Missha M Signature Real Complete BB Cream Ex Versus IT Cosmetics CC+ Cream Oil-Free Matte with SPF 40
What's inside
What's inside
Key Ingredients
Benefits
Concerns
Ingredients Side-by-side
Water
Skin ConditioningTitanium Dioxide
Cosmetic ColorantCyclopentasiloxane
EmollientGlycerin
HumectantButylene Glycol
HumectantPhenyl Trimethicone
Skin ConditioningButyloctyl Salicylate
Skin ConditioningHydrogenated Polydecene
EmollientCetyl PEG/PPG-10/1 Dimethicone
EmulsifyingOrbignya Oleifera Seed Oil
EmollientC12-15 Alkyl Benzoate
AntimicrobialNiacinamide
SmoothingCI 77492
Cosmetic ColorantSodium Chloride
MaskingMica
Cosmetic ColorantCyclohexasiloxane
EmollientCaprylyl Methicone
Skin ConditioningHydrogenated Polyisobutene
EmollientSilica
AbrasiveSorbitan Isostearate
EmulsifyingPolyglyceryl-4 Isostearate
EmulsifyingHydrogenated Castor Oil Isostearate
Skin ConditioningSorbitan Olivate
EmulsifyingHexyl Laurate
EmollientMicrocrystalline Wax
Emulsion StabilisingDisteardimonium Hectorite
StabilisingCetyl Dimethicone
EmollientMethyl Methacrylate Crosspolymer
Synthetic Beeswax
Emulsion StabilisingCI 77491
Cosmetic ColorantDimethicone/Vinyl Dimethicone Crosspolymer
Skin ConditioningAluminum Hydroxide
EmollientAlumina
AbrasiveCI 77499
Cosmetic ColorantTriethoxycaprylylsilane
Stearic Acid
CleansingSodium Benzoate
MaskingCaprylyl Glycol
EmollientPropylene Carbonate
SolventPotassium Sorbate
PreservativeTocopheryl Acetate
AntioxidantEthylhexylglycerin
Skin ConditioningPolyhydroxystearic Acid
EmulsifyingParfum
MaskingDisodium EDTA
Xanthan Gum
EmulsifyingEthylhexyl Palmitate
EmollientIsopropyl Myristate
EmollientIsostearic Acid
CleansingLecithin
EmollientAdenosine
Skin ConditioningPolyglyceryl-3 Polyricinoleate
EmulsifyingCamellia Japonica Flower Extract
EmollientSodium Hyaluronate
HumectantCeramide AP
Skin Conditioning1,2-Hexanediol
Skin ConditioningHyaluronic Acid
HumectantTocopherol
AntioxidantWater, Titanium Dioxide, Cyclopentasiloxane, Glycerin, Butylene Glycol, Phenyl Trimethicone, Butyloctyl Salicylate, Hydrogenated Polydecene, Cetyl PEG/PPG-10/1 Dimethicone, Orbignya Oleifera Seed Oil, C12-15 Alkyl Benzoate, Niacinamide, CI 77492, Sodium Chloride, Mica, Cyclohexasiloxane, Caprylyl Methicone, Hydrogenated Polyisobutene, Silica, Sorbitan Isostearate, Polyglyceryl-4 Isostearate, Hydrogenated Castor Oil Isostearate, Sorbitan Olivate, Hexyl Laurate, Microcrystalline Wax, Disteardimonium Hectorite, Cetyl Dimethicone, Methyl Methacrylate Crosspolymer, Synthetic Beeswax, CI 77491, Dimethicone/Vinyl Dimethicone Crosspolymer, Aluminum Hydroxide, Alumina, CI 77499, Triethoxycaprylylsilane, Stearic Acid, Sodium Benzoate, Caprylyl Glycol, Propylene Carbonate, Potassium Sorbate, Tocopheryl Acetate, Ethylhexylglycerin, Polyhydroxystearic Acid, Parfum, Disodium EDTA, Xanthan Gum, Ethylhexyl Palmitate, Isopropyl Myristate, Isostearic Acid, Lecithin, Adenosine, Polyglyceryl-3 Polyricinoleate, Camellia Japonica Flower Extract, Sodium Hyaluronate, Ceramide AP, 1,2-Hexanediol, Hyaluronic Acid, Tocopherol
Water
Skin ConditioningDimethicone
EmollientButylene Glycol Dicaprylate/Dicaprate
EmollientButylene Glycol
HumectantTitanium Dioxide
Cosmetic ColorantZinc Oxide
Cosmetic ColorantCyclopentasiloxane
EmollientDimethicone/Vinyl Dimethicone Crosspolymer
Skin ConditioningButyloctyl Salicylate
Skin ConditioningCetyl PEG/PPG-10/1 Dimethicone
EmulsifyingSnail Secretion Filtrate
Skin ConditioningSodium Chloride
