What's inside
What's inside
Key Ingredients
Benefits
Concerns
Ingredients Side-by-side
Water
Skin ConditioningNiacinamide
SmoothingButylene Glycol
HumectantAlpha-Arbutin
AntioxidantDicaprylyl Carbonate
EmollientHexylresorcinol
AntimicrobialGlycolic Acid
BufferingTranexamic Acid
AstringentSalicylic Acid
MaskingLactic Acid
BufferingCitric Acid
BufferingCeramide NP
Skin ConditioningCholesterol
EmollientPhytosphingosine
Skin ConditioningJania Rubens Extract
Skin ConditioningTocopherol
AntioxidantHyaluronic Acid
HumectantHydrolyzed Hyaluronic Acid
HumectantHydrolyzed Sodium Hyaluronate
Skin ConditioningHydroxypropyltrimonium Hyaluronate
Potassium Hyaluronate
Skin ConditioningSodium Acetylated Hyaluronate
HumectantSodium Hyaluronate Crosspolymer
HumectantDimethylsilanol Hyaluronate
HumectantSodium Hyaluronate
HumectantAscorbyl Propyl Hyaluronate
Skin ConditioningPanthenol
Skin ConditioningSaccharide Isomerate
HumectantChamomilla Recutita Extract
Skin ConditioningCentella Asiatica Leaf Extract
Skin ConditioningPhenoxyethanol
PreservativeSodium Polyacrylate
AbsorbentGlycerin
HumectantTrimethylpentanediol/Adipic Acid Copolymer
Skin ConditioningBisabolol
AntioxidantBis-PEG-12 Dimethicone
EmollientPropylene Glycol
HumectantTriethanolamine
BufferingAllantoin
Skin ConditioningAluminum Starch Octenylsuccinate
AbsorbentSodium Acrylate/Sodium Acryloyldimethyl Taurate Copolymer
Emulsion StabilisingBHT
AntioxidantC15-19 Alkane
SolventSodium Bisulfite
AntioxidantTetrasodium EDTA
Polyglyceryl-3 Caprate
EmulsifyingPentylene Glycol
Skin ConditioningLauryl Glucoside
CleansingDisodium Phosphate
BufferingHydroxyethylcellulose
Emulsion StabilisingSodium Phosphate
BufferingTris(Tetramethylhydroxypiperidinol)Citrate
StabilisingGlycolipids
Skin ConditioningLecithin
EmollientSodium Benzoate
MaskingDextrin
AbsorbentPolysorbate 60
EmulsifyingPotassium Sorbate
PreservativeBenzyl Alcohol
PerfumingEthylhexylglycerin
Skin ConditioningSodium Carrageenan
Emulsion StabilisingBenzoic Acid
MaskingDehydroacetic Acid
Preservative1,2-Hexanediol
Skin ConditioningAcrylates/C10-30 Alkyl Acrylate Crosspolymer
Emulsion StabilisingParfum
MaskingWater, Niacinamide, Butylene Glycol, Alpha-Arbutin, Dicaprylyl Carbonate, Hexylresorcinol, Glycolic Acid, Tranexamic Acid, Salicylic Acid, Lactic Acid, Citric Acid, Ceramide NP, Cholesterol, Phytosphingosine, Jania Rubens Extract, Tocopherol, Hyaluronic Acid, Hydrolyzed Hyaluronic Acid, Hydrolyzed Sodium Hyaluronate, Hydroxypropyltrimonium Hyaluronate, Potassium Hyaluronate, Sodium Acetylated Hyaluronate, Sodium Hyaluronate Crosspolymer, Dimethylsilanol Hyaluronate, Sodium Hyaluronate, Ascorbyl Propyl Hyaluronate, Panthenol, Saccharide Isomerate, Chamomilla Recutita Extract, Centella Asiatica Leaf Extract, Phenoxyethanol, Sodium Polyacrylate, Glycerin, Trimethylpentanediol/Adipic Acid Copolymer, Bisabolol, Bis-PEG-12 Dimethicone, Propylene Glycol, Triethanolamine, Allantoin, Aluminum Starch Octenylsuccinate, Sodium Acrylate/Sodium Acryloyldimethyl Taurate Copolymer, BHT, C15-19 Alkane, Sodium Bisulfite, Tetrasodium EDTA, Polyglyceryl-3 Caprate, Pentylene Glycol, Lauryl Glucoside, Disodium Phosphate, Hydroxyethylcellulose, Sodium Phosphate, Tris(Tetramethylhydroxypiperidinol)Citrate, Glycolipids, Lecithin, Sodium Benzoate, Dextrin, Polysorbate 60, Potassium Sorbate, Benzyl Alcohol, Ethylhexylglycerin, Sodium Carrageenan, Benzoic Acid, Dehydroacetic Acid, 1,2-Hexanediol, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Parfum
