iNNBEAUTY PROJECT Elastic Skin Firming & Plumping Serum Versus Skintific 3% Tranexamic Acid Advanced Bright Serum
This anti-aging serum is formulated around Squalane and Copper Tripeptide-1 to soften the look of wrinkles and strengthen the skin barrier.
This brightening serum is formulated around Tranexamic Acid and Niacinamide to fade the look of dark spots and brighten dull-looking skin.
What's inside
What's inside
Key Ingredients
Benefits
Concerns
Ingredients Side-by-side
Water
Skin ConditioningButylene Glycol
HumectantGlycerin
HumectantCaprylic/Capric Triglyceride
MaskingSqualane
EmollientDiheptyl Succinate
EmollientPentylene Glycol
Skin Conditioning1,2-Hexanediol
Skin ConditioningHelianthus Annuus Seed Oil
EmollientDioscorea Villosa Root Extract
Skin ConditioningCopper Tripeptide-1
Skin ConditioningOligopeptide-1
Skin ConditioningNicotiana Benthamiana Hexapeptide-40 Sh-Polypeptide-76
Skin ConditioningNicotiana Benthamiana Hexapeptide-40 Sh-Polypeptide-47
Acetyl Sh-Hexapeptide-5 Amide Acetate
Skin ConditioningCeramide NP
Skin ConditioningNiacinamide
SmoothingCentella Asiatica Extract
CleansingBeta-Glucan
Skin ConditioningSodium Hyaluronate
HumectantHaematococcus Pluvialis Extract
AntioxidantSodium PCA
HumectantAnanas Sativus Fruit Extract
Skin ConditioningPanthenol
Skin ConditioningAllantoin
Skin ConditioningBetaine
HumectantBisabolol
AntioxidantZinc PCA
HumectantC12-20 Alkyl Glucoside
EmulsifyingC14-22 Alcohols
Emulsion StabilisingSodium Polyacrylate
AbsorbentCapryloyl Glycerin/Sebacic Acid Copolymer
Skin ConditioningCarbomer
Emulsion StabilisingSorbitan Olivate
EmulsifyingCellulose Gum
Emulsion StabilisingHydrogenated Lecithin
EmulsifyingCetearyl Olivate
Mannitol
HumectantPhosphatidylcholine
EmulsifyingCetyl Alcohol
EmollientDecyl Glucoside
CleansingDipotassium Phosphate
BufferingPropanediol
SolventSodium Chloride
MaskingSodium Hydroxide
BufferingSodium Phytate
Tocopherol
AntioxidantXanthan Gum
EmulsifyingPotassium Phosphate
BufferingPotassium Sorbate
PreservativeSodium Benzoate
MaskingPhenoxyethanol
PreservativeEthylhexylglycerin
Skin ConditioningHydroxyacetophenone
AntioxidantWater, Butylene Glycol, Glycerin, Caprylic/Capric Triglyceride, Squalane, Diheptyl Succinate, Pentylene Glycol, 1,2-Hexanediol, Helianthus Annuus Seed Oil, Dioscorea Villosa Root Extract, Copper Tripeptide-1, Oligopeptide-1, Nicotiana Benthamiana Hexapeptide-40 Sh-Polypeptide-76, Nicotiana Benthamiana Hexapeptide-40 Sh-Polypeptide-47, Acetyl Sh-Hexapeptide-5 Amide Acetate, Ceramide NP, Niacinamide, Centella Asiatica Extract, Beta-Glucan, Sodium Hyaluronate, Haematococcus Pluvialis Extract, Sodium PCA, Ananas Sativus Fruit Extract, Panthenol, Allantoin, Betaine, Bisabolol, Zinc PCA, C12-20 Alkyl Glucoside, C14-22 Alcohols, Sodium Polyacrylate, Capryloyl Glycerin/Sebacic Acid Copolymer, Carbomer, Sorbitan Olivate, Cellulose Gum, Hydrogenated Lecithin, Cetearyl Olivate, Mannitol, Phosphatidylcholine, Cetyl Alcohol, Decyl Glucoside, Dipotassium Phosphate, Propanediol, Sodium Chloride, Sodium Hydroxide, Sodium Phytate, Tocopherol, Xanthan Gum, Potassium Phosphate, Potassium Sorbate, Sodium Benzoate, Phenoxyethanol, Ethylhexylglycerin, Hydroxyacetophenone
Water
Skin ConditioningButylene Glycol
HumectantPentylene Glycol
