Versus

Alterna Haircare Caviar Anti-Aging Replenishing Moisture Hair Masque Versus In Common Velvet Cloud Universal Mask

Hair Mask
Hair Mask
American Brand United States
American Brand United States

Updated on September 09, 2024

Overview

What they are

These products are both hair masks. They have a total of 21 ingredients in common

Cool Features

They both contain AHA and Vitamin E

Suited For

They're both likely to be good for anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing and better texture

Free From

They both do not contain any parabens

What's Inside

They both contain harsh alcohols, common allergens, fragrances, oils and silicones

We independently verify ingredients, and our claims are backed by peer-reviewed research. Spot a product that needs an update? Let us know.

Ingredient Info

Click any item below to learn more and see relevant ingredients

What's inside

What's inside

At a glance

Click on any of the items below to learn more

Key Ingredients

Benefits

Concerns

Ingredients Side-by-side

found in both products
Caviar Anti-Aging Replenishing Moisture Hair Masque

Water

Skin Conditioning

Cetearyl Alcohol

Emollient
2 / 1 Fatty Alcohol IconMay worsen Oily Skin IconBad for Acne Prone Skin IconNot safe for Fungal Acne Icon

Behentrimonium Chloride

Preservative
Preservative Icon

Dimethicone

Emollient
1 / 0 Silicon Icon

Glycerin

Humectant
0 / 0 Helps hydrate Dry Skin IconGood for Scar Healing IconHelps brighten skin Icon

Cocos Nucifera Oil

Masking
4 / 0 Fragrance IconOil IconHelps hydrate Dry Skin IconBad for Acne Prone Skin IconNot safe for Fungal Acne Icon

Helianthus Annuus Seed Oil

Emollient
0 / 0 Oil IconHelps hydrate Dry Skin IconNot safe for Fungal Acne Icon

Behentrimonium Methosulfate

Sulfate Icon

Polyquaternium-37

Propanediol

Solvent
Helps hydrate Dry Skin Icon

Phenoxyethanol

Preservative
Preservative Icon

Isopropyl Alcohol

Solvent
0 / 0 Alcohol IconCan worsen Dry Skin IconMay cause irritation IconMay worsen Eczema IconMay worsen Rosacea Icon

Hydrolyzed Jojoba Esters

Skin Conditioning
Not safe for Fungal Acne Icon

Parfum

Masking
Fragrance IconMay worsen Eczema IconMay worsen Rosacea Icon

Propylene Glycol Dicaprylate/Dicaprate

Emollient
1 / 0

Quaternium-87

Cleansing

Citronellol

Perfuming
Fragrance IconMay cause irritation IconEU Allergen Icon

Stearamidopropyl Dimethylamine

Emulsifying

Hydroxypropyl Guar Hydroxypropyltrimonium Chloride

Guar Hydroxypropyltrimonium Chloride

Skin Conditioning

Cetrimonium Chloride

Antimicrobial
Preservative Icon

PPG-1 Trideceth-6

Skin Conditioning

Jojoba Esters

Emollient
Not safe for Fungal Acne Icon

Panthenol

Skin Conditioning
0 / 0 Helps hydrate Dry Skin IconHelps reduce Skin Redness IconHelps reduce irritation IconGood for Scar Healing Icon

Citric Acid

Buffering
AHA IconGood for Oily Skin IconGood for Skin Texture IconGood for Minimizing Pores IconGood for Scar Healing IconHelps brighten skin IconMay worsen Rosacea Icon

Butyrospermum Parkii Butter

Skin Conditioning
Helps hydrate Dry Skin IconMay worsen Oily Skin IconBad for Acne Prone Skin IconNot safe for Fungal Acne Icon

C13-15 Alkane

Solvent

Squalane

Emollient
1 / 0 Helps hydrate Dry Skin Icon

Tocopheryl Acetate

Antioxidant
0 / 0 Vitamin E IconAntioxidant Icon

Ethylhexylglycerin

Skin Conditioning

Ethylhexyl Methoxycinnamate

UV Absorber
0 / 0 Chemical UV Filter IconMay cause irritation IconNon-Reef-Safe Icon

Hydrolyzed Vegetable Protein Pg-Propyl Silanetriol

Skin Conditioning

Carthamus Tinctorius Seed Oil

Masking
0-2 / 0 Oil IconHelps hydrate Dry Skin IconNot safe for Fungal Acne Icon

Sodium PCA

Humectant
0 / 0 Helps hydrate Dry Skin IconHelps reduce Skin Redness IconHelps reduce irritation Icon

