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Tarte Shape Tape Ultra Creamy Concealer - 20S Light Sand Versus Wet n Wild Bare Focus Niacinamide Skin Tint - Fair

Concealer
BB, CC, Tinted Moisturizer
American Brand United States
American Brand United States

Updated on May 23, 2024

Overview

What they are

These products are both vegan and cruelty-free . They have a total of 13 ingredients in common

Cool Features

They both contain hyaluronic acid and Vitamin E

Suited For

They're both likely to be good for anti aging, dry skin, brightening skin, sensitive skin, scar healing and dark spots

Free From

They both do not contain any parabens

What's Inside

They both contain oils

We independently verify ingredients, and our claims are backed by peer-reviewed research. Spot a product that needs an update? Let us know.

Ingredient Info

Click any item below to learn more and see relevant ingredients

About this product

About this product

At a glance

Click on any of the items below to learn more

Key Ingredients

Benefits

Concerns

Key Ingredients

Benefits

Concerns

Ingredients Side-by-side

found in both products
Shape Tape Ultra Creamy Concealer

Water

Skin Conditioning

Cyclopentasiloxane

Emollient
Silicon Icon

Glycerin

Humectant
0 / 0 Helps hydrate Dry Skin IconHelps brighten skin Icon

Polymethylsilsesquioxane

Silicon Icon

PEG-9 Polydimethylsiloxyethyl Dimethicone

Emulsifying
Silicon Icon

Caprylic/Capric Triglyceride

Masking

Caprylyl Methicone

Skin Conditioning
Silicon Icon

C13-15 Alkane

Solvent

Sorbitan Isostearate

Emulsifying
1-2 / 0 Not safe for Fungal Acne Icon

Dimethicone

Emollient
1 / 0 Silicon Icon

Phenyl Trimethicone

Skin Conditioning
Silicon Icon

Acrylates/Stearyl Acrylate/Dimethicone Methacrylate Copolymer

Hydroxyethyl Urea

Humectant

Magnesium Sulfate

Sulfate Icon

Aluminum Hydroxide

Emollient

Isotridecyl Isononanoate

Emollient

Triethyl Citrate

Masking
Fragrance Icon

Cetyl PEG/PPG-10/1 Dimethicone

Emulsifying
Silicon Icon

Polypropylsilsesquioxane

Silicon Icon

Dimethicone Crosspolymer

Emulsion Stabilising

Quaternium-90 Bentonite

Triethoxycaprylylsilane

Sodium Benzoate

Masking
Preservative Icon

Parfum

Masking
Fragrance IconMay worsen Eczema IconMay worsen Rosacea Icon

Disteardimonium Hectorite

Stabilising

Potassium Sorbate

Preservative
Preservative Icon

Polyhydroxystearic Acid

Emulsifying
Not safe for Fungal Acne Icon

Propylene Carbonate

Solvent

Ethylhexyl Palmitate

Emollient
2-3 / 0 May worsen Oily Skin IconBad for Acne Prone Skin IconNot safe for Fungal Acne Icon

Isopropyl Myristate

Emollient
3-5 / 3 May worsen Oily Skin IconBad for Acne Prone Skin IconNot safe for Fungal Acne Icon

Isostearic Acid

Cleansing
Bad for Acne Prone Skin IconNot safe for Fungal Acne Icon

Lecithin

Emollient

Propanediol

Solvent

Disodium EDTA

Polyglyceryl-3 Polyricinoleate

Emulsifying
Not safe for Fungal Acne Icon

Benzyl Salicylate

Perfuming
Fragrance IconMay cause irritation IconEU Allergen Icon

Hexyl Cinnamal

Perfuming
Fragrance IconMay cause irritation IconEU Allergen Icon

Limonene

Perfuming
Fragrance IconMay worsen Eczema IconMay worsen Rosacea Icon

Opuntia Ficus-Indica Stem Extract

Skin Conditioning

Hydroxycitronellal

Perfuming
Fragrance IconMay cause irritation IconEU Allergen Icon

Geraniol

Perfuming
Fragrance IconMay cause irritation IconEU Allergen Icon

Maltodextrin

Absorbent

Amyl Cinnamal

Perfuming
Fragrance IconMay cause irritation IconEU Allergen Icon

Linalool

Perfuming
Fragrance IconMay cause irritation IconEU Allergen IconMay worsen Eczema IconMay worsen Rosacea Icon

Butylene Glycol

Humectant
1 / 0 Helps hydrate Dry Skin Icon

Sodium Hyaluronate Crosspolymer

Humectant
Hyaluronic Acid Icon

Citric Acid

Buffering
AHA IconGood for Oily Skin IconGood for Skin Texture IconGood for Minimizing Pores IconGood for Scar Healing IconHelps brighten skin IconMay worsen Rosacea Icon

