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Go-To Skincare Much Brighter Skin Versus Kit: (F)A.C.E Serum

Serum
Serum
Australian Brand Australia
Australian Brand Australia

Overview

What they are

These products are both cruelty-free and reef safe serums. They have a total of 5 ingredients in common

Cool Features

They both contain exfoliants, hyaluronic acid, Vitamin C and Vitamin E

Suited For

They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, oily skin, reducing pores, scar healing, dark spots and better texture

Free From

They both do not contain any common allergens, parabens, silicones or sulfates

What's Inside

They both contain fragrances

We independently verify ingredients, and our claims are backed by peer-reviewed research. Spot a product that needs an update? Let us know.

Ingredient Info

Click any item below to learn more and see relevant ingredients

Go-To Skincare Much Brighter Skin 30 ingredients

Kit: (F)A.C.E Serum 27 ingredients

Free from

Safety & Ethics

Australian Brand

Brand country of origin

Free from

Safety & Ethics

Australian Brand

Brand country of origin

At a glance

Click on any of the items below to learn more

Go-To Skincare Much Brighter Skin 30 ingredients

Kit: (F)A.C.E Serum 27 ingredients

Ingredients, at a glance

What's in this product, and how it might affect your skin.

Notable Ingredients

Benefits

Concerns

Ingredients, at a glance

What's in this product, and how it might affect your skin.

Notable Ingredients

Benefits

Concerns

Ingredients Side-by-side

found in both products
Much Brighter Skin
Water Skin Conditioning, Solvent

Water. It's the most common cosmetic ingredient of all. You'll usually see it at the top of ingredient lists, meaning that it makes up the largest part of the product.

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Sodium Ascorbyl Phosphate Antioxidant
Vitamin C IconAntioxidant IconHelps reduce Skin Redness IconGood for Skin Texture IconGood for Minimizing Pores IconHelps brighten skin Icon

Sodium Ascorbyl Phosphate is a form of Vitamin C. It is the salt of ascorbic acid.

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Vitamin CVitamin C IconAntioxidantAntioxidant Icon4 Benefits
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Coco-Caprylate Emollient
Not safe for Fungal Acne Icon

Coco-Caprylate is created from fatty coconut alcohol and caprylic acid.

Very disliked
Not safe for Fungal AcneNot safe for Fungal Acne Icon
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Glycerin Humectant, Skin Conditioning, Skin Protecting
0 / 0 Helps hydrate Dry Skin IconHelps brighten skin Icon

Glycerin is already naturally found in your skin. It helps moisturize and protect your skin.

0 Com. / 0 Irr.
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2 Benefits
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Niacinamide Smoothing
Niacinamide IconGood for Oily Skin IconHelps reduce Skin Redness IconHelps reduce irritation IconGood for Minimizing Pores IconHelps with Anti-Aging IconGood for Dark Spots IconGood for Scar Healing IconHelps fight Acne IconHelps brighten skin Icon

Niacinamide has emerged as an all-star ingredient due to its many benefits.

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NiacinamideNiacinamide Icon9 Benefits
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Cetearyl Olivate
Not safe for Fungal Acne Icon

Cetearyl Olivate is an emulsifier and texture enhancer. It is derived from the fatty acids of olive oil and Cetearyl alcohol, and is biodegradable.

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Not safe for Fungal AcneNot safe for Fungal Acne Icon
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Citric Acid Buffering, Masking
AHA IconGood for Oily Skin IconGood for Skin Texture IconGood for Minimizing Pores IconGood for Scar Healing IconHelps brighten skin IconMay worsen Rosacea Icon

Citric Acid is an AHA derived from citrus fruits (think oranges, lemons, and limes!).

Disliked by users
AHAAHA Icon5 BenefitsMay worsen RosaceaMay worsen Rosacea Icon
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Sorbitan Olivate Emulsifying
Not safe for Fungal Acne Icon

Sorbitan Olivate is created from the fatty acids in olive oil and sorbitol.

