This brightening serum is formulated around Niacinamide and Panthenol to brighten dull-looking skin and strengthen the skin barrier.
This brightening serum is formulated around Ascorbic Acid and Lactic Acid to brighten dull-looking skin and fade the look of dark spots.
What's inside
What's inside
Key Ingredients
Benefits
Concerns
Ingredients Side-by-side
Water
Skin ConditioningGlycerin
HumectantButylene Glycol
HumectantNiacinamide
SmoothingPanthenol
Skin ConditioningHydrogenated Polydecene
EmollientBifida Ferment Lysate
Skin ConditioningPolyquaternium-51
Skin ConditioningCentella Asiatica Extract
CleansingFicus Carica Fruit Extract
HumectantPhellinus Linteus Extract
Skin ConditioningArctium Lappa Root Extract
Skin ConditioningPortulaca Oleracea Extract
Skin ConditioningPueraria Thunbergiana Root Extract
Skin ConditioningGlycyrrhiza Glabra Root Extract
BleachingPaeonia Lactiflora Root Extract
Skin ConditioningCnidium Officinale Root Extract
Skin ConditioningMorus Alba Bark Extract
Skin ConditioningPisum Sativum Extract
Skin ConditioningRoyal Jelly Extract
Skin ConditioningPEG-40 Hydrogenated Castor Oil
EmulsifyingSoluble Collagen
HumectantAloe Barbadensis Leaf Juice
Skin ConditioningHydrogenated Lecithin
EmulsifyingSodium Hyaluronate
HumectantCitrus Aurantium Dulcis Oil
MaskingCitrus Nobilis Peel Oil
MaskingLitsea Cubeba Fruit Oil
Masking1,2-Hexanediol
Skin ConditioningBetaine
HumectantBis-PEG-18 Methyl Ether Dimethyl Silane
EmollientGlycosyl Trehalose
Emulsion StabilisingHydrolyzed Collagen
EmollientCarbomer
Emulsion StabilisingHydrogenated Starch Hydrolysate
HumectantTromethamine
BufferingEthylhexylglycerin
Skin ConditioningGlyceryl Polymethacrylate
Acacia Senegal Gum
MaskingDisodium EDTA
Cellulose Gum
Emulsion StabilisingMica
Cosmetic ColorantTitanium Dioxide
Cosmetic ColorantCeramide NP
Skin ConditioningXanthan Gum
EmulsifyingCalcium Pantothenate
Tocopheryl Acetate
AntioxidantAmylodextrin
AbsorbentFolic Acid
Skin ConditioningMaltodextrin
AbsorbentAcetic Acid
BufferingRetinyl Palmitate
Skin ConditioningBiotin
AntiseborrhoeicTocopheryl Linoleate
AntioxidantCholesterol
EmollientLactic Acid
BufferingRaffinose
Skin ConditioningSodium Ascorbyl Phosphate
AntioxidantCaprylic/Capric Triglyceride
MaskingPyridoxine Hcl
Skin ConditioningGlycolic Acid
BufferingSilica
AbrasivePalmitoyl Pentapeptide-4
Skin ConditioningPhenoxyethanol
PreservativePotassium Sorbate
PreservativeWater, Glycerin, Butylene Glycol, Niacinamide, Panthenol, Hydrogenated Polydecene, Bifida Ferment Lysate, Polyquaternium-51, Centella Asiatica Extract, Ficus Carica Fruit Extract, Phellinus Linteus Extract, Arctium Lappa Root Extract, Portulaca Oleracea Extract, Pueraria Thunbergiana Root Extract, Glycyrrhiza Glabra Root Extract, Paeonia Lactiflora Root Extract, Cnidium Officinale Root Extract, Morus Alba Bark Extract, Pisum Sativum Extract, Royal Jelly Extract, PEG-40 Hydrogenated Castor Oil, Soluble Collagen, Aloe Barbadensis Leaf Juice, Hydrogenated Lecithin, Sodium Hyaluronate, Citrus Aurantium Dulcis Oil, Citrus Nobilis Peel Oil, Litsea Cubeba Fruit Oil, 1,2-Hexanediol, Betaine, Bis-PEG-18 Methyl Ether Dimethyl Silane, Glycosyl Trehalose, Hydrolyzed Collagen, Carbomer, Hydrogenated Starch Hydrolysate, Tromethamine, Ethylhexylglycerin, Glyceryl Polymethacrylate, Acacia Senegal Gum, Disodium EDTA, Cellulose Gum, Mica, Titanium Dioxide, Ceramide NP, Xanthan Gum, Calcium Pantothenate, Tocopheryl Acetate, Amylodextrin, Folic Acid, Maltodextrin, Acetic Acid, Retinyl Palmitate, Biotin, Tocopheryl Linoleate, Cholesterol, Lactic Acid, Raffinose, Sodium Ascorbyl Phosphate, Caprylic/Capric Triglyceride, Pyridoxine Hcl, Glycolic Acid, Silica, Palmitoyl Pentapeptide-4, Phenoxyethanol, Potassium Sorbate
Ananas Sativus Fruit Extract
Skin ConditioningCitrus Limon Fruit Extract
MaskingAscorbic Acid
AntioxidantCitrus Aurantium Dulcis Fruit Extract
MaskingPunica Granatum Extract
AstringentCarica Papaya Fruit Extract
Skin ConditioningAesculus Hippocastanum Extract
AntioxidantPyrus Malus Fruit Extract
Skin ConditioningTocopheryl Acetate
AntioxidantLactic Acid
BufferingMalic Acid
BufferingSodium PCA
HumectantNiacinamide
SmoothingAloe Barbadensis Leaf Juice
Skin ConditioningGlycerin
HumectantWater
Skin ConditioningCeramide AP
Skin ConditioningS-Rice Polypeptide-1
Skin ConditioningSodium Hyaluronate
HumectantRosmarinus Officinalis Leaf Extract
AntimicrobialBenzyl Alcohol
PerfumingPotassium Sorbate