Water
Skin ConditioningNiacinamide
SmoothingCyclopentasiloxane
Emollient1,2-Hexanediol
Skin ConditioningMethylpropanediol
SolventAluminum Starch Octenylsuccinate
AbsorbentGlucosyl Ceramide
Skin ConditioningCeramide EOP
Skin ConditioningCeramide Ns
Skin ConditioningCeramide NP
Skin ConditioningCeramide As
Skin ConditioningCeramide AP
Skin ConditioningSodium Lactate
BufferingGlycine
BufferingFructose
HumectantInositol
HumectantLactic Acid
BufferingUrea
BufferingSodium PCA
HumectantSodium Benzoate
MaskingHyaluronic Acid
HumectantHydrolyzed Hyaluronic Acid
HumectantSodium Hyaluronate Crosspolymer
HumectantSodium Hyaluronate
HumectantSodium Carboxymethyl Hyaluronate
HumectantSodium Acetylated Hyaluronate
HumectantPotassium Hyaluronate
Skin ConditioningHydroxypropyltrimonium Hyaluronate
Hydrolyzed Sodium Hyaluronate
Skin ConditioningDimethylsilanol Hyaluronate
HumectantSoluble Collagen
HumectantPortulaca Oleracea Extract
Skin ConditioningTrimethylpentanediol/Adipic Acid Copolymer
Skin ConditioningDipotassium Glycyrrhizate
HumectantGlycerin
HumectantPhenoxyethanol
PreservativeSodium Polyacrylate
AbsorbentDicaprylyl Carbonate
EmollientPolyglyceryl-3 Caprate
EmulsifyingAllantoin
Skin ConditioningPolysorbate 20
EmulsifyingPhytosphingosine
Skin ConditioningCholesterol
EmollientSodium Lauroyl Lactylate
EmulsifyingCarbomer
Emulsion StabilisingXanthan Gum
EmulsifyingPentylene Glycol
Skin ConditioningParfum
MaskingWater, Niacinamide, Cyclopentasiloxane, 1,2-Hexanediol, Methylpropanediol, Aluminum Starch Octenylsuccinate, Glucosyl Ceramide, Ceramide EOP, Ceramide Ns, Ceramide NP, Ceramide As, Ceramide AP, Sodium Lactate, Glycine, Fructose, Inositol, Lactic Acid, Urea, Sodium PCA, Sodium Benzoate, Hyaluronic Acid, Hydrolyzed Hyaluronic Acid, Sodium Hyaluronate Crosspolymer, Sodium Hyaluronate, Sodium Carboxymethyl Hyaluronate, Sodium Acetylated Hyaluronate, Potassium Hyaluronate, Hydroxypropyltrimonium Hyaluronate, Hydrolyzed Sodium Hyaluronate, Dimethylsilanol Hyaluronate, Soluble Collagen, Portulaca Oleracea Extract, Trimethylpentanediol/Adipic Acid Copolymer, Dipotassium Glycyrrhizate, Glycerin, Phenoxyethanol, Sodium Polyacrylate, Dicaprylyl Carbonate, Polyglyceryl-3 Caprate, Allantoin, Polysorbate 20, Phytosphingosine, Cholesterol, Sodium Lauroyl Lactylate, Carbomer, Xanthan Gum, Pentylene Glycol, Parfum
Ingredients Explained
These ingredients are found in both products.
Ingredients higher up in an ingredient list are typically present in a larger amount.
1,2-Hexanediol is a synthetic liquid and another multi-functional powerhouse.
It is a:
- Humectant, drawing moisture into the skin
- Emollient, helping to soften skin
- Solvent, dispersing and stabilizing formulas
- Preservative booster, enhancing the antimicrobial activity of other preservatives
Allantoin is a soothing ingredient known for its protective and moisturizing properties; it's basically a quiet workhorse ingredient you can find in a huge range of cosmetics.
