Versus

Eqqualberry Bakuchiol Plumping Serum Versus InstaNatural Niacinamide Serum

Serum
Serum
Korean Brand South Korea
American Brand United States

Updated on March 27, 2025

Overview

What they are

These products are both cruelty-free serums. They have a total of 8 ingredients in common

Cool Features

They both contain hyaluronic acid and niacinamide

Suited For

They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing and dark spots

Free From

They both do not contain any harsh alcohols, parabens, silicones or sulfates

What's Inside

They both contain common allergens, fragrances and oils

We independently verify ingredients, and our claims are backed by peer-reviewed research. Spot a product that needs an update? Let us know.

Ingredient Info

Click any item below to learn more and see relevant ingredients

About this product

About this product

At a glance

Click on any of the items below to learn more

Key Ingredients

Benefits

Concerns

Key Ingredients

Benefits

Concerns

Ingredients Side-by-side

found in both products
Bakuchiol Plumping Serum

Water

Skin Conditioning

Butylene Glycol

Humectant
1 / 0 Helps hydrate Dry Skin Icon

Glycerin

Humectant
0 / 0 Helps hydrate Dry Skin IconHelps brighten skin Icon

Cetyl Ethylhexanoate

Emollient

1,2-Hexanediol

Skin Conditioning

Niacinamide

Smoothing
Niacinamide IconGood for Oily Skin IconHelps reduce Skin Redness IconHelps reduce irritation IconGood for Minimizing Pores IconHelps with Anti-Aging IconGood for Dark Spots IconGood for Scar Healing IconHelps fight Acne IconHelps brighten skin Icon

Hydrogenated Lecithin

Emulsifying

Pentaerythrityl Tetrabehenate

Emollient

Diethoxyethyl Succinate

Solvent

Betaine

Humectant
Helps hydrate Dry Skin IconHelps reduce irritation IconGood for Dark Spots Icon

Ceramide NP

Skin Conditioning
Ceramide IconHelps hydrate Dry Skin IconHelps reduce irritation IconHelps with Anti-Aging Icon

Melia Azadirachta Flower Extract

Skin Conditioning

Hydroxyethyl Urea

Humectant

Bakuchiol

Antimicrobial
Antioxidant IconHelps with Anti-Aging IconHelps brighten skin Icon

Cetearyl Alcohol

Emollient
2 / 1 Fatty Alcohol IconMay worsen Oily Skin IconBad for Acne Prone Skin IconNot safe for Fungal Acne Icon

Squalane

Emollient
1 / 0 Helps hydrate Dry Skin Icon

Coccinia Indica Fruit Extract

Skin Conditioning

Panthenol

Skin Conditioning
0 / 0 Helps hydrate Dry Skin IconHelps reduce Skin Redness IconHelps reduce irritation Icon

Carbomer

Emulsion Stabilising
1 / 0

Butyrospermum Parkii Butter

Skin Conditioning
Helps hydrate Dry Skin IconMay worsen Oily Skin IconBad for Acne Prone Skin IconNot safe for Fungal Acne Icon

Tromethamine

Buffering

Xanthan Gum

Emulsifying

Allantoin

Skin Conditioning
0 / 0 Helps hydrate Dry Skin IconHelps reduce Skin Redness IconHelps reduce irritation IconGood for Scar Healing Icon

