Serum
General Moisturizer
British United Kingdom
Korean South Korea

What's inside

What's inside

Key Ingredients

Benefits

Concerns

Ingredients Side-by-side

Show highlights for:

Water

Skin Conditioning

Niacinamide

Smoothing
Niacinamide IconHelps fight Acne IconHelps with Anti-Aging IconHelps brighten skin IconHelps reduce irritation IconGood for Oily Skin IconGood for Minimizing Pores IconHelps reduce Skin Redness IconGood for Scar Healing IconGood for Dark Spots IconGood for Skin Texture IconGood for Barrier Repair Icon

Glycerin

Humectant
0 / 0 Helps hydrate Dry Skin IconGood for Scar Healing IconGood for Barrier Repair Icon

Pentylene Glycol

Skin Conditioning
Good for Barrier Repair Icon

Silybum Marianum Seed Oil

Skin Conditioning
Oil IconNot safe for Fungal Acne Icon

Cucumis Sativus Seed Oil

Emollient
Oil IconHelps hydrate Dry Skin IconNot safe for Fungal Acne Icon

Hydrogenated Starch Hydrolysate

Humectant

Sodium Hyaluronate

Humectant
0 / 0 Hyaluronic Acid IconHelps with Anti-Aging IconHelps hydrate Dry Skin IconHelps reduce Skin Redness IconGood for Barrier Repair Icon

Ursolic Acid

Masking

Retinal 0.05%

Skin Conditioning
Retinoid IconHelps fight Acne IconHelps with Anti-Aging IconHelps brighten skin IconGood for Oily Skin IconGood for Minimizing Pores IconGood for Scar Healing IconGood for Dark Spots IconGood for Skin Texture IconMay worsen Rosacea Icon

Glutathione

Helps brighten skin IconHelps reduce Skin Redness IconGood for Dark Spots Icon

Bakuchiol

Antimicrobial
Bakuchiol IconAntioxidant IconHelps with Anti-Aging IconHelps brighten skin IconHelps reduce irritation IconGood for Oily Skin IconHelps reduce Skin Redness IconGood for Scar Healing IconGood for Dark Spots IconGood for Skin Texture Icon

Palmitoyl Tripeptide-38

Skin Conditioning
Peptide IconHelps with Anti-Aging IconGood for Skin Texture Icon

Phospholipids

Skin Conditioning
Helps hydrate Dry Skin IconGood for Barrier Repair Icon

Superoxide Dismutase

Antioxidant
Antioxidant IconHelps with Anti-Aging IconHelps brighten skin IconHelps reduce Skin Redness Icon

Nigella Sativa Seed Oil

Emollient
Oil IconFragrance Icon

Rosa Rubiginosa Seed Oil

Emollient
Oil IconHelps hydrate Dry Skin IconGood for Barrier Repair IconNot safe for Fungal Acne Icon

Rubus Chamaemorus Seed Oil

Skin Conditioning
Oil IconNot safe for Fungal Acne Icon

Daucus Carota Sativa Root Extract

Skin Conditioning
Helps reduce irritation Icon

Ocimum Sanctum Leaf Extract

Skin Conditioning

Avena Sativa Kernel Oil

Skin Conditioning
Oil IconHelps hydrate Dry Skin IconHelps reduce irritation IconHelps reduce Skin Redness IconGood for Barrier Repair IconNot safe for Fungal Acne Icon

Zingiber Officinale Root Extract

Masking
Helps reduce irritation IconGood for Scar Healing Icon

Helianthus Annuus Seed Oil

Emollient
0 / 0 Oil IconHelps hydrate Dry Skin IconNot safe for Fungal Acne Icon

Bisabolol

Antioxidant
Antioxidant IconHelps hydrate Dry Skin IconHelps reduce irritation IconHelps reduce Skin Redness IconGood for Scar Healing IconGood for Barrier Repair Icon