MaskingBis-Diglyceryl Polyacyladipate-2
EmollientAluminum Hydroxide
EmollientStearic Acid
CleansingDisteardimonium Hectorite
StabilisingSorbitan Isostearate
EmulsifyingPolyglyceryl-4 Isostearate
EmulsifyingHexyl Laurate
EmollientTriethyl Citrate
MaskingTriethoxycaprylylsilane
Ethyl Hexanediol
SolventSodium Benzoate
MaskingPotassium Sorbate
PreservativePolymethylsilsesquioxane
Tocopheryl Acetate
AntioxidantPhenoxyethanol
PreservativeDisodium EDTA
Canadian Colloidal Clay
Skin ConditioningMoroccan Lava Clay
AbrasiveAvena Sativa Kernel Extract
AbrasiveGlycerin
HumectantNiacinamide
SmoothingCurcuma Longa Root Extract
MaskingSulfur
AntiseborrhoeicCholesterol
EmollientHydrolyzed Collagen
EmollientAnthemis Nobilis Flower Water
MaskingPersea Gratissima Fruit Extract
EmollientMaltodextrin
AbsorbentCeramide AP
Skin Conditioning1,2-Hexanediol
Skin ConditioningVitis Vinifera Seed Extract
AntimicrobialCamellia Sinensis Leaf Extract
AntimicrobialSalix Alba Bark Extract
AstringentMagnolia Kobus Bark Extract
Skin ConditioningChrysanthemum Indicum Flower Extract
Skin ConditioningPentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate
AntioxidantGlycine Soja Sprout Extract
EmollientSerica Extract
Skin ConditioningHydrolyzed Silk
HumectantAloe Barbadensis Leaf Extract
EmollientCitric Acid
BufferingOlea Europaea Leaf Extract
PerfumingArtemisia Princeps Leaf Extract
Skin ConditioningCinnamomum Cassia Bark Extract
MaskingPueraria Lobata Root Extract
HumectantDiospyros Kaki Leaf Extract
Skin ProtectingMorus Alba Fruit Extract
AntioxidantSteareth-20
CleansingMelaleuca Alternifolia Flower/Leaf/Stem Extract
Skin ConditioningPunica Granatum Fruit Juice
MaskingCharcoal Powder
AbrasiveLactobacillus/Honeysuckle Flower/Licorice Root/Morus Alba Root/Pueraria Lobata Root/Schisandra Chinensis Fruit/Scutellaria Baicalensis Root/Sophora Japonica Flower Extract Ferment Filtrate
Skin ConditioningEthylhexylglycerin
Skin ConditioningChlorhexidine Digluconate
AntimicrobialN-Hydroxysuccinimide
Skin ConditioningSodium Citrate
BufferingPalmitoyl Tripeptide-1
Skin ConditioningHydrolyzed Hyaluronic Acid
HumectantChrysin
Skin ConditioningPalmitoyl Tetrapeptide-7
Skin ConditioningBiotin
AntiseborrhoeicCI 77891
Cosmetic ColorantCI 77491
Cosmetic ColorantCI 77492
Cosmetic ColorantCI 77499
Cosmetic ColorantWater, Dimethicone, Butylene Glycol Dicaprylate/Dicaprate, Butylene Glycol, Titanium Dioxide, Zinc Oxide, Cyclopentasiloxane, Dimethicone/Vinyl Dimethicone Crosspolymer, Butyloctyl Salicylate, Cetyl PEG/PPG-10/1 Dimethicone, Snail Secretion Filtrate, Sodium Chloride, Bis-Diglyceryl Polyacyladipate-2, Aluminum Hydroxide, Stearic Acid, Disteardimonium Hectorite, Sorbitan Isostearate, Polyglyceryl-4 Isostearate, Hexyl Laurate, Triethyl Citrate, Triethoxycaprylylsilane, Ethyl Hexanediol, Sodium Benzoate, Potassium Sorbate, Polymethylsilsesquioxane, Tocopheryl Acetate, Phenoxyethanol, Disodium EDTA, Canadian Colloidal Clay, Moroccan Lava Clay, Avena Sativa Kernel Extract, Glycerin, Niacinamide, Curcuma Longa Root Extract, Sulfur, Cholesterol, Hydrolyzed Collagen, Anthemis Nobilis Flower Water, Persea Gratissima Fruit Extract, Maltodextrin, Ceramide AP, 1,2-Hexanediol, Vitis Vinifera Seed Extract, Camellia Sinensis Leaf Extract, Salix Alba Bark Extract, Magnolia Kobus Bark Extract, Chrysanthemum Indicum Flower Extract, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Glycine Soja Sprout Extract, Serica Extract, Hydrolyzed Silk, Aloe