Butyl Methoxydibenzoylmethane

UV Absorber
Chemical UV Filter IconMay cause irritation IconMay worsen Rosacea Icon

Ethylhexyl Salicylate

UV Absorber
0 / 0 Chemical UV Filter IconNon-Reef-Safe IconMay worsen Rosacea Icon

Sodium Lactate

Buffering

Arginine

Masking
Good for Scar Healing IconNot safe for Fungal Acne Icon

Aspartic Acid

Masking
Helps hydrate Dry Skin Icon

PCA

Humectant
Helps hydrate Dry Skin Icon

Tocopherol

Antioxidant
0-3 / 0-3 Vitamin E IconAntioxidant IconHelps hydrate Dry Skin IconHelps with Anti-Aging IconGood for Scar Healing Icon

Glycine

Buffering
Helps hydrate Dry Skin Icon

Alanine

Masking

Serine

Masking
Helps hydrate Dry Skin Icon

Valine

Masking

Laminaria Digitata Extract

Skin Protecting
Helps hydrate Dry Skin IconHelps reduce irritation Icon

Saccharomyces/Copper Ferment

Skin Conditioning

Saccharomyces/Iron Ferment

Skin Conditioning

Saccharomyces/Magnesium Ferment

Saccharomyces/Silicon Ferment

Skin Conditioning

Saccharomyces/Zinc Ferment

Skin Conditioning

Caviar Extract

Skin Conditioning

Isoleucine

Skin Conditioning

Proline

Skin Conditioning

Threonine

Helps hydrate Dry Skin Icon

Potassium Sorbate

Preservative
Preservative Icon

Caprylic/Capric Triglyceride

Masking
Helps hydrate Dry Skin Icon

Histidine

Humectant
Helps hydrate Dry Skin IconHelps with Anti-Aging IconGood for Scar Healing Icon

Phenylalanine

Masking
Helps hydrate Dry Skin IconGood for Scar Healing Icon

BHT

Antioxidant
Antioxidant Icon

Phospholipids

Skin Conditioning
Helps hydrate Dry Skin Icon

Ascophyllum Nodosum Extract

Skin Conditioning

Crithmum Maritimum Extract

Skin Conditioning

Fucus Vesiculosus Extract

Emollient
Helps hydrate Dry Skin Icon

Plankton Extract

Skin Conditioning

Laminaria Hyperborea Extract

Skin Protecting

Beta Vulgaris Root Extract

Skin Conditioning

Alaria Esculenta Extract

Skin Protecting
Velvet Cloud Universal Mask

Water

Skin Conditioning

Glycerin

Humectant
0 / 0 Helps hydrate Dry Skin IconGood for Scar Healing IconHelps brighten skin Icon

Dimethicone

Emollient
1 / 0 Silicon Icon

Cetearyl Alcohol

Emollient
2 / 1 Fatty Alcohol IconMay worsen Oily Skin IconBad for Acne Prone Skin IconNot safe for Fungal Acne Icon

Cocos Nucifera Fruit Extract

Emollient

PEG-12 Dimethicone

Skin Conditioning
Silicon Icon

Behentrimonium Chloride

Preservative
Preservative Icon

Cetyl Alcohol

Emollient
2 / 2 Fatty Alcohol Icon

Silicone Quaternium-18

Emollient
Silicon Icon

Tocopherol

Antioxidant
0-3 / 0-3 Vitamin E IconAntioxidant IconHelps hydrate Dry Skin IconHelps with Anti-Aging IconGood for Scar Healing Icon

Panthenol

Skin Conditioning
0 / 0 Helps hydrate Dry Skin IconHelps reduce Skin Redness IconHelps reduce irritation IconGood for Scar Healing Icon

Tocopheryl Acetate

Antioxidant
0 / 0 Vitamin E IconAntioxidant Icon

Zea Mays Oil

Emulsifying
0-3 / 0 Fragrance IconOil IconNot safe for Fungal Acne Icon

Argania Spinosa Kernel Oil

Emollient
Oil IconHelps hydrate Dry Skin IconHelps reduce irritation IconGood for Dark Spots IconNot safe for Fungal Acne Icon

Cocos Nucifera Oil

Masking
4 / 0 Fragrance IconOil IconHelps hydrate Dry Skin IconBad for Acne Prone Skin IconNot safe for Fungal Acne Icon

Shea Butter Ethyl Esters

Emollient
Not safe for Fungal Acne Icon

Lecithin

Emollient
Helps hydrate Dry Skin Icon

Sericin

Skin Conditioning

Fibroin

Xylitol

Humectant
Helps hydrate Dry Skin Icon

Glycolic Acid

Buffering
AHA IconGood for Oily Skin IconGood for Skin Texture IconGood for Minimizing Pores IconHelps with Anti-Aging IconGood for Dark Spots IconGood for Scar Healing IconHelps fight Acne IconHelps brighten skin IconMay worsen Rosacea Icon