PreservativeAnanas Sativus Fruit Extract, Citrus Limon Fruit Extract, Ascorbic Acid, Citrus Aurantium Dulcis Fruit Extract, Punica Granatum Extract, Carica Papaya Fruit Extract, Aesculus Hippocastanum Extract, Pyrus Malus Fruit Extract, Tocopheryl Acetate, Lactic Acid, Malic Acid, Sodium PCA, Niacinamide, Aloe Barbadensis Leaf Juice, Glycerin, Water, Ceramide AP, S-Rice Polypeptide-1, Sodium Hyaluronate, Rosmarinus Officinalis Leaf Extract, Benzyl Alcohol, Potassium Sorbate
Ingredients Explained
These ingredients are found in both products.
Ingredients higher up in an ingredient list are typically present in a larger amount.
Aloe Barbadensis Leaf Juice is the filtered, stabilized liquid pressed from the inner gel of the aloe vera leaf.
In cosmetics, it shows up as either soothing active or a water-replacement base. It is roughly 98-99% water and the last 1-2% is an interesting mix of polysaccharides, amino acids, vitamins, minerals, and enzymes.
The polysaccharides do most of the work: they bind water at the skin surface for a light, non-greasy hydration boost. And one of the polysaccharides, glycomannan, is linked to fibroblast stimulation + collagen synthesis. This is also why aloe has such a long track record in wound and burn healing.
This ingredient is also calming with anti-inflammatory and mild antimicrobial activity, making it a great pick for sensitive, irritated, or post-sun skin.
Realistic expectations matter though; the solid evidence is mostly limited to hydration, soothing, and wound support. Deeper claims about anti-aging or sun protection are not well backed, and science reviews note it does not prevent radiation-induced skin injury.
Because it plays well with almost everything, it's commonly used as a base alongside other actives like niacinamide or vitamin C.
Typical usage concentrations range from 0.5% (where hydration benefits already show up) all the way to 90%+ (where it replaces water as the main base).
The safety for this ingredient is well-establish as well. Overall, this is a great supporting ingredient for those who want a boost in hydration.
Learn more about Aloe Barbadensis Leaf JuiceGlycerin (or glycerol) is a compound naturally found in your skin. It's a powerhouse humectant that pulls water into the stratum corneum.
Topically, glycerin does several things at once:
Your skin makes glycerin on its own (mostly from sebaceous oil breakdown) and shuttles it to your outermost layer of skin, or your epidermis, via aquaporin-3.
Aquaporin-3 is a transporter that is essential for normal skin hydration, elasticity, and repair. Interestingly, mice lacking in AQP3 have dry and less elastic skin that can be fully corrected with glycerin.
This ingredient is non-irritating, plays well with almost every ingredient, and works across all skin types. Typical use is anywhere between 3-10% but can go up to 79% in some leave-on products.
Just know very high concentrations (>40%) can feel tacky in low humidity.
Glycerin is the name for this ingredient in American English. British English uses Glycerol/Glycerine.
Learn more about GlycerinLactic Acid is another well-loved alpha hydroxy acid (AHA). It is gentler than glycolic acid but still highly effective.
Its main role is to exfoliate the surface of the skin by loosening the “glue” that holds dead skin cells together. Shedding those old cells leads to smoother, softer, and more even-toned skin.
Because lactic acid molecules are larger than glycolic acid, they don’t penetrate as deeply. This means they’re less likely to sting or irritate, making it a great choice for beginners or those with sensitive skin.
Like glycolic acid, it can:
Lactic acid also acts as a humectant (like hyaluronic acid). It can draw water into the skin to improve hydration and also plays a role in the skin's natural moisturizing factor (NMF) in the form of sodium lactate.
Studies show it can boost ceramide production to strengthen the skin barrier and even help balance the skin’s microbiome.
To get results, choose products with a pH between 3-4.
Lower strengths (5-12%) focus on surface exfoliation; higher strengths (12% and up) can reach deeper in the dermis (deeper, supportive layer) to improve skin texture and firmness over time.
Though it was originally derived from milk, most modern lactic acid used in skincare is vegan. It is made through non-dairy fermentation to create a bio-identical and stable form suitable for all formulations.