Barbadensis Leaf Extract, Citric Acid, Olea Europaea Leaf Extract, Artemisia Princeps Leaf Extract, Cinnamomum Cassia Bark Extract, Pueraria Lobata Root Extract, Diospyros Kaki Leaf Extract, Morus Alba Fruit Extract, Steareth-20, Melaleuca Alternifolia Flower/Leaf/Stem Extract, Punica Granatum Fruit Juice, Charcoal Powder, Lactobacillus/Honeysuckle Flower/Licorice Root/Morus Alba Root/Pueraria Lobata Root/Schisandra Chinensis Fruit/Scutellaria Baicalensis Root/Sophora Japonica Flower Extract Ferment Filtrate, Ethylhexylglycerin, Chlorhexidine Digluconate, N-Hydroxysuccinimide, Sodium Citrate, Palmitoyl Tripeptide-1, Hydrolyzed Hyaluronic Acid, Chrysin, Palmitoyl Tetrapeptide-7, Biotin, CI 77891, CI 77491, CI 77492, CI 77499
Ingredients Explained
These ingredients are found in both products.
Ingredients higher up in an ingredient list are typically present in a larger amount.
1,2-Hexanediol is a synthetic liquid and another multi-functional powerhouse.
It is a:
- Humectant, drawing moisture into the skin
- Emollient, helping to soften skin
- Solvent, dispersing and stabilizing formulas
- Preservative booster, enhancing the antimicrobial activity of other preservatives
Aluminum Hydroxide is a form of aluminum. It can be naturally found in nature as the mineral gibbsite. In cosmetics, Aluminum Hydroxide is used as a colorant, pH adjuster, and absorbent.
As a colorant, Aluminum Hydroxide may add opacity, or reduce the transparency. Aluminum hydroxide is contains both basic and acidic properties.
According to manufacturers, this ingredient is an emollient and humectant. This means it helps hydrate the skin.
In medicine, this ingredient is used to help relieve heartburn and help heal ulcers.
There is currently no credible scientific evidence linking aluminum hydroxide in cosmetics to increased cancer risk.
Major health organizations allow the use of aluminum hydroxide in personal care products and have not flagged it as a carcinogenic risk at typical usage levels.
Learn more about Aluminum HydroxideButylene Glycol (or BG) is used within cosmetic products for a few different reasons:
Overall, Butylene Glycol is a safe and well-rounded ingredient that works well with other ingredients.
Though this ingredient works well with most skin types, some people with sensitive skin may experience a reaction such as allergic rashes, closed comedones, or itchiness.
Learn more about Butylene GlycolButyloctyl Salicylate is a chemical UV filter structurally similar to octisalate. It is a photostabilizer, SPF booster, emollient and solvent. This ingredient helps evenly spread out ingredients.
According to a manufacturer, it is suitable for pairing with micro Titanium Dioxide, Zinc Oxide, and pigments.
Photostabilizers help stabilize UV-filters and prevents them from degrading quickly.
Learn more about Butyloctyl SalicylateCeramide AP is is a skin-identical lipid that mimics what your skin already makes naturally. Ceramides help maintain epidermal integrity and barrier function.
You'll often see this ingredient paired with other ceramides (like ceramide NP), cholesterol, or fatty acids because this combination best mimics the natural lipid mix your skin already has.
The skin's ability to produce ceramides gets disrupted in skin conditions like eczema. This in turn weakens the skin barrier and applying ceramides topically has been shown to replenish what's been lost to restore barrier function.
