Tower 28 Beauty Swipe Serum Concealer - 9.0 MDR Versus Tarte Shape Tape Ultra Creamy Concealer - 20S Light Sand
Updated on May 23, 2024
Overview
What they are
These products are both vegan and cruelty-free concealers. They have a total of 10 ingredients in common
Cool Features
They both contain hyaluronic acid and Vitamin E
Suited For
They're both likely to be good for anti aging, dry skin, brightening skin and sensitive skin
Free From
They both do not contain any harsh alcohols or parabens
What's Inside
They both contain sulfates
We independently verify ingredients, and our claims are backed by peer-reviewed research. Spot a product that needs an update? Let us know.
Ingredient Info
Tower 28 Beauty Swipe Serum Concealer 29 ingredients
Tarte Shape Tape Ultra Creamy Concealer 77 ingredients
About this product
About this product
At a glance
Click on any of the items below to learn more
Tower 28 Beauty Swipe Serum Concealer 29 ingredients
Tarte Shape Tape Ultra Creamy Concealer 77 ingredients
Key Ingredients
Benefits
Concerns
Key Ingredients
Benefits
Concerns
Ingredients Side-by-side
Water
Skin ConditioningHydrogenated Polyisobutene
EmollientIsononyl Isononanoate
EmollientPropanediol
SolventGlycerin
Humectant
Polyglyceryl-3 Polyricinoleate
Emulsifying
Polyglyceryl-3 Diisostearate
Emulsifying
Disteardimonium Hectorite
StabilisingSorbitan Isostearate
Emulsifying
Magnesium Sulfate
Sodium Dehydroacetate
Preservative
Caprylyl Glycol
Emollient1,2-Hexanediol
Skin ConditioningMagnesium Stearate
Cosmetic ColorantTocopheryl Acetate
Antioxidant
Sodium Lauroyl Glutamate
Lysine
Skin ConditioningMagnesium Chloride
Sodium Hyaluronate
Humectant
Cassia Angustifolia Seed Polysaccharide
Skin ConditioningCentella Asiatica Extract
Cleansing
Lactobacillus Ferment Lysate
Skin Conditioning
Camellia Sinensis Leaf Extract
Antimicrobial
Punica Granatum Bark/Fruit Extract
AntimicrobialLactobacillus Ferment
Skin ConditioningCaffeine
Skin ConditioningCI 77002
Cosmetic ColorantCI 77891
Cosmetic ColorantIron Oxides
Water, Hydrogenated Polyisobutene, Isononyl Isononanoate, Propanediol, Glycerin, Polyglyceryl-3 Polyricinoleate, Polyglyceryl-3 Diisostearate, Disteardimonium Hectorite, Sorbitan Isostearate, Magnesium Sulfate, Sodium Dehydroacetate, Caprylyl Glycol, 1,2-Hexanediol, Magnesium Stearate, Tocopheryl Acetate, Sodium Lauroyl Glutamate, Lysine, Magnesium Chloride, Sodium Hyaluronate, Cassia Angustifolia Seed Polysaccharide, Centella Asiatica Extract, Lactobacillus Ferment Lysate, Camellia Sinensis Leaf Extract, Punica Granatum Bark/Fruit Extract, Lactobacillus Ferment, Caffeine, CI 77002, CI 77891, Iron Oxides
Water
Skin ConditioningCyclopentasiloxane
Emollient
Glycerin
Humectant
Polymethylsilsesquioxane
PEG-9 Polydimethylsiloxyethyl Dimethicone
Emulsifying
Caprylic/Capric Triglyceride
MaskingCaprylyl Methicone
Skin Conditioning
C13-15 Alkane
SolventSorbitan Isostearate
Emulsifying
Dimethicone
Emollient
Phenyl Trimethicone
Skin Conditioning
Acrylates/Stearyl Acrylate/Dimethicone Methacrylate Copolymer
Hydroxyethyl Urea
HumectantMagnesium Sulfate
Aluminum Hydroxide
EmollientIsotridecyl Isononanoate
EmollientTriethyl Citrate
Masking
Cetyl PEG/PPG-10/1 Dimethicone
Emulsifying
Polypropylsilsesquioxane
Dimethicone Crosspolymer
Emulsion StabilisingQuaternium-90 Bentonite
Triethoxycaprylylsilane
Sodium Benzoate
Masking
Parfum
Masking
Disteardimonium Hectorite
StabilisingPotassium Sorbate
Preservative
Polyhydroxystearic Acid
Emulsifying
Propylene Carbonate
SolventEthylhexyl Palmitate
