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Cocamidopropyl Betaine is a fatty acid created by mixing similar compounds in coconut oil and dimethylaminopropylamine, a compound with two amino groups.

This ingredient is a surfactant and cleanser. It helps gather the dirt, pollutants, and other impurities in your skin to be washed away. It also helps thicken a product and make the texture more creamy.

This oil comes from the seeds of the desert shrub called Jojoba. It is more commonly known as jojoba oil, a non-comedogenic oil.

Jojoba oil does not contain fragrance and has many fatty-acids, making it a great soothing ingredient.

Baobab seed oil is an emollient. It is rich in fatty acids and vitamins A, E, and D.

The fatty acid content of this oil is roughly 30-40% oleic acid, 24-34% linoleic acid, and 18-30% palmitic acid. This gives it skin hydrating and nourishing properties.

Citrullus Lanatus Seed Oil is made by expressing watermelon seeds. It is a non-fragrant oil with antioxidant and hydrating properties.

Watermelon seed oil contains a high percentage of linoleic acid and other fatty acids. These fatty acids make it a great skin hydrator. This ingredient may not be fungal-acne safe.

Glyceryl Caprylate comes from glycerin and caprylic acid, a fatty acid from coconut. It has emollient and emulsifier properties.

As an emollient, it helps hydrate your skin. Emollients work by creating a barrier on your skin to trap moisture in, helping to keep your skin soft and smooth.

This ingredient is an emollient and emulsifier.

Due to its thick oil / waxy texture, it has emollient properties. Emollients help hydrate skin by creating a thin film. This film prevents moisture from escaping.

Propanediol is an all-star ingredient. It softens, hydrates, and smooths the skin. 

It’s often used to:

Aloe Barbadensis Leaf Juice comes from leaves of the aloe plant. Aloe Barbadensis Leaf Juice is best known for helping to soothe sunburns. It is also anti-inflammatory, moisturizing, antiseptic, and can help heal wounds.

Aloe is packed with good stuff including Vitamins A, C, and E. These vitamins are antioxidants, which help fight free-radicals and the damage they may cause. Free-radicals are molecules that may damage your skin cells, such as pollution.

Baobab fruit is rich in vitamin C, calcium, zinc, and other nutrients.

As an emollient, this ingredient helps soften and hydrate the skin.

Phospholipids are naturally found in our skin as they are the main component of cell membranes. Phospholipids have humectant, emollient, antioxidant properties.

Phospholipids are complex lipids that contain glycerin, two fatty acids, and a phosphate group. Some foods that contain phospholipids include soybeans and milk. The phospholipids found in soy come from Lecithin. This ingredient can also be synthetically created.

Xanthan gum is used as a stabilizer and thickener within cosmetic products. It helps give products a sticky, thick feeling - preventing them from being too runny.

On the technical side of things, xanthan gum is a polysaccharide - a combination consisting of multiple sugar molecules bonded together.

Sodium Hyaluronate is hyaluronic acid's salt form. It is commonly derived from the sodium salt of hyaluronic acid.

Like hyaluronic acid, it is great at holding water and acts as a humectant. This makes it a great skin hydrating ingredient.

Sodium Benzoate is a preservative. It's used in both cosmetic and food products to inhibit the growth of mold and bacteria. It is typically produced synthetically.

Both the US FDA and EU Health Committee have approved the use of sodium benzoate. In the US, levels of 0.1% (of the total product) are allowed.

Potassium Sorbate is a preservative used to prevent yeast and mold in products. It is commonly found in both cosmetic and food products.

This ingredient comes from potassium salt derived from sorbic acid. Sorbic acid is a natural antibiotic and effective against fungus.