Ethylhexylglycerin

Skin Conditioning

2,3-Butanediol

Humectant

Adenosine

Skin Conditioning
Good for Minimizing Pores IconGood for Scar Healing Icon

Disodium EDTA

Lavandula Angustifolia Oil

Masking
Fragrance IconOil IconMay cause irritation IconEU Allergen Icon

Sodium Carboxymethyl Beta-Glucan

Cleansing

Glyceryl Stearate

Emollient
1 / 0 Not safe for Fungal Acne Icon

Dipropylene Glycol

Masking

Citrus Aurantium Bergamia Fruit Oil

Masking
Fragrance IconOil Icon

Sodium Hyaluronate

Humectant
0 / 0 Hyaluronic Acid Icon

Rubus Fruticosus Fruit Extract

Astringent

Vaccinium Macrocarpon Fruit Extract

Astringent

Vaccinium Angustifolium Fruit Extract

Skin Protecting

Rubus Idaeus Fruit Extract

Astringent

Sambucus Nigra Fruit Extract

Astringent

Sodium Lactate

Buffering

Polyglyceryl-10 Laurate

Skin Conditioning
Not safe for Fungal Acne Icon

Ceramide Ns

Skin Conditioning
Ceramide IconHelps hydrate Dry Skin IconHelps reduce irritation IconHelps with Anti-Aging Icon

Ceramide As

Skin Conditioning
Ceramide IconHelps hydrate Dry Skin IconHelps reduce irritation IconHelps with Anti-Aging Icon

Ceramide AP

Skin Conditioning
Ceramide IconHelps hydrate Dry Skin IconHelps reduce irritation IconHelps with Anti-Aging Icon

Cholesterol

Emollient
0 / 0 Helps hydrate Dry Skin Icon

Salvia Officinalis Oil

Masking
Oil Icon

Polysorbate 20

Emulsifying
0 / 0 Not safe for Fungal Acne Icon

Octyldodecanol

Emollient

Polyglyceryl-4 Caprate

Emulsifying

Methylpropanediol

Solvent

Hydrolyzed Hyaluronic Acid

Humectant
Hyaluronic Acid IconHelps with Anti-Aging IconGood for Scar Healing IconHelps brighten skin Icon

Hydrolyzed Sodium Hyaluronate

Skin Conditioning

Hyaluronic Acid

Humectant
Hyaluronic Acid IconHelps with Anti-Aging IconGood for Scar Healing IconHelps brighten skin Icon

Hydroxypropyltrimonium Hyaluronate

Potassium Hyaluronate

Skin Conditioning

Astaxanthin

Skin Conditioning

Pentylene Glycol

Skin Conditioning

Sodium Hyaluronate Crosspolymer

Humectant
Hyaluronic Acid Icon

Palmitoyl Tripeptide-1

Skin Conditioning
Peptide IconNot safe for Fungal Acne Icon

Soluble Collagen

Humectant
Helps with Anti-Aging Icon

Sodium Acetylated Hyaluronate

Humectant
Hyaluronic Acid Icon

Copper Tripeptide-1

Skin Conditioning
Peptide IconGood for Skin Texture IconHelps with Anti-Aging Icon

Palmitoyl Tetrapeptide-7

Skin Conditioning
Peptide IconHelps with Anti-Aging IconNot safe for Fungal Acne Icon

Oligopeptide-32

Antiseborrhoeic
Peptide Icon

Oligopeptide-29

Antioxidant
Peptide IconAntioxidant Icon

Acetyl Hexapeptide-8

Humectant
Peptide IconHelps with Anti-Aging Icon

Ceramide EOP

Skin Conditioning
Ceramide IconHelps hydrate Dry Skin IconHelps reduce irritation IconHelps with Anti-Aging Icon

Acetyl Tetrapeptide-2

Skin Conditioning
Peptide Icon

Acetyl Tetrapeptide-3

Skin Protecting
Peptide Icon

Acetyl Octapeptide-3

Humectant
Peptide Icon

Palmitoyl Pentapeptide-4

Skin Conditioning
Peptide IconHelps with Anti-Aging IconNot safe for Fungal Acne Icon

Oligopeptide-6

Skin Conditioning
Peptide Icon

Hexapeptide-9

Skin Conditioning
Peptide Icon

Nonapeptide-1

Skin Conditioning
Peptide Icon

Limonene

Perfuming
Fragrance IconMay worsen Eczema IconMay worsen Rosacea Icon

Linalool

Perfuming
Fragrance IconMay cause irritation IconEU Allergen IconMay worsen Eczema IconMay worsen Rosacea Icon

