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Midha Rice Serum Ingredients Explained

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Updated on April 03, 2024 Submitted by manuka_honey

Overview

What it is

Serum with 40 ingredients that contains ceramides, exfoliants, niacinamide and peptides

Cool Features

It is vegan, cruelty-free, and reef safe

Suited For

It has ingredients that are good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing and dark spots

Free From

It doesn't contain any harsh alcohols, common allergens, oils, parabens, silicones or sulfates

Fun facts

Midha is from South Korea. This product is used in 6 routines created by our community.

We independently verify ingredients and our claims are backed by peer-reviewed research. Does this product need an update? Let us know.

You should know

Here's our breakdown of the notable ingredients, benefits, and concerns we determined from the ingredients in this product. Click any item to learn more.

Notable Ingredients

Exfoliators (2)
Niacinamide
Ceramides (5)
Peptides (2)

Benefits

Hydrating (9)
Good For Oily Skin
Redness Reducing (10)
Reduces Irritation (8)
Reduces Large Pores
Anti-Aging (7)
Dark Spots (3)
Scar Healing (2)
Acne Fighting
Brightening (2)

Concerns

May Worsen Oily Skin
Acne Trigger

Ingredient Info

Click any item below to learn more and view relevant ingredients.
alcohol-free
silicon-free
fragrance-free
sulfate-free
paraben-free
oil-free
fungal-acne safe
reef-safe
eu-allergen-free
vegan
cruelty-free

Ingredients Overview

Here's our quick-to-read summary of the ingredients in this product. Keep scrolling if you'd like to learn more about what each ingredient does!
Ingredient
Features
1
Masking, Perfuming
Fragrance Icon
2
Humectant, Skin Conditioning, Skin Protecting, Solvent
0 / 0
Helps hydrate Dry Skin IconHelps brighten skin Icon
3
Humectant, Masking, Skin Conditioning, Solvent
1 / 0
4
Solvent
5
Skin Conditioning, Solvent
6
Smoothing
Niacinamide IconGood for Oily Skin IconHelps reduce Skin Redness IconGood for Minimizing Pores IconGood for Dark Spots IconHelps fight Acne IconHelps brighten skin Icon
7
Absorbent, Skin Conditioning
Helps with Anti-Aging IconGood for Dark Spots Icon
8
Skin Conditioning
Peptide Icon
9
Skin Conditioning
Peptide Icon
10
Emollient, Humectant
11
Abrasive, Skin Conditioning
Exfoliant Icon
12
Skin Conditioning
13
Masking, Moisturising, Skin Conditioning
14
Skin Conditioning
15
Skin Conditioning
16
Skin Conditioning, Skin Protecting
17
Skin Conditioning, Skin Protecting
18
Skin Conditioning
19
Skin Conditioning
20
Abrasive, Antioxidant, Emollient, Skin Conditioning
Exfoliant IconAntioxidant IconHelps hydrate Dry Skin Icon
21
Humectant, Skin Conditioning
Helps hydrate Dry Skin IconHelps reduce Skin Redness IconHelps reduce irritation Icon
22
Skin Conditioning, Skin Protecting, Soothing
0 / 0
Helps reduce Skin Redness IconHelps reduce irritation IconGood for Scar Healing Icon
23
Skin Conditioning
Ceramide IconHelps hydrate Dry Skin IconHelps reduce Skin Redness IconHelps reduce irritation IconHelps with Anti-Aging Icon
24
Skin Conditioning
Ceramide IconHelps hydrate Dry Skin IconHelps reduce Skin Redness IconHelps reduce irritation IconHelps with Anti-Aging Icon
25
Skin Conditioning
Ceramide IconHelps hydrate Dry Skin IconHelps reduce Skin Redness IconHelps reduce irritation IconHelps with Anti-Aging Icon
26
Skin Conditioning
Ceramide IconHelps hydrate Dry Skin IconHelps reduce Skin Redness IconHelps reduce irritation IconHelps with Anti-Aging Icon
27
Skin Conditioning
Ceramide IconHelps hydrate Dry Skin IconHelps reduce Skin Redness IconHelps reduce irritation IconHelps with Anti-Aging Icon
28
Skin Conditioning
29
Emollient, Emulsifying, Skin Conditioning, Stabilising
0 / 0
Helps hydrate Dry Skin IconHelps reduce Skin Redness Icon
30
Skin Conditioning
Helps with Anti-Aging IconGood for Scar Healing Icon
31
Humectant, Skin Conditioning
Helps reduce Skin Redness IconHelps reduce irritation IconGood for Dark Spots Icon
32
Skin Conditioning, Solvent
33
Absorbent, Emollient, Emulsion Stabilising, Skin Conditioning
34
35
Skin Conditioning
36
Emollient, Emulsifying, Emulsion Stabilising
2 / 1
Fatty Alcohol IconMay worsen Oily Skin IconBad for Acne Prone Skin IconNot safe for Fungal Acne Icon
37
Cleansing, Emulsifying, Emulsion Stabilising, Masking
2-3 / 0
May worsen Oily Skin IconNot safe for Fungal Acne Icon
38
Emulsifying, Skin Conditioning
39
Emulsion Stabilising
40
Masking, Skin Conditioning
Not safe for Fungal Acne Icon

