Serum
General Moisturizer
Icelander Iceland
American United States

What's inside

What's inside

Key Ingredients

Benefits

Concerns

Ingredients Side-by-side

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Water

Skin Conditioning

Glycerin

Humectant
0 / 0 Helps hydrate Dry Skin IconGood for Scar Healing IconGood for Barrier Repair Icon

Butylene Glycol

Humectant
1 / 0 Helps hydrate Dry Skin IconGood for Barrier Repair Icon

C12-15 Alkyl Benzoate

Antimicrobial

Panthenol

Skin Conditioning
0 / 0 Helps hydrate Dry Skin IconHelps reduce irritation IconHelps reduce Skin Redness IconGood for Scar Healing IconGood for Barrier Repair Icon

Linoleic Acid

Cleansing
Helps hydrate Dry Skin IconHelps reduce irritation IconGood for Scar Healing IconGood for Dark Spots IconGood for Barrier Repair IconNot safe for Fungal Acne Icon

Cetyl Palmitate

Emollient
0 / 0 Not safe for Fungal Acne Icon

Niacinamide

Smoothing
Niacinamide IconHelps fight Acne IconHelps with Anti-Aging IconHelps brighten skin IconHelps reduce irritation IconGood for Oily Skin IconGood for Minimizing Pores IconHelps reduce Skin Redness IconGood for Scar Healing IconGood for Dark Spots IconGood for Skin Texture IconGood for Barrier Repair Icon

Propanediol

Solvent
Helps hydrate Dry Skin IconGood for Barrier Repair Icon

Cetearyl Alcohol

Emollient
2 / 1 Fatty Alcohol IconCoconut Derived IconBad for Acne Prone Skin IconMay worsen Oily Skin IconNot safe for Fungal Acne Icon

Ethylhexyl Olivate

Skin Conditioning
Not safe for Fungal Acne Icon

Cetearyl Olivate

Not safe for Fungal Acne Icon

Caprylic/Capric Triglyceride

Masking
Coconut Derived IconHelps hydrate Dry Skin IconGood for Barrier Repair Icon

Tocopheryl Acetate

Antioxidant
0 / 0 Vitamin E IconAntioxidant IconHelps brighten skin Icon

Palmitoyl Tetrapeptide-7

Skin Conditioning
Peptide IconHelps with Anti-Aging IconGood for Scar Healing IconGood for Skin Texture Icon

Hydroxyacetophenone

Antioxidant
Antioxidant IconHelps reduce irritation IconHelps reduce Skin Redness Icon

Haematococcus Pluvialis Extract

Antioxidant
Antioxidant IconHelps reduce Skin Redness Icon

Dipotassium Glycyrrhizate

Humectant
Helps reduce irritation IconHelps reduce Skin Redness Icon

Lactic Acid

Buffering
AHA IconHelps with Anti-Aging IconHelps brighten skin IconGood for Oily Skin IconGood for Minimizing Pores IconGood for Scar Healing IconGood for Dark Spots IconGood for Skin Texture IconMay worsen Eczema IconMay worsen Rosacea Icon

Aminopropyl Ascorbyl Phosphate

Antioxidant
Vitamin C IconAntioxidant IconHelps brighten skin IconGood for Minimizing Pores IconHelps reduce Skin Redness IconGood for Skin Texture Icon

Glycine Soja Oil

Emollient
3 / 0 Oil IconHelps hydrate Dry Skin IconHelps reduce irritation IconGood for Dark Spots IconBad for Acne Prone Skin IconMay worsen Oily Skin IconNot safe for Fungal Acne Icon

Aniba Rosodora Wood Oil

Astringent
Oil Icon

Eugenia Caryophyllus Leaf Oil

Masking
Oil IconEssential Oil IconFragrance IconMay cause irritation IconMay worsen Rosacea IconEU Allergen Icon