Most of the studies with Ceramide AP test it as part of a multi-ceramide complex; studies reinforce ceramide AP's role in rebalancing ceramides in skin and improving skin hydration.
Learn more about Ceramide APThis ingredient is a silicone-based emulsifer that helps the water and oil phases play nicely together. It's so effective because one end of the molecule loves oil and the other one loves water.
Besides holding formulas together, it also leaves a silky and lightweight feel on skin without the greasiness. A manufacturer also claims it can help with the controlled release of active ingredients.
The CIR Expert Panel found this ingredient to not be sensitizing in concentrations up to 15% in human maximazation testing and dimethicone-based compounds were not comedogenic.
It has a high molecular weight well above 1,000 g/mol which means it limits meaningful skin penetration.
A 2019 study specifically tested this ingredient and found no observable Malassezia growth in its presence.
Learn more about Cetyl PEG/PPG-10/1 DimethiconeCi 77491 is also hydrated iron III oxide. It's sole purpose is to give a red/pink hue to products.
Iron III oxides are classified as inorganic chemicals for coloring.
Synthetically created Ci 77491 is considered safer than those naturally found. This is because the synthetically created version may contain less impurities. Iron oxides are generally non-toxic and non-allergenic.
Learn more about CI 77491CI 77492 is also hydrated iron III oxide. It's sole purpose is to give a yellow hue to products.
Iron III oxides are classified as inorganic chemicals for coloring.
Synthetically created CI 77492 is considered safer than those naturally found. This is because the synthetically created version may contain less impurities. Iron oxides are generally non-toxic and non-allergenic.
Learn more about CI 77492Ci 77499 is also hydrated iron III oxide. It is created from mixing red and black iron oxides. This helps give shades of darkness to a product.
Iron III oxides are classified as inorganic chemicals for coloring.
Cyclopentasiloxane, or D5, is a silicone used to improve texture of products and trap moisture.
D5 is considered lightweight and volatile. Volatile means it evaporates quickly after application. Once evaporated, D5 leaves a thin barrier that helps keep skin hydrated.
It is also an emollient. Emollients help soften the skin and prevent water loss. Silicones create a silky texture in products. D5 helps other ingredients become more spreadable.
Studies show D5 is safe to use in skincare products. We recommend speaking with a skincare professional if you have concerns.
Learn more about CyclopentasiloxaneThis ingredient is a silicone elastomer that works as a texture enhancer, adds a silky slip, and also helps absorb excess oil.
Because it's a large macromolecule that's insoluble in water and chemically inert, it's not expected to penetrate or be absorbed into skin.
Human patch tests with a facial lotion containing 1% of this ingredient found no sensitization.
Learn more about Dimethicone/Vinyl Dimethicone CrosspolymerDisodium EDTA is a chelating agent. It grabs onto and deactivates metal ions that sneak into your products from water, packaging, or air.
This ingredient mainly works behind the scenes and helps with:
On top of that, this ingredient can counteract the effects of hard water by binding to the minerals in it.
One thing worth knowing is that Disodium EDTA has been shown to be a mild penetration enhancer. It can help other ingredients absorb into skin more effectively which can be a double-edged sword (great for actives, but can also make the active too strong if you have sensitive skin).
Clinical patch testing showed no significant skin irritation at typical use concentrations and minimal dermal absorption.
You'll most likely see this ingredient near the end of an ingredient list. It's typically found in concentrations less than 1%.
Learn more about Disodium EDTADisteardimonium Hectorite comes from the clay mineral named hectorite. It is used to add thickness to a product.
It can also help stabilize a product by helping to disperse other ingredients.
Hectorite is a rare, white clay mineral.
Learn more about Disteardimonium HectoriteEthylhexylglycerin is created from glycerin. It is a multitasker ingredient that:
The CIR Expert Panel found minimal skin absorption or sensitization of any kind in a safety assessment. Though this ingredient is considered well-tolerated, a small number of cases of allergic dermatitis have been published since 2002. Just be sure to patch test if you are unsure.
Industry-reported use ranges from 8% in rinse-off products and 2% in leave-on formulations.
Learn more about EthylhexylglycerinGlycerin (or glycerol) is a compound naturally found in your skin. It's a powerhouse humectant that pulls water into the stratum corneum.
