CHI Haircare Brilliance Optimum Moisture Shampoo
A cruelty-free shampoo that contains aha and vitamin e.
Overview
What it is
Shampoo with 50 ingredients that contains AHA and Vitamin E
Cool Features
It is cruelty-free and reef safe
Suited For
It has ingredients that are good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing, dark spots and better texture
Free From
It doesn't contain any harsh alcohols, parabens or sulfates
Fun facts
CHI Haircare is from United States.
We independently verify ingredients and our claims are backed by peer-reviewed research. Does this product need an update? Let us know.
What's inside (and what isn't)
Ingredients List
Dive into the full list of ingredients.
Water
Skin ConditioningSodium C14-16 Olefin Sulfonate
CleansingCocamidopropyl Betaine
CleansingPropanediol
SolventGlycerin
HumectantCocamidopropyl Hydroxysultaine
CleansingGlycol Distearate
EmollientDisodium Laureth Sulfosuccinate
CleansingAcrylates Copolymer
Caprylyl Glycol
EmollientOlea Europaea Fruit Oil
MaskingGardenia Taitensis Flower Extract
Skin ConditioningCocos Nucifera Oil
MaskingHydrolyzed Silk
HumectantTocopheryl Acetate
AntioxidantLavandula Angustifolia Oil
MaskingPanthenol
Skin ConditioningCocodimonium Hydroxypropyl Hydrolyzed Keratin
Skin ConditioningAnthemis Nobilis Flower Extract
MaskingLavandula Angustifolia Flower Extract
CleansingMentha Piperita Leaf Extract
Skin ConditioningSalvia Sclarea Extract
AntiseborrhoeicSymphytum Officinale Leaf Extract
Skin ConditioningAlgae Extract
EmollientChamomilla Recutita Flower Extract
MaskingLavandula Angustifolia Extract
Skin ConditioningMelissa Officinalis Leaf Extract
Skin ConditioningRosmarinus Officinalis Leaf Extract
AntimicrobialSalvia Officinalis Leaf Extract
CleansingSymphytum Officinale Root Extract
Skin ConditioningThymus Vulgaris Extract
PerfumingUrtica Dioica Extract
AstringentAmodimethicone
Hexylene Glycol
EmulsifyingPEG-150 Pentaerythrityl Tetrastearate
EmulsifyingPentylene Glycol
Skin ConditioningGuar Hydroxypropyltrimonium Chloride
Skin ConditioningEthylhexylglycerin
Skin ConditioningPEG-6 Caprylic/Capric Glycerides
EmulsifyingDisodium EDTA
Cetrimonium Chloride
AntimicrobialTrideceth-10
CleansingPolyquaternium-7
Phenoxyethanol
PreservativeGlycolic Acid
BufferingPropylene Glycol
HumectantParfum
MaskingBenzyl Benzoate
AntimicrobialLimonene
PerfumingLinalool
PerfumingWater, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Propanediol, Glycerin, Cocamidopropyl Hydroxysultaine, Glycol Distearate, Disodium Laureth Sulfosuccinate, Acrylates Copolymer, Caprylyl Glycol, Olea Europaea Fruit Oil, Gardenia Taitensis Flower Extract, Cocos Nucifera Oil, Hydrolyzed Silk, Tocopheryl Acetate, Lavandula Angustifolia Oil, Panthenol, Cocodimonium Hydroxypropyl Hydrolyzed Keratin, Anthemis Nobilis Flower Extract, Lavandula Angustifolia Flower Extract, Mentha Piperita Leaf Extract, Salvia Sclarea Extract, Symphytum Officinale Leaf Extract, Algae Extract, Chamomilla Recutita Flower Extract, Lavandula Angustifolia Extract, Melissa Officinalis Leaf Extract, Rosmarinus Officinalis Leaf Extract, Salvia Officinalis Leaf Extract, Symphytum Officinale Root Extract, Thymus Vulgaris Extract, Urtica Dioica Extract, Amodimethicone, Hexylene Glycol, PEG-150 Pentaerythrityl Tetrastearate, Pentylene Glycol, Guar Hydroxypropyltrimonium Chloride, Ethylhexylglycerin, PEG-6 Caprylic/Capric Glycerides, Disodium EDTA, Cetrimonium Chloride, Trideceth-10, Polyquaternium-7, Phenoxyethanol, Glycolic Acid, Propylene Glycol, Parfum, Benzyl Benzoate, Limonene, Linalool
Key Ingredients
Benefits
Concerns
Ingredients Explained
Water. It's the most common cosmetic ingredient of all. You'll usually see it at the top of ingredient lists, meaning that it makes up the largest part of the product.