Anthemis Nobilis Flower Oil

Masking
Oil IconEssential Oil IconFragrance IconHelps reduce irritation Icon

Citrus Limon Peel Extract

Emollient

Pelargonium Graveolens Flower Oil

Masking
Oil IconEssential Oil IconFragrance IconMay cause irritation IconEU Allergen Icon

Citrus Limon Peel Oil

Masking
Oil IconEssential Oil IconFragrance IconCan worsen Dry Skin IconMay cause irritation IconEU Allergen Icon

Simmondsia Chinensis Seed Oil

Emollient
0-2 / 0 Oil IconHelps hydrate Dry Skin IconGood for Scar Healing IconGood for Barrier Repair IconNot safe for Fungal Acne Icon

Cupressus Sempervirens Leaf/Nut/Stem Oil

Emollient
Oil Icon

Cymbopogon Martini Oil

Masking
Oil Icon

Cymbopogon Schoenanthus Oil

Masking
Oil IconEssential Oil IconMay cause irritation IconEU Allergen Icon

Rosmarinus Officinalis Leaf Extract

Antimicrobial

Eucalyptus Globulus Leaf Oil

Perfuming
Oil IconEssential Oil IconFragrance IconMay cause irritation IconMay worsen Rosacea IconEU Allergen Icon

Rosa Damascena Flower Oil

Masking
Oil IconEssential Oil IconFragrance IconMay cause irritation IconEU Allergen Icon

Daucus Carota Sativa Root Extract

Skin Conditioning
Helps reduce irritation Icon

Helianthus Annuus Seed Oil

Emollient
0 / 0 Oil IconHelps hydrate Dry Skin IconNot safe for Fungal Acne Icon

Hydrolyzed Jojoba Esters

Skin Conditioning
Helps hydrate Dry Skin IconGood for Barrier Repair IconNot safe for Fungal Acne Icon

Spirodela Polyrhiza Extract

Skin Conditioning

Tocopherol

Antioxidant
0-3 / 0-3 Vitamin E IconAntioxidant IconHelps with Anti-Aging IconHelps hydrate Dry Skin IconHelps brighten skin IconHelps reduce Skin Redness IconGood for Dark Spots IconGood for Barrier Repair Icon

Polyglyceryl-10 Laurate

Skin Conditioning
Not safe for Fungal Acne Icon

Squalane

Emollient
1 / 0 Helps with Anti-Aging IconHelps hydrate Dry Skin IconGood for Barrier Repair Icon

Polyglycerin-10

Humectant

Linolenic Acid

Cleansing
Fragrance IconHelps hydrate Dry Skin IconHelps reduce irritation IconGood for Dark Spots IconNot safe for Fungal Acne Icon

Chrysin

Skin Conditioning

Beta-Carotene

Skin Conditioning

Retinol

Skin Conditioning
Retinoid IconHelps fight Acne IconHelps with Anti-Aging IconHelps brighten skin IconGood for Oily Skin IconGood for Minimizing Pores IconGood for Scar Healing IconGood for Dark Spots IconGood for Skin Texture IconMay worsen Rosacea Icon

Pentylene Glycol

Skin Conditioning
Good for Barrier Repair Icon

Ceramide NP

Skin Conditioning
Ceramide IconHelps with Anti-Aging IconHelps hydrate Dry Skin IconHelps reduce irritation IconHelps reduce Skin Redness IconGood for Barrier Repair Icon