Lactobacillus Ferment

Skin Conditioning
Helps reduce Skin Redness IconGood for Barrier Repair Icon

Rosmarinus Officinalis Leaf Extract

Antimicrobial

Lonicera Caprifolium Flower Extract

Perfuming
Fragrance Icon

Honokiol

Antioxidant
Antioxidant IconHelps reduce Skin Redness Icon

Magnolol

Antioxidant
Antioxidant IconHelps reduce Skin Redness Icon

Tocopherol

Antioxidant
0-3 / 0-3 Vitamin E IconAntioxidant IconHelps with Anti-Aging IconHelps hydrate Dry Skin IconHelps brighten skin IconHelps reduce Skin Redness IconGood for Dark Spots IconGood for Barrier Repair Icon

Dimethyl Isosorbide

Solvent

Cyclodextrin

Absorbent

Arachidyl Alcohol

Emollient
Fatty Alcohol Icon

Glyceryl Caprylate

Emollient

Behenyl Alcohol

Emollient
Fatty Alcohol Icon

Acrylates/C10-30 Alkyl Acrylate Crosspolymer

Emulsion Stabilising

Tocopheryl Acetate

Antioxidant
0 / 0 Vitamin E IconAntioxidant IconHelps brighten skin Icon

Butylene Glycol

Humectant
1 / 0 Helps hydrate Dry Skin IconGood for Barrier Repair Icon

Arachidyl Glucoside

Emulsifying

Polyglyceryl-6 Laurate

Emulsifying
Not safe for Fungal Acne Icon

Caprylhydroxamic Acid

Polyglyceryl-10 Oleate

Skin Conditioning
Not safe for Fungal Acne Icon

Sodium Hydroxide

Buffering

Sorbitan Palmitate

Emulsifying
Not safe for Fungal Acne Icon

Hydroxypropyl Cyclodextrin

Masking

Glucose

Humectant
Helps hydrate Dry Skin IconGood for Barrier Repair Icon

Citric Acid

Buffering
AHA IconHelps brighten skin IconMay worsen Rosacea Icon

Lonicera Japonica Flower Extract

Skin Conditioning

Potassium Sorbate

Preservative
Preservative Icon

Sodium Benzoate

Masking
Preservative Icon

Water

Skin Conditioning

Methylpropanediol

Solvent

Glycerin

Humectant
0 / 0 Helps hydrate Dry Skin IconGood for Scar Healing IconGood for Barrier Repair Icon

Hydrogenated Polydecene

Emollient

Caprylic/Capric Triglyceride

Masking
Coconut Derived IconHelps hydrate Dry Skin IconGood for Barrier Repair Icon

Dipropylene Glycol

Humectant

Pentaerythrityl Tetraethylhexanoate

Emollient
Helps hydrate Dry Skin Icon

Glyceryl Stearate

Emollient
1 / 0 Not safe for Fungal Acne Icon

Niacinamide

Smoothing
Niacinamide IconHelps fight Acne IconHelps with Anti-Aging IconHelps brighten skin IconHelps reduce irritation IconGood for Oily Skin IconGood for Minimizing Pores IconHelps reduce Skin Redness IconGood for Scar Healing IconGood for Dark Spots IconGood for Skin Texture IconGood for Barrier Repair Icon

Betaine

Humectant
Helps hydrate Dry Skin IconHelps reduce irritation IconGood for Barrier Repair Icon

Vinyldimethicone

Silicon Icon

Caffeine

Skin Conditioning
Helps with Anti-Aging IconHelps reduce irritation Icon

Methyl Trimethicone

Skin Conditioning
Silicon Icon

Cetearyl Alcohol

Emollient
2 / 1 Fatty Alcohol IconCoconut Derived IconBad for Acne Prone Skin IconMay worsen Oily Skin IconNot safe for Fungal Acne Icon

Panthenol

Skin Conditioning
0 / 0 Helps hydrate Dry Skin IconHelps reduce irritation IconHelps reduce Skin Redness IconGood for Scar Healing IconGood for Barrier Repair Icon

Hydrogenated Poly(C6-14 Olefin)