Oxidized Keratin

Skin Conditioning

Persea Gratissima Oil

Skin Conditioning
0-3 / 0 Oil IconHelps hydrate Dry Skin IconNot safe for Fungal Acne Icon

Linum Usitatissimum Seed Extract

Perfuming
Fragrance Icon

Cetrimonium Chloride

Antimicrobial
Preservative Icon

Cocamidopropyl Betaine

Cleansing
May worsen Eczema IconMay worsen Rosacea Icon

Polyquaternium-7

Polyquaternium-37

Hydroxyethylcellulose

Emulsion Stabilising

Propylene Glycol Dicaprylate/Dicaprate

Emollient
1 / 0

Dimethicone/Vinyl Dimethicone Crosspolymer

Skin Conditioning
Silicon Icon

Acrylates/Stearyl Methacrylate Copolymer

Emulsion Stabilising

Caprylyl/Capryl Glucoside

Cleansing

PPG-1 Trideceth-6

Skin Conditioning

Trideceth-12

Emulsifying

Trideceth-6

Emulsifying

Deceth-7

Emulsifying

Polysilicone-29

Silicon Icon

Guar Hydroxypropyltrimonium Chloride

Skin Conditioning

Xanthan Gum

Emulsifying

Hydroxypropyl Starch Phosphate

Ethylhexylglycerin

Skin Conditioning

Dipropylene Glycol

Humectant

Isopropyl Alcohol

Solvent
0 / 0 Alcohol IconCan worsen Dry Skin IconMay cause irritation IconMay worsen Eczema IconMay worsen Rosacea Icon

Caprylic Acid

Cleansing
1 / 3

Cellulose

Absorbent

Sodium Acetate

Buffering

BHT

Antioxidant
Antioxidant Icon

Pentasodium Pentetate

Benzyl Alcohol

Perfuming
Alcohol IconFragrance IconPreservative IconCan worsen Dry Skin IconMay worsen Oily Skin IconMay cause irritation IconEU Allergen IconMay worsen Eczema IconMay worsen Rosacea Icon

Citric Acid

Buffering
AHA IconGood for Oily Skin IconGood for Skin Texture IconGood for Minimizing Pores IconGood for Scar Healing IconHelps brighten skin IconMay worsen Rosacea Icon

Potassium Sorbate

Preservative
Preservative Icon

Phenoxyethanol

Preservative
Preservative Icon

Parfum

Masking
Fragrance IconMay worsen Eczema IconMay worsen Rosacea Icon

Linalool

Perfuming
Fragrance IconMay cause irritation IconEU Allergen IconMay worsen Eczema IconMay worsen Rosacea Icon

Ingredients Explained

These ingredients are found in both products.

Ingredients higher up in an ingredient list are typically present in a larger amount.

This ingredient is a preservative and often used for it's anti-static properties. You'll most likely see this ingredient in hair conditioners.

It does not cause irritation or sensitization in leave-on products at 1-5%.

BHT
Antioxidant, Masking

BHT is a synthetic antioxidant and preservative.

As an antioxidant, it helps your body fight off free-radicals. Free-radicals are molecules that may damage your skin cells.

As a preservative, it is used to stabilize products and prevent them from degrading. Specifically, BHT prevents degradation from oxidation.

The concerns related to BHT come from oral studies; this ingredient is currently allowed for use by both the FDA and EU.

However, it was recently restricted for use in the UK as of April 2024.

Learn more about BHT
Emollient, Emulsifying, Emulsion Stabilising

Cetearyl alcohol is a mixture of two fatty alcohols: cetyl alcohol and stearyl alcohol. It is mainly used as an emulsifier. Emulsifiers help prevent the separation of oils and products. Due to its composition, it can also be used to thicken a product or help create foam.

Cetearyl alcohol is an emollient. Emollients help soothe and hydrate the skin by trapping moisture.

Studies show Cetearyl alcohol is non-toxic and non-irritating. The FDA allows products labeled "alcohol-free" to have fatty alcohols.

This ingredient is usually derived from plant oils such as palm, vegetable, or coconut oils. There is debate on whether this ingredient will cause acne.

Due to the fatty acid base, this ingredient may not be Malassezia folliculitis safe.

Learn more about Cetearyl Alcohol
Antimicrobial, Emulsifying, Preservative

This ingredient is a preservative, antimicrobial, and emulsifier. It is often used in cosmetics for its ability to cleanse, condition, and reduce static.