Spiraea Ulmaria Extract

Astringent

1,2-Hexanediol

Skin Conditioning

Hydrolyzed Glycosaminoglycans

Humectant

Sodium Hyaluronate

Humectant
0 / 0 Hyaluronic Acid Icon

Aloe Barbadensis Leaf Extract

Emollient
Helps reduce Skin Redness IconHelps reduce irritation Icon

Butyrospermum Parkii Butter

Skin Conditioning
Helps hydrate Dry Skin IconMay worsen Oily Skin IconBad for Acne Prone Skin IconNot safe for Fungal Acne Icon

Glycyrrhiza Glabra Root Extract

Bleaching
Good for Dark Spots Icon

Olea Europaea Fruit Oil

Masking
0-2 / 0 Fragrance IconOil IconNot safe for Fungal Acne Icon

Persea Gratissima Oil

Skin Conditioning
0-3 / 0 Oil IconHelps hydrate Dry Skin IconNot safe for Fungal Acne Icon

Squalane

Emollient
1 / 0 Helps hydrate Dry Skin Icon

Ulmus Davidiana Root Extract

Skin Conditioning

Mangifera Indica Seed Butter

Skin Conditioning
Not safe for Fungal Acne Icon

Helianthus Annuus Seed Oil

Emollient
0 / 0 Oil IconHelps hydrate Dry Skin IconNot safe for Fungal Acne Icon

Benzyl Glycol

Solvent

Panax Ginseng Root Extract

Emollient
Helps hydrate Dry Skin IconHelps reduce Skin Redness IconHelps reduce irritation Icon

Hydrolyzed Hyaluronic Acid

Humectant
Hyaluronic Acid IconHelps with Anti-Aging IconGood for Scar Healing IconHelps brighten skin Icon

Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate

Antioxidant
Antioxidant Icon

Ethylhexylglycerin

Skin Conditioning

Phenoxyethanol

Preservative
Preservative Icon

Hyaluronic Acid

Humectant
Hyaluronic Acid IconHelps with Anti-Aging IconGood for Scar Healing IconHelps brighten skin Icon

Convallaria Majalis Bulb/Root Extract

Skin Conditioning

Leontopodium Alpinum Flower/Leaf Extract

Skin Conditioning

Lilium Candidum Flower Extract

Skin Conditioning

Magnolia Liliflora Flower Extract

Skin Conditioning

Paeonia Lactiflora Root Extract

Skin Conditioning

Raspberry Ketone

Masking
Fragrance Icon

Tocopherol

Antioxidant
0-3 / 0-3 Vitamin E IconAntioxidant IconHelps hydrate Dry Skin IconHelps with Anti-Aging IconGood for Scar Healing Icon

Tbhq

Antioxidant
Antioxidant IconFragrance Icon

Titanium Dioxide

Cosmetic Colorant
0 / 0 Mineral UV Filter IconNon-Reef-Safe Icon

Iron Oxides

Water, Cyclopentasiloxane, Glycerin, Polymethylsilsesquioxane, PEG-9 Polydimethylsiloxyethyl Dimethicone, Caprylic/Capric Triglyceride, Caprylyl Methicone, C13-15 Alkane, Sorbitan Isostearate, Dimethicone, Phenyl Trimethicone, Acrylates/Stearyl Acrylate/Dimethicone Methacrylate Copolymer, Hydroxyethyl Urea, Magnesium Sulfate, Aluminum Hydroxide, Isotridecyl Isononanoate, Triethyl Citrate, Cetyl PEG/PPG-10/1 Dimethicone, Polypropylsilsesquioxane, Dimethicone Crosspolymer, Quaternium-90 Bentonite, Triethoxycaprylylsilane, Sodium Benzoate, Parfum, Disteardimonium Hectorite, Potassium Sorbate, Polyhydroxystearic Acid, Propylene Carbonate, Ethylhexyl Palmitate, Isopropyl Myristate, Isostearic Acid, Lecithin, Propanediol, Disodium EDTA, Polyglyceryl-3 Polyricinoleate, Benzyl Salicylate, Hexyl Cinnamal, Limonene, Opuntia Ficus-Indica Stem Extract, Hydroxycitronellal, Geraniol, Maltodextrin, Amyl Cinnamal, Linalool, Butylene Glycol, Sodium Hyaluronate Crosspolymer, Citric Acid, Spiraea Ulmaria Extract, 1,2-Hexanediol, Hydrolyzed Glycosaminoglycans, Sodium Hyaluronate, Aloe Barbadensis Leaf Extract, Butyrospermum Parkii Butter, Glycyrrhiza Glabra Root Extract, Olea Europaea Fruit Oil, Persea Gratissima Oil, Squalane, Ulmus Davidiana Root Extract, Mangifera Indica Seed Butter, Helianthus Annuus Seed Oil, Benzyl Glycol, Panax Ginseng Root Extract, Hydrolyzed Hyaluronic Acid, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Ethylhexylglycerin, Phenoxyethanol, Hyaluronic Acid, Convallaria Majalis Bulb/Root Extract, Leontopodium Alpinum Flower/Leaf Extract, Lilium Candidum Flower Extract, Magnolia Liliflora Flower Extract, Paeonia Lactiflora Root Extract, Raspberry Ketone, Tocopherol, Tbhq, Titanium Dioxide, Iron Oxides

