Versus

Oribe Gold Lust Transformative Masque Versus Shiseido Fino Premium Touch Hair Mask - Japan

Hair Mask
Hair Mask
American Brand United States
Japanese Brand Japan

Updated on October 04, 2024

Overview

What they are

These products are both reef safe hair masks. They have a total of 11 ingredients in common

Cool Features

They both contain Vitamin E

Suited For

They're both likely to be good for anti aging, dry skin, sensitive skin, scar healing and dark spots

Free From

They both do not contain any parabens or sulfates

What's Inside

They both contain harsh alcohols, fragrances, oils and silicones

We independently verify ingredients, and our claims are backed by peer-reviewed research. Spot a product that needs an update? Let us know.

Ingredient Info

Click any item below to learn more and see relevant ingredients

What's inside

What's inside

At a glance

Click on any of the items below to learn more

Key Ingredients

Benefits

Concerns

Ingredients Side-by-side

found in both products
Gold Lust Transformative Masque

Water

Skin Conditioning

Cetearyl Alcohol

Emollient
2 / 1 Fatty Alcohol IconMay worsen Oily Skin IconBad for Acne Prone Skin IconNot safe for Fungal Acne Icon

Behentrimonium Chloride

Preservative
Preservative Icon

Cetyl Alcohol

Emollient
2 / 2 Fatty Alcohol Icon

Dimethicone

Emollient
1 / 0 Silicon Icon

Stearamidopropyl Dimethylamine

Emulsifying

Cetyl Esters

Emollient
1 / 1 Fatty Alcohol IconNot safe for Fungal Acne Icon

Amodimethicone

Silicon Icon

Glycerin

Humectant
0 / 0 Helps hydrate Dry Skin IconGood for Scar Healing IconHelps brighten skin Icon

Propanediol

Solvent
Helps hydrate Dry Skin Icon

Phenoxyethanol

Preservative
Preservative Icon

Hydrogenated Ethylhexyl Olivate

Emollient

Parfum

Masking
Fragrance IconMay worsen Eczema IconMay worsen Rosacea Icon

Caprylyl Glycol

Emollient
Fatty Alcohol Icon

Isopropyl Alcohol

Solvent
0 / 0 Alcohol IconCan worsen Dry Skin IconMay cause irritation IconMay worsen Eczema IconMay worsen Rosacea Icon

Guar Hydroxypropyltrimonium Chloride

Skin Conditioning

Ethylhexylglycerin

Skin Conditioning

Butyrospermum Parkii Butter

Skin Conditioning
Helps hydrate Dry Skin IconMay worsen Oily Skin IconBad for Acne Prone Skin IconNot safe for Fungal Acne Icon

Stearyl Alcohol

Emollient
2 / 2 Fatty Alcohol Icon

Cetrimonium Chloride

Antimicrobial
Preservative Icon

Polysorbate 60

Emulsifying
Not safe for Fungal Acne Icon

Benzyl Alcohol

Perfuming
Alcohol IconFragrance IconPreservative IconCan worsen Dry Skin IconMay worsen Oily Skin IconMay cause irritation IconEU Allergen IconMay worsen Eczema IconMay worsen Rosacea Icon

Panthenol

Skin Conditioning
0 / 0 Helps hydrate Dry Skin IconHelps reduce Skin Redness IconHelps reduce irritation IconGood for Scar Healing Icon

Hydrogenated Olive Oil Unsaponifiables

Emollient
Oil IconNot safe for Fungal Acne Icon

Potassium Sorbate

Preservative
Preservative Icon

Chlorphenesin

Antimicrobial
Preservative Icon

Sodium Benzoate

Masking
Preservative Icon

Disodium EDTA

C11-15 Pareth-7

Emulsifying

Laureth-9

Emulsifying

Trideceth-15

Emulsifying

Trideceth-3

Emulsifying

Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate

Antioxidant
Antioxidant Icon

BHT

Antioxidant
Antioxidant Icon

Trideceth-12

Emulsifying

Jojoba Esters

Emollient
Not safe for Fungal Acne Icon

Polysilicone-15

UV Filter
Silicon Icon

Quaternium-95

UV Absorber

Citric Acid

Buffering
AHA IconGood for Oily Skin IconGood for Skin Texture IconGood for Minimizing Pores IconGood for Scar Healing IconHelps brighten skin IconMay worsen Rosacea Icon