Cetrimonium chloride is a quaternary ammonium salt, meaning it has a water-soluble structure.

Buffering, Masking

Citric Acid is an AHA derived from citrus fruits (think oranges, lemons, and limes!).

As an AHA, Citric Acid removes the top layer of skin cells from the newer layer of skin underneath. This helps skin to remove dark spots and even out skin tone.

If you spot Citric Acid near the end of an ingredient list, it's likely there as a pH adjuster rather than an active ingredient.

Read more about some other popular AHA's here:

Learn more about Citric Acid
Masking, Perfuming, Skin Conditioning

Cocos Nucifera Oil is obtained from the kernels of the coconut fruit. In other words, this is coconut oil.

Coconut Oil is rich in fatty acids with lauric acid making up the majority of these. It also contains linoleic acid. Due to this high fatty acid content, coconut oil helps trap moisture and soften skin.

Despite being antibacterial, coconut oil may not be great for acne-prone skin. It is comedogenic and may clog pores. This ingredient may not be safe for malassezia or fungal acne.

Note: Coconut Oil should not replace your sunscreen for UV protection. Studies show it only blocks about 20% of UV.

This oil is non-volatile and has a light scent.

The term 'fragrance' is not regulated in many countries. In many cases, it is up to the brand to define this term. For instance, many brands choose to label themselves as "fragrance-free" because they are not using synthetic fragrances. However, their products may still contain ingredients such as essential oils that are considered a fragrance.

Learn more about Cocos Nucifera Oil
Emollient, Skin Conditioning, Skin Protecting

Dimethicone is a type of synthetic silicone created from natural materials such as quartz.

What it does:

Dimethicone comes in different viscosities:

Depending on the viscosity, dimethicone has different properties.

Ingredients lists don't always show which type is used, so we recommend reaching out to the brand if you have questions about the viscosity.

This ingredient is unlikely to cause irritation because it does not get absorbed into skin. However, people with silicone allergies should be careful about using this ingredient.

Note: Dimethicone may contribute to pilling. This is because it is not oil or water soluble, so pilling may occur when layered with products. When mixed with heavy oils in a formula, the outcome is also quite greasy.

Learn more about Dimethicone
Skin Conditioning

Ethylhexylglycerin (we can't pronounce this either) is commonly used as a preservative and skin softener. It is derived from glyceryl.

You might see Ethylhexylglycerin often paired with other preservatives such as phenoxyethanol. Ethylhexylglycerin has been found to increase the effectiveness of these other preservatives.

Humectant, Skin Conditioning, Skin Protecting

Glycerin is already naturally found in your skin. It helps moisturize and protect your skin.

A study from 2016 found glycerin to be more effective as a humectant than AHAs and hyaluronic acid.

As a humectant, it helps the skin stay hydrated by pulling moisture to your skin. The low molecular weight of glycerin allows it to pull moisture into the deeper layers of your skin.

Hydrated skin improves your skin barrier; Your skin barrier helps protect against irritants and bacteria.

Glycerin has also been found to have antimicrobial and antiviral properties. Due to these properties, glycerin is often used in wound and burn treatments.

In cosmetics, glycerin is usually derived from plants such as soybean or palm. However, it can also be sourced from animals, such as tallow or animal fat.

This ingredient is organic, colorless, odorless, and non-toxic.

Glycerin is the name for this ingredient in American English. British English uses Glycerol/Glycerine.

Learn more about Glycerin

This ingredient is derived from guar gum.

It is a conditioning ingredient, meaning it helps soften skin and hair.

Isopropyl Alcohol is more commonly known as rubbing alcohol. It is most commonly used as a solvent, meaning it helps other ingredients dissolve.

This ingredient is an astringent alcohol. Astringent alcohols may also irritate skin as they high amounts may strip away your skin's natural oils.

Other types of astringent alcohols include:

According to the National Rosacea Society based in the US, you should be mindful of products with these alcohols in the top half of ingredients.

Any type of sanitizing product will have high amounts of alcohol to help kill bacteria and viruses.

Learn more about Isopropyl Alcohol
Skin Conditioning

Panthenol is a common ingredient that helps hydrate and soothe the skin. It is found naturally in our skin and hair.

There are two forms of panthenol: D and L.

D-panthenol is also known as dexpanthenol. Most cosmetics use dexpanthenol or a mixture of D and L-panthenol.

Panthenol is famous due to its ability to go deeper into the skin's layers. Using this ingredient has numerous pros (and no cons):

Like hyaluronic acid, panthenol is a humectant. Humectants are able to bind and hold large amounts of water to keep skin hydrated.

