Versus

Tower 28 Beauty Swipe Serum Concealer - 1.0 BH Versus Essence Stay All Day 16H Long-Lasting Concealer - Soft Beige

Concealer
Concealer
American Brand United States
German Brand Germany

Updated on October 26, 2023

Overview

What they are

These products are both vegan, cruelty-free, and reef safe concealers. They have a total of 2 ingredients in common

Free From

They both do not contain any harsh alcohols, common allergens, fragrances, oils or parabens

We independently verify ingredients, and our claims are backed by peer-reviewed research. Spot a product that needs an update? Let us know.

Ingredient Info

Click any item below to learn more and see relevant ingredients

What's inside (and what isn't)

What's inside (and what isn't)

At a glance

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Key Ingredients

Benefits

Concerns

Concerns

Ingredients Side-by-side

found in both products
Swipe Serum Concealer

Ingredients Explained

These ingredients are found in both products.

Ingredients higher up in an ingredient list are typically present in a larger amount.

Skin Conditioning, Solvent

Water. It's the most common cosmetic ingredient of all. You'll usually see it at the top of ingredient lists, meaning that it makes up the largest part of the product.

So why is it so popular? Water most often acts as a solvent - this means that it helps dissolve other ingredients into the formulation.

You'll also recognize water as that liquid we all need to stay alive. If you see this, drink a glass of water. Stay hydrated!

Learn more about Water
Cosmetic Colorant

Ci 77891 is a white pigment from Titanium dioxide. It is naturally found in minerals such as rutile and ilmenite.

It's main function is to add a white color to cosmetics. It can also be mixed with other colors to create different shades.

Ci 77891 is commonly found in sunscreens due to its ability to block UV rays.

Learn more about CI 77891

When to use

65 Routines
95% use in am
5% use in pm
86% use every day
When to use See routines that use it ->
7 Routines
100% use in am
0% use in pm
71% use every day

Reviews

Here's what our community thinks

Tower 28 Beauty Swipe Serum Concealer 29 ingredients

4.0 /5
from 3 ratings
Buildable (2) Long Lasting (2) Medium Coverage (2)
lnzzz's avatar

Leonor Nuñez

4 months ago
Review

Only concealer I'll ever buy, soooo good on my combo sensitive skin

#long-lasting
#medium coverage
#natural
#buildable

Essence Stay All Day 16H Long-Lasting Concealer 20 ingredients

5.0 /5
from 1 rating