What's inside
What's inside
Key Ingredients
Benefits
Concerns
Ingredients Side-by-side
Bakuchiol
AntimicrobialNiacinamide
SmoothingPalmitoyl Pentapeptide-4
Skin ConditioningWater
Skin ConditioningEthylhexyl Methoxycinnamate
UV AbsorberBiosaccharide Gum-1
HumectantPropylene Glycol
Humectant4-Methylbenzylidene Camphor
UV AbsorberCetyl Alcohol
EmollientGlycerin
HumectantGlyceryl Stearate
EmollientPolyacrylamide
Butyl Methoxydibenzoylmethane
UV AbsorberDimethicone
EmollientPhenoxyethanol
PreservativeCyclopentasiloxane
EmollientStearic Acid
CleansingPEG-100 Stearate
SurfactantButylene Glycol
HumectantC13-14 Isoparaffin
EmollientHydrolyzed Wheat Protein/Pvp Crosspolymer
Parfum
MaskingLaureth-7
EmulsifyingDimethicone Crosspolymer
Emulsion StabilisingEthylhexylglycerin
Skin ConditioningAllantoin
Skin ConditioningResveratrol
AntioxidantTocopheryl Acetate
AntioxidantDisodium EDTA
Sodium Hyaluronate
HumectantCarbomer
Emulsion StabilisingDimethicone/Vinyl Dimethicone Crosspolymer
Skin ConditioningPolysorbate 20
EmulsifyingPotassium Sorbate
PreservativeEDTA
Dimethiconol
EmollientPalmitoyl Oligopeptide
CleansingPalmitoyl Tetrapeptide-7
Skin ConditioningBakuchiol, Niacinamide, Palmitoyl Pentapeptide-4, Water, Ethylhexyl Methoxycinnamate, Biosaccharide Gum-1, Propylene Glycol, 4-Methylbenzylidene Camphor, Cetyl Alcohol, Glycerin, Glyceryl Stearate, Polyacrylamide, Butyl Methoxydibenzoylmethane, Dimethicone, Phenoxyethanol, Cyclopentasiloxane, Stearic Acid, PEG-100 Stearate, Butylene Glycol, C13-14 Isoparaffin, Hydrolyzed Wheat Protein/Pvp Crosspolymer, Parfum, Laureth-7, Dimethicone Crosspolymer, Ethylhexylglycerin, Allantoin, Resveratrol, Tocopheryl Acetate, Disodium EDTA, Sodium Hyaluronate, Carbomer, Dimethicone/Vinyl Dimethicone Crosspolymer, Polysorbate 20, Potassium Sorbate, EDTA, Dimethiconol, Palmitoyl Oligopeptide, Palmitoyl Tetrapeptide-7
Water
Skin ConditioningEthylhexyl Methoxycinnamate
UV AbsorberButylene Glycol
HumectantNiacinamide
SmoothingButyl Methoxydibenzoylmethane
UV AbsorberOctocrylene
UV AbsorberButyloctyl Salicylate
Skin ConditioningCyclopentasiloxane
EmollientPentylene Glycol
Skin ConditioningVinyldimethicone
Arachidyl Alcohol
EmollientAluminum Starch Octenylsuccinate
AbsorbentBisabolol
AntioxidantAlpha-Arbutin
AntioxidantActinidia Polygama Fruit Extract
Skin ConditioningLeontopodium Alpinum Extract
Skin ConditioningAmmonium Acryloyldimethyltaurate/Vp Copolymer
Behenyl Alcohol
EmollientArachidyl Glucoside
EmulsifyingParfum
MaskingSodium Hydroxide
BufferingGlycerin
HumectantCitric Acid
BufferingPotassium Sorbate
PreservativeSodium Benzoate
MaskingChlorphenesin
AntimicrobialPhenoxyethanol
PreservativeWater, Ethylhexyl Methoxycinnamate, Butylene Glycol, Niacinamide, Butyl Methoxydibenzoylmethane, Octocrylene, Butyloctyl Salicylate, Cyclopentasiloxane, Pentylene Glycol, Vinyldimethicone, Arachidyl Alcohol, Aluminum Starch Octenylsuccinate, Bisabolol, Alpha-Arbutin, Actinidia Polygama Fruit Extract, Leontopodium Alpinum Extract, Ammonium Acryloyldimethyltaurate/Vp Copolymer, Behenyl Alcohol, Arachidyl Glucoside, Parfum, Sodium Hydroxide, Glycerin, Citric Acid, Potassium Sorbate, Sodium Benzoate, Chlorphenesin, Phenoxyethanol
Ingredients Explained
These ingredients are found in both products.