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Not safe for Fungal AcneNot safe for Fungal Acne Icon
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Glyceryl Caprylate Emollient, Emulsifying

Glyceryl Caprylate comes from glycerin and caprylic acid, a fatty acid from coconut. It has emollient and emulsifier properties.

Mixed reviews
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Xanthan Gum Emulsifying, Emulsion Stabilising, Gel Forming

Xanthan gum is used as a stabilizer and thickener within cosmetic products. It helps give products a sticky, thick feeling - preventing them from being too runny.

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Saccharide Isomerate Humectant

Saccharide Isomerate comes from sugars found in corn. It is a skin hydrator.

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Jojoba Esters Emollient, Moisturising, Skin Conditioning
Not safe for Fungal Acne Icon

Jojoba Esters is a wax created from Jojoba oil. It is an emollient and film-forming ingredient. In bead form, it is an exfoliator.

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Not safe for Fungal AcneNot safe for Fungal Acne Icon
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Tocopherol Antioxidant, Masking, Skin Conditioning
0-3 / 0-3 Vitamin E IconAntioxidant IconHelps hydrate Dry Skin IconHelps with Anti-Aging IconGood for Scar Healing Icon

Tocopherol (also known as Vitamin E) is a common antioxidant used to help protect the skin from free-radicals and strengthen the skin barrier. It's also fat soluble - this means our skin is great at absorbing it.

0-3 Com. / 0-3 Irr.
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Vitamin EVitamin E IconAntioxidantAntioxidant Icon3 Benefits
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Bisabolol Masking, Skin Conditioning, Soothing
Helps reduce irritation Icon

Bisabolol is famous for its skin soothing properties. It does this by blocking inflammatory signals, helping to reduce your body's reaction to irritation.

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Helps reduce irritationHelps reduce irritation Icon
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Oak Root Extract Skin Conditioning

We don't have a description for Oak Root Extract yet.

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Helianthus Annuus Seed Oil Emollient, Masking, Skin Conditioning
0 / 0 Oil IconHelps hydrate Dry Skin IconNot safe for Fungal Acne Icon

Helianthus Annuus Seed Oil is the oil derived from the seeds of a Sunflower. Sunflower seed oil is non-fragrant. It is an emollient, meaning it helps to soften the skin.

0 Com. / 0 Irr.
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OilOil IconHelps hydrate Dry SkinHelps hydrate Dry Skin IconNot safe for Fungal AcneNot safe for Fungal Acne Icon
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Terminalia Ferdinandiana Fruit Extract Antioxidant, Bleaching
Antioxidant Icon

Terminalia Ferdinandiana Fruit Extract is from the Kakadu plum. The Kakadu plum is native to northern Australia. The Kakadu plum holds the record for having the highest amount of natural vitamin C.

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AntioxidantAntioxidant Icon
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Sodium Hyaluronate Humectant, Skin Conditioning
0 / 0 Hyaluronic Acid Icon

Sodium Hyaluronate is hyaluronic acid's salt form. It is commonly derived from the sodium salt of hyaluronic acid.

0 Com. / 0 Irr.
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Hyaluronic AcidHyaluronic Acid Icon
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Rosmarinus Officinalis Leaf Extract Antimicrobial, Masking, Skin Conditioning

Rosmarinus Officinalis Leaf Extract comes from rosemary. Rosemary is native to the Mediterranean.

Mixed reviews
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Polyglycerin-3 Humectant

Polyglycerin-3 is a 3-unit glycerin polymer.

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Sodium Citrate Buffering, Masking

Sodium Citrate is the sodium salts of citric acid. In skincare, it is used to alter pH levels and acts as a preservative.

Mixed reviews
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Caprylhydroxamic Acid

Caprylhydroxamic Acid is a chelating agent.

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Lecithin Emollient, Emulsifying, Skin Conditioning

Lecithin is a term for a group of substances found in plants, animals, and humans. They are made up of mixture of fatty acids.

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Sclerotium Gum Emulsion Stabilising, Skin Conditioning

Sclerotium Gum is a polysaccharide gum made by the fungus, Sclerotium rolfssii. It is similar to xanthan gum.