Topically, glycerin does several things at once:
Your skin makes glycerin on its own (mostly from sebaceous oil breakdown) and shuttles it to your outermost layer of skin, or your epidermis, via aquaporin-3.
Aquaporin-3 is a transporter that is essential for normal skin hydration, elasticity, and repair. Interestingly, mice lacking in AQP3 have dry and less elastic skin that can be fully corrected with glycerin.
This ingredient is non-irritating, plays well with almost every ingredient, and works across all skin types. Typical use is anywhere between 3-10% but can go up to 79% in some leave-on products.
Just know very high concentrations (>40%) can feel tacky in low humidity.
Glycerin is the name for this ingredient in American English. British English uses Glycerol/Glycerine.
Learn more about GlycerinHexyl Laurate isn't fungal acne safe.
Niacinamide is a multitasking form of vitamin B3 that strengthens the skin barrier, reduces pores and dark spots, regulates oil, and improves signs of aging.
And the best part? It's gentle and well-tolerated by most skin types, including sensitive and reactive skin.
You might have heard of "niacin flush", or the reddening of skin that causes itchiness. Niacinamide has not been found to cause this.
In very rare cases, some individuals may not be able to tolerate niacinamide at all or experience an allergic reaction to it.
If you are experiencing flaking, irritation, and dryness with this ingredient, be sure to double check all your products as this ingredient can be found in all categories of skincare.
When incorporating niacinamide into your routine, look out for concentration amounts. Typically, 5% niacinamide provides benefits such as fading dark spots. However, if you have sensitive skin, it is better to begin with a smaller concentration.
When you apply niacinamide to your skin, your body converts it into nicotinamide adenine dinucleotide (NAD). NAD is an essential coenzyme that is already found in your cells as "fuel" and powers countless biological processes.
In your skin, NAD helps repair cell damage, produce new healthy cells, support collagen production, strengthen the skin barrier, and fight environmental stressors (like UV and pollution).
Our natural NAD levels start to decline with age, leading to slower skin repair, visible aging, and a weaker skin barrier. By providing your skin niacinamide, you're recharging your skin's NAD levels. This leads to stronger, healthier, and younger looking skin.
Another name for vitamin B3 is nicotinamide. This vitamin is water-soluble and our bodies don't store it. We obtain Vitamin B3 from either food or skincare. Meat, fish, wheat, yeast, and leafy greens contain vitamin B3.
The type of niacinamide used in skincare is synthetically created.
Learn more about NiacinamideThis ingredient is an emulsifer and stabilizer. It comes from isostearic acid and polyglycerin.
As an emulsifier, it helps blend oil and water to improve texture, spreadbility, and application.
Due to it being derived from isostearic acid, this ingredient may not be fungal acne safe.
Learn more about Polyglyceryl-4 IsostearatePotassium Sorbate is a preservative used to prevent yeast and mold in products. It is commonly found in both cosmetic and food products.
This ingredient comes from potassium salt derived from sorbic acid. Sorbic acid is a natural antibiotic and effective against fungus.
Both potassium sorbate and sorbic acid can be found in baked goods, cheeses, dried meats, dried fruit, ice cream, pickles, wine, yogurt, and more.
You'll often find this ingredient used with other preservatives.
Learn more about Potassium SorbateSodium Benzoate is a preservative. It's used in both cosmetic and food products to inhibit the growth of mold and bacteria. It is typically produced synthetically.
Both the US FDA and EU Health Committee have approved the use of sodium benzoate. In the US, levels of 0.1% (of the total product) are allowed.
Sodium benzoate works as a preservative by inhibiting the growth of bacteria inside of cells. It prevents the cell from fermenting a type of sugar using an enzyme called phosphofructokinase.
It is the salt of benzoic acid. Foods containing sodium benzoate include soda, salad dressings, condiments, fruit juices, wines, and snack foods.
Studies for using ascorbic acid and sodium benzoate in cosmetics are lacking, especially in skincare routines with multiple steps.
We always recommend speaking with a professional, such as a dermatologist, if you have any concerns.
Learn more about Sodium BenzoateChances are, you eat sodium chloride every day. Sodium Chloride is also known as table salt. This ingredient has many purposes in skincare: thickener, emulsifier, and exfoliator.
You'll most likely find this ingredient in cleansers where it is used to create a gel-like texture. As an emulsifier, it also prevents ingredients from separating.