Skin ConditioningBetaine
HumectantTranexamic Acid
AstringentNiacinamide
SmoothingAlpha-Arbutin
AntioxidantIsononyl Isononanoate
EmollientCyclopentasiloxane
EmollientPEG-32
HumectantCyclohexasiloxane
EmollientDimethicone/PEG-10/15 Crosspolymer
Ectoin
Skin ConditioningHydroxyethylpiperazine Ethane Sulfonic Acid
BufferingAllantoin
Skin ConditioningCentella Asiatica Extract
CleansingSodium Hyaluronate
HumectantBis-PEG/PPG-20/5 PEG/PPG-20/5 Dimethicone
EmulsifyingMethoxy PEG/PPG-25/4 Dimethicone
EmulsifyingSoy Amino Acids
Skin ConditioningAcetyl Glucosamine
Skin ConditioningCeramide EOP
Skin ConditioningCeramide Ns
Skin ConditioningCeramide Ng
Skin ConditioningCeramide NP
Skin ConditioningCeramide AP
Skin ConditioningGlycyrrhiza Glabra Root Extract
BleachingCeramide As
Skin ConditioningArginine
MaskingGalactomyces Ferment Filtrate
HumectantDecarboxy Carnosine Hcl
Skin ConditioningHydrolyzed Sodium Hyaluronate
Skin ConditioningTocopherol
AntioxidantErgothioneine
AntioxidantNonapeptide-1
Skin ConditioningOligopeptide-1
Skin ConditioningHexapeptide-2
BleachingHexapeptide-9
Skin ConditioningSodium Acetylated Hyaluronate
HumectantSodium Hyaluronate Crosspolymer
HumectantCitrus Reticulata Fruit Extract
Skin ProtectingCarbenia Benedicta Extract
Skin ConditioningHydrogenated Lecithin
EmulsifyingPalmitoyl Tripeptide-1
Skin ConditioningPalmitoyl Tetrapeptide-7
Skin ConditioningGlyceryl Stearate
EmollientSodium Polyglutamate
HumectantPolyacrylate Crosspolymer-6
Emulsion StabilisingEthylhexylglycerin
Skin ConditioningHydroxyphenyl Propamidobenzoic Acid
Skin ConditioningDipropylene Glycol
HumectantSodium Citrate
BufferingCetyl-Pg Hydroxyethyl Palmitamide
Skin ConditioningCarbomer
Emulsion StabilisingCholesterol
EmollientGlycerin
Humectant1,2-Hexanediol
Skin ConditioningPropanediol
SolventPotassium Sorbate
PreservativePhenoxyethanol
PreservativeSodium Lactate
BufferingPolysorbate 20
EmulsifyingWater, Butylene Glycol, Pentylene Glycol, Betaine, Tranexamic Acid, Niacinamide, Alpha-Arbutin, Isononyl Isononanoate, Cyclopentasiloxane, PEG-32, Cyclohexasiloxane, Dimethicone/PEG-10/15 Crosspolymer, Ectoin, Hydroxyethylpiperazine Ethane Sulfonic Acid, Allantoin, Centella Asiatica Extract, Sodium Hyaluronate, Bis-PEG/PPG-20/5 PEG/PPG-20/5 Dimethicone, Methoxy PEG/PPG-25/4 Dimethicone, Soy Amino Acids, Acetyl Glucosamine, Ceramide EOP, Ceramide Ns, Ceramide Ng, Ceramide NP, Ceramide AP, Glycyrrhiza Glabra Root Extract, Ceramide As, Arginine, Galactomyces Ferment Filtrate, Decarboxy Carnosine Hcl, Hydrolyzed Sodium Hyaluronate, Tocopherol, Ergothioneine, Nonapeptide-1, Oligopeptide-1, Hexapeptide-2, Hexapeptide-9, Sodium Acetylated Hyaluronate, Sodium Hyaluronate Crosspolymer, Citrus Reticulata Fruit Extract, Carbenia Benedicta Extract, Hydrogenated Lecithin, Palmitoyl Tripeptide-1, Palmitoyl Tetrapeptide-7, Glyceryl Stearate, Sodium Polyglutamate, Polyacrylate Crosspolymer-6, Ethylhexylglycerin, Hydroxyphenyl Propamidobenzoic Acid, Dipropylene Glycol, Sodium Citrate, Cetyl-Pg Hydroxyethyl Palmitamide, Carbomer, Cholesterol, Glycerin, 1,2-Hexanediol, Propanediol, Potassium Sorbate, Phenoxyethanol, Sodium Lactate, Polysorbate 20
Reviews
Ingredients Explained
These ingredients are found in both products.
