No7 Lash Extender Fiber Mascara Versus Tower 28 Beauty MakeWaves Lengthening + Volumizing Mascara - Jet
Updated on October 16, 2023
Overview
What they are
These products are both vegan, cruelty-free, and reef safe mascaras. They have a total of 12 ingredients in common
Cool Features
They both contain exfoliants, Vitamin C and Vitamin E
Suited For
They're both likely to be good for anti aging, dry skin, brightening skin, reducing pores, scar healing and better texture
Free From
They both do not contain any harsh alcohols, common allergens, parabens, silicones or sulfates
We independently verify ingredients, and our claims are backed by peer-reviewed research. Spot a product that needs an update? Let us know.
Ingredient Info
No7 Lash Extender Fiber Mascara 35 ingredients
Tower 28 Beauty MakeWaves Lengthening + Volumizing Mascara 26 ingredients
About this product
About this product
At a glance
Click on any of the items below to learn more
No7 Lash Extender Fiber Mascara 35 ingredients
Tower 28 Beauty MakeWaves Lengthening + Volumizing Mascara 26 ingredients
Key Ingredients
Benefits
Concerns
Key Ingredients
Benefits
Concerns
Ingredients Side-by-side
Water
Skin ConditioningEuphorbia Cerifera Wax
Euphorbia Cerifera Cera
Astringent
Acacia Senegal Gum
MaskingSynthetic Wax
Abrasive
Polybutene
Pvp
Emulsion StabilisingCopernicia Cerifera Wax
Arginine
Masking
Palmitic Acid
Emollient
Stearic Acid
Cleansing
Butylene Glycol
Humectant
Glyceryl Stearate
Emollient
Rhus Verniciflua Peel Wax
Cellulose
AbsorbentPhenoxyethanol
Preservative
Caprylyl Glycol
EmollientHydroxyethylcellulose
Emulsion StabilisingPotassium Sorbate
Preservative
Ascorbyl Palmitate
Antioxidant
Tocopherol
Antioxidant
Pentylene Glycol
Skin ConditioningC10-18 Triglycerides
Emollient
Pyrus Malus Fruit Extract
Skin ConditioningTartaric Acid
Buffering
Citric Acid
Buffering
Citrus Limon Fruit Extract
Masking
Triticum Vulgare Bran Extract
Skin ConditioningVitis Vinifera Fruit Extract
Skin ConditioningPlankton Extract
Skin ConditioningDisodium Phosphate
BufferingPolysorbate 60
Emulsifying
Sodium Phosphate
BufferingSodium Benzoate
Masking
CI 77499
Cosmetic ColorantWater, Euphorbia Cerifera Wax, Euphorbia Cerifera Cera, Acacia Senegal Gum, Synthetic Wax, Polybutene, Pvp, Copernicia Cerifera Wax, Arginine, Palmitic Acid, Stearic Acid, Butylene Glycol, Glyceryl Stearate, Rhus Verniciflua Peel Wax, Cellulose, Phenoxyethanol, Caprylyl Glycol, Hydroxyethylcellulose, Potassium Sorbate, Ascorbyl Palmitate, Tocopherol, Pentylene Glycol, C10-18 Triglycerides, Pyrus Malus Fruit Extract, Tartaric Acid, Citric Acid, Citrus Limon Fruit Extract, Triticum Vulgare Bran Extract, Vitis Vinifera Fruit Extract, Plankton Extract, Disodium Phosphate, Polysorbate 60, Sodium Phosphate, Sodium Benzoate, CI 77499
Water
Skin ConditioningCopernicia Cerifera Wax
Glyceryl Stearate
Emollient
Hydrogenated Olive Oil Stearyl Esters
Emulsion Stabilising
Synthetic Wax
Abrasive
Vp/Va Copolymer
Stearic Acid
Cleansing
Helianthus Annuus Seed Wax
Skin Conditioning
Palmitic Acid
Emollient
Butylene Glycol
Humectant
Olea Europaea Oil Unsaponifiables
Skin Conditioning
Aminomethyl Propanol
BufferingRicinus Communis Seed Oil
Masking
1,2-Hexanediol
Skin ConditioningCaprylyl Glycol
EmollientPolyimide-1
Galactoarabinan
Rhus Succedanea Fruit Wax
Shorea Robusta Resin
TonicSodium Dehydroacetate
Preservative
Lecithin
EmollientTocopherol
Antioxidant
Ascorbyl Palmitate
Antioxidant
Citric Acid
Buffering
CI 77499
Cosmetic ColorantCI 77007
Cosmetic ColorantWater, Copernicia Cerifera Wax, Glyceryl Stearate, Hydrogenated Olive Oil Stearyl Esters, Synthetic Wax, Vp/Va Copolymer, Stearic Acid, Helianthus Annuus Seed Wax, Palmitic Acid, Butylene Glycol, Olea Europaea Oil Unsaponifiables, Aminomethyl Propanol, Ricinus Communis Seed Oil, 1,2-Hexanediol, Caprylyl Glycol, Polyimide-1, Galactoarabinan, Rhus Succedanea Fruit Wax, Shorea Robusta Resin, Sodium Dehydroacetate, Lecithin, Tocopherol, Ascorbyl Palmitate, Citric Acid, CI 77499, CI 77007
Ingredients Explained
These ingredients are found in both products.
Ingredients higher up in an ingredient list are typically present in a larger amount.
Water. It's the most common cosmetic ingredient of all. You'll usually see it at the top of ingredient lists, meaning that it makes up the largest part of the product.
So why is it so popular? Water most often acts as a solvent - this means that it helps dissolve other ingredients into the formulation.