When lactic acid shows up near the end of an ingredient list, it usually means the brand added just a tiny amount to adjust the product’s pH.
Legend has it that Cleopatra used to bathe in sour milk to help reduce wrinkles.
Lactic acid is truly a gentle multitasker: it exfoliates, hydrates, strengthens, and brightens. It's a great ingredient for giving your skin a smooth, glowing, and healthy look without the harshness of stronger acids.
Read more about some other popular AHA's here:
Learn more about Lactic AcidNiacinamide is a multitasking form of vitamin B3 that strengthens the skin barrier, reduces pores and dark spots, regulates oil, and improves signs of aging.
And the best part? It's gentle and well-tolerated by most skin types, including sensitive and reactive skin.
You might have heard of "niacin flush", or the reddening of skin that causes itchiness. Niacinamide has not been found to cause this.
In very rare cases, some individuals may not be able to tolerate niacinamide at all or experience an allergic reaction to it.
If you are experiencing flaking, irritation, and dryness with this ingredient, be sure to double check all your products as this ingredient can be found in all categories of skincare.
When incorporating niacinamide into your routine, look out for concentration amounts. Typically, 5% niacinamide provides benefits such as fading dark spots. However, if you have sensitive skin, it is better to begin with a smaller concentration.
When you apply niacinamide to your skin, your body converts it into nicotinamide adenine dinucleotide (NAD). NAD is an essential coenzyme that is already found in your cells as "fuel" and powers countless biological processes.
In your skin, NAD helps repair cell damage, produce new healthy cells, support collagen production, strengthen the skin barrier, and fight environmental stressors (like UV and pollution).
Our natural NAD levels start to decline with age, leading to slower skin repair, visible aging, and a weaker skin barrier. By providing your skin niacinamide, you're recharging your skin's NAD levels. This leads to stronger, healthier, and younger looking skin.
Another name for vitamin B3 is nicotinamide. This vitamin is water-soluble and our bodies don't store it. We obtain Vitamin B3 from either food or skincare. Meat, fish, wheat, yeast, and leafy greens contain vitamin B3.
The type of niacinamide used in skincare is synthetically created.
Learn more about NiacinamidePotassium Sorbate is a preservative used to prevent yeast and mold in products. It is commonly found in both cosmetic and food products.
This ingredient comes from potassium salt derived from sorbic acid. Sorbic acid is a natural antibiotic and effective against fungus.
Both potassium sorbate and sorbic acid can be found in baked goods, cheeses, dried meats, dried fruit, ice cream, pickles, wine, yogurt, and more.
You'll often find this ingredient used with other preservatives.
Learn more about Potassium SorbateSodium Hyaluronate is the salt form of hyaluronic acid. It is a long sugar chain that is naturally found in your skin, joints, and connective tissue that maintains hydration and elasticity.
In skincare, it works as a humectant. It pulls water from the environment and deeper layers of skin and binds it to the surface.
Interestingly, the size of the molecule affects its behavior:
Some clinical evidence links low molecular weight versions to improved wrinkle depth, elasticity, anti-inflammatory effects, and barrier repair.
Many serums use a blend of both weights so you can get surface hydration plus longer-lasting and deeper effects.
You'll typically see concentrations between 0.1-2% for this ingredient.
Learn more about Sodium HyaluronateTocopheryl Acetate is a stable, shelf-friendly form of vitamin E.
Formulators love it because plain vitamin E oxidizes quickly once it hits air. This acetate version stays stable and resists going off, helping to extend a product's shelf life.
It's actually inactive on its own and works like a slow-release "storage" form; the enzymes in your skin called esterases gradually convert it into active vitamin E over time.
One in vivo study showed 5% of the acetate in the living layer of the epidermis converted to vitamin E after 5 days of application. This study also found the skin gained protection against UV damage even though the conversion was slow and small.
Once converted, vitamin E acts as a skin's main fat-soluble antioxidant that fights free radicals to protect skin from damage.
Topical vitamin E generally boosts the skin's photoprotection, and it reduced UV-damage in animal models.
This ingredient has some brightening potential but it's more of a prevention ingredient than spot-fader. Cell studies show it can slow down melanin production but it's worth noting that it's not the most powerful brightener out there.
Overall, it has a pretty solid safety profile and has been found to be non-irritating and non-comedogenic. Allergic reactions may happen but stay rare due to how widely the ingredient gets used.
The concentration will vary depending on the formula; industry data shows 0.1% in baby lotions, 3% in lipsticks, and 5% in foot powders. You can also find this ingredient at 100% in a pure vitamin E oil.
Most leave-on skincare keeps it at the lower end, often between 0.5-1%.
Learn more about Tocopheryl AcetateWater. It's the most common cosmetic ingredient of all. You'll usually see it at the top of ingredient lists, meaning that it makes up the largest part of the product.
So why is it so popular? Water most often acts as a solvent - this means that it helps dissolve other ingredients into the formulation.
You'll also recognize water as that liquid we all need to stay alive. If you see this, drink a glass of water. Remember to stay hydrated!
Learn more about Water