Soft Rows Supreme Strength Moisture + Repair Deep Conditioning Mask
A hair mask with 51 ingredients, including vitamin E and hyaluronic acid.
Overview
What it is
Hair mask with 51 ingredients that contains hyaluronic acid and Vitamin E
Cool Features
It is vegan, cruelty-free, and reef safe
Suited For
It has ingredients that are good for anti aging, dry skin, brightening skin, sensitive skin, scar healing and dark spots
Free From
It doesn't contain any parabens or silicones
Fun facts
Soft Rows is from United States.
We independently verify ingredients and our claims are backed by peer-reviewed research. Does this product need an update? Let us know.
What's inside
Ingredients List
Water
Skin ConditioningSimmondsia Chinensis Seed Oil
EmollientTheobroma Grandiflorum Seed Butter
Skin ConditioningPolyquaternium-10
Adansonia Digitata Seed Oil
EmollientQuaternium-91
C13-15 Alkane
SolventCetearyl Alcohol
EmollientIsopentyldiol
HumectantPropanediol
SolventCetrimonium Methosulfate
AntimicrobialParfum
MaskingGlycerin
HumectantChlorella Ferment
Skin ConditioningDiheptyl Succinate
EmollientCapryloyl Glycerin/Sebacic Acid Copolymer
Skin ConditioningSoy Amino Acids
Skin ConditioningStearyl Alcohol
EmollientTribehenin
EmollientTocopheryl Acetate
AntioxidantPanthenol
Skin ConditioningPolyquaternium-37
Hydrolyzed Quinoa
Skin ConditioningPg-Hydroxyethylcellulose Cocodimonium Chloride
Wheat Amino Acids
Skin ConditioningPisum Sativum Seed Extract
Skin ConditioningSodium Acetate
BufferingDimethyl Palmitamine
EmulsifyingSodium Chloride
MaskingPhenoxyethanol
PreservativeBehenamidopropyl Ethyldimonium Ethosulfate
1,2-Hexanediol
Skin ConditioningSodium Hyaluronate
HumectantArginine Hcl
Skin ConditioningSerine
MaskingThreonine
Sodium Phytate
Potassium Sorbate
PreservativeDilinoleic Acid
EmollientSodium Benzoate
MaskingIsopropyl Alcohol
SolventBenzyl Alcohol
PerfumingTocopherol
AntioxidantEthylhexylglycerin
Skin ConditioningC11-13 Isoparaffin
SolventGlycine Soja Oil
EmollientTetramethyl Acetyloctahydronaphthalenes
MaskingPropylene Glycol Dicaprylate/Dicaprate
EmollientPPG-1 Trideceth-6
Skin ConditioningCitric Acid
BufferingMaltodextrin
AbsorbentWater, Simmondsia Chinensis Seed Oil, Theobroma Grandiflorum Seed Butter, Polyquaternium-10, Adansonia Digitata Seed Oil, Quaternium-91, C13-15 Alkane, Cetearyl Alcohol, Isopentyldiol, Propanediol, Cetrimonium Methosulfate, Parfum, Glycerin, Chlorella Ferment, Diheptyl Succinate, Capryloyl Glycerin/Sebacic Acid Copolymer, Soy Amino Acids, Stearyl Alcohol, Tribehenin, Tocopheryl Acetate, Panthenol, Polyquaternium-37, Hydrolyzed Quinoa, Pg-Hydroxyethylcellulose Cocodimonium Chloride, Wheat Amino Acids, Pisum Sativum Seed Extract, Sodium Acetate, Dimethyl Palmitamine, Sodium Chloride, Phenoxyethanol, Behenamidopropyl Ethyldimonium Ethosulfate, 1,2-Hexanediol, Sodium Hyaluronate, Arginine Hcl, Serine, Threonine, Sodium Phytate, Potassium Sorbate, Dilinoleic Acid, Sodium Benzoate, Isopropyl Alcohol, Benzyl Alcohol, Tocopherol, Ethylhexylglycerin, C11-13 Isoparaffin, Glycine Soja Oil, Tetramethyl Acetyloctahydronaphthalenes, Propylene Glycol Dicaprylate/Dicaprate, PPG-1 Trideceth-6, Citric Acid, Maltodextrin
Key Ingredients
Benefits
Concerns
Ingredients Explained
Water. It's the most common cosmetic ingredient of all. You'll usually see it at the top of ingredient lists, meaning that it makes up the largest part of the product.