So why is it so popular? Water most often acts as a solvent - this means that it helps dissolve other ingredients into the formulation.
You'll also recognize water as that liquid we all need to stay alive. If you see this, drink a glass of water. Stay hydrated!
Learn more about WaterSodium C14-16 Olefin Sulfonate is a cleansing agent made from a mixture of long chain sulfonate salts. It can also help produce foam.
This ingredient may be drying. We recommend speaking with a professional if you have concerns.
Cocamidopropyl Betaine is a fatty acid created by mixing similar compounds in coconut oil and dimethylaminopropylamine, a compound with two amino groups.
This ingredient is a surfactant and cleanser. It helps gather the dirt, pollutants, and other impurities in your skin to be washed away. It also helps thicken a product and make the texture more creamy.
Being created from coconut oil means Cocamidopropyl Betaine is hydrating for the skin.
While Cocamidopropyl Betaine was believed to be an allergen, a study from 2012 disproved this. It found two compounds in unpure Cocamidopropyl Betaine to be the irritants: aminoamide and 3-dimethylaminopropylamine. High-grade and pure Cocamidopropyl Betaine did not induce allergic reactions during this study.
Learn more about Cocamidopropyl BetainePropanediol is an all-star ingredient. It softens, hydrates, and smooths the skin.
It’s often used to:
Propanediol is not likely to cause sensitivity and considered safe to use. It is derived from corn or petroleum with a clear color and no scent.
Learn more about PropanediolGlycerin is already naturally found in your skin. It helps moisturize and protect your skin.
A study from 2016 found glycerin to be more effective as a humectant than AHAs and hyaluronic acid.
As a humectant, it helps the skin stay hydrated by pulling moisture to your skin. The low molecular weight of glycerin allows it to pull moisture into the deeper layers of your skin.
Hydrated skin improves your skin barrier; Your skin barrier helps protect against irritants and bacteria.
Glycerin has also been found to have antimicrobial and antiviral properties. Due to these properties, glycerin is often used in wound and burn treatments.
In cosmetics, glycerin is usually derived from plants such as soybean or palm. However, it can also be sourced from animals, such as tallow or animal fat.
This ingredient is organic, colorless, odorless, and non-toxic.
Glycerin is the name for this ingredient in American English. British English uses Glycerol/Glycerine.
Learn more about GlycerinCocamidopropyl Hydroxysultaine is a synthetic cleansing agent, though it is derived from coconut oil.
It is used to enhance the texture of products by boosting lather and thickening the texture. As a cleanser, Cocamidopropyl Hydroxysultaine is mild.
Glycol Distearate serves as a pearlizing or opacifying agent in cosmetic products.
It's often included in cleansers and haircare products to give them a lustrous or shimmering appearance.
It is derived from stearic acid, a natural fatty acid commonly found in vegetable oils and animal fats.
Glycol Distearate isn't fungal acne safe.
Learn more about Glycol DistearateThis ingredient is a cleansing agent, surfactant, and foam booster. It considered an alternative to traditional sulfates (Sulfosuccinate) and is allowed in "sulfate-free" products.
According to a manufacturer, this ingredient is mild and can be used in baby and bath options.
Acrylates Copolymer is used as a film-forming agent and texture enhancer.
After applied, Acrylates Copolymer forms a thin film cover that helps skin feel more soft. It can help sunscreens become more water-resistant.
It is also used to make a product more thick.
Learn more about Acrylates CopolymerCaprylyl Glycol is a humectant and emollient, meaning it attracts and preserves moisture.
It is a common ingredient in many products, especially those designed to hydrate skin. The primary benefits are retaining moisture, skin softening, and promoting a healthy skin barrier.