Ingredients Explained

This product contains 40 ingredients. Click on any ingredient to learn more about it
1
What it does: Masking, Perfuming
Community Rating: Liked

Oryza Sativa Bran Water comes from the outer layer of a rice kernel. It is a byproduct of milling rice, or the operation to produce a whole grain rice product.

Oryza Sativa Bran Water is used for masking and perfuming.

Masking ingredients are used to obscure or block properties of other ingredients. They are commonly used to block the scent of a product.

Peruming ingredients help give products a scent or cover another scent. Perfuming ingredients can be natural or synthetically created.

Learn more about Oryza Sativa Bran Water
2
What it does: Humectant, Skin Conditioning, Skin Protecting, Solvent
Community Rating: Loved

Glycerin is already naturally found in your skin. It helps moisturize and protect your skin.

A study from 2016 found glycerin to be more effective as a humectant than AHAs and hyaluronic acid.

As a humectant, it helps the skin stay hydrated by pulling moisture to your skin. The low molecular weight of glycerin allows it to pull moisture into the deeper layers of your skin.

Hydrated skin improves your skin barrier; Your skin barrier helps protect against irritants and bacteria.

Glycerin has also been found to have antimicrobial and antiviral properties. Due to these properties, glycerin is often used in wound and burn treatments.

In cosmetics, glycerin is usually derived from plants such as soybean or palm. However, it can also be sourced from animals, such as tallow or animal fat.

This ingredient is organic, colorless, odorless, and non-toxic.

Glycerin is the name for this ingredient in American English. British English uses Glycerol/Glycerine.

Learn more about Glycerin
3
What it does: Humectant, Masking, Skin Conditioning, Solvent
Community Rating: Mixed

Butylene Glycol (or BG) is used within cosmetic products for a few different reasons:

  • It is a solvent, meaning that it helps to dissolve other ingredients. This also enhances the absorption of the product into one's skin.
  • It is a humectant, which means that it helps attract moisture into the skin.
  • It helps improve product application.

Overall, Butylene Glycol is a safe and well-rounded ingredient. It is unlikely to irritate skin, and works well with pretty much all other ingredients.

4
What it does: Solvent
Community Rating: Liked

Propanediol helps absorb ingredients into your skin, boosting their benefits. It can act as an emollient, making your skin softer. Propanediol can help products last longer by boosting the properties of preservatives within the formulation.

Propanediol is not likely to cause sensitivity and considered safe to use.

It is derived from corn or petroleum with a clear color and no scent.

Learn more about Propanediol
5
What it does: Skin Conditioning, Solvent
Community Rating: Mixed

1,2-Hexanediol is a multi-tasker ingredient. It acts as a preservative to increase shelf-life and can aid other preservatives in preventing microbe growth. 1,2-Hexanediol also helps the skin retain moisture as a humectant.

In products that are water-based, this ingredient can help stabilize perfumes and fragrances. It can also help make the texture of products softer and more smooth.

6
What it does: Smoothing
Community Rating: Loved

Niacinamide has emerged as an all-star ingredient due to its many benefits.

It is known to treat acne by reducing inflammation. It also helps fade dark-spots and strengthen the skin by promoting the growth of the ceramide barrier.

Other benefits include smoothing wrinkles and minimizing redness.

The cherry on top? Niacinamide can also help build keratin, a protein that keeps skin firm.

