Versus

Make Up For Ever HD Skin Smooth & Blur Undetectable Under Eye Concealer - Lace Versus Tower 28 Beauty Swipe Serum Concealer - 1.0 BH

Concealer
Concealer
French Brand France
American Brand United States

Updated on January 10, 2025

Overview

What they are

These products are both cruelty-free and reef safe concealers. They have a total of 5 ingredients in common

Cool Features

They both contain hyaluronic acid and Vitamin E

Suited For

They're both likely to be good for anti aging, dry skin, brightening skin and sensitive skin

Free From

They both do not contain any harsh alcohols, common allergens, fragrances or parabens

What's Inside

They both contain sulfates

We independently verify ingredients, and our claims are backed by peer-reviewed research. Spot a product that needs an update? Let us know.

Ingredient Info

Click any item below to learn more and see relevant ingredients

About this product

About this product

At a glance

Click on any of the items below to learn more

Key Ingredients

Benefits

Key Ingredients

Benefits

Concerns

Ingredients Side-by-side

found in both products
HD Skin Smooth & Blur Undetectable Under Eye Concealer
Swipe Serum Concealer

Ingredients Explained

These ingredients are found in both products.

Ingredients higher up in an ingredient list are typically present in a larger amount.

Skin Conditioning, Solvent

Water. It's the most common cosmetic ingredient of all. You'll usually see it at the top of ingredient lists, meaning that it makes up the largest part of the product.

So why is it so popular? Water most often acts as a solvent - this means that it helps dissolve other ingredients into the formulation.

You'll also recognize water as that liquid we all need to stay alive. If you see this, drink a glass of water. Stay hydrated!

Learn more about Water
Emollient, Skin Conditioning

Hydrogenated Polyisobutene is a synthetic polymer. Polymers are compounds with high molecular weight. Hydrogenated Polyisobutene is an emollient and texture enhancer.

In one study, Hydrogenated Polyisobutene showed better skin hydration levels than Caprylic/Capric Triglyceride. As an emollient, it helps keep your skin soft and hydrated by trapping moisture in.

Hydrogenated Polyisobutene is often used as a mineral oil replacement.

Learn more about Hydrogenated Polyisobutene

Magnesium Sulfate is a salt. It can be naturally found in sea water or mineral deposits.

In cosmetics, Magnesium Sulfate is used to thicken a product or help dilute other solids. It is a non-reactive and non-irritating ingredient.

You might recognize Magnesium Sulfate as epsom salt, or the bath salt used to help relieve muscle aches.

One study shows magnesium deficiency may lead to inflammation of the skin. Applying magnesium topically may help reduce inflammation.

Learn more about Magnesium Sulfate
Skin Conditioning, Solvent

1,2-Hexanediol is a synthetic liquid and another multi-functional powerhouse. 

It is a:

  • Humectant, drawing moisture into the skin
  • Emollient, helping to soften skin
  • Solvent, dispersing and stabilizing formulas
  • Preservative booster, enhancing the antimicrobial activity of other preservatives 
Cosmetic Colorant

Ci 77891 is a white pigment from Titanium dioxide. It is naturally found in minerals such as rutile and ilmenite.

It's main function is to add a white color to cosmetics. It can also be mixed with other colors to create different shades.

Ci 77891 is commonly found in sunscreens due to its ability to block UV rays.

Learn more about CI 77891

When to use

6 Routines
83% use in am
17% use in pm
100% use every day
57 Routines
96% use in am
4% use in pm
86% use every day
When to use See routines that use it ->

Reviews

Here's what our community thinks

Make Up For Ever HD Skin Smooth & Blur Undetectable Under Eye Concealer 32 ingredients

HD Skin Smooth & Blur Undetectable Under Eye Concealer hasn't been rated yet.
Rate it now

Tower 28 Beauty Swipe Serum Concealer 29 ingredients

4.0 /5
from 3 ratings
Buildable (2) Long Lasting (2) Medium Coverage (2)
lnzzz's avatar

Leonor Nuñez

3 months ago
Review

Only concealer I'll ever buy, soooo good on my combo sensitive skin

#long-lasting
#medium coverage
#natural
#buildable