Though it can be derived from the comfrey plant, allantoin is produced synthetically for cosmetic products to ensure purity.
Research shows it can encourage your skin cells to turn over and renew by stimulating keratinocyte and fibroblast proliferation.
It also has mild keratolytic properties to help loosen and shed dead skin cells without being harsh.
Studies also suggest allantoin can help calm inflammation by dialing down some of the chemical signals your skin sends out when it is irritated.
This ingredient is typically used in the 0.1-0.5% range, and the FDA recognizes it as a skin protectant in OTC products up to 2%.
Overall, allantoin is a wonderful addition to most routines; it is stable across a wide pH range (~4-8), works well with other ingredients, and is considered non-sensitizing/non-irritating.
Fun fact: Allantoin is naturally occurring in comfrey root, beets, chamomile, and wheat sprouts. Our bodies even produce it as a byproduct of uric acid metabolism.
Learn more about AllantoinAluminum Starch Octenylsuccinate is a synthetic powder used as an absorbent, thickener, and anti-caking agent.
As an absorbent, it is great at mattifying skin by soaking up the oil. This is why you'll find it in a range of products from makeup to moisturizers.
This ingredient is considered a modified starch. Starch can also be found naturally in plants.
One study from 1991 found that 5% of this ingredient enhanced titanium dioxide SPF by as much as 40%. The study found 1% titanium dioxide had a 5.6 SPF and adding 5% of aluminum starch octenylsuccinate boosted it to an SPF of 8.1
Although “aluminum” in an ingredient name can raise red flags for some consumers, the form and usage context matter significantly. For typical topical applications, there is no substantial evidence of health risks - such as cancer, neurotoxicity, or systemic “aluminum overload.”
Learn more about Aluminum Starch OctenylsuccinateCeramide NP (formerly known as Ceramide 3) is one of the skin's naturally occurring lipids.
Since ceramides are the major lipid components of the skin, they are crucial for maintaining skin barrier and hydration. Ceramide NP most closely mirrors the dominant kind in human skin amongst ceramide subtypes.
This ceramide works by slotting into gaps within the stratum corneum's lipid matrix to limit trans-epidermal water loss (TEWL) and shield the skin against external irritants.
A study with 312 patients found that using a ceramide-containing routine for 4 weeks reduced the severity of atopic dermatitis by over 61%.
Another clinical study in subjects aged 60 and older found that a ceramide body wash and moisturizer improved skin dryness and itchy skin in 15 days.
Overall, ceramides are considered non-irritating and safety tests have found little to no observable adverse effects from using this ingredient.
Ceramide NP is usually sourced from plants (like soybean or rice bran), or produced synthetically.
Learn more about Ceramide NPCholesterol is a lipid that is naturally found in human skin and is one of the three key components of your skin barrier. In skincare, it is an emollient and barrier-repairing ingredient.
It works by fitting directly into the lipid layers of skin to help restore structure and reduce transepidermal water loss (TEWL).
This is a great ingredient for dry, compromised, or aging skin; our skin starts to produce less cholesterol with age.
Research shows cholesterol works best in combination with ceramides and fatty acids, the other two major components in your skin barrier.
Cholesterol is also a well-establish penetration enhancer and can help other actives absorb more effectively.
Cosmetic-grade cholesterol is usually derived from lanolin but plant and synthetic options also exist. We recommend reaching out to the brand if you have questions about their source of cholesterol.
Learn more about CholesterolDicaprylyl Carbonate comes from carbonic acid and caprylyl alcohol, a fatty alcohol. It is an emollient and gives skin a velvet feel. The sources of Dicaprylyl Carbonate may be synthetic or from animals.
As an emollient, Dicaprylyl Carbonate creates a film on the skin. This film traps moisture in, keeping your skin soft and hydrated.
Dimethylsilanol Hyaluronate is a type of hyaluronic acid.
Glycerin (or glycerol) is a compound naturally found in your skin. It's a powerhouse humectant that pulls water into the stratum corneum.
Topically, glycerin does several things at once:
Your skin makes glycerin on its own (mostly from sebaceous oil breakdown) and shuttles it to your outermost layer of skin, or your epidermis, via aquaporin-3.