When incorporating niacinamide into your routine, look out for concentration amounts. Typically, 5% niacinamide provides benefits such as fading dark spots. However, if you have sensitive skin, it is better to begin with a smaller concentration.

Niacinamide can be mixed with other ingredients to boost benefits. For instance, it has shown to be effective when used with copper, folic acid, and zinc to treat acne.

Learn more about Niacinamide
7
What it does: Absorbent, Skin Conditioning
Community Rating: Mixed

Oryza Sativa Extract comes from the rice grain, Oryza sativa. Rice extract has wound healing, antioxidant, anti-inflammatory, and hydrating properties.

Rice grains contain numerous antioxidants which may help with anti-aging, such as vitamin E. Antioxidants help stabilize free-radical molecules. Unstable free-radical molecules may damage your skin cells and accelerate signs of aging.

A study from 2002 found rice to help increase the rate of wound healing. The same study found an improvement of skin barrier function in the patients after taking rice baths.

Numerous in-vitro studies have found rice water to help decrease sun damage by increasing collagen production and inhibiting the process of tyrosinase.

Long story short- tyrosinase is an enzyme that controls melanin production. Our bodies start producing melanin (AKA tanning) when exposed to UV radiation to protect against damage. Rice water is found to partially block this process.

Though more research is needed on rice's ability to help with UV protection, recent studies seem promising.

Wondering why rice is hydrating? The protein in rice have emollient properties. Emollients create a barrier on the skin to trap moisture in, keeping your skin moisturized.

Some rice extract may have mildly-exfoliating properties. These are mainly limited to Oryza Sativa (Rice) Bran and Oryza Sativa (Rice) Germ Powder.

This rice was first cultivated in China over 10,000 years ago. Many cultures throughout Asia have used rice water on skin and hair for centuries.

Learn more about Oryza Sativa Extract
8
What it does: Skin Conditioning

Heptasodium Hexacarboxymethyl Dipeptide-12 is a peptide.

9
What it does: Skin Conditioning

Rice Sh-Oligopeptide-1 is a peptide.

10
What it does: Emollient, Humectant

We don't have a description for Ribes Nigrum Seed Extract.

11
What it does: Abrasive, Skin Conditioning

Secale Cereale Seed Extract is an exfoliant.

12
What it does: Skin Conditioning
Community Rating: Mixed

Glycine Soja Extract comes from the soybean. Glycine Soja is native to eastern Asia.

Soybeans are rich in antioxidants. Antioxidants may improve the signs of aging.

Studies show soy may help fade hyperpigmentation from UVB. It does so by disrupting the melanin process from UVB induced skin inflammation.

Soybeans are rich in proteins and are part of the legume family. Foods made with soybeans include tofu, soymilk, edamame, miso, and soy sauce.

Learn more about Glycine Soja Extract
13
What it does: Masking, Moisturising, Skin Conditioning

We don't have a description for Prunus Serotina Fruit Extract.

14
What it does: Skin Conditioning

We don't have a description for Oryza Sativa Leaf/Stem Extract.

15
What it does: Skin Conditioning

We don't have a description for Carya Ovata Bark Extract.

16
What it does: Skin Conditioning, Skin Protecting
Community Rating: Loved

We don't have a description for Panax Ginseng Berry Extract.

17
What it does: Skin Conditioning, Skin Protecting
Community Rating: Liked

We don't have a description for Pisum Sativum Extract.

18
What it does: Skin Conditioning
Community Rating: Liked

We don't have a description for Coccinia Indica Fruit Extract.

19
What it does: Skin Conditioning
Community Rating: Liked

Azadirachta Indica is a tree commonly known as neem, nimtree, or Indian Lilac.

The leaves of this tree contain flavonoids and polyphenols. These two compounds are antioxidants, anti-inflammatory, and antibacterial.

Antioxidants help fight free-radicals. Free-radicals are molecules that may damage your skin cells, such as pollution.

A 2017 study found neem oil was effective at treating wrinkles and dry skin in mice. The study also found higher levels of elastin and procollagen.

Learn more about Azadirachta Indica Leaf Extract
20
What it does: Abrasive, Antioxidant, Emollient, Skin Conditioning
Community Rating: Loved

Avena Sativa Kernel Extract is is derived from colloidal oatmeal. It is formed from grounded oatmeal and a liquid base.