Though Caprylyl Glycol is an alcohol derived from fatty acids, it is not the kind that can dry out skin.
This ingredient is also used as a preservative to extend the life of products. It has slight antimicrobial properties.
Learn more about Caprylyl GlycolOlea Europaea Fruit Oil is the fixed oil obtained from the ripe fruit of the Olive. In other words - olive oil.
The primary contents of olive oil are glycerides of the fatty acids linoleic, oleic and palmitic.
Olive oil also contains antioxidants such as Vitamin E. Antioxidants may help reduce signs of aging by fighting unstable free-radical molecules. It also contains Vitamins A (retinol), D, and K.
The squalene in olive oil makes it a great emollient. Emollients help soothe and soften your skin by trapping moisture in. This makes olive oil a great skin moisturizer.
Studies show olive oil to have antibacterial and antifungal properties in low concentrations. Another study found olive oil irritated sensitive oily skin. We always recommend speaking with a professional about using this ingredient in your routine.
Due to the fatty acid content, this ingredient may not be fungal-acne safe.
Learn more about Olea Europaea Fruit OilWe don't have a description for Gardenia Taitensis Flower Extract yet.
Cocos Nucifera Oil is obtained from the kernels of the coconut fruit. In other words, this is coconut oil.
Coconut Oil is rich in fatty acids with lauric acid making up the majority of these. It also contains linoleic acid. Due to this high fatty acid content, coconut oil helps trap moisture and soften skin.
Despite being antibacterial, coconut oil may not be great for acne-prone skin. It is comedogenic and may clog pores. This ingredient may not be safe for malassezia or fungal acne.
Note: Coconut Oil should not replace your sunscreen for UV protection. Studies show it only blocks about 20% of UV.
This oil is non-volatile and has a light scent.
The term 'fragrance' is not regulated in many countries. In many cases, it is up to the brand to define this term. For instance, many brands choose to label themselves as "fragrance-free" because they are not using synthetic fragrances. However, their products may still contain ingredients such as essential oils that are considered a fragrance.
Learn more about Cocos Nucifera OilYou can find hydrolyzed silk in both haircare and skincare products. According to a manufacturer, it can help improve skin and hair hydration.
This ingredient is created by adding acid or enzymes to 'hydrolyze' silk protein.
Due to the origins of this ingredient, it is not vegan. Silk is an animal product from silkworms.
Depending on the source, this ingredient can be considered cruelty-free. It is created from left-over cocoons of silkworms. We recommend reaching out to the brand if you have questions about where their hydrolyzed silk comes from.
Learn more about Hydrolyzed SilkTocopheryl Acetate is AKA Vitamin E. It is an antioxidant and protects your skin from free radicals. Free radicals damage the skin by breaking down collagen.
One study found using Tocopheryl Acetate with Vitamin C decreased the number of sunburned cells.
Tocopheryl Acetate is commonly found in both skincare and dietary supplements.
Learn more about Tocopheryl AcetateLavandula Angustifolia Oil is more commonly known as lavender essential oil. It is considered a fragrancing ingredient.
Lavender imparts a famous scent. While the smell is lovely, this ingredient and may sensitize skin in topical products. This is because about 85% of the oil is made up of linalool and linalyl acetate.
When exposed to air, these two compounds become strong allergens. This ingredient exhibits cytotoxicity at low concentrations; amounts of 0.25% have been shown to damage skin cells.
A study from Japan found this ingredient caused lavender sensitivity after widespread exposure.
Lavender essential oil has some antimicrobial, antibacterial, and anti-inflammatory properties. However, the cons of this ingredient may outweight the pros.
More research is needed to confirm lavender essential oil's effects when used in aromatherapy.
Lavandula Angustifolia is known as the English Lavender and famous for creating purple fields in Provence, France.
Learn more about Lavandula Angustifolia OilPanthenol is a common ingredient that helps hydrate and soothe the skin. It is found naturally in our skin and hair.
There are two forms of panthenol: D and L.
D-panthenol is also known as dexpanthenol. Most cosmetics use dexpanthenol or a mixture of D and L-panthenol.