This ingredient works well for wound healing. It works by increasing tissue in the wound and helps close open wounds.

Once oxidized, panthenol converts to pantothenic acid. Panthothenic acid is found in all living cells.

This ingredient is also referred to as pro-vitamin B5.

Learn more about Panthenol
Masking, Perfuming

Parfum is a catch-all term for an ingredient or more that is used to give a scent to products.

Also called "fragrance", this ingredient can be a blend of hundreds of chemicals or plant oils. This means every product with "fragrance" or "parfum" in the ingredients list is a different mixture.

For instance, Habanolide is a proprietary trade name for a specific aroma chemical. When used as a fragrance ingredient in cosmetics, most aroma chemicals fall under the broad labeling category of “FRAGRANCE” or “PARFUM” according to EU and US regulations.

The term 'parfum' or 'fragrance' is not regulated in many countries. In many cases, it is up to the brand to define this term.

For instance, many brands choose to label themselves as "fragrance-free" because they are not using synthetic fragrances. However, their products may still contain ingredients such as essential oils that are considered a fragrance by INCI standards.

One example is Calendula flower extract. Calendula is an essential oil that still imparts a scent or 'fragrance'.

Depending on the blend, the ingredients in the mixture can cause allergies and sensitivities on the skin. Some ingredients that are known EU allergens include linalool and citronellol.

Parfum can also be used to mask or cover an unpleasant scent.

The bottom line is: not all fragrances/parfum/ingredients are created equally. If you are worried about fragrances, we recommend taking a closer look at an ingredient. And of course, we always recommend speaking with a professional.

Learn more about Parfum
Preservative

Phenoxyethanol is a preservative that has germicide, antimicrobial, and aromatic properties. Studies show that phenoxyethanol can prevent microbial growth. By itself, it has a scent that is similar to that of a rose.

It's often used in formulations along with Caprylyl Glycol to preserve the shelf life of products.

We don't have a description for Polyquaternium-37 yet.

Preservative

Potassium Sorbate is a preservative used to prevent yeast and mold in products. It is commonly found in both cosmetic and food products.

This ingredient comes from potassium salt derived from sorbic acid. Sorbic acid is a natural antibiotic and effective against fungus.

Both potassium sorbate and sorbic acid can be found in baked goods, cheeses, dried meats, dried fruit, ice cream, pickles, wine, yogurt, and more.

You'll often find this ingredient used with other preservatives.

Learn more about Potassium Sorbate
Skin Conditioning

We don't have a description for PPG-1 Trideceth-6 yet.

Propylene Glycol Dicaprylate/Dicaprate is a mixture of Propylene Glycol Dicaprylate and Propylene Glycol Dicaprate.

It is an emollient and helps hydate the skin.

Antioxidant, Masking, Skin Conditioning

Tocopherol (also known as Vitamin E) is a common antioxidant used to help protect the skin from free-radicals and strengthen the skin barrier. It's also fat soluble - this means our skin is great at absorbing it.

Vitamin E also helps keep your natural skin lipids healthy. Your lipid skin barrier naturally consists of lipids, ceramides, and fatty acids. Vitamin E offers extra protection for your skin’s lipid barrier, keeping your skin healthy and nourished.

Another benefit is a bit of UV protection. Vitamin E helps reduce the damage caused by UVB rays. (It should not replace your sunscreen). Combining it with Vitamin C can decrease sunburned cells and hyperpigmentation after UV exposure.

You might have noticed Vitamin E + C often paired together. This is because it is great at stabilizing Vitamin C. Using the two together helps increase the effectiveness of both ingredients.

There are often claims that Vitamin E can reduce/prevent scarring, but these claims haven't been confirmed by scientific research.

Learn more about Tocopherol
Antioxidant, Skin Conditioning

Tocopheryl Acetate is AKA Vitamin E. It is an antioxidant and protects your skin from free radicals. Free radicals damage the skin by breaking down collagen.

One study found using Tocopheryl Acetate with Vitamin C decreased the number of sunburned cells.

Tocopheryl Acetate is commonly found in both skincare and dietary supplements.

Learn more about Tocopheryl Acetate
Skin Conditioning, Solvent

Water. It's the most common cosmetic ingredient of all. You'll usually see it at the top of ingredient lists, meaning that it makes up the largest part of the product.

So why is it so popular? Water most often acts as a solvent - this means that it helps dissolve other ingredients into the formulation.

You'll also recognize water as that liquid we all need to stay alive. If you see this, drink a glass of water. Stay hydrated!

Learn more about Water