Mixed reviews
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Sodium Phytate

Sodium Phytate is the synthetic salt form of phytic acid. Phytic acid is an antioxidant and can be found in plant seeds.

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Alcohol Denat. Antimicrobial, Astringent, Masking
Alcohol IconCan worsen Dry Skin IconMay worsen Oily Skin IconMay cause irritation IconMay worsen Eczema IconMay worsen Rosacea Icon

Alcohol Denat. is an alcohol with a denaturant property. It is created by mixing ethanol with other additives.

Very disliked
AlcoholAlcohol Icon5 Concerns
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Silica Abrasive, Absorbent
Exfoliant IconMay worsen Eczema IconMay worsen Rosacea Icon

Silica is a mineral naturally found in our skin. It helps to thicken and smooth the texture of a product. It also acts as an agent for other ingredients by increasing the absorption of other ingredients into the skin.

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ExfoliantExfoliant Icon2 Concerns
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Pullulan

Pullulan is a low viscosity polysaccharide (a long chain carbohydrate) with binding and film forming properties when dissolved in water. It is used to create a "silicone-like" or silky feel in cosmetics without adding viscosity.

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Helianthus Annuus Seed Wax Skin Conditioning
Not safe for Fungal Acne Icon

Helianthus Annuus Seed Wax is created from the common sunflower.

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Not safe for Fungal AcneNot safe for Fungal Acne Icon
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Parfum Masking, Perfuming
Fragrance IconMay worsen Eczema IconMay worsen Rosacea Icon

Parfum is a catch-all term for an ingredient or more that is used to give a scent to products.

Very disliked
FragranceFragrance Icon2 Concerns
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(F)A.C.E Serum
Water Skin Conditioning, Solvent

Water. It's the most common cosmetic ingredient of all. You'll usually see it at the top of ingredient lists, meaning that it makes up the largest part of the product.

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Glycerin Humectant, Skin Conditioning, Skin Protecting
0 / 0 Helps hydrate Dry Skin IconHelps brighten skin Icon

Glycerin is already naturally found in your skin. It helps moisturize and protect your skin.

0 Com. / 0 Irr.
Loved by users
2 Benefits
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Mannitol Humectant, Masking, Moisturising

Mannitol is a sugar alcohol. It is a humectant and moisturizes the skin. In vitro (not tested on a living organism), mannitol displays antioxidant properties.

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Glycereth-26 Humectant
0 / 0

Glycereth-26 is a synthetic ingredient and polyethylene glycol ether of Glycerin. Glycerin is already naturally found in your skin and helps keep your skin moisturized.

0 Com. / 0 Irr.
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1,2-Hexanediol Skin Conditioning, Solvent

1,2-Hexanediol is a multi-tasker ingredient. It acts as a preservative to increase shelf-life and can aid other preservatives in preventing microbe growth.

Mixed reviews
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Carbomer Emulsion Stabilising, Gel Forming
1 / 0

Carbomer is a polymer of acrylic acid. Its main role is to create a gel consistency.

1 Com. / 0 Irr.
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Hydroxyacetophenone Antioxidant
Antioxidant Icon

Hydroxyacetophenone is antioxidant and helps with skin conditioning.

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AntioxidantAntioxidant Icon
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Microcrystalline Cellulose Absorbent, Emulsion Stabilising, Stabilising

Microcrystalline Cellulose is another name for refined wood pulp. It is used as an emulsifier and mattifying ingredient. As an emulsifier, it helps keep ingredients together.

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Sucrose Humectant, Skin Conditioning, Soothing

Sucrose is a natural sugar found in fruits, vegetables, and nuts. It is the main constituent of white sugar.

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Zea Mays Starch Abrasive, Absorbent, Skin Protecting
Exfoliant Icon

Zea Mays Starch is starch made from corn. You might know this as cornstarch . It is used to thicken a product. It can replace talc as an absorbent.

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ExfoliantExfoliant Icon
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Aminomethyl Propanol Buffering

Aminomethyl Propanol is used to adjust the pH of products. It is also used as a base to create other organic compounds. Having a balanced pH is important for protecting your skin.