Panthenol is famous due to its ability to go deeper into the skin's layers. Using this ingredient has numerous pros (and no cons):
Like hyaluronic acid, panthenol is a humectant. Humectants are able to bind and hold large amounts of water to keep skin hydrated.
This ingredient works well for wound healing. It works by increasing tissue in the wound and helps close open wounds.
Once oxidized, panthenol converts to pantothenic acid. Panthothenic acid is found in all living cells.
This ingredient is also referred to as pro-vitamin B5.
Learn more about PanthenolWe don't have a description for Cocodimonium Hydroxypropyl Hydrolyzed Keratin yet.
Anthemis Nobilis Flower Extract is from the Roman Chamomile flower. It helps soothe the skin and contains antioxidants.
Lavandula Angustifolia Flower Extract comes from the lavender plant.
Many components of lavender flowers are antioxidants, such as ferulic acid, caffeic acid, and several flavonoids.
Traditional Iranian folk medicine uses Lavender extract to help treat inflammation.
Lavender extract may have a scent.
It contains linalool, a known allergen. However, lavender extract contains less linalool than lavender essential oil.
Learn more about Lavandula Angustifolia Flower ExtractMentha Piperita Leaf Extract is extract from peppermint leaves.
Studies show peppermint extract have antimicrobial properties against some bacteria and fungi.
In large percentages, peppermint extract may sensitize the skin.
Learn more about Mentha Piperita Leaf ExtractWe don't have a description for Salvia Sclarea Extract yet.
We don't have a description for Symphytum Officinale Leaf Extract yet.
Algae Extract is a confusing name. This is because algae is an informal term for a group of 30,000 aquatic organisms that can photosynthesize.
The term 'algae extract' can refer to any one, or a blend of, the 30,000 types.
Algae is rich in antioxidants. Antioxidants help fight free-radicals. Free-radicals are molecules that may damage your skin cells, such as pollution.
Algae can also help with soothing and hydrating skin.
Many different types of algae have different benefits.
Learn more about Algae ExtractChamomilla Recutita Flower Extract comes from the Chamomile flower.
Chamomile is rich in antioxidants and has anti-inflammatory properties. Several compounds found in chamomile help with soothing, such as bisbolol.
Antioxidant components in chamomile make it an effective ingredient to help slow the signs of aging. Antioxidants help fight free-radical molecules, or molecules that may damage your skin.
Essential oils from chamomile have been found to improve wound healing due to its antimicrobial properties.
Ancient Greeks and Egyptians used Chamomile to treat skin redness and dryness. Chamomile has also been used to help treat stomach issues.
Learn more about Chamomilla Recutita Flower ExtractLavandula Angustifolia Extract comes from the lavender flower. Lavandula Angustifolia is known as the English Lavender and famous for creating purple fields in Provence, France.
Lavandula Angustifolia Extract has anti-inflammatory properties due to its prostanoids and histamine content. Lavender also contains flavonoids and phenolic acids (such as ferulic acid), potent antioxidants.
Lavender extract may have a scent. It contains linalool, a known allergen. However, lavender extract contains less linalool than lavender essential oil.
Learn more about Lavandula Angustifolia ExtractWe don't have a description for Melissa Officinalis Leaf Extract yet.
Rosmarinus Officinalis Leaf Extract comes from rosemary. Rosemary is native to the Mediterranean.
While Rosmarinus Officinalis Leaf Oil can be volatile due to its fragrant properties, the fragrance components are usually removed in the leaf extract.
Rosemary Leaf Extract contains many antioxidants such as rosmarinic acid and caffeic acid. Rosemarinic acid, a compound found in rosemary leaf, has been found to help soothe skin conditions such as eczema and acne.
Learn more about Rosmarinus Officinalis Leaf ExtractSage leaf extract is a culinary and medicinal herb with antibacterial, antioxidant, and soothing properties.
This ingredient is made up of 75-90% ursolic acid, a potent antioxidant and anti-inflammatory compound.
We don't have a description for Symphytum Officinale Root Extract yet.
Thymus Vulgaris Extract is a fragrance.
This ingredient is more commonly known as nettle extract. It has soothing, antimicrobial, and antioxidant properties.