Acetic Acid

Buffering

Adansonia Digitata Seed Oil

Emollient
Oil IconHelps hydrate Dry Skin IconNot safe for Fungal Acne Icon

Argania Spinosa Kernel Oil

Emollient
Oil IconHelps hydrate Dry Skin IconHelps reduce irritation IconGood for Dark Spots IconNot safe for Fungal Acne Icon

Caffeine

Skin Conditioning
Helps reduce irritation IconHelps with Anti-Aging Icon

Moringa Oleifera Seed Oil

Emollient
Oil IconHelps hydrate Dry Skin IconHelps reduce irritation IconNot safe for Fungal Acne Icon

Butylene Glycol

Humectant
1 / 0 Helps hydrate Dry Skin Icon

Alcohol

Antimicrobial
Alcohol IconCan worsen Dry Skin IconMay worsen Oily Skin IconMay cause irritation IconMay worsen Eczema IconMay worsen Rosacea Icon

Hydrolyzed Vegetable Protein Pg-Propyl Silanetriol

Skin Conditioning

Camellia Sinensis Leaf Extract

Antimicrobial
Antioxidant IconHelps hydrate Dry Skin IconHelps reduce Skin Redness IconHelps reduce irritation IconGood for Minimizing Pores IconHelps with Anti-Aging Icon

Chondrus Crispus Extract

Skin Conditioning
Helps hydrate Dry Skin Icon

Citrus Limon Fruit Extract

Masking
May cause irritation Icon

Jasminum Officinale Flower Extract

Masking
Fragrance IconMay cause irritation IconEU Allergen Icon

Passiflora Incarnata Extract

Astringent

Ribes Nigrum Fruit Extract

Astringent
Fragrance Icon

Cystine Bis-Pg-Propyl Silanetriol

Skin Conditioning

Hydrolyzed Vegetable Protein

Skin Conditioning

Bromelain

Skin Conditioning

Citrus Aurantium Bergamia Leaf Extract

Astringent

Leontopodium Alpinum Extract

Skin Conditioning

Niacinamide

Smoothing
Niacinamide IconGood for Oily Skin IconHelps reduce Skin Redness IconHelps reduce irritation IconGood for Minimizing Pores IconHelps with Anti-Aging IconGood for Dark Spots IconGood for Scar Healing IconHelps fight Acne IconHelps brighten skin Icon

Santalum Album Extract

Cleansing

Amber Extract

Skin Conditioning

Citrullus Lanatus Fruit Extract

Skin Conditioning
Helps reduce irritation Icon

Vegetable Amino Acids

Skin Conditioning

Cupressus Sempervirens Seed Extract

Perfuming
Fragrance Icon

Oryza Sativa Seed Protein

Antioxidant
Antioxidant Icon

Leuconostoc/Radish Root Ferment Filtrate

Antimicrobial
Not safe for Fungal Acne Icon

Phytic Acid

AHA IconGood for Oily Skin IconGood for Skin Texture IconGood for Minimizing Pores IconHelps with Anti-Aging IconHelps brighten skin IconMay worsen Rosacea Icon

Oryza Sativa Extract

Absorbent
Helps hydrate Dry Skin IconHelps reduce irritation IconHelps with Anti-Aging IconGood for Dark Spots IconGood for Scar Healing Icon

Citrulline

Skin Conditioning

Gluconolactone

Skin Conditioning
PHA IconGood for Skin Texture IconGood for Minimizing Pores IconHelps with Anti-Aging IconGood for Scar Healing IconHelps brighten skin Icon

Biotin

Antiseborrhoeic

Litchi Chinensis Pericarp Extract

Skin Conditioning

Moringa Oleifera Seed Extract

Skin Conditioning
Helps hydrate Dry Skin IconHelps reduce irritation Icon

Tocopheryl Acetate

Antioxidant
0 / 0 Vitamin E IconAntioxidant Icon

Disodium Phosphate

Buffering

Calcium Gluconate

Humectant

Limonene

Perfuming
Fragrance IconMay cause irritation IconEU Allergen IconMay worsen Eczema IconMay worsen Rosacea Icon

