Shampoo
Shampoo
American United States
American United States

What's inside

What's inside

Key Ingredients

No key ingredients

Benefits

No benefits

Concerns

Ingredients Side-by-side

Show highlights for:

Water

Skin Conditioning

Cocamidopropyl Betaine

Cleansing
Coconut Derived IconMay worsen Eczema IconMay worsen Rosacea Icon

Sodium Methyl 2-Sulfolaurate

Cleansing

Disodium 2-Sulfolaurate

Cleansing

Sodium Methyl Cocoyl Taurate

Cleansing
Coconut Derived IconNot safe for Fungal Acne Icon

Lauramide Mea

Acrylates/Vinyl Neodecanoate Crosspolymer

Emulsion Stabilising

Glycereth-26

Humectant
0 / 0 Helps hydrate Dry Skin Icon

Caviar Extract

Skin Conditioning

Alaria Esculenta Extract

Skin Protecting

Helianthus Annuus Seed Oil

Emollient
0 / 0 Oil IconHelps hydrate Dry Skin IconNot safe for Fungal Acne Icon

Macrocystis Pyrifera Extract

Skin Conditioning
Helps hydrate Dry Skin Icon

Linum Usitatissimum Seed Oil

Perfuming
Oil IconFragrance IconMay worsen Oily Skin IconNot safe for Fungal Acne Icon

Butyrospermum Parkii Butter

Skin Conditioning
Helps hydrate Dry Skin IconGood for Barrier Repair IconBad for Acne Prone Skin IconMay worsen Oily Skin IconNot safe for Fungal Acne Icon

Keratin

Skin Conditioning

Hydrolyzed Keratin

Humectant
Helps hydrate Dry Skin Icon

Biotin

Antiseborrhoeic

Phospholipids

Skin Conditioning
Helps hydrate Dry Skin IconGood for Barrier Repair Icon

Saccharomyces/Magnesium Ferment

Not safe for Fungal Acne Icon

Saccharomyces/Copper Ferment

Skin Conditioning
Not safe for Fungal Acne Icon

Saccharomyces/Silicon Ferment

Skin Conditioning
Not safe for Fungal Acne Icon

Saccharomyces/Zinc Ferment

Skin Conditioning
Not safe for Fungal Acne Icon

Saccharomyces/Iron Ferment

Skin Conditioning
Not safe for Fungal Acne Icon

Hydrolyzed Vegetable Protein Pg-Propyl Silanetriol

Skin Conditioning

Superoxide Dismutase

Antioxidant
Antioxidant IconHelps with Anti-Aging IconHelps brighten skin IconHelps reduce Skin Redness Icon

Ascorbic Acid

Antioxidant
Vitamin C IconAntioxidant IconHelps with Anti-Aging IconHelps brighten skin IconGood for Scar Healing IconGood for Dark Spots IconGood for Skin Texture Icon

Polysilicone-15

UV Filter
Silicon IconChemical UV Filter Icon

Tocopherol

Antioxidant
0-3 / 0-3 Vitamin E IconAntioxidant IconHelps with Anti-Aging IconHelps hydrate Dry Skin IconHelps brighten skin IconHelps reduce Skin Redness IconGood for Dark Spots IconGood for Barrier Repair Icon

Glycerin

Humectant
0 / 0 Helps hydrate Dry Skin IconGood for Scar Healing IconGood for Barrier Repair Icon

Panthenol

Skin Conditioning
0 / 0 Helps hydrate Dry Skin IconHelps reduce irritation IconHelps reduce Skin Redness IconGood for Scar Healing IconGood for Barrier Repair Icon

Sodium Lauroyl Sarcosinate

Cleansing

Vp/Dmapa Acrylates Copolymer

Cetrimonium Chloride

Antimicrobial
Preservative Icon

PEG-150 Distearate

Emulsifying
2 / 0 Not safe for Fungal Acne Icon

Disodium EDTA

Citric Acid

Buffering
AHA IconHelps brighten skin IconMay worsen Rosacea Icon

Butylene Glycol

Humectant
1 / 0 Helps hydrate Dry Skin IconGood for Barrier Repair Icon

Tetrasodium EDTA

Phenoxyethanol

Preservative
Preservative Icon

Potassium Sorbate

Preservative
Preservative Icon

Hydroxypropyl Cyclodextrin

Masking

Silicone Quaternium-8

Silicon Icon

Silicone Quaternium-16

Skin Conditioning
Silicon Icon

Benzalkonium Chloride

Antimicrobial
Preservative IconCan worsen Dry Skin IconMay worsen Eczema IconMay cause irritation Icon

Undeceth-11

Emollient

Butyloctanol

Humectant

Undeceth-5

Emulsifying

Iodopropynyl Butylcarbamate

Preservative
Preservative Icon

Methylchloroisothiazolinone

Preservative
Preservative IconMay worsen Eczema IconMay cause irritation Icon

Methylisothiazolinone

Preservative
Preservative IconMay worsen Eczema IconMay cause irritation Icon

Parfum

Masking
Synthetic Fragrance IconFragrance IconMay worsen Eczema IconMay worsen Rosacea Icon

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Soft 33% Straight Hair 33% Volume 33%

Ingredients Explained

These ingredients are found in both products.