Emollient
Isopropyl Myristate
Emollient
Isostearic Acid
Cleansing
Lecithin
EmollientPropanediol
SolventDisodium EDTA
Polyglyceryl-3 Polyricinoleate
Emulsifying
Benzyl Salicylate
Perfuming
Hexyl Cinnamal
Perfuming
Limonene
Perfuming
Opuntia Ficus-Indica Stem Extract
Skin ConditioningHydroxycitronellal
Perfuming
Geraniol
Perfuming
Maltodextrin
AbsorbentAmyl Cinnamal
Perfuming
Linalool
Perfuming
Butylene Glycol
Humectant
Sodium Hyaluronate Crosspolymer
Humectant
Citric Acid
Buffering
Spiraea Ulmaria Extract
Astringent1,2-Hexanediol
Skin ConditioningHydrolyzed Glycosaminoglycans
HumectantSodium Hyaluronate
Humectant
Aloe Barbadensis Leaf Extract
Emollient
Butyrospermum Parkii Butter
Skin Conditioning
Glycyrrhiza Glabra Root Extract
Bleaching
Olea Europaea Fruit Oil
Masking
Persea Gratissima Oil
Skin Conditioning
Squalane
Emollient
Ulmus Davidiana Root Extract
Skin ConditioningMangifera Indica Seed Butter
Skin Conditioning
Helianthus Annuus Seed Oil
Emollient
Benzyl Glycol
SolventPanax Ginseng Root Extract
Emollient
Hydrolyzed Hyaluronic Acid
Humectant
Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate
Antioxidant
Ethylhexylglycerin
Skin ConditioningPhenoxyethanol
Preservative
Hyaluronic Acid
Humectant
Convallaria Majalis Bulb/Root Extract
Skin ConditioningLeontopodium Alpinum Flower/Leaf Extract
Skin ConditioningLilium Candidum Flower Extract
Skin ConditioningMagnolia Liliflora Flower Extract
Skin ConditioningPaeonia Lactiflora Root Extract
Skin ConditioningRaspberry Ketone
Masking
Tocopherol
Antioxidant
Tbhq
Antioxidant
Titanium Dioxide
Cosmetic Colorant
Iron Oxides
Water, Cyclopentasiloxane, Glycerin, Polymethylsilsesquioxane, PEG-9 Polydimethylsiloxyethyl Dimethicone, Caprylic/Capric Triglyceride, Caprylyl Methicone, C13-15 Alkane, Sorbitan Isostearate, Dimethicone, Phenyl Trimethicone, Acrylates/Stearyl Acrylate/Dimethicone Methacrylate Copolymer, Hydroxyethyl Urea, Magnesium Sulfate, Aluminum Hydroxide, Isotridecyl Isononanoate, Triethyl Citrate, Cetyl PEG/PPG-10/1 Dimethicone, Polypropylsilsesquioxane, Dimethicone Crosspolymer, Quaternium-90 Bentonite, Triethoxycaprylylsilane, Sodium Benzoate, Parfum, Disteardimonium Hectorite, Potassium Sorbate, Polyhydroxystearic Acid, Propylene Carbonate, Ethylhexyl Palmitate, Isopropyl Myristate, Isostearic Acid, Lecithin, Propanediol, Disodium EDTA, Polyglyceryl-3 Polyricinoleate, Benzyl Salicylate, Hexyl Cinnamal, Limonene, Opuntia Ficus-Indica Stem Extract, Hydroxycitronellal, Geraniol, Maltodextrin, Amyl Cinnamal, Linalool, Butylene Glycol, Sodium Hyaluronate Crosspolymer, Citric Acid, Spiraea Ulmaria Extract, 1,2-Hexanediol, Hydrolyzed Glycosaminoglycans, Sodium Hyaluronate, Aloe Barbadensis Leaf Extract, Butyrospermum Parkii Butter, Glycyrrhiza Glabra Root Extract, Olea Europaea Fruit Oil, Persea Gratissima Oil, Squalane, Ulmus Davidiana Root Extract, Mangifera Indica Seed Butter, Helianthus Annuus Seed Oil, Benzyl Glycol, Panax Ginseng Root Extract, Hydrolyzed Hyaluronic Acid, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Ethylhexylglycerin, Phenoxyethanol, Hyaluronic Acid, Convallaria Majalis Bulb/Root Extract, Leontopodium Alpinum Flower/Leaf Extract, Lilium Candidum Flower Extract, Magnolia Liliflora Flower Extract, Paeonia Lactiflora Root Extract, Raspberry Ketone, Tocopherol, Tbhq, Titanium Dioxide, Iron Oxides
Ingredients Explained
These ingredients are found in both products.
Ingredients higher up in an ingredient list are typically present in a larger amount.