Aquaporin-3 is a transporter that is essential for normal skin hydration, elasticity, and repair. Interestingly, mice lacking in AQP3 have dry and less elastic skin that can be fully corrected with glycerin.
This ingredient is non-irritating, plays well with almost every ingredient, and works across all skin types. Typical use is anywhere between 3-10% but can go up to 79% in some leave-on products.
Just know very high concentrations (>40%) can feel tacky in low humidity.
Glycerin is the name for this ingredient in American English. British English uses Glycerol/Glycerine.
Learn more about GlycerinHyaluronic acid (HA) is a glycosaminoglycan (basically a long sugar chain) that your skin already makes on its own. In your skin, HA lives in the extracellular matrix and acts as the body's moisture reservoir.
Topically, HA is a humectant that binds water and helps skin look more plump, smooth, and hydrated.
The only catch is that HA isn't a single thing; it actually comes in a wide range of molecular weights (~50 - 2,000+ kDA) and size matters.
Some clinical evidence links low molecular weight versions to improved wrinkle depth, elasticity, anti-inflammatory effects, and barrier repair.
This is why the best HA serums blend the two sizes together so you get the best of both worlds.
The majority of cosmetic HA is produced by bacterial fermentation, typically using Streptococcus or Bacillus strains. Typical use levels in skincare sit around 0.1-2%.
A clinical study using a 0.2% low-molecular weight HA gel showed improvement in facial seborrheic dermatitis with excellent tolerance.
These are some other common types of Hyaluronic Acid:
Learn more about Hyaluronic AcidHydrolyzed Hyaluronic Acid is hyaluronic acid (HA) that is broken down into lower molecular weight fragments.
It's a humectant that pulls and holds water in the skin to help with hydration, plumpness, and reduce transepidermal water loss.
Because hydrolyzed hyaluronic acid is smaller in size, it can slip past your outermost layer of skin more easily than full-sized HA.
Most formulations will combine all sizes to get the best of both worlds.
Typical usage levels range from 0.01-1%. Any percentage higher than 2% might become goopy and tacky.
Learn more about Hydrolyzed Hyaluronic AcidThis ingredient is created by putting sodium hyaluronate through hydrolysis.
You might know this as 'mini' or 'ultra low-molecular weight' hyaluronic acid. The small molecule size means it is able to travel deeper in the skin.
According to studies, low molecular-weight hyaluronic acid can:
One study from 2011 found ultra-low weight HA to show pro-inflammatory properties. Another study from 2022 found it to downregulate UV-B induced inflammation.
Hydrolysis is a process of changing a molecule using water or enzymes.
This ingredient is water-soluble.
Learn more about Hydrolyzed Sodium HyaluronateThis form of hyaluronic acid is produced through fermentation.
According to a manufacturer, it has a positive charge by ionic binding to help moisturize and give hair a smooth feel. This is why you'll find this ingredient in shampoos and body washes.
Lactic Acid is another well-loved alpha hydroxy acid (AHA). It is gentler than glycolic acid but still highly effective.
Its main role is to exfoliate the surface of the skin by loosening the “glue” that holds dead skin cells together. Shedding those old cells leads to smoother, softer, and more even-toned skin.
Because lactic acid molecules are larger than glycolic acid, they don’t penetrate as deeply. This means they’re less likely to sting or irritate, making it a great choice for beginners or those with sensitive skin.
Like glycolic acid, it can:
Lactic acid also acts as a humectant (like hyaluronic acid). It can draw water into the skin to improve hydration and also plays a role in the skin's natural moisturizing factor (NMF) in the form of sodium lactate.
Studies show it can boost ceramide production to strengthen the skin barrier and even help balance the skin’s microbiome.
To get results, choose products with a pH between 3-4.
Lower strengths (5-12%) focus on surface exfoliation; higher strengths (12% and up) can reach deeper in the dermis (deeper, supportive layer) to improve skin texture and firmness over time.
Though it was originally derived from milk, most modern lactic acid used in skincare is vegan. It is made through non-dairy fermentation to create a bio-identical and stable form suitable for all formulations.
When lactic acid shows up near the end of an ingredient list, it usually means the brand added just a tiny amount to adjust the product’s pH.
Legend has it that Cleopatra used to bathe in sour milk to help reduce wrinkles.
Lactic acid is truly a gentle multitasker: it exfoliates, hydrates, strengthens, and brightens. It's a great ingredient for giving your skin a smooth, glowing, and healthy look without the harshness of stronger acids.