Hexyl Cinnamal

Perfuming
Fragrance IconMay cause irritation IconEU Allergen Icon

Water, Cetearyl Alcohol, Behentrimonium Chloride, Cetyl Alcohol, Dimethicone, Stearamidopropyl Dimethylamine, Cetyl Esters, Amodimethicone, Glycerin, Propanediol, Phenoxyethanol, Hydrogenated Ethylhexyl Olivate, Parfum, Caprylyl Glycol, Isopropyl Alcohol, Guar Hydroxypropyltrimonium Chloride, Ethylhexylglycerin, Butyrospermum Parkii Butter, Stearyl Alcohol, Cetrimonium Chloride, Polysorbate 60, Benzyl Alcohol, Panthenol, Hydrogenated Olive Oil Unsaponifiables, Potassium Sorbate, Chlorphenesin, Sodium Benzoate, Disodium EDTA, C11-15 Pareth-7, Laureth-9, Trideceth-15, Trideceth-3, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, BHT, Trideceth-12, Jojoba Esters, Polysilicone-15, Quaternium-95, Citric Acid, Acetic Acid, Adansonia Digitata Seed Oil, Argania Spinosa Kernel Oil, Caffeine, Moringa Oleifera Seed Oil, Butylene Glycol, Alcohol, Hydrolyzed Vegetable Protein Pg-Propyl Silanetriol, Camellia Sinensis Leaf Extract, Chondrus Crispus Extract, Citrus Limon Fruit Extract, Jasminum Officinale Flower Extract, Passiflora Incarnata Extract, Ribes Nigrum Fruit Extract, Cystine Bis-Pg-Propyl Silanetriol, Hydrolyzed Vegetable Protein, Bromelain, Citrus Aurantium Bergamia Leaf Extract, Leontopodium Alpinum Extract, Niacinamide, Santalum Album Extract, Amber Extract, Citrullus Lanatus Fruit Extract, Vegetable Amino Acids, Cupressus Sempervirens Seed Extract, Oryza Sativa Seed Protein, Leuconostoc/Radish Root Ferment Filtrate, Phytic Acid, Oryza Sativa Extract, Citrulline, Gluconolactone, Biotin, Litchi Chinensis Pericarp Extract, Moringa Oleifera Seed Extract, Tocopheryl Acetate, Disodium Phosphate, Calcium Gluconate, Limonene, Hexyl Cinnamal

Fino Premium Touch Hair Mask

Ingredients Explained

These ingredients are found in both products.

Ingredients higher up in an ingredient list are typically present in a larger amount.

Antimicrobial, Astringent, Masking

Alcohol comes in many different forms. Different types of alcohol will have different effects on skin. This ingredient is usually an astringent alcohol.

These alcohols are drying on the skin. They may strip away your skin's natural oils and even damage your skin barrier. Astringent alcohols may also irritate skin.

Other types of astringent alcohols include:

According to the National Rosacea Society based in the US, you should be mindful of products with these alcohols in the top half of ingredients.

Any type of sanitizing product will have high amounts of alcohol to help kill bacteria and viruses.

Fatty alcohols come from plant oils such as coconut oil. These can help hydrate the skin and are non-irritating. Some fatty alcohols include cetyl and stearyl alcohol.

Learn more about Alcohol

This water-soluble silicone is used for its hydrating and softening properties. It is used to add a silky feel to skincare products and has great benefits for haircare.

In haircare, this ingredient:

  • Adds shine
  • Protects color
  • Offers thermal protection
  • Boosts hair strength
  • Does not build up as easily

This ingredient is a preservative and often used for it's anti-static properties. You'll most likely see this ingredient in hair conditioners.

It does not cause irritation or sensitization in leave-on products at 1-5%.

Humectant, Masking, Skin Conditioning

Butylene Glycol (or BG) is used within cosmetic products for a few different reasons:

Overall, Butylene Glycol is a safe and well-rounded ingredient that works well with other ingredients.

Though this ingredient works well with most skin types, some people with sensitive skin may experience a reaction such as allergic rashes, closed comedones, or itchiness.

Learn more about Butylene Glycol
Emollient, Emulsifying, Emulsion Stabilising

Cetyl Alcohol is a fatty alcohol. Fatty Alcohols are most often used as an emollient or to thicken a product.

Its main roles are:

Though it has "alcohol" in the name, it is not related to denatured alcohol or ethyl alcohol.

The FDA allows products labeled "alcohol-free" to have fatty alcohols.