Water, Butylene Glycol, Glycerin, Cetyl Ethylhexanoate, 1,2-Hexanediol, Niacinamide, Hydrogenated Lecithin, Pentaerythrityl Tetrabehenate, Diethoxyethyl Succinate, Betaine, Ceramide NP, Melia Azadirachta Flower Extract, Hydroxyethyl Urea, Bakuchiol, Cetearyl Alcohol, Squalane, Coccinia Indica Fruit Extract, Panthenol, Carbomer, Butyrospermum Parkii Butter, Tromethamine, Xanthan Gum, Allantoin, Ethylhexylglycerin, 2,3-Butanediol, Adenosine, Disodium EDTA, Lavandula Angustifolia Oil, Sodium Carboxymethyl Beta-Glucan, Glyceryl Stearate, Dipropylene Glycol, Citrus Aurantium Bergamia Fruit Oil, Sodium Hyaluronate, Rubus Fruticosus Fruit Extract, Vaccinium Macrocarpon Fruit Extract, Vaccinium Angustifolium Fruit Extract, Rubus Idaeus Fruit Extract, Sambucus Nigra Fruit Extract, Sodium Lactate, Polyglyceryl-10 Laurate, Ceramide Ns, Ceramide As, Ceramide AP, Cholesterol, Salvia Officinalis Oil, Polysorbate 20, Octyldodecanol, Polyglyceryl-4 Caprate, Methylpropanediol, Hydrolyzed Hyaluronic Acid, Hydrolyzed Sodium Hyaluronate, Hyaluronic Acid, Hydroxypropyltrimonium Hyaluronate, Potassium Hyaluronate, Astaxanthin, Pentylene Glycol, Sodium Hyaluronate Crosspolymer, Palmitoyl Tripeptide-1, Soluble Collagen, Sodium Acetylated Hyaluronate, Copper Tripeptide-1, Palmitoyl Tetrapeptide-7, Oligopeptide-32, Oligopeptide-29, Acetyl Hexapeptide-8, Ceramide EOP, Acetyl Tetrapeptide-2, Acetyl Tetrapeptide-3, Acetyl Octapeptide-3, Palmitoyl Pentapeptide-4, Oligopeptide-6, Hexapeptide-9, Nonapeptide-1, Limonene, Linalool

Niacinamide Serum

Ingredients Explained

These ingredients are found in both products.

Ingredients higher up in an ingredient list are typically present in a larger amount.

Skin Conditioning, Solvent

Water. It's the most common cosmetic ingredient of all. You'll usually see it at the top of ingredient lists, meaning that it makes up the largest part of the product.

So why is it so popular? Water most often acts as a solvent - this means that it helps dissolve other ingredients into the formulation.

You'll also recognize water as that liquid we all need to stay alive. If you see this, drink a glass of water. Stay hydrated!

Learn more about Water
Humectant, Skin Conditioning, Skin Protecting

Glycerin is already naturally found in your skin. It helps moisturize and protect your skin.

A study from 2016 found glycerin to be more effective as a humectant than AHAs and hyaluronic acid.

As a humectant, it helps the skin stay hydrated by pulling moisture to your skin. The low molecular weight of glycerin allows it to pull moisture into the deeper layers of your skin.

Hydrated skin improves your skin barrier; Your skin barrier helps protect against irritants and bacteria.

Glycerin has also been found to have antimicrobial and antiviral properties. Due to these properties, glycerin is often used in wound and burn treatments.

In cosmetics, glycerin is usually derived from plants such as soybean or palm. However, it can also be sourced from animals, such as tallow or animal fat.

This ingredient is organic, colorless, odorless, and non-toxic.

Glycerin is the name for this ingredient in American English. British English uses Glycerol/Glycerine.

Learn more about Glycerin
Smoothing

Niacinamide has emerged as an all-star ingredient due to its many benefits.

It is known to treat acne by reducing inflammation. It also helps fade dark-spots and strengthen the skin by promoting the growth of the ceramide barrier.

Other benefits include smoothing wrinkles and minimizing redness.

The cherry on top? Niacinamide can also help build keratin, a protein that keeps skin firm.