Ingredients higher up in an ingredient list are typically present in a larger amount.

Buffering, Masking

Citric Acid is an alpha hydroxy acid (AHA) naturally found in citrus fruits like oranges, lemons, and limes.

Like other AHAs, citric acid can exfoliate skin by breaking down the bonds that hold dead skin cells together. This helps reveal smoother and brighter skin underneath.

However, this exfoliating effect only happens at high concentrations (20%) which can be hard to find in cosmetic products.

Due to this, citric acid is usually included in small amounts as a pH adjuster. This helps keep products slightly more acidic and compatible with skin's natural pH.

In skincare formulas, citric acid can:

While it can provide some skin benefits, research shows lactic acid and glycolic acid are generally more effective and less irritating exfoliants.

Most citric acid used in skincare today is made by fermenting sugars (usually from molasses). This synthetic version is identical to the natural citrus form but easier to stabilize and use in formulations.

Read more about some other popular AHA's here:

Learn more about Citric Acid

Methylchloroisothiazolinone, or MCI, is a synthetic preservative used to protect against the growth of bacteria, yeasts, and fungi in water-based products.

MCI is commonly combined with methylisothiazolinone (MI) in a 3:1 ratio.

This ingredient is safe in cosmetics when formulated to be non-sensitizing and concentrations must not exceed 7.5 ppm in leave-on products / 15 ppm in rinse-off products.

Unfortunately, this ingredient has a well-documented sensitization story. Studies spanning several decades have shown this ingredient + MI to cause skin irritation and allergies.

The use of this ingredient varies around the world:

This just means this ingredient is most likely non-sensitizing in rinse-off products unless you've been diagnosed with a contact allergy to isothiazolinones.

Learn more about Methylchloroisothiazolinone
Preservative

MI is a preservative and known skin irritant. In the past, MI was used for its ability to prevent bacteria, yeast, and fungi growth in low doses.

Nowadays, you'll most likely see MI combined with Methylchloroisothiazolinone (MCI).

Since then, numerous studies have shown this ingredient to cause contact dermatitis, or skin irritation.

The use of this ingredient varies around the world:

Learn more about Methylisothiazolinone
Masking, Perfuming

Parfum is a catch-all term for an ingredient or more that is used to give a scent to products.

Also called "fragrance", this ingredient can be a blend of hundreds of chemicals or plant oils. This means every product with "fragrance" or "parfum" in the ingredients list is a different mixture.

For instance, Habanolide is a proprietary trade name for a specific aroma chemical. When used as a fragrance ingredient in cosmetics, most aroma chemicals fall under the broad labeling category of “FRAGRANCE” or “PARFUM” according to EU and US regulations.

The term 'parfum' or 'fragrance' is not regulated in many countries. In many cases, it is up to the brand to define this term.

For instance, many brands choose to label themselves as "fragrance-free" because they are not using synthetic fragrances. However, their products may still contain ingredients such as essential oils that are considered a fragrance by INCI standards.

One example is Calendula flower extract. Calendula is an essential oil that still imparts a scent or 'fragrance'.

Depending on the blend, the ingredients in the mixture can cause allergies and sensitivities on the skin. Some ingredients that are known EU allergens include linalool and citronellol.

Parfum can also be used to mask or cover an unpleasant scent.

The bottom line is: not all fragrances/parfum/ingredients are created equally. If you are worried about fragrances, we recommend taking a closer look at an ingredient. And of course, we always recommend speaking with a professional.

Learn more about Parfum
Skin Conditioning, Solvent

Water. It's the most common cosmetic ingredient of all. You'll usually see it at the top of ingredient lists, meaning that it makes up the largest part of the product.

So why is it so popular? Water most often acts as a solvent - this means that it helps dissolve other ingredients into the formulation.

You'll also recognize water as that liquid we all need to stay alive. If you see this, drink a glass of water. Remember to stay hydrated!

Learn more about Water

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