Ingredients higher up in an ingredient list are typically present in a larger amount.
1,2-Hexanediol is a synthetic liquid and another multi-functional powerhouse.
It is a:
- Humectant, drawing moisture into the skin
- Emollient, helping to soften skin
- Solvent, dispersing and stabilizing formulas
- Preservative booster, enhancing the antimicrobial activity of other preservatives
Allantoin is a soothing ingredient known for its protective and moisturizing properties; it's basically a quiet workhorse ingredient you can find in a huge range of cosmetics.
Though it can be derived from the comfrey plant, allantoin is produced synthetically for cosmetic products to ensure purity.
Research shows it can encourage your skin cells to turn over and renew by stimulating keratinocyte and fibroblast proliferation.
It also has mild keratolytic properties to help loosen and shed dead skin cells without being harsh.
Studies also suggest allantoin can help calm inflammation by dialing down some of the chemical signals your skin sends out when it is irritated.
This ingredient is typically used in the 0.1-0.5% range, and the FDA recognizes it as a skin protectant in OTC products up to 2%.
Overall, allantoin is a wonderful addition to most routines; it is stable across a wide pH range (~4-8), works well with other ingredients, and is considered non-sensitizing/non-irritating.
Fun fact: Allantoin is naturally occurring in comfrey root, beets, chamomile, and wheat sprouts. Our bodies even produce it as a byproduct of uric acid metabolism.
Learn more about AllantoinBetaine is a humectant. Like hyaluronic acid, it helps attract and retain moisture in the skin. It’s known for being gentle and for helping the skin maintain balanced hydration.
Betaine is mainly used to improve hydration and support calmer skin. It helps skin cells regulate water balance because it functions as an osmolyte.
Some studies suggest betaine may support making skin tone more even.
Fun fact: Betaine naturally exists in the skin and the body. In cosmetic products, it can be either plant-derived (most commonly from sugar beets) or synthetically produced for consistency and stability.
Betaine is also known as trimethylglycine.
Learn more about BetaineButylene Glycol (or BG) is used within cosmetic products for a few different reasons:
Overall, Butylene Glycol is a safe and well-rounded ingredient that works well with other ingredients.
Though this ingredient works well with most skin types, some people with sensitive skin may experience a reaction such as allergic rashes, closed comedones, or itchiness.
Learn more about Butylene GlycolCarbomer is a synthetic thickening and gelling agent. It's basically the ingredient that gives a lot of serums, gels, creams, and sunscreens their smooth, non-sticky texture.
Although legally permitted at very high levels, carbomers are normally used at concentrations below 1%.
It also needs to be neutralized to actually thicken, and because it is a large molecule, it doesn't really penetrate the skin barrier.
Allergy-wise, the risk is very low. Clinical studies show carbomers have low potential for skin irritation/sensitization even at concentrations up to 100%.
A 2024 UK study patch-tested 1,302 patients and found true allergy to the parent group of carbomer to be rare with no confirmed relevant reactions.
Learn more about CarbomerCentella Asiatica Extract (Centella) is one of the most researched botanical extracts in skincare with decades of studies backing its effects on inflammation, collagen, and the skin barrier.
That research keeps pointing back to the same four triterpenoid saponins: Asiaticoside, Madecassoside, Asiatic Acid, and Madecassic Acid.
These compounds allow centella to dial back inflammation, encourage the skin to build and hold onto collagen, support the barrier and hydration, and bring solid antioxidant activity to protect against signs of aging.