Mixed reviews
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Tocopheryl Acetate Antioxidant, Skin Conditioning
0 / 0 Vitamin E IconAntioxidant Icon

Tocopheryl Acetate is AKA Vitamin E. It is an antioxidant and protects your skin from free radicals. Free radicals damage the skin by breaking down collagen.

0 Com. / 0 Irr.
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Vitamin EVitamin E IconAntioxidantAntioxidant Icon
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Ammonium Acryloyldimethyltaurate/Vp Copolymer

Ammonium Acryloyldimethyltaurate/Vp Copolymer (let's call it AAVC for short) is a synthetically created polymer. It's used as a film-forming agent and used to thicken the consistency of products.

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Hydroxypropyl Methylcellulose Emulsion Stabilising

This ingredient is a semi-synthetic polymer created from cellulose. In case you need a refresher, cellulose is the main component of plant cell walls.

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Butylene Glycol Humectant, Masking, Skin Conditioning
1 / 0 Helps hydrate Dry Skin Icon

Butylene Glycol (or BG) is used within cosmetic products for a few different reasons:

1 Com. / 0 Irr.
Mixed reviews
Helps hydrate Dry SkinHelps hydrate Dry Skin Icon
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3-O-Ethyl Ascorbic Acid Skin Conditioning
Vitamin C IconHelps reduce Skin Redness IconGood for Skin Texture IconGood for Minimizing Pores Icon

You might know this ingredient as Ethyl Ascorbic Acid, a more stable version of ascorbic acid.

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Vitamin CVitamin C Icon3 Benefits
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Retinyl Acetate Skin Conditioning
Retinoid IconGood for Oily Skin IconGood for Skin Texture IconGood for Minimizing Pores IconHelps with Anti-Aging IconGood for Dark Spots IconGood for Scar Healing IconHelps fight Acne IconHelps brighten skin Icon

Retinyl Acetate is a form of retinoid. It can be good for be good for oily skin. It can help to improve skin texture, reduce large pores, reduce the effects of aging, reduce the visibility of dark spots, heal scars, brighten skin, and fight acne.

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RetinoidRetinoid Icon8 Benefits
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Parfum Masking, Perfuming
Fragrance IconMay worsen Eczema IconMay worsen Rosacea Icon

Parfum is a catch-all term for an ingredient or more that is used to give a scent to products.

Very disliked
FragranceFragrance Icon2 Concerns
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Phenoxyethanol Preservative
Preservative Icon

Phenoxyethanol is a preservative that has germicide, antimicrobial, and aromatic properties. Studies show that phenoxyethanol can prevent microbial growth. By itself, it has a scent that is similar to that of a rose.

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PreservativePreservative Icon
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Moringa Oleifera Seed Extract Skin Conditioning

Moringa Oleifera Seed Extract comes from the seeds of the Moringa oleifera plant.

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Sodium Hyaluronate Humectant, Skin Conditioning
0 / 0 Hyaluronic Acid Icon

Sodium Hyaluronate is hyaluronic acid's salt form. It is commonly derived from the sodium salt of hyaluronic acid.

0 Com. / 0 Irr.
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Hyaluronic AcidHyaluronic Acid Icon
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Disodium Phosphate Buffering, Masking

Disodium Phosphate is a water-soluble powder used as a pH adjuster.

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Anetholea Anisata Leaf Extract Skin Conditioning

We don't have a description for Anetholea Anisata Leaf Extract yet.

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Citric Acid Buffering, Masking
AHA IconGood for Oily Skin IconGood for Skin Texture IconGood for Minimizing Pores IconGood for Scar Healing IconHelps brighten skin IconMay worsen Rosacea Icon

Citric Acid is an AHA derived from citrus fruits (think oranges, lemons, and limes!).

Disliked by users
AHAAHA Icon5 BenefitsMay worsen RosaceaMay worsen Rosacea Icon
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Hibiscus Sabdariffa Flower Extract Skin Conditioning

This extract comes from the Roselle flower, or Hibiscus Sabdariffa. Roselle flowers are rich in antioxidants and have anti-aging benefits.