The antimicrobial properties of nettle come from its gallic acid content.
This water-soluble silicone is used for its hydrating and softening properties. It is used to add a silky feel to skincare products and has great benefits for haircare.
In haircare, this ingredient:
- Adds shine
- Protects color
- Offers thermal protection
- Boosts hair strength
- Does not build up as easily
Hexylene Glycol is a surfactant. Glycols are a class of alcohols. Hexylene Glycol is a surfactant and emulsifier.
As a surfactant, Hexylene Glycol helps gather dirt and oil on your skin to be washed away.
As an emulsifier, Hexylene Glycol helps keep water and oil together. This prevents them from separating in a product. Hexylene Glycol also thins out the texture of a product by lessening viscosity.
Hexylene Glycol has a small molecular weight.
Learn more about Hexylene GlycolPEG-150 Pentaerythrityl Tetrastearate isn't fungal acne safe.
Pentylene glycol is typically used within a product to thicken it. It also adds a smooth, soft, and moisturizing feel to the product. It is naturally found in plants such as sugar beets.
The hydrophilic trait of Pentylene Glycol makes it a humectant. As a humectant, Pentylene Glycol helps draw moisture from the air to your skin. This can help keep your skin hydrated.
This property also makes Pentylene Glycol a great texture enhancer. It can also help thicken or stabilize a product.
Pentylene Glycol also acts as a mild preservative and helps to keep a product microbe-free.
Some people may experience mild eye and skin irritation from Pentylene Glycol. We always recommend speaking with a professional about using this ingredient in your routine.
Pentylene Glycol has a low molecular weight and is part of the 1,2-glycol family.
Learn more about Pentylene GlycolThis ingredient is derived from guar gum.
It is a conditioning ingredient, meaning it helps soften skin and hair.
Ethylhexylglycerin (we can't pronounce this either) is commonly used as a preservative and skin softener. It is derived from glyceryl.
You might see Ethylhexylglycerin often paired with other preservatives such as phenoxyethanol. Ethylhexylglycerin has been found to increase the effectiveness of these other preservatives.
This ingredient is derived from caprylic and capric acids. It is an emulsifier with emollient properties.
According to the manufacturer, it is hydrophilic and soluble in aqueous solutions (water). They also state this ingredient is stable in a medium pH range (~5 - 8).
As an emulsifier, it helps make oils and oil-soluble ingredients more soluble in water.
Learn more about PEG-6 Caprylic/Capric GlyceridesDisodium EDTA plays a role in making products more stable by aiding other preservatives.
It is a chelating agent, meaning it neutralizes metal ions that may be found in a product.
Disodium EDTA is a salt of edetic acid and is found to be safe in cosmetic ingredients.
Learn more about Disodium EDTAThis ingredient is a preservative, antimicrobial, and emulsifier. It is often used in cosmetics for its ability to cleanse, condition, and reduce static.
Cetrimonium chloride is a quaternary ammonium salt, meaning it has a water-soluble structure.
We don't have a description for Trideceth-10 yet.
Polyquaternium-7 is a light to clear colored liquid. It is commonly found in haircare products for its film-forming and anti-static properties.
According to a manufacturer, it is a non-paraben and specially developed for negatively charged surfactant systems. This makes it a great hairstyle holder and helps to improve wet hair detangling without adding buildup.
Phenoxyethanol is a preservative that has germicide, antimicrobial, and aromatic properties. Studies show that phenoxyethanol can prevent microbial growth. By itself, it has a scent that is similar to that of a rose.
It's often used in formulations along with Caprylyl Glycol to preserve the shelf life of products.
Glycolic Acid is arguably the most famous AHA with a ton of research to back up its benefits.
Its main role is to remove the top layer of dead skin cells, allowing newer skin cells to emerge.
Specifically, AHAs work by breaking down the structural "glue" holding the old skin cells in place. Getting rid of the old skin cells allows skin to regenerate newer skin cells in its place. A build up of dead skin cells can lead to tired and dull looking skin.
Due to this, glycolic acid helps with:
Fun fact: Glycolic acid increases skin hydration by playing a role in creating molecules that create hyaluronic acid naturally.