Centella also carries a nice supporting cast of Vitamin A, vitamin C, several B vitamins, and amino acids. Put it all together and you get an ingredient that soothes, hydrates, and protects, all at once.
Most of centella's magic comes from the four big compounds (Asiaticoside, Madecassoside, Asiatic Acid, and Madecassic Acid). These are the actives doing the heavy lifting in almost every centella study.
Here is the short version of what they do in the skin:
So it is not just soothing for the sake of soothing. Centella calms the skin AND helps it rebuild.
Just FYI, not all centella on an ingredient list is the same. What you are getting actually depends on the extract:
Fun fact on the ratios: the leaves tend to be richest in Madecassoside and Asiaticoside, and lower in the two acids. The exact amounts shift with where the plant is grown and how it is processed. This means purity really does vary brand to brand.
Centella is one of the most easygoing actives out there.
It layers well with basically everything: niacinamide, hyaluronic acid, peptides, and vitamin C, and also pairs nicely with stronger actives like retinoids and exfoliating acids where it can help take the edge off irritation.
On the safety side, centella and its triterpenes are classified as weak sensitizers, meaning allergic reactions are possible but uncommon.
Patch tests at 1% and 5% came back negative in test panels, and creams at typical use levels did not cause allergic reactions across large groups of people.
But as with any new active, a patch test is still a smart move for very reactive skin.
Centella is widely used because it is effective at low percentages. For context, human safety testing found no meaningful irritation from creams containing centella extract at everyday use levels (the tested amounts were well under 1%).
The irritancy threshold in animal testing was also above 30% (so real-world formulas sit far below anything concerning).
In collagen lab studies, higher concentrations drove more collagen synthesis, so serums built around centella tend to feature it more prominently.
Bottom line: you will find centella working nicely anywhere from a fraction of a percent up to hero-ingredient levels depending on whether it is a supporting soother or the main event.
Fun fact: Centella has been used as a medicine and in food for many centuries. As a medicine, it is used to treat burns, scratches, and wounds.
Learn more about Centella Asiatica ExtractCeramide NP (formerly known as Ceramide 3) is one of the skin's naturally occurring lipids.
Since ceramides are the major lipid components of the skin, they are crucial for maintaining skin barrier and hydration. Ceramide NP most closely mirrors the dominant kind in human skin amongst ceramide subtypes.
This ceramide works by slotting into gaps within the stratum corneum's lipid matrix to limit trans-epidermal water loss (TEWL) and shield the skin against external irritants.
A study with 312 patients found that using a ceramide-containing routine for 4 weeks reduced the severity of atopic dermatitis by over 61%.
Another clinical study in subjects aged 60 and older found that a ceramide body wash and moisturizer improved skin dryness and itchy skin in 15 days.
Overall, ceramides are considered non-irritating and safety tests have found little to no observable adverse effects from using this ingredient.
Ceramide NP is usually sourced from plants (like soybean or rice bran), or produced synthetically.
Learn more about Ceramide NPEthylhexylglycerin is created from glycerin. It is a multitasker ingredient that:
The CIR Expert Panel found minimal skin absorption or sensitization of any kind in a safety assessment. Though this ingredient is considered well-tolerated, a small number of cases of allergic dermatitis have been published since 2002. Just be sure to patch test if you are unsure.
Industry-reported use ranges from 8% in rinse-off products and 2% in leave-on formulations.
Learn more about EthylhexylglycerinGlycerin (or glycerol) is a compound naturally found in your skin. It's a powerhouse humectant that pulls water into the stratum corneum.
Topically, glycerin does several things at once:
Your skin makes glycerin on its own (mostly from sebaceous oil breakdown) and shuttles it to your outermost layer of skin, or your epidermis, via aquaporin-3.
Aquaporin-3 is a transporter that is essential for normal skin hydration, elasticity, and repair. Interestingly, mice lacking in AQP3 have dry and less elastic skin that can be fully corrected with glycerin.
This ingredient is non-irritating, plays well with almost every ingredient, and works across all skin types. Typical use is anywhere between 3-10% but can go up to 79% in some leave-on products.
Just know very high concentrations (>40%) can feel tacky in low humidity.
Glycerin is the name for this ingredient in American English. British English uses Glycerol/Glycerine.
