Water. It's the most common cosmetic ingredient of all. You'll usually see it at the top of ingredient lists, meaning that it makes up the largest part of the product.

So why is it so popular? Water most often acts as a solvent - this means that it helps dissolve other ingredients into the formulation.

You'll also recognize water as that liquid we all need to stay alive. If you see this, drink a glass of water. Stay hydrated!

Learn more about Water

Glycerin

Humectant, Skin Conditioning, Skin Protecting

Glycerin is already naturally found in your skin. It helps moisturize and protect your skin.

A study from 2016 found glycerin to be more effective as a humectant than AHAs and hyaluronic acid.

As a humectant, it helps the skin stay hydrated by pulling moisture to your skin. The low molecular weight of glycerin allows it to pull moisture into the deeper layers of your skin.

Hydrated skin improves your skin barrier; Your skin barrier helps protect against irritants and bacteria.

Glycerin has also been found to have antimicrobial and antiviral properties. Due to these properties, glycerin is often used in wound and burn treatments.

In cosmetics, glycerin is usually derived from plants such as soybean or palm. However, it can also be sourced from animals, such as tallow or animal fat.

This ingredient is organic, colorless, odorless, and non-toxic.

Glycerin is the name for this ingredient in American English. British English uses Glycerol/Glycerine.

Learn more about Glycerin

1,2-Hexanediol

Skin Conditioning, Solvent

1,2-Hexanediol is a synthetic liquid and another multi-functional powerhouse.

It is a:

Humectant, drawing moisture into the skin
Emollient, helping to soften skin
Solvent, dispersing and stabilizing formulas
Preservative booster, enhancing the antimicrobial activity of other preservatives

Panthenol

Skin Conditioning

Panthenol is a common ingredient that helps hydrate and soothe the skin. It is found naturally in our skin and hair.

There are two forms of panthenol: D and L.

D-panthenol is also known as dexpanthenol. Most cosmetics use dexpanthenol or a mixture of D and L-panthenol.

Panthenol is famous due to its ability to go deeper into the skin's layers. Using this ingredient has numerous pros (and no cons):

Like hyaluronic acid, panthenol is a humectant. Humectants are able to bind and hold large amounts of water to keep skin hydrated.

This ingredient works well for wound healing. It works by increasing tissue in the wound and helps close open wounds.

Once oxidized, panthenol converts to pantothenic acid. Panthothenic acid is found in all living cells.

This ingredient is also referred to as pro-vitamin B5.

Learn more about Panthenol

Xanthan Gum

Emulsifying, Emulsion Stabilising, Gel Forming

Xanthan gum is used as a stabilizer and thickener within cosmetic products. It helps give products a sticky, thick feeling - preventing them from being too runny.

On the technical side of things, xanthan gum is a polysaccharide - a combination consisting of multiple sugar molecules bonded together.

Xanthan gum is a pretty common and great ingredient. It is a natural, non-toxic, non-irritating ingredient that is also commonly used in food products.

Learn more about Xanthan Gum

Parfum

Masking, Perfuming

Parfum is a catch-all term for an ingredient or more that is used to give a scent to products.

Also called "fragrance", this ingredient can be a blend of hundreds of chemicals or plant oils. This means every product with "fragrance" or "parfum" in the ingredients list is a different mixture.

For instance, Habanolide is a proprietary trade name for a specific aroma chemical. When used as a fragrance ingredient in cosmetics, most aroma chemicals fall under the broad labeling category of “FRAGRANCE” or “PARFUM” according to EU and US regulations.

The term 'parfum' or 'fragrance' is not regulated in many countries. In many cases, it is up to the brand to define this term.

For instance, many brands choose to label themselves as "fragrance-free" because they are not using synthetic fragrances. However, their products may still contain ingredients such as essential oils that are considered a fragrance by INCI standards.

One example is Calendula flower extract. Calendula is an essential oil that still imparts a scent or 'fragrance'.

Depending on the blend, the ingredients in the mixture can cause allergies and sensitivities on the skin. Some ingredients that are known EU allergens include linalool and citronellol.

Parfum can also be used to mask or cover an unpleasant scent.

The bottom line is: not all fragrances/parfum/ingredients are created equally. If you are worried about fragrances, we recommend taking a closer look at an ingredient. And of course, we always recommend speaking with a professional.

Learn more about Parfum

Polygonatum Officinale Rhizome/Root Extract

Skin Conditioning

We don't have a description for Polygonatum Officinale Rhizome/Root Extract yet.

Asparagus Cochinchinensis Root Extract

Skin Conditioning

We don't have a description for Asparagus Cochinchinensis Root Extract yet.

Polygonum Multiflorum Root Extract

Skin Conditioning

We don't have a description for Polygonum Multiflorum Root Extract yet.

Trisodium EDTA

We don't have a description for Trisodium EDTA yet.

Theobroma Cacao Extract

Skin Conditioning

This ingredient is extracted from the seeds of the cocoa tree.

Cacao seeds contain antioxidants known as polyphenols. These include flavonoids, procyanidins, and epicatechins.

Studies show these polyphenols help improve skin health.

The more famous ingredient from cocoa tree is cocoa butter.

Learn more about Theobroma Cacao Extract

Punica Granatum Fruit Extract

Antioxidant, Skin Conditioning

You might know this ingredient as pomegranate fruit. It has been shown to have antioxidant, skin soothing and anti-aging benefits.

Pomegranates are rich in antioxidant compounds such as polyphenolic compounds such as ellagic acid, phenolic acids, anthocyanins, and flavonoids.