Besides being a healthy breakfast, oats have many benefits in skincare too.

This ingredient helps sooth, hydrate, and protect the skin. The starches in colloidal oatmeal are able to bind water, keeping the skin hydrated.

The cellulose and fiber in colloidal oatmeal help reduce inflammation. This can also help the skin feel softer.

Colloidal Oatmeal is also an antioxidant. Antioxidants help stabilize free-radical molecules. These molecules may damage skin cells.

Avenacins found in colloidal oatmeal have anti-fungal properties. The saponins have a cleaning affect.

Overall, colloidal oatmeal is great at providing the skin with moisture and help sooth irritation. It also protects the skin in various ways.

Learn more about Avena Sativa Kernel Extract
21
What it does: Humectant, Skin Conditioning
Community Rating: Loved

Betaine is a common humectant (a substance that promotes retention of moisture). It's known to be gentle on the skin and can help balance hydration.

Betaine is best for improving hydration and soothing irritated skin. Studies show betaine may help with uneven skin tones.

Betaine is naturally created in the skin and body. The form found within cosmetic products can be either plant-dervied or synthetic.

Learn more about Betaine
22
What it does: Skin Conditioning, Skin Protecting, Soothing
Community Rating: Loved

Allantoin plays a role in soothing and moisturizing the skin. Because of this, it is often added to products with strong active ingredients.

Some studies have shown this ingredient can promote wound healing with higher concentrations.

Allantoin is derived from the comfrey plant but produced synthetically for cosmetic products to ensure purity.

Learn more about Allantoin
23
What it does: Skin Conditioning
Community Rating: Loved

Ceramide NP is a type of ceramide.

Ceramides are intercellular lipids naturally found in our skin that bonds dead skin cells together to create a barrier. They are known for their ability to hold water and thus are a great ingredient for dry skin.

Ceramides are an important building block for our skin barrier. A stronger barrier helps the skin look more firm and hydrated. By bolstering the skin ceramides act as a barrier against irritating ingredients. This can help with inflammation as well.

If you would like to eat ceramides, sweet potatoes contain a small amount.

Read more about other common types of ceramides here: Ceramide AP Ceramide EOP

Learn more about Ceramide NP
24
What it does: Skin Conditioning
Community Rating: Loved

Ceramide NS is a type of Ceramide. Ceramides are intercellular lipids naturally found in our skin that bonds dead skin cells together to create a barrier. They are known for their ability to hold water and thus are a great ingredient for dry skin.

Ceramide NG,Ceramide NS,1,3-Hexadecanediol, 2-Hexadecanamide,Palmitoyl-C16-Dihydrosphingosine,1-Stearoyl-C18-Sphingosine

25
What it does: Skin Conditioning
Community Rating: Loved

Ceramide AP is a type of Ceramide.

Ceramides are intercellular lipids naturally found in our skin that bonds dead skin cells together to create a barrier. Having a strong skin barrier leads to more firm and hydrated skin.

They are known for their ability to hold water and thus are a great ingredient for dry skin. By bolstering the skin ceramides act as a barrier against irritating ingredients. This can help with inflammation as well.

If you would like to eat ceramides, sweet potatoes contain a small amount.

Read more about other common types of ceramides here: Ceramide NP Ceramide EOP

Learn more about Ceramide AP
26
What it does: Skin Conditioning
Community Rating: Loved

Ceramide AS is a type of Ceramide.

Ceramides are intercellular lipids naturally found in our skin that bonds dead skin cells together to create a barrier. They are known for their ability to hold water and thus are a great ingredient for dry skin.

27
What it does: Skin Conditioning
Community Rating: Loved

Ceramide EOP is a type of Ceramide. EOP stands for a linked Ester fatty acid, a linked Omega hydroxy fatty acid, and the Phytosphingosine base.

Ceramides are intercellular lipids naturally found in our skin that bonds dead skin cells together to create a barrier. They are known for their ability to hold water and thus are a great ingredient for dry skin.

Ceramides are an important building block for our skin barrier. A stronger barrier helps the skin look more firm and hydrated. By bolstering the skin ceramides act as a barrier against irritating ingredients. This can help with inflammation as well.

If you would like to eat ceramides, sweet potatoes contain a small amount.