Learn more about GlycerinHydrogenated Lecithin is a more stable version of lecithin.
It's made by taking lecithin (a phospholipid commonly found in soybeans and egg yolks) and hydrogenating it. This just means the unsaturated fatty acids are turned into saturated ones so they don't go bad as easily.
This ingredient is an emollient, emulsifier, and penetration enhancer. As an emollient, it helps soften and hydrate skin by trapping moisture within. As an emulsifier, it prevents oil and water ingredients from separating.
Hydrogenated Lecithin can form tiny spherical structures made of phospholipid bilayers called liposomes. These liposomes are able to capture compounds inside their structure and deliver them through the skin barrier.
Because phospholipids are a natural component of our cell membranes, this ingredient is inherently compatible with skin.
A 2021 study found lecithin-based surfactants were less harsh and more tolerable comared to Sodium Lauryl Sulfate (SLS).
Learn more about Hydrogenated LecithinNiacinamide is a multitasking form of vitamin B3 that strengthens the skin barrier, reduces pores and dark spots, regulates oil, and improves signs of aging.
And the best part? It's gentle and well-tolerated by most skin types, including sensitive and reactive skin.
You might have heard of "niacin flush", or the reddening of skin that causes itchiness. Niacinamide has not been found to cause this.
In very rare cases, some individuals may not be able to tolerate niacinamide at all or experience an allergic reaction to it.
If you are experiencing flaking, irritation, and dryness with this ingredient, be sure to double check all your products as this ingredient can be found in all categories of skincare.
When incorporating niacinamide into your routine, look out for concentration amounts. Typically, 5% niacinamide provides benefits such as fading dark spots. However, if you have sensitive skin, it is better to begin with a smaller concentration.
When you apply niacinamide to your skin, your body converts it into nicotinamide adenine dinucleotide (NAD). NAD is an essential coenzyme that is already found in your cells as "fuel" and powers countless biological processes.
In your skin, NAD helps repair cell damage, produce new healthy cells, support collagen production, strengthen the skin barrier, and fight environmental stressors (like UV and pollution).
Our natural NAD levels start to decline with age, leading to slower skin repair, visible aging, and a weaker skin barrier. By providing your skin niacinamide, you're recharging your skin's NAD levels. This leads to stronger, healthier, and younger looking skin.
Another name for vitamin B3 is nicotinamide. This vitamin is water-soluble and our bodies don't store it. We obtain Vitamin B3 from either food or skincare. Meat, fish, wheat, yeast, and leafy greens contain vitamin B3.
The type of niacinamide used in skincare is synthetically created.
Learn more about NiacinamideOligopeptide-1 is another name for Epidermal Growth Factor (EGF). In a formula, EGF works as a signaling ingredient.
EGF binds to receptors on your skin cells and tells keratinocytes/fibroblasts to divide, move, and rebuild the skin's support structure.
A 2012 open-label study on a barley-derived EGF serum reported statistically significant improvements in fine-lines, skin texture, pore size, and uneven skin tone, with changes showing up within the first month of 2x/daily use.
And a 2023 review found generally positive but modest results for growth factor products while pointing out that most trials are small, often industry-funded, and rarely test EGF on its own.
So, a fair summary of this ingredient would be "promising with real mechanistic backing, but not yet large-scale proof".
Concentration-wise, EGF is biologically active at very tiny amounts so finished products use it at low levels (think parts per million).
Raw material supplies usually sell a pre-diluted EGF solution and recommend adding roughly 1-5% of that solution to a formula.
Another practical catch: EGF is a fragile protein so it reacts badly to heat and the wrong pH. This just means it relies heavily on good packaging and a solid delivery system to stay active in a bottle.
Oligopeptide-1 and Sh-Oligopeptide-1. The "sh-" prefix just means "synthetic human" and it tells you that it's the lab grown version.
Learn more about Oligopeptide-1Pentylene Glycol (1,2-pentanediol) is a multitasking little diol with three main roles in a formula:
Research on alkanediols (the family pentylene glycol belongs to) show they work by disrupting microbial cell membranes. This disruption helps the primary preservative system in a product work more effectively at lower doses.
On the safety side, the Cosmetic Ingredient Review Expert Panel has concluded this ingredient to be safe as used in current cosmetic practices + concentrations.