Bare Focus Niacinamide Skin Tint

Ingredients Explained

These ingredients are found in both products.

Ingredients higher up in an ingredient list are typically present in a larger amount.

Skin Conditioning, Solvent

Water. It's the most common cosmetic ingredient of all. You'll usually see it at the top of ingredient lists, meaning that it makes up the largest part of the product.

So why is it so popular? Water most often acts as a solvent - this means that it helps dissolve other ingredients into the formulation.

You'll also recognize water as that liquid we all need to stay alive. If you see this, drink a glass of water. Stay hydrated!

Learn more about Water
Humectant, Skin Conditioning, Skin Protecting

Glycerin is already naturally found in your skin. It helps moisturize and protect your skin.

A study from 2016 found glycerin to be more effective as a humectant than AHAs and hyaluronic acid.

As a humectant, it helps the skin stay hydrated by pulling moisture to your skin. The low molecular weight of glycerin allows it to pull moisture into the deeper layers of your skin.

Hydrated skin improves your skin barrier; Your skin barrier helps protect against irritants and bacteria.

Glycerin has also been found to have antimicrobial and antiviral properties. Due to these properties, glycerin is often used in wound and burn treatments.

In cosmetics, glycerin is usually derived from plants such as soybean or palm. However, it can also be sourced from animals, such as tallow or animal fat.

This ingredient is organic, colorless, odorless, and non-toxic.

Glycerin is the name for this ingredient in American English. British English uses Glycerol/Glycerine.

Learn more about Glycerin

We don't have a description for Quaternium-90 Bentonite yet.

This ingredient is a solvent. It helps dissolve active ingredients and alter the texture of products.

Propylene Carbonate is commonly used in makeup and with clay, such as montmorillonite or bentonite.

Studies show this ingredient to be safe for cosmetics. When it is undiluted, it can cause skin irritation. (It is always diluted in skincare and makeup). This ingredient is water-soluble.

Propylene Carbonate is created from propylene glycol and carbonic acid.

Learn more about Propylene Carbonate
Emollient, Emulsifying, Skin Conditioning

Lecithin is a term for a group of substances found in the cell membranes of plants, animals, and humans. They are made up of mixture of phospholipids.

This ingredient has emollient and emulsifying properties.

As an emollient, lecithen helps soften the skin and creates a barrier to keep moisture in.

As an emulsifier, it also helps prevent water and oil ingredients from separating. Lecithin can also help ingredients be better absorbed by the skin.

This is because the phospholipids in lecithin produce liposomes. Liposomes help other ingredients get through the skin barrier.

Depending on the source of this ingredient, lecithin may not be fungal acne safe. This is because some sources of lecithin come from soybean oil, which may feed the malassezia yeast that feeds fungal acne.

We recommend reaching out to the brand you are purchasing from to inquire about the source of their lecithin.

Learn more about Lecithin
Solvent

Propanediol is an all-star ingredient. It softens, hydrates, and smooths the skin. 

It’s often used to:

Propanediol is not likely to cause sensitivity and considered safe to use. It is derived from corn or petroleum with a clear color and no scent.

Learn more about Propanediol
Humectant, Masking, Skin Conditioning

Butylene Glycol (or BG) is used within cosmetic products for a few different reasons:

  • It is a solvent, meaning that it helps to dissolve other ingredients. This also enhances the absorption of the product into one's skin.
  • It is a humectant, which means that it helps attract moisture into the skin.
  • It helps improve product application.
  • It has mild preservative properties.

Overall, Butylene Glycol is a safe and well-rounded ingredient that works well with other ingredients.

Emollient, Skin Conditioning

Squalane is an emollient that helps the skin hold onto moisture. It's an oily liquid that occurs naturally in certain types of fish and plant oils.

Because squalane boosts hydration in the skin, it also comes with plenty of benefits: it is an antioxidant and can help fight free radicals and skin damage. Squalane is also found to have a detoxifying effect when applied.