So why is it so popular? Water most often acts as a solvent - this means that it helps dissolve other ingredients into the formulation.
You'll also recognize water as that liquid we all need to stay alive. If you see this, drink a glass of water. Remember to stay hydrated!
Learn more about WaterJojoba oil is one of the most well-studied plant-derived ingredients in cosmetics. It is an emollient with a special structure.
Because it is made up of 97-98% wax esters, it closely mirrors the linear monoesters found in human sebum. This makes it skin compatible, non-greasy, and lightweight.
Unlike other plant oils, jojoba wax doesn't easily penetrate skin. It mostly works in the uppermost layers as an emollient. This just means it forms a light barrier on the skin to help retain moisture.
Formulations with jojoba esters up to 90% reduced transepidermal water loss (TEWL) and increased barrier recovery by 81% (outperforming bisabolol at 47%).
Besides barrier support, the science also suggests jojoba to have anti-inflammatory effects and potential applications for skin infections, aging, and wound healing.
Fun fact: Indigenous cultures have used jojoba as a moisturizer and to help treat burns for centuries.
Due to its fatty acid content, Jojoba oil may not be fungal acne safe.
Learn more about Simmondsia Chinensis Seed OilThis ingredient is also known as cupuacu butter. It is a plant butter made from the seeds of the cupuacu fruit and has skin conditioning properties.
Like other botanic butters, cupuacu butter works by reducing moisture loss and improving skin smoothness. Some research suggests it has an unusually high ability to interact with water in lab testing, which may help explain why products containing it can feel deeply hydrating.
Overall, this ingredient is well tolerated. However, those with very oily or clog-prone skin might prefer it in lighter formulations or lower concentrations.
Due to its fatty acid content, this ingredient may not be Malassezia folliculitis, or fungal acne, safe.
Please note: Fungal acne is not caused by pore clogging. It is caused by an overgrowth of the Malassezia yeast on the skin. This yeast feeds on certain fatty acids.
Learn more about Theobroma Grandiflorum Seed ButterPolyquaternium-10 is an ammonium salt of hydroxyethylcellulose. It is a white and granular powder used as a film-former and anti-static agent.
This ingredient is commonly found in hair conditioning products. According to a manufacturer, its positive charge makes it great for absorbing hair proteins. The manufacturer also states this ingredient helps with curl retention.
For haircare friends: this ingredient is not a silicone.
Learn more about Polyquaternium-10Baobab seed oil is an emollient. It is rich in fatty acids and vitamins A, E, and D.
The fatty acid content of this oil is roughly 30-40% oleic acid, 24-34% linoleic acid, and 18-30% palmitic acid. This gives it skin hydrating and nourishing properties.
Due to this fatty acid content, this ingredient may not be fungal-acne safe.
Fun fact: Our skin uses fatty acids, and especially linoleic acid, for creating ceramides.
Learn more about Adansonia Digitata Seed OilWe don't have a description for Quaternium-91 yet.
C13-15 Alkane is a group of alkanes with 13 to 15 carbon atoms in the alkyl chain.
It is a solvent and texture enhancer. Solvents are used to keep ingredients together in a product. They can help dissolve ingredients to stable bases or help evenly distribute ingredients throughout the product.
Cetearyl alcohol is a waxy mixture of two fatty alcohols: cetyl alcohol and stearyl alcohol. It is an emollient and emulsifier.
Despite having "alcohol" in its name, it has nothing to do with drying solvent alcohols; the FDA also allows "alcohol-free" products to contain fatty alcohols like this ingredient.
It plays several roles in a formula:
Typical use levels for this ingredient sit around 1-10% and the Cosmetic Ingredient Review Expert Panel has affirmed safety at concentrations up to 25% in leave-on products.
Multiple assessments have found it to be non-irritating and non-sensitizing to most people.
However, there have been some cases of allergic contact dermatitis in patients with chronically compromised skin barriers.
Cetearyl alcohol has a comedogenic rating of 2 and irritancy rating of 1. Both of these numbers come from the 1989 study that used rabbit ears; a "2" means mildly comedogenic and a "1" means low irritancy.