Emollient

Ficus Carica Fruit Extract

Humectant
Helps hydrate Dry Skin Icon

Centella Asiatica Extract

Cleansing
Helps with Anti-Aging IconHelps reduce irritation IconHelps reduce Skin Redness IconGood for Scar Healing IconGood for Skin Texture IconGood for Barrier Repair Icon

Monarda Didyma Leaf Extract

Skin Conditioning

Salix Alba Bark Extract

Astringent
Helps reduce irritation IconGood for Oily Skin IconGood for Dark Spots Icon

Adansonia Digitata Fruit Extract

Emollient

Macadamia Ternifolia Seed Oil

Emollient
Oil IconHelps hydrate Dry Skin IconNot safe for Fungal Acne Icon

Hydrogenated Lecithin

Emulsifying
Helps hydrate Dry Skin IconGood for Barrier Repair Icon

Sodium Hyaluronate

Humectant
0 / 0 Hyaluronic Acid IconHelps with Anti-Aging IconHelps hydrate Dry Skin IconHelps reduce Skin Redness IconGood for Barrier Repair Icon

Simmondsia Chinensis Seed Oil

Emollient
0-2 / 0 Oil IconHelps hydrate Dry Skin IconGood for Scar Healing IconGood for Barrier Repair IconNot safe for Fungal Acne Icon

1,2-Hexanediol

Skin Conditioning
Helps hydrate Dry Skin Icon

C10-18 Triglycerides

Emollient
Not safe for Fungal Acne Icon

Sodium Stearoyl Glutamate

Cleansing

Butylene Glycol

Humectant
1 / 0 Helps hydrate Dry Skin IconGood for Barrier Repair Icon

Hydroxyacetophenone

Antioxidant
Antioxidant IconHelps reduce irritation IconHelps reduce Skin Redness Icon

Hydroxypropyl Cyclodextrin

Masking

Hydroxyethyl Acrylate/Sodium Acryloyldimethyl Taurate Copolymer

Emulsion Stabilising

Jojoba Esters

Emollient
Not safe for Fungal Acne Icon

Glyceryl Stearates

Emollient
Not safe for Fungal Acne Icon

Behenyl Alcohol

Emollient
Fatty Alcohol Icon

Cetyl Alcohol

Emollient
2 / 2 Fatty Alcohol IconCoconut Derived IconNot safe for Fungal Acne Icon

Stearyl Alcohol

Emollient
2 / 2 Fatty Alcohol IconNot safe for Fungal Acne Icon

Ammonium Acryloyldimethyltaurate/Vp Copolymer

Xanthan Gum

Emulsifying

Ethylhexylglycerin

Skin Conditioning

Helianthus Annuus Seed Wax

Skin Conditioning
Not safe for Fungal Acne Icon

Cholesterol

Emollient
0 / 0 Helps hydrate Dry Skin IconGood for Barrier Repair Icon

Polyglyceryl-10 Laurate

Skin Conditioning
Not safe for Fungal Acne Icon

Disodium EDTA

Adenosine

Skin Conditioning
Helps with Anti-Aging IconHelps reduce irritation IconGood for Scar Healing Icon

Retinal

Skin Conditioning
Retinoid IconHelps fight Acne IconHelps with Anti-Aging IconHelps brighten skin IconGood for Oily Skin IconGood for Minimizing Pores IconGood for Scar Healing IconGood for Dark Spots IconGood for Skin Texture IconMay worsen Rosacea Icon

Silica

Abrasive
Exfoliant IconGood for Oily Skin IconGood for Minimizing Pores Icon

Brassica Campestris Sterols

Emollient

Polyglyceryl-3 Methylglucose Distearate

Emulsifying
Not safe for Fungal Acne Icon

Tocopherol

Antioxidant
0-3 / 0-3 Vitamin E IconAntioxidant IconHelps with Anti-Aging IconHelps hydrate Dry Skin IconHelps brighten skin IconHelps reduce Skin Redness IconGood for Dark Spots IconGood for Barrier Repair Icon