Read more about other common types of ceramides here: Ceramide AP Ceramide NP

Learn more about Ceramide EOP
28
What it does: Skin Conditioning
Community Rating: Liked

Phytosphingosine is a phospholipid naturally found in our skin. It helps moisturize, soothe, and protect skin.

Phytosphingosine is already present in our skin. On our skin, it is a building block for ceramides.

Phytosphingosine tells our skin to increase its natural moisturizing factor (NMF). The NMF is responsible for hydration, a strong barrier, and plasticity. Our NMF decreases with age. Increasing NMF leads to more healthy and hydrated skin.

Studies show products formulated with NMF ingredients help strengthen our skin's barrier. Having a healthy skin barrier reduces irritation and increases hydration. Our skin barrier is responsible for having plump and firm skin. It also helps protect our skin against infection, allergies, and inflammation.

Phytosphingosine is also abundant in plants and fungi.

More ingredients that help boost collagen in skin:

Learn more about Phytosphingosine
29
What it does: Emollient, Emulsifying, Skin Conditioning, Stabilising
Community Rating: Liked

Cholesterol is a class of organic molecules called lipids. It helps hydrate your skin and is essential to having a healthy skin barrier.

Our skin naturally contains cholesterol in the outermost layer. Besides cholesterol, it also contains ceramides and fatty acids. Cholesterol makes up about 1/4 of your skin's outer layer and barrier. Your skin barrier is responsible for keeping allergens and microbes out. Having a healthy skin barrier is also responsible for keeping your skin firm and plump.

Our bodies use cholestrol to create vitamin D, steroid hormones, and more.

Learn more about Cholesterol
30
What it does: Skin Conditioning
Community Rating: Loved

Adenosine is in every living organism. It is one of four components in nucleic acids that helps store our DNA.

Adenosine has many benefits when used. These benefits include hydrating the skin, smoothing skin, and reducing wrinkles. Once applied, adenosine increases collagen production. It also helps with improving firmness and tissue repair.

Studies have found adenosine may also help with wound healing.

In skincare products, Adenosine is usually derived from yeast.

Learn more about Adenosine
31
What it does: Humectant, Skin Conditioning
Community Rating: Liked

Dipotassium Glycyrrhizate comes from licorice root.

Extracts of licorice have demonstrated to have antibacterial, anti‐inflammatory, antiviral, antioxidant properties.

One component, glabridin, has extra potent antioxidant and soothing properties. It has also been found to block pigmentation from UVB rays in guinea pigs.

Licorice Root also contains a flavonoid. Flavonoids are a natural substance from in plants. Flavonoids also have antioxidant properties.

Another component, glycyrrhizin, has been found to have anti-inflammatory and antimicrobial benefits. This may make licorice root extract effective at treating acne. However, more research is needed to support this.

Liquiritin is one of the flavone compounds found in licorice. It has been found to help lighten skin by preventing tyrosinase from reacting with tyrosine. When the two react, protein is converted to melanin. Melanin is the substance in your body that gives your features pigmentation.

Licorice root is native to Southern Europe and Asia. It has been used in traditional Chinese medicine to help with respiratory issues.

Learn more about Dipotassium Glycyrrhizate
32
What it does: Skin Conditioning, Solvent
Community Rating: Loved

Water. It's the most common cosmetic ingredient of all. You'll usually see it at the top of ingredient lists, meaning that it makes up the largest part of the product.

So why is it so popular? Water most often acts as a solvent - this means that it helps dissolve other ingredients into the formulation.

You'll also recognize water as that liquid we all need to stay alive. Talk about multi-purpose! If you see this, drink a glass of water. Stay hydrated!

Learn more about Water
33
What it does: Absorbent, Emollient, Emulsion Stabilising, Skin Conditioning
Community Rating: Mixed

Sodium Polyacrylate is the sodium salt of polyacrylic acid.

Sodium Polyacrylate is a super-absorbent polymer. It can absorb 100 to 1000 times its mass in water. As an emollient, Sodium Polyacrylate helps soften and soothe skin. Emollients work by creating a barrier to trap moisture in. This helps keep your skin hydrated.

Sodium Polyacrylate is also used to stabilize products.

Learn more about Sodium Polyacrylate
34
What it does:
Community Rating: Disliked

Disodium EDTA plays a role in making products more stable by aiding other preservatives.