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Tasmannia Lanceolata Leaf Extract Skin Conditioning

We don't have a description for Tasmannia Lanceolata Leaf Extract yet.

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Vaccinium Myrtillus Leaf Extract Astringent, Skin Conditioning

We don't have a description for Vaccinium Myrtillus Leaf Extract yet.

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Ingredients Explained

These ingredients are found in both products.

Ingredients higher up in an ingredient list are typically present in a larger amount.

Skin Conditioning, Solvent
Loved

Water. It's the most common cosmetic ingredient of all. You'll usually see it at the top of ingredient lists, meaning that it makes up the largest part of the product.

So why is it so popular? Water most often acts as a solvent - this means that it helps dissolve other ingredients into the formulation.

You'll also recognize water as that liquid we all need to stay alive. If you see this, drink a glass of water. Stay hydrated!

Learn more about Water
Humectant, Skin Conditioning, Skin Protecting
Loved

Glycerin is already naturally found in your skin. It helps moisturize and protect your skin.

A study from 2016 found glycerin to be more effective as a humectant than AHAs and hyaluronic acid.

As a humectant, it helps the skin stay hydrated by pulling moisture to your skin. The low molecular weight of glycerin allows it to pull moisture into the deeper layers of your skin.

Hydrated skin improves your skin barrier; Your skin barrier helps protect against irritants and bacteria.

Glycerin has also been found to have antimicrobial and antiviral properties. Due to these properties, glycerin is often used in wound and burn treatments.

In cosmetics, glycerin is usually derived from plants such as soybean or palm. However, it can also be sourced from animals, such as tallow or animal fat.

This ingredient is organic, colorless, odorless, and non-toxic.

Glycerin is the name for this ingredient in American English. British English uses Glycerol/Glycerine.

Learn more about Glycerin
Buffering, Masking
Disliked

Citric Acid is an AHA derived from citrus fruits (think oranges, lemons, and limes!).

As an AHA, Citric Acid removes the top layer of skin cells from the newer layer of skin underneath. This helps skin to remove dark spots and even out skin tone.

If you spot Citric Acid near the end of an ingredient list, it's likely there as a pH adjuster rather than an active ingredient.

Read more about some other popular AHA's here:

Learn more about Citric Acid
Humectant, Skin Conditioning
Loved

Sodium Hyaluronate is hyaluronic acid's salt form. It is commonly derived from the sodium salt of hyaluronic acid.

Like hyaluronic acid, it is great at holding water and acts as a humectant. This makes it a great skin hydrating ingredient.

Sodium Hyaluronate is naturally occurring in our bodies and is mostly found in eye fluid and joints.

These are some other common types of Hyaluronic Acid:

Learn more about Sodium Hyaluronate
Masking, Perfuming
Very Disliked

Parfum is a catch-all term for an ingredient or more that is used to give a scent to products.

Also called "fragrance", this ingredient can be a blend of hundreds of chemicals or plant oils. This means every product with "fragrance" or "parfum" in the ingredients list is a different mixture.

In the US, the alternative name for parfum is 'fragrance'.

The term 'fragrance' is not regulated in many countries. In many cases, it is up to the brand to define this term.

For instance, many brands choose to label themselves as "fragrance-free" because they are not using synthetic fragrances. However, their products may still contain ingredients such as essential oils that are considered a fragrance by INCI standards.

One example is Calendula flower extract. Calendula is an essential oil that still imparts a scent or 'fragrance'.

Depending on the blend, the ingredients in the mixture can cause allergies and sensitivities on the skin. Some ingredients that are known EU allergens include linalool and citronellol.

Parfum can also be used to mask or cover an unpleasant scent.

The bottom line is: not all fragrances/parfum/ingredients are created equally. If you are worried about fragrances, we recommend taking a closer look at an ingredient. And of course, we always recommend speaking with a professional.

Learn more about Parfum

When to use

Go-To Skincare Much Brighter Skin 30 ingredients

Kit: (F)A.C.E Serum 27 ingredients

23 Routines
91% use in am
9% use in pm
100% use every day
7 Routines
29% use in am
71% use in pm
71% use every day