Typical use levels in a formula run about 1-5%.
Learn more about Pentylene GlycolPhenoxyethanol is one of the most widely used preservatives in skincare (and for good reason!).
It has a large spectrum of antimicrobial activity and especially effective bacteria, yeast, and mold while only having a weak effect on your skin's natural microbiome.
On a cellular level, it disrupts the cell membranes of microbes by poking holes that make the cell leak. This shuts down the chemical reactions the microbe needs to make energy so it can no longer survive.
Another perk of this ingredient is that it stays functional across a wide pH range (3-10).
You'll often see it paired with boosters like Ethylhexylglycerin; one study showed that a 1:9 ratio of Ethylhexylglycerin to Phenoxyethanol damages bacterial membranes as effectively as doubling the Phenoxyethanol concentration on its own.
Typical use concentrations range from 0.3-1% depending on the formula, and this ingredient is capped at 1% int the EU.
Safety-wise, the fear mongering does not hold up to the evidence. The EU's Scientific Committee on Consumer Safety and FDA consider it safe as a preservative at up to 1%, including for children of all ages.
Adverse systemic effects only showed up in animal studies at exposures roughly 200x higher than what people get from cosmetics. And despite its very widespread use, this ingredient is a rare sensitizer and allergic reactions are uncommon.
Learn more about PhenoxyethanolPotassium Sorbate is a preservative used to prevent yeast and mold in products. It is commonly found in both cosmetic and food products.
This ingredient comes from potassium salt derived from sorbic acid. Sorbic acid is a natural antibiotic and effective against fungus.
Both potassium sorbate and sorbic acid can be found in baked goods, cheeses, dried meats, dried fruit, ice cream, pickles, wine, yogurt, and more.
You'll often find this ingredient used with other preservatives.
Learn more about Potassium SorbatePropanediol is an all-star ingredient. It softens, hydrates, and smooths the skin.
It’s often used to:
Propanediol is not likely to cause sensitivity and considered safe to use. It is derived from corn or petroleum with a clear color and no scent.
Learn more about PropanediolSodium Hyaluronate is the salt form of hyaluronic acid. It is a long sugar chain that is naturally found in your skin, joints, and connective tissue that maintains hydration and elasticity.
In skincare, it works as a humectant. It pulls water from the environment and deeper layers of skin and binds it to the surface.
Interestingly, the size of the molecule affects its behavior:
Some clinical evidence links low molecular weight versions to improved wrinkle depth, elasticity, anti-inflammatory effects, and barrier repair.
Many serums use a blend of both weights so you can get surface hydration plus longer-lasting and deeper effects.
You'll typically see concentrations between 0.1-2% for this ingredient.
Learn more about Sodium HyaluronateTocopherol is a fat-soluble antioxidant known as Vitamin E.
You'll find this ingredient in the vast majority of skincare (for good reason). It works to neutralize free radicals, or unstable molecules generated by UV exposure, pollution, and other environmental stressors, before they can cause oxidative damage to your skin cells.
Topically applied tocopherol has been shown to protect against UV damage by ramping up the skin's own natural defense enzymes.
It also acts as a skin conditioning agent; some studies show that regular topical use can improve the skin's water-binding capacity over 2-4 weeks.
This ingredient is especially loved for being a team player. When combined with Vitamin C, the photoprotective effect of both ingredients roughly doubles and the combo also helps reduce UV-induced DNA damage.
This ingredient has some brightening potential but it's more of a prevention ingredient than spot-fader. Cell studies show it can slow down melanin production but it's worth noting that it's not the most powerful brightener out there.
In formulations, it also serves as a stabilizer that helps protect other oxidation-prone ingredients from degrading.
Concentrations usually range from 0.1-1% in most leave-on products.
Learn more about TocopherolWater. It's the most common cosmetic ingredient of all. You'll usually see it at the top of ingredient lists, meaning that it makes up the largest part of the product.
So why is it so popular? Water most often acts as a solvent - this means that it helps dissolve other ingredients into the formulation.
You'll also recognize water as that liquid we all need to stay alive. If you see this, drink a glass of water. Remember to stay hydrated!
Learn more about Water