When starting glycolic Acid, it is normal to feel slight stinging.
The pH value and concentration of glycolic acid play a role in the effectiveness of the product. Concentrations between 5-20% glycolic acid have been shown to be effective in clinical studies.
Recent studies have shown Glycolic Acid may protect the skin against UV damage. However, you should always wear SPF, especially when using exfoliants.
Read more about some other popular AHA's here:
Learn more about Glycolic AcidPropylene Glycol is an odorless, colorless liquid. As a humectant, it helps skin retain moisture. It also aids in delivering active ingredients.
Another role of this ingredient is preventing a product from melting or freezing. Propylene glycol also adds antimicrobrial properties to a product, elongating product lifespan.
This ingredient is considered an organic alcohol and commonly added into both cosmetics and foods.
Those with sensitive skin or conditions may develop a rash when using this ingredient.
Learn more about Propylene GlycolParfum is a catch-all term for an ingredient or more that is used to give a scent to products.
Also called "fragrance", this ingredient can be a blend of hundreds of chemicals or plant oils. This means every product with "fragrance" or "parfum" in the ingredients list is a different mixture.
For instance, Habanolide is a proprietary trade name for a specific aroma chemical. When used as a fragrance ingredient in cosmetics, most aroma chemicals fall under the broad labeling category of “FRAGRANCE” or “PARFUM” according to EU and US regulations.
The term 'parfum' or 'fragrance' is not regulated in many countries. In many cases, it is up to the brand to define this term.
For instance, many brands choose to label themselves as "fragrance-free" because they are not using synthetic fragrances. However, their products may still contain ingredients such as essential oils that are considered a fragrance by INCI standards.
One example is Calendula flower extract. Calendula is an essential oil that still imparts a scent or 'fragrance'.
Depending on the blend, the ingredients in the mixture can cause allergies and sensitivities on the skin. Some ingredients that are known EU allergens include linalool and citronellol.
Parfum can also be used to mask or cover an unpleasant scent.
The bottom line is: not all fragrances/parfum/ingredients are created equally. If you are worried about fragrances, we recommend taking a closer look at an ingredient. And of course, we always recommend speaking with a professional.
Learn more about ParfumBenzyl Benzoate is usually created from the condensation of benzoic acid and benzyl alcohol. It is used as a preservative, solvent, and has a floral/balsamic scent in large amounts.
As a preservative, Benzyl Benzoate works against bacteria and fungus. It is often used to treat scabies and lice in medicine.
Solvents are used to keep ingredients together in a product. They can help dissolve ingredients to stable bases or help evenly distribute ingredients throughout the product.
Due to its fragrance, Benzyl Benzoate can be sensitizing and may cause contact dermatitis. It is a known EU allergen. We recommend speaking with a professional if you have any concerns.
Benzyl Benzoate can be naturally found in cranberries and peaches.
Learn more about Benzyl BenzoateLimonene is a fragrance that adds scent and taste to a formulation.
It's found in the peel oil of citrus fruits and other plants such as lavender and eucalyptus. The scent of limonene is generally described as "sweet citrus".
Limonene acts as an antioxidant, meaning it helps neutralize free radicals.
When exposed to air, oxidized limonene may sensitize the skin. Because of this, limonene is often avoided by people with sensitive skin.
The term 'fragrance' is not regulated in many countries. In many cases, it is up to the brand to define this term. For instance, many brands choose to label themselves as "fragrance-free" because they are not using synthetic fragrances. However, their products may still contain ingredients such as essential oils that are considered a fragrance.
Learn more about LimoneneLinalool is a fragrance and helps add scent to products. It's derived from common plants such as cinnamon, mint, citrus, and lavender.
Like Limonene, this ingredient oxidizes when exposed to air. Oxidized linalool can cause allergies and skin sensitivity.
This ingredient has a scent that is floral, spicy tropical, and citrus-like.
Learn more about LinaloolReviews
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Where it's from
CHI Haircare is a American brand
We're dedicated to providing you with the most up-to-date and science-backed ingredient info out there.
The data we've presented on this page has been verified by a member of the SkinSort Team.
Read more about us· Published May 14, 2025 • Added by anemone