It is a chelating agent, meaning it neutralizes metal ions that may be found in a product.

Disodium EDTA is a salt of edetic acid and is found to be safe in cosmetic ingredients.

Learn more about Disodium EDTA
35
What it does: Skin Conditioning
Community Rating: Mixed

Ethylhexylglycerin (we can't pronounce this either) is commonly used as a preservative and skin softener. It is derived from glyceryl.

You might see Ethylhexylglycerin often paired with other preservatives such as phenoxyethanol. Ethylhexylglycerin has been found to increase the effectiveness of these other preservatives.

36
What it does: Emollient, Emulsifying, Emulsion Stabilising
Community Rating: Very Disliked

Cetearyl alcohol is a mixture of two fatty alcohols: cetyl alcohol and stearyl alcohol. It is mainly used as an emulsifier. Emulsifiers help prevent the separation of oils and products. Due to its composition, it can also be used to thicken a product or help create foam.

Cetearyl alcohol is an emollient. Emollients help soothe and hydrate the skin by trapping moisture.

Studies show Cetearyl alcohol is non-toxic and non-irritating. The FDA allows products labeled "alcohol-free" to have fatty alcohols.

This ingredient is usually derived from plant oils such as palm, vegetable, or coconut oils. There is debate on whether this ingredient will cause acne.

Due to the fatty acid base, this ingredient may not be Malassezia folliculitis safe.

Learn more about Cetearyl Alcohol
37
What it does: Cleansing, Emulsifying, Emulsion Stabilising, Masking
Community Rating: Very Disliked

Stearic Acid is a fatty acid. It is an emollient, emulsifier, and texture enhancer.

As an emollient, stearic acid helps soften skin. It aids the skin's protective barrier by preventing water loss. It also provides a gentle cleansing effect without stripping away natural oils.

Stearic acid may also be used to enhance the texture of products. It can add volume and stabilize ingredients such as water and oil. This can help water and oil ingredients from separating.

Sources of stearic acid include animal or vegetable fats/oils such as coconut or shea. It can be naturally found in butter, cocoa butter, shea butter, vegetable fats, and animal tallow.

This ingredient may not be Malassezia folliculitis, or fungal-acne safe.

Learn more about Stearic Acid
38
What it does: Emulsifying, Skin Conditioning
Community Rating: Liked

Hydrogenated Lecithin is created from the hydrogenation of lecithin. Hydrogenation is a chemical reaction between molecule hydrogen and another element.

Hydrogenated Lecithin is an emollient and emulsifier. As an emollient, it helps soften skin by trapping moisture within.

The phospholipids in Hydrogenated Lecithin can produce liposomes. Liposomes help other ingredients get through the skin barrier to be better absorbed.

As an emulsifier, it prevents oil and water ingredients from separating.

Learn more about Hydrogenated Lecithin
39
What it does: Emulsion Stabilising
Community Rating: Very Disliked

Acrylates/C10-30 Alkyl Acrylate Crosspolymer is a synthetic polymer. It is used to thicken and improve the texture of products.

Acrylates/C10-30 Alkyl Acrylate Crosspolymer is also an emulsifier. Due to its properties, it can prevent water and oil ingredients from separating.

40
What it does: Masking, Skin Conditioning
Community Rating: Mixed

Arginine is an amino acid that is important for human development. Your body uses is it to produce hair keratin and skin collagen.

As a cosmetic ingredient, Arginine has antioxidant properties and can also help repair damaged skin. This ingredient is derived either synthetically or from animals.

Arginine isn't fungal acne safe when used in the presence of other lipids (fats, fatty acids, oils, esters, etc). Oils and fats occur naturally within the skin, so take caution when using Arginine if you're prone to fungal acne.

Learn more about Arginine
Embed Ingredients

Here's what our community thinks of the 40 ingredients in this product ✨

55% are loved or liked
18% have mixed ratings
10% are disliked or very disliked
18% have no rating yet

When to use

Here's some more info on how this product is used by our community.

Directions

After washing your face, prepare your skin with toner. Then apply an appropriate amount of serum to the entire face, then massage lightly to allow absorption.

After washing your face, prepare your skin with toner. Then apply an appropriate amount of serum to the entire face, then massage lightly to allow absorption.

When to use

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