Water. It's the most common cosmetic ingredient of all. You'll usually see it at the top of ingredient lists, meaning that it makes up the largest part of the product.
So why is it so popular? Water most often acts as a solvent - this means that it helps dissolve other ingredients into the formulation.
You'll also recognize water as that liquid we all need to stay alive. If you see this, drink a glass of water. Stay hydrated!
Learn more about WaterPropanediol is an all-star ingredient. It softens, hydrates, and smooths the skin.
It’s often used to:
Propanediol is not likely to cause sensitivity and considered safe to use. It is derived from corn or petroleum with a clear color and no scent.
Learn more about PropanediolGlycerin is already naturally found in your skin. It helps moisturize and protect your skin.
A study from 2016 found glycerin to be more effective as a humectant than AHAs and hyaluronic acid.
As a humectant, it helps the skin stay hydrated by pulling moisture to your skin. The low molecular weight of glycerin allows it to pull moisture into the deeper layers of your skin.
Hydrated skin improves your skin barrier; Your skin barrier helps protect against irritants and bacteria.
Glycerin has also been found to have antimicrobial and antiviral properties. Due to these properties, glycerin is often used in wound and burn treatments.
In cosmetics, glycerin is usually derived from plants such as soybean or palm. However, it can also be sourced from animals, such as tallow or animal fat.
This ingredient is organic, colorless, odorless, and non-toxic.
Glycerin is the name for this ingredient in American English. British English uses Glycerol/Glycerine.
Learn more about GlycerinThis ingredient is an emulsifier. It is created from Polyglycerin-3 and Ricinoleic Acid.
As an emulsifier, it prevents waters and oils from separating. According to a manufacturer this ingredient is fully biodegradable.
This ingredient may not be safe for Malassezia folliculitis due to its Ricinoleic Acid base. Ricinoleic Acid is a fatty acid derived from castor oil.
Learn more about Polyglyceryl-3 PolyricinoleateDisteardimonium Hectorite comes from the clay mineral named hectorite. It is used to add thickness to a product.
It can also help stabilize a product by helping to disperse other ingredients.
Hectorite is a rare, white clay mineral.
Learn more about Disteardimonium HectoriteSorbitan Isostearate is an emulsifer and cleaning agent. It is created from isostearic acid and sorbitol.
As an emulsifier, Sorbitan Isostearate prevents oils and water from separating.
Due to its isostearic acid base, it may not be safe for Malassezia or fungal acne.
Learn more about Sorbitan IsostearateMagnesium Sulfate is a salt. It can be naturally found in sea water or mineral deposits.
In cosmetics, Magnesium Sulfate is used to thicken a product or help dilute other solids. It is a non-reactive and non-irritating ingredient.
You might recognize Magnesium Sulfate as epsom salt, or the bath salt used to help relieve muscle aches.
One study shows magnesium deficiency may lead to inflammation of the skin. Applying magnesium topically may help reduce inflammation.
Learn more about Magnesium Sulfate1,2-Hexanediol is a synthetic liquid and another multi-functional powerhouse.
It is a:
- Humectant, drawing moisture into the skin
- Emollient, helping to soften skin
- Solvent, dispersing and stabilizing formulas
- Preservative booster, enhancing the antimicrobial activity of other preservatives
Sodium Hyaluronate is hyaluronic acid's salt form. It is commonly derived from the sodium salt of hyaluronic acid.
Like hyaluronic acid, it is great at holding water and acts as a humectant. This makes it a great skin hydrating ingredient.
Sodium Hyaluronate is naturally occurring in our bodies and is mostly found in eye fluid and joints.
These are some other common types of Hyaluronic Acid:
Learn more about Sodium HyaluronateThis ingredient is a combination of red, black, and yellow iron oxide pigments. This combination of colors is usually found in foundation, because it results in a "skin" color.
Ingredient Ratings
Here's what our community thinks of the ingredients in these products.
When to use
Tower 28 Beauty Swipe Serum Concealer 29 ingredients
Tarte Shape Tape Ultra Creamy Concealer 77 ingredients
Reviews
Here's what our community thinks
Tower 28 Beauty Swipe Serum Concealer 29 ingredients
Tarte Shape Tape Ultra Creamy Concealer 77 ingredients
Perfect for under eye. It does not crease and hydrates too
Great FULL coverage just like the original/matte formula but easier to blend. It's creamier, hydrating, feels less thick, and doesn't crease under the eyes like the original. The finish is more natural than matte. The colour (12N) is wonderful and suits my pale skin with warm and cool undertones perfectly. I'd give it 5 stars but it breaks me out like nothing else—having shea butter, mango butter, Show more