Sorbitan Isostearate

Emulsifying
1-2 / 0 Not safe for Fungal Acne Icon

Aluminum/Magnesium Hydroxide Stearate

Emulsion Stabilising

Sucrose Distearate

Emollient
0 / 2 Not safe for Fungal Acne Icon

Potassium Cetyl Phosphate

Emulsifying

Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate

Antioxidant
Antioxidant Icon

Polyglycerin-3

Humectant
Helps hydrate Dry Skin Icon

Squalane

Emollient
1 / 0 Helps with Anti-Aging IconHelps hydrate Dry Skin IconGood for Barrier Repair Icon

Caprylyl Glycol

Emollient
Fatty Alcohol Icon

Ethyl Hexanediol

Solvent

Acetyl Hexapeptide-8

Humectant
Peptide IconHelps with Anti-Aging Icon

Ingredients Explained

These ingredients are found in both products.

Ingredients higher up in an ingredient list are typically present in a larger amount.

Emollient, Emulsion Stabilising

Behenyl Alcohol is a type of fatty alcohol (these are different from the drying, solvent alcohols).

Fatty Alcohols have hydrating properties and are most often used as an emollient or to thicken a product. They are usually derived from natural fats and oils; behenyl alcohol is derived from the fats of vegetable oils.

Emollients help keep your skin soft and hydrated by creating a film that traps moisture in.

In 2000, Behenyl Alcohol was approved by the US as medicine to reduce the duration of cold sores.

Learn more about Behenyl Alcohol
Humectant, Masking, Skin Conditioning

Butylene Glycol (or BG) is used within cosmetic products for a few different reasons:

Overall, Butylene Glycol is a safe and well-rounded ingredient that works well with other ingredients.

Though this ingredient works well with most skin types, some people with sensitive skin may experience a reaction such as allergic rashes, closed comedones, or itchiness.

Learn more about Butylene Glycol
Humectant, Skin Conditioning, Skin Protecting

Glycerin (or glycerol) is a compound naturally found in your skin. It's a powerhouse humectant that pulls water into the stratum corneum.

Topically, glycerin does several things at once:

Your skin makes glycerin on its own (mostly from sebaceous oil breakdown) and shuttles it to your outermost layer of skin, or your epidermis, via aquaporin-3.

Aquaporin-3 is a transporter that is essential for normal skin hydration, elasticity, and repair. Interestingly, mice lacking in AQP3 have dry and less elastic skin that can be fully corrected with glycerin.

This ingredient is non-irritating, plays well with almost every ingredient, and works across all skin types. Typical use is anywhere between 3-10% but can go up to 79% in some leave-on products.

Just know very high concentrations (>40%) can feel tacky in low humidity.

Glycerin is the name for this ingredient in American English. British English uses Glycerol/Glycerine.

Learn more about Glycerin
Masking, Skin Conditioning

This ingredient is used in skincare as a delivery system.

It works by "encapsulating" active ingredients with its unique ring shape that is water-loving on the outside and oil-loving on the inside. This improves the stability and absorption of the product into the skin.

According to a manufacturer, it also offer some moisturizing effects.

Learn more about Hydroxypropyl Cyclodextrin
Smoothing

Niacinamide is a multitasking form of vitamin B3 that strengthens the skin barrier, reduces pores and dark spots, regulates oil, and improves signs of aging.

And the best part? It's gentle and well-tolerated by most skin types, including sensitive and reactive skin.

You might have heard of "niacin flush", or the reddening of skin that causes itchiness. Niacinamide has not been found to cause this.

In very rare cases, some individuals may not be able to tolerate niacinamide at all or experience an allergic reaction to it.

If you are experiencing flaking, irritation, and dryness with this ingredient, be sure to double check all your products as this ingredient can be found in all categories of skincare.

When incorporating niacinamide into your routine, look out for concentration amounts. Typically, 5% niacinamide provides benefits such as fading dark spots. However, if you have sensitive skin, it is better to begin with a smaller concentration.