Read more about some other popular AHA's here:
Learn more about Lactic AcidNiacinamide is a multitasking form of vitamin B3 that strengthens the skin barrier, reduces pores and dark spots, regulates oil, and improves signs of aging.
And the best part? It's gentle and well-tolerated by most skin types, including sensitive and reactive skin.
You might have heard of "niacin flush", or the reddening of skin that causes itchiness. Niacinamide has not been found to cause this.
In very rare cases, some individuals may not be able to tolerate niacinamide at all or experience an allergic reaction to it.
If you are experiencing flaking, irritation, and dryness with this ingredient, be sure to double check all your products as this ingredient can be found in all categories of skincare.
When incorporating niacinamide into your routine, look out for concentration amounts. Typically, 5% niacinamide provides benefits such as fading dark spots. However, if you have sensitive skin, it is better to begin with a smaller concentration.
When you apply niacinamide to your skin, your body converts it into nicotinamide adenine dinucleotide (NAD). NAD is an essential coenzyme that is already found in your cells as "fuel" and powers countless biological processes.
In your skin, NAD helps repair cell damage, produce new healthy cells, support collagen production, strengthen the skin barrier, and fight environmental stressors (like UV and pollution).
Our natural NAD levels start to decline with age, leading to slower skin repair, visible aging, and a weaker skin barrier. By providing your skin niacinamide, you're recharging your skin's NAD levels. This leads to stronger, healthier, and younger looking skin.
Another name for vitamin B3 is nicotinamide. This vitamin is water-soluble and our bodies don't store it. We obtain Vitamin B3 from either food or skincare. Meat, fish, wheat, yeast, and leafy greens contain vitamin B3.
The type of niacinamide used in skincare is synthetically created.
Learn more about NiacinamideParfum is a catch-all term for an ingredient or more that is used to give a scent to products.
Also called "fragrance", this ingredient can be a blend of hundreds of chemicals or plant oils. This means every product with "fragrance" or "parfum" in the ingredients list is a different mixture.
For instance, Habanolide is a proprietary trade name for a specific aroma chemical. When used as a fragrance ingredient in cosmetics, most aroma chemicals fall under the broad labeling category of “FRAGRANCE” or “PARFUM” according to EU and US regulations.
The term 'parfum' or 'fragrance' is not regulated in many countries. In many cases, it is up to the brand to define this term.
For instance, many brands choose to label themselves as "fragrance-free" because they are not using synthetic fragrances. However, their products may still contain ingredients such as essential oils that are considered a fragrance by INCI standards.
One example is Calendula flower extract. Calendula is an essential oil that still imparts a scent or 'fragrance'.
Depending on the blend, the ingredients in the mixture can cause allergies and sensitivities on the skin. Some ingredients that are known EU allergens include linalool and citronellol.
Parfum can also be used to mask or cover an unpleasant scent.
The bottom line is: not all fragrances/parfum/ingredients are created equally. If you are worried about fragrances, we recommend taking a closer look at an ingredient. And of course, we always recommend speaking with a professional.
Learn more about ParfumPentylene glycol is typically used within a product to thicken it. It also adds a smooth, soft, and moisturizing feel to the product. It is naturally found in plants such as sugar beets.
The hydrophilic trait of Pentylene Glycol makes it a humectant. As a humectant, Pentylene Glycol helps draw moisture from the air to your skin. This can help keep your skin hydrated.
This property also makes Pentylene Glycol a great texture enhancer. It can also help thicken or stabilize a product.
Pentylene Glycol also acts as a mild preservative and helps to keep a product microbe-free.
Some people may experience mild eye and skin irritation from Pentylene Glycol. We always recommend speaking with a professional about using this ingredient in your routine.
Pentylene Glycol has a low molecular weight and is part of the 1,2-glycol family.
Learn more about Pentylene GlycolPhenoxyethanol is a preservative that has germicide, antimicrobial, and aromatic properties. Studies show that phenoxyethanol can prevent microbial growth. By itself, it has a scent that is similar to that of a rose.
It's often used in formulations along with Caprylyl Glycol to preserve the shelf life of products.
Phytosphingosine is a phospholipid naturally found in our skin as a building block for ceramides.. It helps moisturize, soothe, and protect skin.