Squalane comes from squalene, which occurs naturally within the sebum of our skin. It is one of the oils our skin produces to keep itself hydrated. Squalane is the hydrogenated version of squalene and has a longer shelf life.

Research shows that squalane is non-irritating (even at 100% concentration).

In general, it's a fantastic ingredient. It does a great job at hydrating the skin, and it's suitable for those with sensitive skin.

The source of squalane may impact malassezia / fungal acne. This is because olive oil derived squalane can contain impurities such as fatty acids and plant waxes. Sugarcane derived squalane is recommended for anyone with malassezia concerns.

Is squalane vegan?

This depends on the source. Squalane can be derived from both plants and animals. Most squalane used in skincare comes from plants.

Please note: the source of squalane is only known if disclosed by the brand. We recommend reaching out to the brand if you have any questions about their squalane.

Read more about squalene with an "e".

Learn more about Squalane
Humectant, Skin Conditioning

Hydrolyzed Hyaluronic Acid is a form of hyaluronic acid. It is created by the hydrolysis of hyaluronic acid with a high molecular weight. Once created, Hydrolyzed Hyaluronic Acid has a low molecular weight.

Low molecular weight HA has been shown to hydrate and increase elasticity of the skin. Increasing elasticity is also associated with reduction of wrinkle depth.

One study found topical low molecular weight hyaluronic acid may be considered for the treatment of rosacea in the adult population. However, we always recommend speaking with a professional about your skin concerns.

Hyaluronic acids are a humectant. This means they draw moisture from the air. Hyaluronic acids help moisturize, soothe, and protect the skin.

Read more about other common forms of hyaluronic acid:

Learn more about Hydrolyzed Hyaluronic Acid
Skin Conditioning

Ethylhexylglycerin (we can't pronounce this either) is commonly used as a preservative and skin softener. It is derived from glyceryl.

You might see Ethylhexylglycerin often paired with other preservatives such as phenoxyethanol. Ethylhexylglycerin has been found to increase the effectiveness of these other preservatives.

Preservative

Phenoxyethanol is a preservative that has germicide, antimicrobial, and aromatic properties. Studies show that phenoxyethanol can prevent microbial growth. By itself, it has a scent that is similar to that of a rose.

It's often used in formulations along with Caprylyl Glycol to preserve the shelf life of products.

Antioxidant, Masking, Skin Conditioning

Tocopherol (also known as Vitamin E) is a common antioxidant used to help protect the skin from free-radicals and strengthen the skin barrier. It's also fat soluble - this means our skin is great at absorbing it.

Vitamin E also helps keep your natural skin lipids healthy. Your lipid skin barrier naturally consists of lipids, ceramides, and fatty acids. Vitamin E offers extra protection for your skin’s lipid barrier, keeping your skin healthy and nourished.

Another benefit is a bit of UV protection. Vitamin E helps reduce the damage caused by UVB rays. (It should not replace your sunscreen). Combining it with Vitamin C can decrease sunburned cells and hyperpigmentation after UV exposure.

You might have noticed Vitamin E + C often paired together. This is because it is great at stabilizing Vitamin C. Using the two together helps increase the effectiveness of both ingredients.

There are often claims that Vitamin E can reduce/prevent scarring, but these claims haven't been confirmed by scientific research.

Learn more about Tocopherol

This ingredient is a combination of red, black, and yellow iron oxide pigments. This combination of colors is usually found in foundation, because it results in a "skin" color.

When to use

10 Routines
90% use in am
10% use in pm
90% use every day
2 Routines
100% use in am
0% use in pm
100% use every day

Reviews

Here's what our community thinks

Tarte Shape Tape Ultra Creamy Concealer 77 ingredients

4.0 /5
from 2 ratings
Buildable (1) Full Coverage (1) Good Color (1)
maggietsirigotis's avatar

Maggie Tsirigotis

10 months ago
Review

Perfect for under eye. It does not crease and hydrates too

Chickenugget88's avatar

🧙🏻‍♀️

2 months ago
Review

Great FULL coverage just like the original/matte formula but easier to blend. It's creamier, hydrating, feels less thick, and doesn't crease under the eyes like the original. The finish is more natural than matte. The colour (12N) is wonderful and suits my pale skin with warm and cool undertones perfectly. I'd give it 5 stars but it breaks me out like nothing else—having shea butter, mango butter, Show more

#long-lasting
#full coverage
#natural
#oily

Wet n Wild Bare Focus Niacinamide Skin Tint 35 ingredients

5.0 /5
from 1 rating
Buildable (1) Good Color (1) Long Lasting (1)
chleo's avatar

chleo

6 months ago
Review

so pretty

#long-lasting
#natural
#buildable
#good color