You might see people debate whether Sodium Chloride is comedogenic, but there actually haven't been any comedogenic tests done on it. Either way, the overall formulation of a product matters a lot more than any single ingredient.
You might see this ingredient used in scrubs as a primary exfoliating ingredient.
Learn more about Sodium ChlorideSorbitan Isostearate is an emulsifer. It is created from isostearic acid and sorbitol.
As an emulsifier, it keeps the water and oil ingredients from separating. This keeps formulas stable and smooth.
In a 24 hour occlusive patch test on 56 subjects, 10% sorbitan isostearate was completely non-irritating. Most formulas use less than 10%.
Because it's a fatty acid ester, it may not be fungal acne safe since the Malassezia yeast can utilize it as a nutrient source.
Learn more about Sorbitan IsostearateStearic Acid is a fatty acid that is already found in your skin. It's one of the free fatty acids that works alongside ceramides and cholesterols to maintain your barrier.
In cosmetics, it is a multitasker:
Safety-wise, the CIR Expert Panel has concluded it to be safe in cosmetics when formulated to be non-irritating and non-sensitizing.
Free stearic acid is a C18 fatty acid that the Malassezia yeast can substrate, so this ingredient may not be fungal acne safe.
Learn more about Stearic AcidTitanium dioxide is a mineral UV filter widely used in sunscreens and cosmetics.
It is one of only two UV filters officially classified as “mineral” by regulatory agencies, the other being zinc oxide.
Titanium dioxide provides broad-spectrum protection mostly in the UVB and UVAII range, with some protection in the UVAI range.
While its UVA protection isn’t as strong as zinc oxide’s, the difference is minor.
A common myth is that mineral UV filters reflect UV light. However, modern research shows titanium dioxide absorbs UV radiation like chemical filters (~95% absorption & 5% reflection).
Thanks to its non-irritating nature, titanium dioxide is suitable for sensitive, acne-prone, or redness-prone skin. It is unlikely to cause "eye sting" like other sunscreen ingredients.
A major drawback of this ingredient is its white cast and thick texture. This is why mineral sunscreens often leave a white cast and are less cosmetically elegant than chemical/hybrid sunscreens.
To improve white cast and spreadability, micronized or nano-sized titanium dioxide is often used.
There are ongoing concerns surrounding nano-titanium oxide's impact on marine ecosystems.
There is no conclusive evidence that any form of titanium oxide (or any other sunscreen ingredients) will cause harm to marine ecosystems or coral reefs. The science is still developing but many consumers are keeping a close eye on this issue.
Please note, many destinations have reef-safety sunscreen rules. For instance, the U.S. Virgin Islands advises all visitors to use non-nano mineral sunscreens.
Nano mineral sunscreens once raised safety concerns about absorption into skin.
Extensive research has shown that they do not penetrate healthy or damaged skin; they remain safely on the surface and the top layer of dead skin (stratum corneum).
You'll likely find titanium dioxide bundled with alumina, silica, or dimethicone. These ingredients help make titanium dioxide highly photostable; this prevents it from interacting with other formula components under UV light.
Learn more about Titanium DioxideTocopheryl Acetate is AKA Vitamin E. It is an antioxidant and protects your skin from free radicals. Free radicals damage the skin by breaking down collagen.
One study found using Tocopheryl Acetate with Vitamin C decreased the number of sunburned cells.
Tocopheryl Acetate is commonly found in both skincare and dietary supplements.
Learn more about Tocopheryl AcetateTriethoxycaprylylsilane is a silicon-based surface modifier that makes sunscreens feel silky and makeup stay put.
Its main job is to coat mineral particles like titanium dioxide, zinc oxide, and color pigments in a thin, oily layer so they spread smoothly, don't clump, and stick to skin better.
This ingredient is typically used at low levels (up to 2.5% in eyeshadow and 1% in lipstick).
Learn more about TriethoxycaprylylsilaneWater. It's the most common cosmetic ingredient of all. You'll usually see it at the top of ingredient lists, meaning that it makes up the largest part of the product.
So why is it so popular? Water most often acts as a solvent - this means that it helps dissolve other ingredients into the formulation.
You'll also recognize water as that liquid we all need to stay alive. If you see this, drink a glass of water. Remember to stay hydrated!
Learn more about Water