Here's the catch: rabbit skin is more sensitive than human skin and throws a lot of false positives. A 1996 reappraisal found that ingredients rated 1-2 in the rabbit ear tests are generally safe for humans.
Remember comedogenic ratings are unable to assess the entire formula of a product or how it will react on your skin. Just be sure to patch test if you are unsure about certain ingredients.
This ingredient is not fungal acne safe. Cetearyl alcohol is a fatty alcohol with chain lengths that fall within the range that Malassezia can metabolize.
Learn more about Cetearyl AlcoholIsopentyldiol is a synthetic solvent, humectant, and emollient.
Humectants have the ability to attract and hold water while emollients create a thin film to prevent water from evaporating. This combination keeps your skin and hair soft and hydrated. Plus, isopentyldiol does not leave a sticky feeling behind.
As a surfactant, isopentyldiol is a hydrotrope. Hydrotropes help surfactants (cleansing agents) dissolve into water.
According to the manufacturer, using this ingredient with sorbitol boosts skin hydration and helps close cuticles of damaged hair.
This ingredient is water-soluble.
Learn more about IsopentyldiolPropanediol is an all-star ingredient. It softens, hydrates, and smooths the skin.
It’s often used to:
Propanediol is not likely to cause sensitivity and considered safe to use. It is derived from corn or petroleum with a clear color and no scent.
Learn more about PropanediolWe don't have a description for Cetrimonium Methosulfate yet.
Parfum is a catch-all term for an ingredient or more that is used to give a scent to products.
Also called "fragrance", this ingredient can be a blend of hundreds of chemicals or plant oils. This means every product with "fragrance" or "parfum" in the ingredients list is a different mixture.
For instance, Habanolide is a proprietary trade name for a specific aroma chemical. When used as a fragrance ingredient in cosmetics, most aroma chemicals fall under the broad labeling category of “FRAGRANCE” or “PARFUM” according to EU and US regulations.
The term 'parfum' or 'fragrance' is not regulated in many countries. In many cases, it is up to the brand to define this term.
For instance, many brands choose to label themselves as "fragrance-free" because they are not using synthetic fragrances. However, their products may still contain ingredients such as essential oils that are considered a fragrance by INCI standards.
One example is Calendula flower extract. Calendula is an essential oil that still imparts a scent or 'fragrance'.
Depending on the blend, the ingredients in the mixture can cause allergies and sensitivities on the skin. Some ingredients that are known EU allergens include linalool and citronellol.
Parfum can also be used to mask or cover an unpleasant scent.
The bottom line is: not all fragrances/parfum/ingredients are created equally. If you are worried about fragrances, we recommend taking a closer look at an ingredient. And of course, we always recommend speaking with a professional.
Learn more about ParfumGlycerin (or glycerol) is a compound naturally found in your skin. It's a powerhouse humectant that pulls water into the stratum corneum.
Topically, glycerin does several things at once:
Your skin makes glycerin on its own (mostly from sebaceous oil breakdown) and shuttles it to your outermost layer of skin, or your epidermis, via aquaporin-3.
Aquaporin-3 is a transporter that is essential for normal skin hydration, elasticity, and repair. Interestingly, mice lacking in AQP3 have dry and less elastic skin that can be fully corrected with glycerin.
This ingredient is non-irritating, plays well with almost every ingredient, and works across all skin types. Typical use is anywhere between 3-10% but can go up to 79% in some leave-on products.
Just know very high concentrations (>40%) can feel tacky in low humidity.
Glycerin is the name for this ingredient in American English. British English uses Glycerol/Glycerine.
Learn more about GlycerinChlorella Ferment isn't fungal acne safe.
We don't have a description for Diheptyl Succinate yet.
We don't have a description for Capryloyl Glycerin/Sebacic Acid Copolymer yet.
We don't have a description for Soy Amino Acids yet.
Stearyl Alcohol is a type of fatty alcohol from stearic acid. It is a white, waxy compound used to emulsify ingredients used as an emollient or to thicken a product.
Emollients help soothe and hydrate the skin by trapping moisture.
Fatty alcohols are usually derived from natural fats and oils and therefore do not have the same drying or irritating effect as solvent (ethanol) alcohols.
