Ci 77891 is a white pigment from Titanium dioxide. It is naturally found in minerals such as rutile and ilmenite.

It's main function is to add a white color to cosmetics. It can also be mixed with other colors to create different shades.

Decyl Glucoside is a glucose-based surfactant and emulsion stabilizer. It is created by reacting glucose with the fatty acids from plants.

Surfactants help clean the skin by trapping oil, sebum, and dirt to be washed away. As an emulsion stabilizer, it stabilizes the ingredients in a product by preventing them from separating.

Dibutyl Adipate is an emollient and solvent. It is created from butyl alcohol and adipic acid.

As a solvent, Dibutyl Adipate helps mix and disperse ingredients evenly.

Ethylhexyl Triazone is a modern chemical sunscreen that protects from UV-B radiation.

It is the most effective of existing UV-B filters, as it provides the highest level of photo-stable absorption. It protects from the entire UV-B range (280 to 320nm), with it's highest level of protection at 314nm.

Ethylhexylglycerin (we can't pronounce this either) is commonly used as a preservative and skin softener. It is derived from glyceryl.

You might see Ethylhexylglycerin often paired with other preservatives such as phenoxyethanol. Ethylhexylglycerin has been found to increase the effectiveness of these other preservatives.

Methylene Bis-Benzotriazolyl Tetramethylbutylphenol (Tinosorb M) is a hybrid and broad-spectrum UV ingredient. It is both a UV absorber and filter.

UV absorbers are an agent that absorbs UV rays. They protect your skin by using chemical reactions to convert UV rays into heat and energy. UV filters physically reduce the amount of UV rays from reaching your skin.

Phenoxyethanol is a preservative that has germicide, antimicrobial, and aromatic properties. Studies show that phenoxyethanol can prevent microbial growth. By itself, it has a scent that is similar to that of a rose.

It's often used in formulations along with Caprylyl Glycol to preserve the shelf life of products.

Propylene Glycol is an odorless, colorless liquid. As a humectant, it helps skin retain moisture. It also aids in delivering active ingredients.

Another role of this ingredient is preventing a product from melting or freezing. Propylene glycol also adds antimicrobrial properties to a product, elongating product lifespan.

Water. It's the most common cosmetic ingredient of all. You'll usually see it at the top of ingredient lists, meaning that it makes up the largest part of the product.

So why is it so popular? Water most often acts as a solvent - this means that it helps dissolve other ingredients into the formulation.

Xanthan gum is used as a stabilizer and thickener within cosmetic products. It helps give products a sticky, thick feeling - preventing them from being too runny.

On the technical side of things, xanthan gum is a polysaccharide - a combination consisting of multiple sugar molecules bonded together.