Versus

Verb Purple Shampoo Versus Olaplex No. 4P Blonde Enhancing Toning Shampoo

Shampoo
Shampoo
American Brand United States
American Brand United States

Overview

What they are

These products are both vegan, cruelty-free, and reef safe shampoos. They have a total of 0 ingredients in common

Suited For

They're both likely to be good for dry skin, brightening skin, sensitive skin and scar healing

Free From

They both do not contain any parabens

What's Inside

They both contain common allergens and fragrances

We independently verify ingredients, and our claims are backed by peer-reviewed research. Spot a product that needs an update? Let us know.

Ingredient Info

Click any item below to learn more and see relevant ingredients

What's inside (and what isn't)

What's inside (and what isn't)

At a glance

Click on any of the items below to learn more

Key Ingredients

Benefits

Concerns

Benefits

Concerns

Ingredients Side-by-side

found in both products
Purple Shampoo

Water

Skin Conditioning

Sodium Lauroyl Sarcosinate

Cleansing

Cocamide Mea

Emulsifying

Glycerin

Humectant
0 / 0 Helps hydrate Dry Skin IconGood for Scar Healing IconHelps brighten skin Icon

Cocamidopropyl Betaine

Cleansing
May worsen Eczema IconMay worsen Rosacea Icon

Disodium Laureth Sulfosuccinate

Cleansing

Sodium C14-16 Olefin Sulfonate

Cleansing
May cause irritation Icon

Laureth-3

Emulsifying

Dimethyl Isosorbide

Solvent

Boswellia Carterii Oil

Masking
Oil Icon

Euterpe Oleracea Fruit Extract

Helps reduce irritation Icon

Panthenol

Skin Conditioning
0 / 0 Helps hydrate Dry Skin IconHelps reduce Skin Redness IconHelps reduce irritation IconGood for Scar Healing Icon

Anhydroxylitol

Humectant
Helps hydrate Dry Skin Icon

Calcium Gluconate

Humectant

Carnosine

Skin Conditioning
Helps with Anti-Aging IconGood for Scar Healing Icon

Gluconolactone

Skin Conditioning
PHA IconGood for Skin Texture IconGood for Minimizing Pores IconHelps with Anti-Aging IconGood for Scar Healing IconHelps brighten skin Icon

Hydroxypropylammonium Gluconate

Humectant

Hydroxypropylgluconamide

Humectant

Maltodextrin

Absorbent
Helps hydrate Dry Skin Icon

Xylitol

Humectant
Helps hydrate Dry Skin Icon

Xylitylglucoside

Humectant
Helps hydrate Dry Skin Icon

Maleic Acid

Buffering

Glycol Distearate

Emollient
Not safe for Fungal Acne Icon

Trideceth-12

Emulsifying

Glycol Stearate

Emollient
0 / 0 Not safe for Fungal Acne Icon

PEG-150 Distearate

Emulsifying
2 / 0 Not safe for Fungal Acne Icon

PEG-12 Dimethicone

Skin Conditioning
Silicon Icon

Parfum

Masking
Fragrance IconMay worsen Eczema IconMay worsen Rosacea Icon

Polyquaternium-7

Polyquaternium-10

Quaternium-80

Sarcosine

Skin Conditioning

Acrylates/C10-30 Alkyl Acrylate Crosspolymer

Emulsion Stabilising

Amodimethicone

Silicon Icon

Lauric Acid

Cleansing
4 / 1 May worsen Oily Skin IconBad for Acne Prone Skin IconNot safe for Fungal Acne Icon

Xanthan Gum

Emulsifying

Hydroxypropyl Guar Hydroxypropyltrimonium Chloride

Sodium Chloride

Masking
Can worsen Dry Skin IconBad for Acne Prone Skin IconMay worsen Rosacea Icon

Potassium Sorbate

Preservative
Preservative Icon

Sodium Benzoate

Masking
Preservative Icon

Cetrimonium Chloride

Antimicrobial
Preservative Icon

PEG-12 Allyl Ether

Citric Acid

Buffering
AHA IconGood for Oily Skin IconGood for Skin Texture IconGood for Minimizing Pores IconGood for Scar Healing IconHelps brighten skin IconMay worsen Rosacea Icon

BHT

Antioxidant
Antioxidant Icon

Linoleamidopropyl Pg-Dimonium Chloride Phosphate Dimethicone

Silicon Icon

Sodium Sulfate

Sulfate Icon

Propylene Glycol

Humectant
0 / 0 Helps hydrate Dry Skin IconMay worsen Eczema IconMay worsen Rosacea Icon

Sodium Acetate

Buffering

Isopropyl Alcohol

Solvent
0 / 0 Alcohol IconCan worsen Dry Skin IconMay cause irritation IconMay worsen Eczema IconMay worsen Rosacea Icon

Benzyl Alcohol

Perfuming
Alcohol IconFragrance IconPreservative IconCan worsen Dry Skin IconMay worsen Oily Skin IconMay cause irritation IconEU Allergen IconMay worsen Eczema IconMay worsen Rosacea Icon

Silica

Abrasive
Exfoliant IconMay worsen Eczema IconMay worsen Rosacea Icon

Dehydroacetic Acid

Preservative
Preservative Icon

Tartaric Acid

Buffering
AHA IconGood for Oily Skin IconGood for Skin Texture IconGood for Minimizing Pores IconGood for Scar Healing IconHelps brighten skin IconMay worsen Rosacea Icon

CI 60730

Cosmetic Colorant

Amyl Cinnamal

Perfuming
Fragrance IconMay cause irritation IconEU Allergen Icon

Benzyl Cinnamate

Perfuming
Fragrance IconMay cause irritation IconEU Allergen Icon

Benzyl Salicylate

Perfuming
Fragrance IconMay cause irritation IconEU Allergen Icon

Citral

Perfuming
Fragrance IconMay cause irritation IconEU Allergen IconMay worsen Rosacea Icon

Citronellol

Perfuming
Fragrance IconMay cause irritation IconEU Allergen Icon

Geraniol

Perfuming
Fragrance IconMay cause irritation IconEU Allergen Icon

Hexyl Cinnamal

Perfuming
Fragrance IconMay cause irritation IconEU Allergen Icon

Hydroxycitronellal

Perfuming
Fragrance IconMay cause irritation IconEU Allergen Icon

Butylphenyl Methylpropional

Perfuming
Fragrance IconMay cause irritation IconEU Allergen Icon

Limonene

Perfuming
Fragrance IconMay cause irritation IconEU Allergen IconMay worsen Eczema IconMay worsen Rosacea Icon

Linalool

Perfuming
Fragrance IconMay cause irritation IconEU Allergen IconMay worsen Eczema IconMay worsen Rosacea Icon

Alpha-Isomethyl Ionone

Perfuming
Fragrance IconMay cause irritation IconEU Allergen Icon

When to use

5 Routines
60% use in am
40% use in pm
60% use every day