The FDA allows products labeled "alcohol-free" to have fatty alcohols.
Learn more about Stearyl AlcoholTribehenin comes from glycerin and behenic acid.
It is used as an emollient, or moisturizer. Emollients form a thin barrier on skin to prevent moisture from escaping.
This ingredient may not be Malassezia folliculitis, or fungal-acne safe.
Learn more about TribeheninTocopheryl Acetate is AKA Vitamin E. It is an antioxidant and protects your skin from free radicals. Free radicals damage the skin by breaking down collagen.
One study found using Tocopheryl Acetate with Vitamin C decreased the number of sunburned cells.
Tocopheryl Acetate is commonly found in both skincare and dietary supplements.
Learn more about Tocopheryl AcetatePanthenol is a common ingredient that helps hydrate and soothe the skin. It is found naturally in our skin and hair.
There are two forms of panthenol: D and L.
D-panthenol is also known as dexpanthenol. Most cosmetics use dexpanthenol or a mixture of D and L-panthenol.
Panthenol is famous due to its ability to go deeper into the skin's layers. Using this ingredient has numerous pros (and no cons):
Like hyaluronic acid, panthenol is a humectant. Humectants are able to bind and hold large amounts of water to keep skin hydrated.
This ingredient works well for wound healing. It works by increasing tissue in the wound and helps close open wounds.
Once oxidized, panthenol converts to pantothenic acid. Panthothenic acid is found in all living cells.
This ingredient is also referred to as pro-vitamin B5.
Learn more about PanthenolWe don't have a description for Polyquaternium-37 yet.
We don't have a description for Hydrolyzed Quinoa yet.
We don't have a description for Pg-Hydroxyethylcellulose Cocodimonium Chloride yet.
We don't have a description for Wheat Amino Acids yet.
We don't have a description for Pisum Sativum Seed Extract yet.
We don't have a description for Sodium Acetate yet.
We don't have a description for Dimethyl Palmitamine yet.
Chances are, you eat sodium chloride every day. Sodium Chloride is also known as table salt. This ingredient has many purposes in skincare: thickener, emulsifier, and exfoliator.
You'll most likely find this ingredient in cleansers where it is used to create a gel-like texture. As an emulsifier, it also prevents ingredients from separating.
You might see people debate whether Sodium Chloride is comedogenic, but there actually haven't been any comedogenic tests done on it. Either way, the overall formulation of a product matters a lot more than any single ingredient.
You might see this ingredient used in scrubs as a primary exfoliating ingredient.
Learn more about Sodium ChloridePhenoxyethanol is a preservative that has germicide, antimicrobial, and aromatic properties. Studies show that phenoxyethanol can prevent microbial growth. By itself, it has a scent that is similar to that of a rose.
It's often used in formulations along with Caprylyl Glycol to preserve the shelf life of products.
Behenamidopropyl Ethyldimonium Ethosulfate is a type of sulfate.
1,2-Hexanediol is a synthetic liquid and another multi-functional powerhouse.
It is a:
- Humectant, drawing moisture into the skin
- Emollient, helping to soften skin
- Solvent, dispersing and stabilizing formulas
- Preservative booster, enhancing the antimicrobial activity of other preservatives
Sodium Hyaluronate is the salt form of hyaluronic acid. It is a long sugar chain that is naturally found in your skin, joints, and connective tissue that maintains hydration and elasticity.
In skincare, it works as a humectant. It pulls water from the environment and deeper layers of skin and binds it to the surface.
Interestingly, the size of the molecule affects its behavior:
Some clinical evidence links low molecular weight versions to improved wrinkle depth, elasticity, anti-inflammatory effects, and barrier repair.
Many serums use a blend of both weights so you can get surface hydration plus longer-lasting and deeper effects.
You'll typically see concentrations between 0.1-2% for this ingredient.
Learn more about Sodium HyaluronateWe don't have a description for Arginine Hcl yet.
Serine is a non-essential amino acid (your body makes it on its own!). It is a major player in your skin's natural moisturizing factor (NMF), or the water-loving molecules in your outermost layer of skin (stratum corneum) that keeps everything hydrated and happy.