Learn more about Cetyl Alcohol
Emollient, Skin Conditioning, Skin Protecting

Dimethicone is a type of synthetic silicone created from natural materials such as quartz.

What it does:

Dimethicone comes in different viscosities:

Depending on the viscosity, dimethicone has different properties.

Ingredients lists don't always show which type is used, so we recommend reaching out to the brand if you have questions about the viscosity.

This ingredient is unlikely to cause irritation because it does not get absorbed into skin. However, people with silicone allergies should be careful about using this ingredient.

Note: Dimethicone may contribute to pilling. This is because it is not oil or water soluble, so pilling may occur when layered with products. When mixed with heavy oils in a formula, the outcome is also quite greasy.

Learn more about Dimethicone

Isopropyl Alcohol is more commonly known as rubbing alcohol. It is most commonly used as a solvent, meaning it helps other ingredients dissolve.

This ingredient is an astringent alcohol. Astringent alcohols may also irritate skin as they high amounts may strip away your skin's natural oils.

Other types of astringent alcohols include:

According to the National Rosacea Society based in the US, you should be mindful of products with these alcohols in the top half of ingredients.

Any type of sanitizing product will have high amounts of alcohol to help kill bacteria and viruses.

Learn more about Isopropyl Alcohol
Masking, Perfuming

Parfum is a catch-all term for an ingredient or more that is used to give a scent to products.

Also called "fragrance", this ingredient can be a blend of hundreds of chemicals or plant oils. This means every product with "fragrance" or "parfum" in the ingredients list is a different mixture.

For instance, Habanolide is a proprietary trade name for a specific aroma chemical. When used as a fragrance ingredient in cosmetics, most aroma chemicals fall under the broad labeling category of “FRAGRANCE” or “PARFUM” according to EU and US regulations.

The term 'parfum' or 'fragrance' is not regulated in many countries. In many cases, it is up to the brand to define this term.

For instance, many brands choose to label themselves as "fragrance-free" because they are not using synthetic fragrances. However, their products may still contain ingredients such as essential oils that are considered a fragrance by INCI standards.

One example is Calendula flower extract. Calendula is an essential oil that still imparts a scent or 'fragrance'.

Depending on the blend, the ingredients in the mixture can cause allergies and sensitivities on the skin. Some ingredients that are known EU allergens include linalool and citronellol.

Parfum can also be used to mask or cover an unpleasant scent.

The bottom line is: not all fragrances/parfum/ingredients are created equally. If you are worried about fragrances, we recommend taking a closer look at an ingredient. And of course, we always recommend speaking with a professional.

Learn more about Parfum
Preservative

Phenoxyethanol is a preservative that has germicide, antimicrobial, and aromatic properties. Studies show that phenoxyethanol can prevent microbial growth. By itself, it has a scent that is similar to that of a rose.

It's often used in formulations along with Caprylyl Glycol to preserve the shelf life of products.

Masking, Preservative

Sodium Benzoate is a preservative. It's used in both cosmetic and food products to inhibit the growth of mold and bacteria. It is typically produced synthetically.

Both the US FDA and EU Health Committee have approved the use of sodium benzoate. In the US, levels of 0.1% (of the total product) are allowed.

Sodium benzoate works as a preservative by inhibiting the growth of bacteria inside of cells. It prevents the cell from fermenting a type of sugar using an enzyme called phosphofructokinase.

It is the salt of benzoic acid. Foods containing sodium benzoate include soda, salad dressings, condiments, fruit juices, wines, and snack foods.

Studies for using ascorbic acid and sodium benzoate in cosmetics are lacking, especially in skincare routines with multiple steps.

We always recommend speaking with a professional, such as a dermatologist, if you have any concerns.

Learn more about Sodium Benzoate
Skin Conditioning, Solvent

Water. It's the most common cosmetic ingredient of all. You'll usually see it at the top of ingredient lists, meaning that it makes up the largest part of the product.

So why is it so popular? Water most often acts as a solvent - this means that it helps dissolve other ingredients into the formulation.

You'll also recognize water as that liquid we all need to stay alive. If you see this, drink a glass of water. Stay hydrated!

Learn more about Water

When to use

141 Routines
37% use in am
63% use in pm
52% use every day
When to use See routines that use it ->

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Soft 62% Straight Hair 31% Cleansing 23%