This brightening serum is formulated around Niacinamide and 3-O-Ethyl Ascorbic Acid to brighten dull-looking skin and fade the look of dark spots.
This brightening serum is formulated around Sodium Ascorbyl Phosphate and Niacinamide to brighten dull-looking skin and fade the look of dark spots.
What's inside
What's inside
Key Ingredients
Benefits
Concerns
Ingredients Side-by-side
Water
Skin ConditioningMethylpropanediol
SolventPropanediol
SolventGlycerin
Humectant1,2-Hexanediol
Skin ConditioningNiacinamide
SmoothingBetaine
Humectant3-O-Ethyl Ascorbic Acid
Skin ConditioningTocopheryl Acetate
AntioxidantPanthenol
Skin ConditioningBifida Ferment Lysate
Skin ConditioningChlorella Vulgaris Extract
Skin ConditioningSodium Hyaluronate
HumectantMelia Azadirachta Flower Extract
Skin ConditioningMelia Azadirachta Leaf Extract
Skin ConditioningHydrolyzed Hyaluronic Acid
HumectantCurcuma Longa Root Extract
AntioxidantOcimum Sanctum Leaf Extract
Skin ConditioningCorallina Officinalis Extract
Skin ConditioningHyaluronic Acid
HumectantHydrolyzed Collagen
EmollientSodium Hyaluronate Crosspolymer
HumectantHydroxyethyl Urea
HumectantGlucose
HumectantHydrolyzed Glycosaminoglycans
HumectantTrehalose
HumectantButylene Glycol
HumectantFructooligosaccharides
HumectantFructose
HumectantTromethamine
BufferingBenzyl Glycol
SolventAdenosine
Skin ConditioningSodium Citrate
BufferingSodium Phytate
Citric Acid
BufferingEthylhexylglycerin
Skin ConditioningPolysorbate 20
EmulsifyingPalmitoyl Tripeptide-1
Skin ConditioningPalmitoyl Tetrapeptide-7
Skin ConditioningAscorbic Acid
AntioxidantBiotin
AntiseborrhoeicCyanocobalamin
Skin ConditioningFolic Acid
Skin ConditioningPantothenic Acid
Skin ConditioningPyridoxine
Skin ConditioningRiboflavin
Cosmetic ColorantThiamine Hcl
MaskingBioflavonoids
Skin ConditioningGlutathione
Linoleic Acid
CleansingMenadione
MaskingRetinol
Skin ConditioningTocopherol
AntioxidantCarbomer
Emulsion StabilisingXanthan Gum
EmulsifyingWater, Methylpropanediol, Propanediol, Glycerin, 1,2-Hexanediol, Niacinamide, Betaine, 3-O-Ethyl Ascorbic Acid, Tocopheryl Acetate, Panthenol, Bifida Ferment Lysate, Chlorella Vulgaris Extract, Sodium Hyaluronate, Melia Azadirachta Flower Extract, Melia Azadirachta Leaf Extract, Hydrolyzed Hyaluronic Acid, Curcuma Longa Root Extract, Ocimum Sanctum Leaf Extract, Corallina Officinalis Extract, Hyaluronic Acid, Hydrolyzed Collagen, Sodium Hyaluronate Crosspolymer, Hydroxyethyl Urea, Glucose, Hydrolyzed Glycosaminoglycans, Trehalose, Butylene Glycol, Fructooligosaccharides, Fructose, Tromethamine, Benzyl Glycol, Adenosine, Sodium Citrate, Sodium Phytate, Citric Acid, Ethylhexylglycerin, Polysorbate 20, Palmitoyl Tripeptide-1, Palmitoyl Tetrapeptide-7, Ascorbic Acid, Biotin, Cyanocobalamin, Folic Acid, Pantothenic Acid, Pyridoxine, Riboflavin, Thiamine Hcl, Bioflavonoids, Glutathione, Linoleic Acid, Menadione, Retinol, Tocopherol, Carbomer, Xanthan Gum
Water
Skin ConditioningGlycerin
HumectantButylene Glycol
HumectantSodium Ascorbyl Phosphate 2%
AntioxidantNiacinamide 2%
SmoothingUrea
BufferingBetaine 1%
HumectantBiosaccharide Gum-1
HumectantEthoxydiglycol
HumectantPhenoxyethanol
PreservativeCitric Acid
BufferingCarbomer
Emulsion StabilisingAllantoin
Skin ConditioningXanthan Gum
EmulsifyingParfum
MaskingTriethylene Glycol
MaskingAminomethyl Propanol
BufferingDisodium EDTA
Sodium Metabisulfite
AntioxidantHydrogenated Lecithin
EmulsifyingCI 15985
Cosmetic ColorantGlycine Soja Sterols
EmollientSodium Polygamma-Glutamate
Emulsion Stabilising2-Aminobutanol
BufferingChlorphenesin
AntimicrobialWater, Glycerin, Butylene Glycol, Sodium Ascorbyl Phosphate 2%, Niacinamide 2%, Urea, Betaine 1%, Biosaccharide Gum-1, Ethoxydiglycol, Phenoxyethanol, Citric Acid, Carbomer, Allantoin, Xanthan Gum, Parfum, Triethylene Glycol, Aminomethyl Propanol, Disodium EDTA, Sodium Metabisulfite, Hydrogenated Lecithin, CI 15985, Glycine Soja Sterols, Sodium Polygamma-Glutamate, 2-Aminobutanol, Chlorphenesin
Reviews
Ingredients Explained
These ingredients are found in both products.
Ingredients higher up in an ingredient list are typically present in a larger amount.
Betaine is a humectant. Like hyaluronic acid, it helps attract and retain moisture in the skin. It’s known for being gentle and for helping the skin maintain balanced hydration.