C15-19 Alkane

Solvent

Ethylhexylglycerin

Skin Conditioning

Sorbitan Olivate

Emulsifying
Not safe for Fungal Acne Icon

Potassium Cetyl Phosphate

Emulsifying

Tetrasodium Glutamate Diacetate

Sorbitan Oleate

Emulsifying
3 / 0 Bad for Acne Prone Skin IconNot safe for Fungal Acne Icon

Pantolactone

Humectant
Helps hydrate Dry Skin Icon

Polysorbate 20

Emulsifying
0 / 0 Not safe for Fungal Acne Icon

Laureth-23

Cleansing
3 / 0 Bad for Acne Prone Skin Icon

Trideceth-6 Phosphate

Emulsifying

Citric Acid

Buffering
AHA IconHelps brighten skin IconMay worsen Rosacea Icon

Sodium Hydroxide

Buffering

Acrylamide/Sodium Acryloyldimethyltaurate Copolymer

Emulsion Stabilising

Polyacrylate Crosspolymer-6

Emulsion Stabilising

Linalool

Perfuming
Fragrance IconMay worsen Eczema IconMay cause irritation IconMay worsen Rosacea IconEU Allergen Icon

Eugenol

Perfuming
Fragrance IconMay worsen Eczema IconMay cause irritation IconMay worsen Rosacea IconEU Allergen Icon

Limonene

Perfuming
Fragrance IconMay worsen Eczema IconMay cause irritation IconMay worsen Rosacea IconEU Allergen Icon

Geraniol

Perfuming
Fragrance IconMay worsen Eczema IconMay cause irritation IconMay worsen Rosacea IconEU Allergen Icon

Citronellol

Perfuming
Fragrance IconMay worsen Eczema IconMay cause irritation IconMay worsen Rosacea IconEU Allergen Icon

Citral

Perfuming
Fragrance IconMay worsen Eczema IconMay cause irritation IconMay worsen Rosacea IconEU Allergen Icon

Benzyl Benzoate

Antimicrobial
Fragrance IconMay cause irritation IconEU Allergen Icon

Benzyl Alcohol

Perfuming
Alcohol IconFragrance IconPreservative IconMay worsen Eczema IconMay cause irritation IconEU Allergen Icon

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Ingredients Explained

These ingredients are found in both products.

Ingredients higher up in an ingredient list are typically present in a larger amount.

Buffering, Masking

Citric Acid is an alpha hydroxy acid (AHA) naturally found in citrus fruits like oranges, lemons, and limes.

Like other AHAs, citric acid can exfoliate skin by breaking down the bonds that hold dead skin cells together. This helps reveal smoother and brighter skin underneath.

However, this exfoliating effect only happens at high concentrations (20%) which can be hard to find in cosmetic products.

Due to this, citric acid is usually included in small amounts as a pH adjuster. This helps keep products slightly more acidic and compatible with skin's natural pH.

In skincare formulas, citric acid can:

While it can provide some skin benefits, research shows lactic acid and glycolic acid are generally more effective and less irritating exfoliants.

Most citric acid used in skincare today is made by fermenting sugars (usually from molasses). This synthetic version is identical to the natural citrus form but easier to stabilize and use in formulations.

Read more about some other popular AHA's here:

Learn more about Citric Acid
Skin Conditioning

Panthenol is a common ingredient that helps hydrate and soothe the skin. It is found naturally in our skin and hair.

There are two forms of panthenol: D and L.

D-panthenol is also known as dexpanthenol. Most cosmetics use dexpanthenol or a mixture of D and L-panthenol.

Panthenol is famous due to its ability to go deeper into the skin's layers. Using this ingredient has numerous pros (and no cons):

Like hyaluronic acid, panthenol is a humectant. Humectants are able to bind and hold large amounts of water to keep skin hydrated.

This ingredient works well for wound healing. It works by increasing tissue in the wound and helps close open wounds.

Once oxidized, panthenol converts to pantothenic acid. Panthothenic acid is found in all living cells.

This ingredient is also referred to as pro-vitamin B5.

Learn more about Panthenol
Skin Conditioning, Solvent

Water. It's the most common cosmetic ingredient of all. You'll usually see it at the top of ingredient lists, meaning that it makes up the largest part of the product.

So why is it so popular? Water most often acts as a solvent - this means that it helps dissolve other ingredients into the formulation.

You'll also recognize water as that liquid we all need to stay alive. If you see this, drink a glass of water. Remember to stay hydrated!

Learn more about Water

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