Serine is one of your NMF's most abundant components that works as a skin-identical humectant. Its hydroxyl group grabs onto water molecules to boost hydration without any heaviness or occlusion.
Research on a hydrogel with serine confirmed this serine got delivered to your stratum corneum and demonstrated enhanced skin moisturization.
Interestingly serine also helps your skin produce filaggrin, a protein that keeps your skin barrier strong and used to create collagen.
Learn more about SerineThreonine is an amino-acid. It helps hydrate the skin and has antioxidant benefits.
Our skin uses threonine for creating collagen and elastin. Humans are not able to create threonine and must get it through eating foods such as fish, lentils, poultry, sesame seeds, and more.
Sodium Phytate is the synthetic salt form of phytic acid. Phytic acid is an antioxidant and can be found in plant seeds.
Sodium Phytate is a chelating agent. Chelating agents help prevent metals from binding to water. This helps stabilize the ingredients and the product.
Potassium Sorbate is a preservative used to prevent yeast and mold in products. It is commonly found in both cosmetic and food products.
This ingredient comes from potassium salt derived from sorbic acid. Sorbic acid is a natural antibiotic and effective against fungus.
Both potassium sorbate and sorbic acid can be found in baked goods, cheeses, dried meats, dried fruit, ice cream, pickles, wine, yogurt, and more.
You'll often find this ingredient used with other preservatives.
Learn more about Potassium SorbateDilinoleic Acid isn't fungal acne safe.
Sodium Benzoate is a preservative. It's used in both cosmetic and food products to inhibit the growth of mold and bacteria. It is typically produced synthetically.
Both the US FDA and EU Health Committee have approved the use of sodium benzoate. In the US, levels of 0.1% (of the total product) are allowed.
Sodium benzoate works as a preservative by inhibiting the growth of bacteria inside of cells. It prevents the cell from fermenting a type of sugar using an enzyme called phosphofructokinase.
It is the salt of benzoic acid. Foods containing sodium benzoate include soda, salad dressings, condiments, fruit juices, wines, and snack foods.
Studies for using ascorbic acid and sodium benzoate in cosmetics are lacking, especially in skincare routines with multiple steps.
We always recommend speaking with a professional, such as a dermatologist, if you have any concerns.
Learn more about Sodium BenzoateIsopropyl Alcohol is more commonly known as rubbing alcohol. It is most commonly used as a solvent, meaning it helps other ingredients dissolve.
This ingredient is an astringent alcohol. Astringent alcohols may also irritate skin as they high amounts may strip away your skin's natural oils.
Other types of astringent alcohols include:
According to the National Rosacea Society based in the US, you should be mindful of products with these alcohols in the top half of ingredients.
Any type of sanitizing product will have high amounts of alcohol to help kill bacteria and viruses.
Learn more about Isopropyl AlcoholBenzyl Alcohol is most commonly used as a preservative. It also has a subtle, sweet smell. Small amounts of Benzyl Alcohol is not irritating and safe to use in skincare products. Most Benzyl Alcohol is derived from fruits such as apricots.
Benzyl Alcohol has both antibacterial and antioxidant properties. These properties help lengthen the shelf life of products. Benzyl Alcohol is a solvent and helps dissolve other ingredients. It can also improve the texture and spreadability.
Alcohol comes in many different forms. Different types of alcohol will have different effects on skin. This ingredient is an astringent alcohol.
Using high concentrations of these alcohols are drying on the skin. They may strip away your skin's natural oils and even damage your skin barrier. Astringent alcohols may also irritate skin.
Other types of astringent alcohols include:
According to the National Rosacea Society based in the US, you should be mindful of products with these alcohols in the top half of ingredients.
Any type of sanitizing product will have high amounts of alcohol to help kill bacteria and viruses.
Learn more about Benzyl AlcoholTocopherol (also known as Vitamin E) is a common antioxidant used to help protect the skin from free-radicals and strengthen the skin barrier. It's also fat soluble - this means our skin is great at absorbing it.
Vitamin E also helps keep your natural skin lipids healthy. Your lipid skin barrier naturally consists of lipids, ceramides, and fatty acids. Vitamin E offers extra protection for your skin’s lipid barrier, keeping your skin healthy and nourished.