When incorporating niacinamide into your routine, look out for concentration amounts. Typically, 5% niacinamide provides benefits such as fading dark spots. However, if you have sensitive skin, it is better to begin with a smaller concentration.

Niacinamide can be mixed with other ingredients to boost benefits. For instance, it has shown to be effective when used with copper, folic acid, and zinc to treat acne.

Learn more about Niacinamide
Emulsifying, Emulsion Stabilising, Gel Forming

Xanthan gum is used as a stabilizer and thickener within cosmetic products. It helps give products a sticky, thick feeling - preventing them from being too runny.

On the technical side of things, xanthan gum is a polysaccharide - a combination consisting of multiple sugar molecules bonded together.

Xanthan gum is a pretty common and great ingredient. It is a natural, non-toxic, non-irritating ingredient that is also commonly used in food products.

Learn more about Xanthan Gum
Masking, Perfuming, Tonic

Lavandula Angustifolia Oil is more commonly known as lavender essential oil.

Lavender imparts a famous scent. While the smell is lovely, this ingredient and may sensitize skin in topical products. This is because it contains linalool, a known allergen.

However, lavender essential oil has shown to have anti-inflammatory activity due to its prostanoid and histamine content. Its leaves also exhibit antibacterial properties.

More research is needed to confirm lavender essential oil's effects when used in aromatherapy.

Lavandula Angustifolia is known as the English Lavender and famous for creating purple fields in Provence, France.

Learn more about Lavandula Angustifolia Oil
Humectant, Skin Conditioning

Sodium Hyaluronate is hyaluronic acid's salt form. It is commonly derived from the sodium salt of hyaluronic acid.

Like hyaluronic acid, it is great at holding water and acts as a humectant. This makes it a great skin hydrating ingredient.

Sodium Hyaluronate is naturally occurring in our bodies and is mostly found in eye fluid and joints.

These are some other common types of Hyaluronic Acid:

Learn more about Sodium Hyaluronate
Skin Conditioning, Solvent

Pentylene glycol is typically used within a product to thicken it. It also adds a smooth, soft, and moisturizing feel to the product. It is naturally found in plants such as sugar beets.

The hydrophilic trait of Pentylene Glycol makes it a humectant. As a humectant, Pentylene Glycol helps draw moisture from the air to your skin. This can help keep your skin hydrated.

This property also makes Pentylene Glycol a great texture enhancer. It can also help thicken or stabilize a product.

Pentylene Glycol also acts as a mild preservative and helps to keep a product microbe-free.

Some people may experience mild eye and skin irritation from Pentylene Glycol. We always recommend speaking with a professional about using this ingredient in your routine.

Pentylene Glycol has a low molecular weight and is part of the 1,2-glycol family.

Learn more about Pentylene Glycol
Perfuming

Linalool is a fragrance and helps add scent to products. It's derived from common plants such as cinnamon, mint, citrus, and lavender.

Like Limonene, this ingredient oxidizes when exposed to air. Oxidized linalool can cause allergies and skin sensitivity.

This ingredient has a scent that is floral, spicy tropical, and citrus-like.

Learn more about Linalool

When to use

239 Routines
22% use in am
78% use in pm
85% use every day
When to use See routines that use it ->
8 Routines
50% use in am
50% use in pm
75% use every day

Reviews

Here's what our community thinks

Eqqualberry Bakuchiol Plumping Serum 75 ingredients

4.0 /5
from 5 ratings
Absorbs Well (4) Hydrating (3) Works Well (2)
sookyeongpark's avatar

Soo Kyeong Park

6 months ago
Review

Honestly bought this with doubt because it was viral on TikTok (thought it was all just marketing) but I'm surprised at the quality of this product. It leaves my skin so supple and moisturized, and I could see the difference in pore size and fine lines in a week... will repurchase

#hydrating
#absorbs well
#light scent
#works well
libertyweiss's avatar

Liberty Weiss

3 months ago
Review

Hydrating and feels nice on the skin but caused me to have breakouts. It was the only product I changed in my routine so I know it was the cause.

#broke me out
#irritating

InstaNatural Niacinamide Serum 29 ingredients

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