Both in-vivo and in-vitro studies show pomegranate fruit helps with:

These benefits offer skin anti-aging and skin soothing benefits.

Fun fact: The name pomegranate comes from two latin words: "pome" or apple, and "granate" or "many seeded".

Pomegranate flower extract is often confused for pomegranate fruit extract, but comes from the flowers of the tree.

Learn more about Punica Granatum Fruit Extract

Ziziphus Jujuba Fruit Extract

Skin Conditioning

We don't have a description for Ziziphus Jujuba Fruit Extract yet.

Trifolium Pratense Leaf Extract

Antioxidant, Skin Conditioning

Trifolium Pratense Leaf Extract is an antioxidant.

Lithospermum Erythrorhizon Root Extract

Skin Conditioning

Lithospermum Erythrorhizon Root Extract comes from the roots of the Lithospermumerythrorhizon plant, or the purple gromwell plant.

Studies show this root extract has anti-inflammatory properties and protects against oxidative stress. It also displayed UV absorption capability and protection against UV-B damage. However, it should not replace your sunscreen.

The dried roots of this plant are used in traditional Chinese and Japanese medicine due to its antiviral properties.

Learn more about Lithospermum Erythrorhizon Root Extract

Dioscorea Japonica Root Extract

Skin Conditioning

Dioscorea Japonica Root Extract comes from the Asian Mountain Yam. It contains antioxidant and anti-inflammatory properties.

Antioxidants help neutralize free-radical molecules. These molecules may damage your skin cells and DNA.

Cimicifuga Racemosa Root Extract

Antimicrobial, Antioxidant, Emollient

Cimicifuga Racemosa Root Extract is from a flowering plant native to Eastern US and Canada.

Cimicifuga Racemosa Root Extract has antioxidant properties. Antioxidants help fight free-radicals. Free-radicals are molecules that may damage your skin cells, such as pollution.

Cimicifuga Racemosa Root has been used in traditional indigenous medicine.

Other colloquial names for this plant include black bugbane, black snakeroot, rattle-top, or fairy candle

Learn more about Cimicifuga Racemosa Root Extract

Panax Ginseng Root Extract

Emollient, Skin Protecting, Tonic

Ginseng Root helps increase skin hydration, soothe skin, even out skin tone, and improve the appearance of wrinkles.

This ingredient helps improve blood circulation and oxygen flow while giving skin a boost in nutrients. Ginseng root contains both Vitamin D and B12. Both of these vitamins help boost collagen production in your skin. Collagen gives you skin the appearance of looking plump and firm.

Studies also show ginseng may help with hyperpigmentation. Ginseng disrupts the production of tyrosinase, an enzyme that starts the process of skin darkening.

Historically, people in East Asia have used ginseng as both food and medicine.

Learn more about Panax Ginseng Root Extract

Angelica Acutiloba Root Extract

Skin Conditioning

We don't have a description for Angelica Acutiloba Root Extract yet.

Scutellaria Baicalensis Root Extract

Astringent, Humectant, Soothing

Scutellaria Baicalensis Root Extract comes from the Baikal skullcap or Chinese skullcap plant. This plant is native to Northeast Asia and can be found in China, Mongolia, Korea, and Siberia.

In cosmetics, Scutellaria Baicalensis Root Extract provides antioxidant and anti-inflammatory benefits. This is due to the flavonoid composition of Scutellaria Baicalensis Root Extract.

In Chinese traditional folk medicine, Scutellaria Baicalensis Root Extract is used to help treat lung issues and hypertension.

Learn more about Scutellaria Baicalensis Root Extract

Prunus Persica Kernel Extract

Moisturising, Skin Conditioning

Prunus Persica Kernel Extract comes from the kernel of the peach.

Peach kernels contain antioxidants and fatty acids.

Plantago Asiatica Extract

Skin Conditioning

We don't have a description for Plantago Asiatica Extract yet.

Paeonia Suffruticosa Root Extract

Skin Protecting

Paeonia Suffruticosa Root Extract comes Peony plant. It has anti-inflammatory and antioxidant properties.

Emerging studies also show peony root may help reduce hyperpigmentation.

Ancient Chinese medicine has used peony root to treat dark spots, but studies are looking into this claim more.

Learn more about Paeonia Suffruticosa Root Extract

Paeonia Albiflora Root Extract

Skin Conditioning

We don't have a description for Paeonia Albiflora Root Extract yet.

Glycyrrhiza Glabra Root Extract

Bleaching, Emollient, Skin Conditioning

Glycyrrhiza Glabra Root Extract is an extract of the roots of Licorice. It has been found to have several benefits such as skin hydrating, conditioning, and soothing.

One component, glabridin, has extra potent antioxidant and soothing properties. It has also been found to block pigmentation from UVB rays in guinea pigs.

Licorice Root also contains a flavonoid. Flavonoids are a natural substance from in plants. Flavonoids also have antioxidant properties.

Another component, glycyrrhizin, has been found to have anti-inflammatory and antimicrobial benefits. This may make licorice root extract effective at treating acne. However, more research is needed to support this.

Liquiritin is one of the flavone compounds found in licorice. It has been found to help lighten skin by preventing tyrosinase from reacting with tyrosine. When the two react, protein is converted to melanin. Melanin is the substance in your body that gives your features pigmentation.

Learn more about Glycyrrhiza Glabra Root Extract

Atractylodes Japonica Rhizome Extract

Skin Conditioning

We don't have a description for Atractylodes Japonica Rhizome Extract yet.

Velvet Extract

Humectant, Skin Conditioning

We don't have a description for Velvet Extract yet.