Another benefit is a bit of UV protection. Vitamin E helps reduce the damage caused by UVB rays. (It should not replace your sunscreen). Combining it with Vitamin C can decrease sunburned cells and hyperpigmentation after UV exposure.
You might have noticed Vitamin E + C often paired together. This is because it is great at stabilizing Vitamin C. Using the two together helps increase the effectiveness of both ingredients.
There are often claims that Vitamin E can reduce/prevent scarring, but these claims haven't been confirmed by scientific research.
Learn more about TocopherolEthylhexylglycerin is created from glycerin. It is a multitasker ingredient that:
The CIR Expert Panel found minimal skin absorption or sensitization of any kind in a safety assessment. Though this ingredient is considered well-tolerated, a small number of cases of allergic dermatitis have been published since 2002. Just be sure to patch test if you are unsure.
Industry-reported use ranges from 8% in rinse-off products and 2% in leave-on formulations.
Learn more about EthylhexylglycerinC11-13 Isoparaffin can be bad for oily skin.
Glycine Soja Oil comes from the soybean. Glycine Soja is native to eastern Asia.
Soybean oil is an emollient. It is rich in antioxidants and fatty acids including palmitic, stearic, oleic, and linoleic acids.
As an emollient, the fatty acids in soybean oil helps keep your skin soft and hydrated. It does so by creating a film on top that traps moisture in.
Soybean oil is also rich in vitamin E, a potent antioxidant. Vitamin E is also anti-inflammatory and provides a soothing effect.
Studies show soy may help fade hyperpigmentation from UVB. It does so by disrupting the melanin process from UVB induced skin inflammation.
This ingredient may not be malassezia folliculitis, or fungal-acne, safe.
Soybeans are rich in proteins and are part of the legume family. Foods made with soybeans include tofu, soymilk, edamame, miso, and soy sauce.
Learn more about Glycine Soja OilThis ingredient is also known as ISO E Super. It is a synthetic perfuming and masking ingredient.
The manufacturer describes this scnet as amber and woody.
According to the EU, this ingredient is a known allergen and some people may develop skin sensitivity from repeated exposure.
Learn more about Tetramethyl AcetyloctahydronaphthalenesThis ingredient is an emollient designed to leave a non-greasy feel. It is also a skin conditioning agent and viscosity modifier.
Skin irritation studies for this ingredient (up to 80%) showed mimimal to no irritation.
One thing worth knowing: this ingredient may enhance the skin penetration of other ingredients.
Overall, this ingredient is a well-tolerated and lightweight emollient.
Learn more about Propylene Glycol Dicaprylate/DicaprateWe don't have a description for PPG-1 Trideceth-6 yet.
Citric Acid is an alpha hydroxy acid (AHA) naturally found in citrus fruits like oranges, lemons, and limes.
Like other AHAs, citric acid can exfoliate skin by breaking down the bonds that hold dead skin cells together. This helps reveal smoother and brighter skin underneath.
However, this exfoliating effect only happens at high concentrations (20%) which can be hard to find in cosmetic products.
Due to this, citric acid is usually included in small amounts as a pH adjuster. This helps keep products slightly more acidic and compatible with skin's natural pH.
In skincare formulas, citric acid can:
While it can provide some skin benefits, research shows lactic acid and glycolic acid are generally more effective and less irritating exfoliants.
Most citric acid used in skincare today is made by fermenting sugars (usually from molasses). This synthetic version is identical to the natural citrus form but easier to stabilize and use in formulations.
Read more about some other popular AHA's here:
Learn more about Citric AcidMaltodextrin is a polysaccharide. It is derived from starch such as rice, corn, wheat, or potato starch.
In food, Maltodextrin is used to improve the texture and thicken a product. Due to its structure, it can help create a gel texture. As an emulsion stabilizer, it helps keep the ingredients in a product together.
As a polysaccharide, Maltodextrin has moisturizing properties. Polysaccharides are a type of carbohydrate. The top layer of skin uses polysaccharides to retain water, keeping the skin hydrated.
Maltodextrin is water soluble and has a sweet taste.
Learn more about MaltodextrinReviews
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Where it's from
Soft Rows is a American brand
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The data we've presented on this page has been verified by a member of the SkinSort Team.
Read more about us· Updated November 4, 2025 • Added by kendrashaw