When you apply niacinamide to your skin, your body converts it into nicotinamide adenine dinucleotide (NAD). NAD is an essential coenzyme that is already found in your cells as "fuel" and powers countless biological processes.

In your skin, NAD helps repair cell damage, produce new healthy cells, support collagen production, strengthen the skin barrier, and fight environmental stressors (like UV and pollution).

Our natural NAD levels start to decline with age, leading to slower skin repair, visible aging, and a weaker skin barrier. By providing your skin niacinamide, you're recharging your skin's NAD levels. This leads to stronger, healthier, and younger looking skin.

Another name for vitamin B3 is nicotinamide. This vitamin is water-soluble and our bodies don't store it. We obtain Vitamin B3 from either food or skincare. Meat, fish, wheat, yeast, and leafy greens contain vitamin B3.

The type of niacinamide used in skincare is synthetically created.

Learn more about Niacinamide
Skin Conditioning

Retinal is a form of retinoid. Retinoids are the gold-standard class of anti-aging ingredients.

Retinal has many benefits as other retinoids: improve skin texture, reduce large pores, reduce the effects of aging, reduce the visibility of dark spots, heal scars, and fight acne.

Studies show retinal may work at a faster rate than retinol due to its structure.

All retinoids have to be converted into retinoic acid before starting to work. Some retinoids take several steps of conversion before binding. Retinal is only one step away, making it more potent.

Like other retinoids, retinal may be irritating. It is best to ease into using this ingredient frequently.

Using the 'ramp up' method, start by using retinol once a week. This gives your skin time to adjust and decrease irritation. Once you feel ready, you can slowly increase the frequency of retinol use.

Using retinoids will increase sun-sensitivity in the first few weeks of use. Though studies show retinoids increase your skin's natural SPF with continuous use, it is best to always wear sunscreen and sun-protection.

Learn more about Retinal
Humectant, Skin Conditioning

Sodium Hyaluronate is the salt form of hyaluronic acid. It is a long sugar chain that is naturally found in your skin, joints, and connective tissue that maintains hydration and elasticity.

In skincare, it works as a humectant. It pulls water from the environment and deeper layers of skin and binds it to the surface.

Interestingly, the size of the molecule affects its behavior:

Some clinical evidence links low molecular weight versions to improved wrinkle depth, elasticity, anti-inflammatory effects, and barrier repair.

Many serums use a blend of both weights so you can get surface hydration plus longer-lasting and deeper effects.

You'll typically see concentrations between 0.1-2% for this ingredient.

Learn more about Sodium Hyaluronate
Antioxidant, Masking, Skin Conditioning

Tocopherol is a fat-soluble antioxidant known as Vitamin E.

You'll find this ingredient in the vast majority of skincare (for good reason). It works to neutralize free radicals, or unstable molecules generated by UV exposure, pollution, and other environmental stressors, before they can cause oxidative damage to your skin cells.

Topically applied tocopherol has been shown to protect against UV damage by ramping up the skin's own natural defense enzymes.

It also acts as a skin conditioning agent; some studies show that regular topical use can improve the skin's water-binding capacity over 2-4 weeks.

This ingredient is especially loved for being a team player. When combined with Vitamin C, the photoprotective effect of both ingredients roughly doubles and the combo also helps reduce UV-induced DNA damage.

This ingredient has some brightening potential but it's more of a prevention ingredient than spot-fader. Cell studies show it can slow down melanin production but it's worth noting that it's not the most powerful brightener out there.

In formulations, it also serves as a stabilizer that helps protect other oxidation-prone ingredients from degrading.

Concentrations usually range from 0.1-1% in most leave-on products.

Learn more about Tocopherol
Skin Conditioning, Solvent

Water. It's the most common cosmetic ingredient of all. You'll usually see it at the top of ingredient lists, meaning that it makes up the largest part of the product.

So why is it so popular? Water most often acts as a solvent - this means that it helps dissolve other ingredients into the formulation.

You'll also recognize water as that liquid we all need to stay alive. If you see this, drink a glass of water. Remember to stay hydrated!

Learn more about Water

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