Phytosphingosine contributes to your skin's natural moisturizing factor (NMF). The NMF is responsible for hydration, a strong barrier, and plasticity. Our NMF decreases with age. Increasing NMF leads to more healthy and hydrated skin.
Studies show products formulated with NMF ingredients help strengthen our skin's barrier. Having a healthy skin barrier reduces irritation and increases hydration. Our skin barrier is responsible for having plump and firm skin. It also helps protect our skin against infection, allergies, and inflammation.
Fun fact: Phytosphingosine is abundant in plants and fungi.
More ingredients that help boost collagen in skin:
Learn more about PhytosphingosineWe don't have a description for Polyglyceryl-3 Caprate yet.
Potassium hyaluronate (PH) is a salt form of hyaluronic acid and has similar skin hydrating benefits.
Similar to hyaluronic acid, PH is able to draw and hold moisture to your skin. This helps keep skin soft and hydrated.
Fun fact: PH is used in eye drops and injectable treatments for joint disorders. It has lubricating and tissue-repair properties.
Learn more about Potassium HyaluronateSodium Acetylated Hyaluronate is a type of Hyaluronic Acid.
Hyaluronic Acids help moisturize, soothe, and protect the skin.
Read about common types of Hyaluronic Acid here:
Learn more about Sodium Acetylated HyaluronateSodium Benzoate is a preservative. It's used in both cosmetic and food products to inhibit the growth of mold and bacteria. It is typically produced synthetically.
Both the US FDA and EU Health Committee have approved the use of sodium benzoate. In the US, levels of 0.1% (of the total product) are allowed.
Sodium benzoate works as a preservative by inhibiting the growth of bacteria inside of cells. It prevents the cell from fermenting a type of sugar using an enzyme called phosphofructokinase.
It is the salt of benzoic acid. Foods containing sodium benzoate include soda, salad dressings, condiments, fruit juices, wines, and snack foods.
Studies for using ascorbic acid and sodium benzoate in cosmetics are lacking, especially in skincare routines with multiple steps.
We always recommend speaking with a professional, such as a dermatologist, if you have any concerns.
Learn more about Sodium BenzoateSodium Hyaluronate is the salt form of hyaluronic acid. It is a long sugar chain that is naturally found in your skin, joints, and connective tissue that maintains hydration and elasticity.
In skincare, it works as a humectant. It pulls water from the environment and deeper layers of skin and binds it to the surface.
Interestingly, the size of the molecule affects its behavior:
Some clinical evidence links low molecular weight versions to improved wrinkle depth, elasticity, anti-inflammatory effects, and barrier repair.
Many serums use a blend of both weights so you can get surface hydration plus longer-lasting and deeper effects.
You'll typically see concentrations between 0.1-2% for this ingredient.
Learn more about Sodium HyaluronateSodium Hyaluronate Crosspolymer is a crosslinked version of sodium hyaluronate. This just means it's linked into a 3D mesh network that lets it be more stable and sit on skin as a cohesive, gel-like film rather than sinking into skin.
A 2016 human skin study found crosslinked HA increased epidermal water content by 7.6% over the control group and reduced transepidermal water loss by 27.8%.
A follow-up clinical trial found that a topical crosslinked HA serum applied after fillers, microneedling, or chemical peels was well-tolerated and enhanced skin quality at 14 / 28 days.
More recent research suggests that concentrations as low as 0.03% can act as a penetration enhancer for other skincare actives.
Learn more about Sodium Hyaluronate CrosspolymerSodium Polyacrylate is the sodium salt of polyacrylic acid. It is used as an absorber, emollient, and stabilizer.
This ingredient is a super-absorbent polymer - meaning it can absorb 100 to 1000 times its mass in water. As an emollient, Sodium Polyacrylate helps soften and soothe skin. Emollients work by creating a barrier to trap moisture in. This helps keep your skin hydrated.
We don't have a description for Trimethylpentanediol/Adipic Acid Copolymer yet.
Water. It's the most common cosmetic ingredient of all. You'll usually see it at the top of ingredient lists, meaning that it makes up the largest part of the product.
So why is it so popular? Water most often acts as a solvent - this means that it helps dissolve other ingredients into the formulation.
You'll also recognize water as that liquid we all need to stay alive. If you see this, drink a glass of water. Remember to stay hydrated!
Learn more about Water