Ingredients higher up in an ingredient list are typically present in a larger amount.
Also known as Avobenzone, this ingredient is an oil-soluble used to absorb the full spectrum of UVA rays (peak 357 nm).
It's one of the most effective UVA filters available but has a major caveat of photostability: avobenzone is susceptible to photodegradation.
This means it can lose efficacy when exposed to sunlight without the help of a stabilizing agent.
Studies show antioxidants (like vitamin E or vitamin C) and some UV filters (like octocrylene and Tinosorb S) can meaningfully improve its stability in a formulation.
The maximum allowable concentration according to regulation is 3% in the US + Canada, and 5% in the EU, Australia, China, Korea, and ASEAN countries.
It has a well-support safety profile: a comprehensive 2025 review found minimal toxicity with no evidence of carcinogenicity.
Overall, avobenzone is a safe and regulated ingredient used in sunscreen for over 40 years.
Learn more about Butyl MethoxydibenzoylmethaneButylene Glycol (or BG) is used within cosmetic products for a few different reasons:
Overall, Butylene Glycol is a safe and well-rounded ingredient that works well with other ingredients.
Though this ingredient works well with most skin types, some people with sensitive skin may experience a reaction such as allergic rashes, closed comedones, or itchiness.
Learn more about Butylene GlycolCyclopentasiloxane (D5) is a lightweight silicone that mostly acts as an emollient and solvent in cosmetics. Its the reason your products feel silky, fast-spreading, and non-greasy.
Since D5 is volatile, it does its thing and then evaporates off the skin quickly.
The safety profile of this ingredient is reassuring; the US CIR Expert Panel concluded D5 is safe as used in cosmetics and Health Canada concluded that D5 is not harmful to human health or the environment as currently used in cosmetics
There's a study that people mention about D5 in a rat study showing tumors. This study is related to long-term inhalation of high D5 levels.
Regulatory bodies have judged this study to be not applicable in topical skincare since skin absorption of D5 is very low and we're not really inhaling huge amounts of D5.
The only restriction for this ingredient is environmental. The European Chemicals Agency (ECHA) restricted D5 in wash-off cosmetics at or above 0.1% due to their persistence in water.
Learn more about CyclopentasiloxaneThis ingredient is also known as Octinoxate and is one of the oldest and most widely used chemical UV filters in skincare.
It has a simple job: soap up UVB radiation (290-320 nm), the wavelengths responsible for sunburn and a big chunk of long-term sun damage.
In formulas, it's always paired with a separate UVA filter because octinoxate solely protects skin from UVB.
Because it's an oil-soluble liquid, it's easy to blend into the oil phase of lotions/creams and gives a cosmetically elegant feel.
The one quirk about formulating this ingredient is photostability; the molecule slowly changes shape into a less effective version when sunlight hits it. So the longer you're in the sun, the weaker its protection gets. The drop can be more than 30% in some formulas.
It also doesn't play nice with Avobenzone (the common UVA filter) since avobenzone destabilizes octinoxate and the two degrade each other. But don't worry: brands have solved this issue by adding photostabilizers like Tinosorb S to prevent degradation and keep SPF stable under heavy UV exposure.
The maximum allowed level is 10% in the EU and Australia, 7.5% in the US and Canada, and 20% in Japan.
The Cosmetic Ingredient Review Panel has concluded this ingredient to be safe in cosmetics up to 10%.
One last thing worth knowing for context:
Octinoxate has been the subject of ongoing review in Europe where the Scientific Committee on Consumer Safety's (SCCS) 2025 final opinion is that this ingredient is an endocrine-active substance.
Lab and animal studies suggest it can act a bit like a hormone in the body (mildly mimicking estrogen and slightly blocking male hormones). It's important to know this hasn't really been shown to happen in everyday human use.
This ingredient is also banned in Hawaii over coral reef concerns.
Learn more about Ethylhexyl MethoxycinnamateGlycerin (or glycerol) is a compound naturally found in your skin. It's a powerhouse humectant that pulls water into the stratum corneum.
Topically, glycerin does several things at once:
Your skin makes glycerin on its own (mostly from sebaceous oil breakdown) and shuttles it to your outermost layer of skin, or your epidermis, via aquaporin-3.
Aquaporin-3 is a transporter that is essential for normal skin hydration, elasticity, and repair. Interestingly, mice lacking in AQP3 have dry and less elastic skin that can be fully corrected with glycerin.
