ingredient used with other preservatives.
Learn more about Potassium SorbatePropanediol is an all-star ingredient. It softens, hydrates, and smooths the skin.
It’s often used to:
Propanediol is not likely to cause sensitivity and considered safe to use. It is derived from corn or petroleum with a clear color and no scent.
Learn more about PropanediolWe don't have a description for Quaternium-95 yet.
Sodium Benzoate is a preservative. It's used in both cosmetic and food products to inhibit the growth of mold and bacteria. It is typically produced synthetically.
Both the US FDA and EU Health Committee have approved the use of sodium benzoate. In the US, levels of 0.1% (of the total product) are allowed.
Sodium benzoate works as a preservative by inhibiting the growth of bacteria inside of cells. It prevents the cell from fermenting a type of sugar using an enzyme called phosphofructokinase.
It is the salt of benzoic acid. Foods containing sodium benzoate include soda, salad dressings, condiments, fruit juices, wines, and snack foods.
Studies for using ascorbic acid and sodium benzoate in cosmetics are lacking, especially in skincare routines with multiple steps.
We always recommend speaking with a professional, such as a dermatologist, if you have any concerns.
Learn more about Sodium BenzoateSodium Phosphate is is behind-the-scenes formulation helper. Its main job is buffering, or locking in the product's pH.
This helps ensure the formula stays at its intended acidity through manufacturing, shipping, and sitting on your shelf. Many active ingredients like vitamin C or retinoids are pH sensitive so maintaining their happy pH range matters.
It is synthetic and reported use concentrations are very low (up to 0.086% in face powders).
Learn more about Sodium PhosphateTocopherol is a fat-soluble antioxidant known as Vitamin E.
You'll find this ingredient in the vast majority of skincare (for good reason). It works to neutralize free radicals, or unstable molecules generated by UV exposure, pollution, and other environmental stressors, before they can cause oxidative damage to your skin cells.
Topically applied tocopherol has been shown to protect against UV damage by ramping up the skin's own natural defense enzymes.
It also acts as a skin conditioning agent; some studies show that regular topical use can improve the skin's water-binding capacity over 2-4 weeks.
This ingredient is especially loved for being a team player. When combined with Vitamin C, the photoprotective effect of both ingredients roughly doubles and the combo also helps reduce UV-induced DNA damage.
This ingredient has some brightening potential but it's more of a prevention ingredient than spot-fader. Cell studies show it can slow down melanin production but it's worth noting that it's not the most powerful brightener out there.
In formulations, it also serves as a stabilizer that helps protect other oxidation-prone ingredients from degrading.
Concentrations usually range from 0.1-1% in most leave-on products.
Learn more about TocopherolWater. It's the most common cosmetic ingredient of all. You'll usually see it at the top of ingredient lists, meaning that it makes up the largest part of the product.
So why is it so popular? Water most often acts as a solvent - this means that it helps dissolve other ingredients into the formulation.
You'll also recognize water as that liquid we all need to stay alive. If you see this, drink a glass of water. Remember to stay hydrated!
Learn more about Water