Betaine is mainly used to improve hydration and support calmer skin. It helps skin cells regulate water balance because it functions as an osmolyte.
Some studies suggest betaine may support making skin tone more even.
Fun fact: Betaine naturally exists in the skin and the body. In cosmetic products, it can be either plant-derived (most commonly from sugar beets) or synthetically produced for consistency and stability.
Betaine is also known as trimethylglycine.
Learn more about BetaineButylene Glycol (or BG) is used within cosmetic products for a few different reasons:
Overall, Butylene Glycol is a safe and well-rounded ingredient that works well with other ingredients.
Though this ingredient works well with most skin types, some people with sensitive skin may experience a reaction such as allergic rashes, closed comedones, or itchiness.
Learn more about Butylene GlycolCarbomer is a synthetic thickening and gelling agent. It's basically the ingredient that gives a lot of serums, gels, creams, and sunscreens their smooth, non-sticky texture.
Although legally permitted at very high levels, carbomers are normally used at concentrations below 1%.
It also needs to be neutralized to actually thicken, and because it is a large molecule, it doesn't really penetrate the skin barrier.
Allergy-wise, the risk is very low. Clinical studies show carbomers have low potential for skin irritation/sensitization even at concentrations up to 100%.
A 2024 UK study patch-tested 1,302 patients and found true allergy to the parent group of carbomer to be rare with no confirmed relevant reactions.
Learn more about CarbomerCitric Acid is an alpha hydroxy acid (AHA) naturally found in citrus fruits like oranges, lemons, and limes.
Like other AHAs, citric acid can exfoliate skin by breaking down the bonds that hold dead skin cells together. This helps reveal smoother and brighter skin underneath.
However, this exfoliating effect only happens at high concentrations (20%) which can be hard to find in cosmetic products.
Due to this, citric acid is usually included in small amounts as a pH adjuster. This helps keep products slightly more acidic and compatible with skin's natural pH.
In skincare formulas, citric acid can:
While it can provide some skin benefits, research shows lactic acid and glycolic acid are generally more effective and less irritating exfoliants.
Most citric acid used in skincare today is made by fermenting sugars (usually from molasses). This synthetic version is identical to the natural citrus form but easier to stabilize and use in formulations.
Read more about some other popular AHA's here:
Learn more about Citric AcidGlycerin (or glycerol) is a compound naturally found in your skin. It's a powerhouse humectant that pulls water into the stratum corneum.
Topically, glycerin does several things at once:
Your skin makes glycerin on its own (mostly from sebaceous oil breakdown) and shuttles it to your outermost layer of skin, or your epidermis, via aquaporin-3.
Aquaporin-3 is a transporter that is essential for normal skin hydration, elasticity, and repair. Interestingly, mice lacking in AQP3 have dry and less elastic skin that can be fully corrected with glycerin.
This ingredient is non-irritating, plays well with almost every ingredient, and works across all skin types. Typical use is anywhere between 3-10% but can go up to 79% in some leave-on products.
Just know very high concentrations (>40%) can feel tacky in low humidity.
Glycerin is the name for this ingredient in American English. British English uses Glycerol/Glycerine.
Learn more about GlycerinNiacinamide is a multitasking form of vitamin B3 that strengthens the skin barrier, reduces pores and dark spots, regulates oil, and improves signs of aging.
And the best part? It's gentle and well-tolerated by most skin types, including sensitive and reactive skin.
You might have heard of "niacin flush", or the reddening of skin that causes itchiness. Niacinamide has not been found to cause this.
In very rare cases, some individuals may not be able to tolerate niacinamide at all or experience an allergic reaction to it.
If you are experiencing flaking, irritation, and dryness with this ingredient, be sure to double check all your products as this ingredient can be found in all categories of skincare.
When incorporating niacinamide into your routine, look out for concentration amounts. Typically, 5% niacinamide provides benefits such as fading dark spots. However, if you have sensitive skin, it is better to begin with a smaller concentration.
When you apply niacinamide to your skin, your body converts it into nicotinamide adenine dinucleotide (NAD). NAD is an essential coenzyme that is already found in your cells as "fuel" and powers countless biological processes.
In your skin, NAD helps repair cell damage, produce new healthy cells, support collagen production, strengthen the skin barrier, and fight environmental stressors (like UV and pollution).
Our natural NAD levels start to decline with age, leading to slower skin repair, visible aging, and a weaker skin barrier. By providing your skin niacinamide, you're recharging your skin's NAD levels. This leads to stronger, healthier, and younger looking skin.
Another name for vitamin B3 is nicotinamide. This vitamin is water-soluble and our bodies don't store it. We obtain Vitamin B3 from either food or skincare. Meat, fish, wheat, yeast, and leafy greens contain vitamin B3.
The type of niacinamide used in skincare is synthetically created.
Learn more about NiacinamideWater. It's the most common cosmetic ingredient of all. You'll usually see it at the top of ingredient lists, meaning that it makes up the largest part of the product.
So why is it so popular? Water most often acts as a solvent - this means that it helps dissolve other ingredients into the formulation.
You'll also recognize water as that liquid we all need to stay alive. If you see this, drink a glass of water. Remember to stay hydrated!
Learn more about WaterXanthan gum is used as a stabilizer and thickener within cosmetic products. It helps give products a sticky, thick feeling - preventing them from being too runny.
On the technical side of things, xanthan gum is a polysaccharide - a combination consisting of multiple sugar molecules bonded together.
Xanthan gum is a pretty common and great ingredient. It is a natural, non-toxic, non-irritating ingredient that is also commonly used in food products.
Learn more about Xanthan Gum