This ingredient is non-irritating, plays well with almost every ingredient, and works across all skin types. Typical use is anywhere between 3-10% but can go up to 79% in some leave-on products.
Just know very high concentrations (>40%) can feel tacky in low humidity.
Glycerin is the name for this ingredient in American English. British English uses Glycerol/Glycerine.
Learn more about GlycerinNiacinamide is a multitasking form of vitamin B3 that strengthens the skin barrier, reduces pores and dark spots, regulates oil, and improves signs of aging.
And the best part? It's gentle and well-tolerated by most skin types, including sensitive and reactive skin.
You might have heard of "niacin flush", or the reddening of skin that causes itchiness. Niacinamide has not been found to cause this.
In very rare cases, some individuals may not be able to tolerate niacinamide at all or experience an allergic reaction to it.
If you are experiencing flaking, irritation, and dryness with this ingredient, be sure to double check all your products as this ingredient can be found in all categories of skincare.
When incorporating niacinamide into your routine, look out for concentration amounts. Typically, 5% niacinamide provides benefits such as fading dark spots. However, if you have sensitive skin, it is better to begin with a smaller concentration.
When you apply niacinamide to your skin, your body converts it into nicotinamide adenine dinucleotide (NAD). NAD is an essential coenzyme that is already found in your cells as "fuel" and powers countless biological processes.
In your skin, NAD helps repair cell damage, produce new healthy cells, support collagen production, strengthen the skin barrier, and fight environmental stressors (like UV and pollution).
Our natural NAD levels start to decline with age, leading to slower skin repair, visible aging, and a weaker skin barrier. By providing your skin niacinamide, you're recharging your skin's NAD levels. This leads to stronger, healthier, and younger looking skin.
Another name for vitamin B3 is nicotinamide. This vitamin is water-soluble and our bodies don't store it. We obtain Vitamin B3 from either food or skincare. Meat, fish, wheat, yeast, and leafy greens contain vitamin B3.
The type of niacinamide used in skincare is synthetically created.
Learn more about NiacinamideParfum is a catch-all term for an ingredient or more that is used to give a scent to products.
Also called "fragrance", this ingredient can be a blend of hundreds of chemicals or plant oils. This means every product with "fragrance" or "parfum" in the ingredients list is a different mixture.
For instance, Habanolide is a proprietary trade name for a specific aroma chemical. When used as a fragrance ingredient in cosmetics, most aroma chemicals fall under the broad labeling category of “FRAGRANCE” or “PARFUM” according to EU and US regulations.
The term 'parfum' or 'fragrance' is not regulated in many countries. In many cases, it is up to the brand to define this term.
For instance, many brands choose to label themselves as "fragrance-free" because they are not using synthetic fragrances. However, their products may still contain ingredients such as essential oils that are considered a fragrance by INCI standards.
One example is Calendula flower extract. Calendula is an essential oil that still imparts a scent or 'fragrance'.
Depending on the blend, the ingredients in the mixture can cause allergies and sensitivities on the skin. Some ingredients that are known EU allergens include linalool and citronellol.
Parfum can also be used to mask or cover an unpleasant scent.
The bottom line is: not all fragrances/parfum/ingredients are created equally. If you are worried about fragrances, we recommend taking a closer look at an ingredient. And of course, we always recommend speaking with a professional.
Learn more about ParfumPhenoxyethanol is a preservative that has germicide, antimicrobial, and aromatic properties. Studies show that phenoxyethanol can prevent microbial growth. By itself, it has a scent that is similar to that of a rose.
It's often used in formulations along with Caprylyl Glycol to preserve the shelf life of products.
Potassium Sorbate is a preservative used to prevent yeast and mold in products. It is commonly found in both cosmetic and food products.
This ingredient comes from potassium salt derived from sorbic acid. Sorbic acid is a natural antibiotic and effective against fungus.
Both potassium sorbate and sorbic acid can be found in baked goods, cheeses, dried meats, dried fruit, ice cream, pickles, wine, yogurt, and more.
You'll often find this ingredient used with other preservatives.
Learn more about Potassium SorbateWater. It's the most common cosmetic ingredient of all. You'll usually see it at the top of ingredient lists, meaning that it makes up the largest part of the product.
So why is it so popular? Water most often acts as a solvent - this means that it helps dissolve other ingredients into the formulation.
You'll also recognize water as that liquid we all need to stay alive. If you see this, drink a glass of water. Remember to stay hydrated!
Learn more about Water