Versus

Urban Decay Original Eyeshadow Primer Potion Versus Milk Makeup Hydro Grip Eye Primer

Eyeshadow
Eye Primer
American Brand
American Brand

Updated on January 06, 2025

Overview

What they are

These products are both vegan, cruelty-free, and reef safe . They have a total of 3 ingredients in common

Cool Features

They both contain exfoliants

Free From

They both do not contain any harsh alcohols, common allergens, fragrances, oils, parabens or sulfates

We independently verify ingredients, and our claims are backed by peer-reviewed research. Spot a product that needs an update? Let us know.

Ingredient Info

Click any item below to learn more and see relevant ingredients

What's inside (and what isn't)

What's inside (and what isn't)

At a glance

Click on any of the items below to learn more

Key Ingredients

Concerns

Key Ingredients

Benefits

Concerns

Ingredients Side-by-side

found in both products
Hydro Grip Eye Primer

Ingredients Explained

These ingredients are found in both products.

Ingredients higher up in an ingredient list are typically present in a larger amount.

Disteardimonium Hectorite comes from the clay mineral named hectorite. It is used to add thickness to a product.

It can also help stabilize a product by helping to disperse other ingredients.

Hectorite is a rare, white clay mineral.

Learn more about Disteardimonium Hectorite
Preservative

Phenoxyethanol is a preservative that has germicide, antimicrobial, and aromatic properties. Studies show that phenoxyethanol can prevent microbial growth. By itself, it has a scent that is similar to that of a rose.

It's often used in formulations along with Caprylyl Glycol to preserve the shelf life of products.

Skin Conditioning, Solvent

Water. It's the most common cosmetic ingredient of all. You'll usually see it at the top of ingredient lists, meaning that it makes up the largest part of the product.

So why is it so popular? Water most often acts as a solvent - this means that it helps dissolve other ingredients into the formulation.

You'll also recognize water as that liquid we all need to stay alive. If you see this, drink a glass of water. Stay hydrated!

Learn more about Water

When to use

19 Routines
84% use in am
16% use in pm
89% use every day
10 Routines
80% use in am
20% use in pm
80% use every day

Reviews

Here's what our community thinks

3.75
Overall rating
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1
What people say
Buildable 50% Long Lasting 50% Matte 50%
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