You'll also recognize water as that liquid we all need to stay alive. If you see this, drink a glass of water. Stay hydrated!
Learn more about WaterSynthetic Wax is created from fossil fuels such as natural gas. It is used to enhance texture, adjust pH, and as an occlusive.
It may also be used as an abrasive ingredient to exfoliate the skin.
Synthetic Wax may not be fungal acne safe.
Learn more about Synthetic WaxCopernicia Cerifera Wax comes from a palm tree native to Brazil. This wax is added to help give a thicker texture. It also helps create a film when applied.
Copernicia Cerifera Wax contains aliphatic esters, diesters of cinnamic acid, myricyl cerotate, and small quantities of cerotic acid and myricyl alcohol.
Copernicia Cerifera Wax has the highest melting point of all natural waxes and low solubility.
Copernicia Cerifera Wax has commonly been used in Brazilian Folk medicine.
Learn more about Copernicia Cerifera WaxPalmitic Acid is a fatty acid found in our skin. In cosmetics, it is usually derived from palm oil. It is a cleanser, emollient, and emulsifier.
As an emollient, it helps hydrate the skin. The emulsifying properties keep ingredients together in a product.
Palmitic Acid may not be fungal-acne safe.
Learn more about Palmitic AcidStearic Acid is a fatty acid. It is an emollient, emulsifier, and texture enhancer.
As an emollient, stearic acid helps soften skin. It aids the skin's protective barrier by preventing water loss. It also provides a gentle cleansing effect without stripping away natural oils.
Stearic acid may also be used to enhance the texture of products. It can add volume and stabilize ingredients such as water and oil. This can help water and oil ingredients from separating.
Sources of stearic acid include animal or vegetable fats/oils such as coconut or shea. It can be naturally found in butter, cocoa butter, shea butter, vegetable fats, and animal tallow.
This ingredient may not be Malassezia folliculitis, or fungal-acne safe.
Learn more about Stearic AcidButylene Glycol (or BG) is used within cosmetic products for a few different reasons:
- It is a solvent, meaning that it helps to dissolve other ingredients. This also enhances the absorption of the product into one's skin.
- It is a humectant, which means that it helps attract moisture into the skin.
- It helps improve product application.
- It has mild preservative properties.
Overall, Butylene Glycol is a safe and well-rounded ingredient that works well with other ingredients.
Glyceryl Stearate is a mix of glycerin and stearic acid.
It is used to stabilize the mixing of water and oil ingredients. By preventing these ingredients from separating, it can help elongate shelf life. It can also help thicken the product's texture.
As an emollient, it helps soften skin and supports barrier-replenishing ingredients.
In cosmetics, Glyceryl Stearate is often made from vegetable oils or synthetically produced.
This ingredient may not be fungal-acne safe
Fun fact: The human body also creates Glyceryl Stearate naturally.
Learn more about Glyceryl StearateCaprylyl Glycol is a humectant and emollient, meaning it attracts and preserves moisture.
It is a common ingredient in many products, especially those designed to hydrate skin. The primary benefits are retaining moisture, skin softening, and promoting a healthy skin barrier.
Though Caprylyl Glycol is an alcohol derived from fatty acids, it is not the kind that can dry out skin.
This ingredient is also used as a preservative to extend the life of products. It has slight antimicrobial properties.
Learn more about Caprylyl GlycolAscorbyl Palmitate is created by combining pure Vitamin C and palmitic acid. It is an antioxidant and helps reduce hyperpigmentation.
This ingredient is a more stable version of Vitamin C, meaning it does not disintegrate as quickly when exposed to sunlight. However, studies show it does not penetrate skin as well as pure Vitamin C.
Ascorbyl Palmitate is oil soluble.
Read more about other types of Vitamin C:
Learn more about Ascorbyl PalmitateTocopherol (also known as Vitamin E) is a common antioxidant used to help protect the skin from free-radicals and strengthen the skin barrier. It's also fat soluble - this means our skin is great at absorbing it.
Vitamin E also helps keep your natural skin lipids healthy. Your lipid skin barrier naturally consists of lipids, ceramides, and fatty acids. Vitamin E offers extra protection for your skin’s lipid barrier, keeping your skin healthy and nourished.
Another benefit is a bit of UV protection. Vitamin E helps reduce the damage caused by UVB rays. (It should not replace your sunscreen). Combining it with Vitamin C can decrease sunburned cells and hyperpigmentation after UV exposure.
You might have noticed Vitamin E + C often paired together. This is because it is great at stabilizing Vitamin C. Using the two together helps increase the effectiveness of both ingredients.
There are often claims that Vitamin E can reduce/prevent scarring, but these claims haven't been confirmed by scientific research.
Learn more about TocopherolCitric Acid is an AHA derived from citrus fruits (think oranges, lemons, and limes!).
As an AHA, Citric Acid removes the top layer of skin cells from the newer layer of skin underneath. This helps skin to remove dark spots and even out skin tone.
If you spot Citric Acid near the end of an ingredient list, it's likely there as a pH adjuster rather than an active ingredient.
Read more about some other popular AHA's here:
Learn more about Citric AcidCi 77499 is also hydrated iron III oxide. It is created from mixing red and black iron oxides. This helps give shades of darkness to a product.
Iron III oxides are classified as inorganic chemicals for coloring.
Ingredient Ratings
Here's what our community thinks of the ingredients in these products.
When to use
No7 Lash Extender Fiber Mascara 35 ingredients
Tower 28 Beauty MakeWaves Lengthening + Volumizing Mascara 26 ingredients
Reviews
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