What's inside
What's inside
Key Ingredients
Benefits
Concerns
Ingredients Side-by-side
Water
Skin ConditioningSodium Laureth Sulfate
CleansingMethyl Gluceth-20
HumectantLauryl Glucoside
CleansingSilica
AbrasivePropylene Glycol
HumectantGlycerin
HumectantAloe Barbadensis Leaf Juice
Skin ConditioningDisodium Cocoamphodiacetate
CleansingCoco-Betaine
CleansingAcrylates/C10-30 Alkyl Acrylate Crosspolymer
Emulsion StabilisingTriethanolamine
BufferingLactose
HumectantCellulose
AbsorbentPanthenol
Skin ConditioningParfum
MaskingPhenoxyethanol
PreservativeImidazolidinyl Urea
PreservativeAllantoin
Skin ConditioningPEG-40 Hydrogenated Castor Oil
EmulsifyingPolysorbate 20
EmulsifyingDisodium EDTA
Menthol
MaskingEthylhexylglycerin
Skin ConditioningHibiscus Sabdariffa Flower Extract
Skin ConditioningOctoxynol-12
EmulsifyingTocopheryl Acetate
AntioxidantHydroxypropyl Methylcellulose
Emulsion StabilisingCI 77891
Cosmetic ColorantSodium Hyaluronate
HumectantPrunus Armeniaca Fruit Extract
Skin Conditioning1,2-Hexanediol
Skin ConditioningCaprylyl Glycol
EmollientCI 77491
Cosmetic ColorantRosa Gallica Flower Extract
AstringentRosa Damascena Flower Oil
MaskingLimonene
PerfumingWater, Sodium Laureth Sulfate, Methyl Gluceth-20, Lauryl Glucoside, Silica, Propylene Glycol, Glycerin, Aloe Barbadensis Leaf Juice, Disodium Cocoamphodiacetate, Coco-Betaine, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Triethanolamine, Lactose, Cellulose, Panthenol, Parfum, Phenoxyethanol, Imidazolidinyl Urea, Allantoin, PEG-40 Hydrogenated Castor Oil, Polysorbate 20, Disodium EDTA, Menthol, Ethylhexylglycerin, Hibiscus Sabdariffa Flower Extract, Octoxynol-12, Tocopheryl Acetate, Hydroxypropyl Methylcellulose, CI 77891, Sodium Hyaluronate, Prunus Armeniaca Fruit Extract, 1,2-Hexanediol, Caprylyl Glycol, CI 77491, Rosa Gallica Flower Extract, Rosa Damascena Flower Oil, Limonene
Water
Skin ConditioningCocamidopropyl Betaine
CleansingDipropylene Glycol
HumectantHydroxypropyl Methylcellulose
Emulsion StabilisingPanthenol
Skin ConditioningSodium Chloride
MaskingC12-14 Pareth-12
EmulsifyingPhenoxyethanol
PreservativeDisodium EDTA
Ethylhexylglycerin
Skin ConditioningTocopheryl Acetate
AntioxidantPropanediol
SolventPrunus Armeniaca Fruit Extract
Skin ConditioningCI 17200
Cosmetic ColorantCI 19140
Cosmetic ColorantParfum
MaskingLinalool
PerfumingLimonene
PerfumingBenzyl Salicylate
PerfumingHexyl Cinnamal
PerfumingGeraniol
PerfumingWater, Cocamidopropyl Betaine, Dipropylene Glycol, Hydroxypropyl Methylcellulose, Panthenol, Sodium Chloride, C12-14 Pareth-12, Phenoxyethanol, Disodium EDTA, Ethylhexylglycerin, Tocopheryl Acetate, Propanediol, Prunus Armeniaca Fruit Extract, CI 17200, CI 19140, Parfum, Linalool, Limonene, Benzyl Salicylate, Hexyl Cinnamal, Geraniol
Ingredients Explained
These ingredients are found in both products.
Ingredients higher up in an ingredient list are typically present in a larger amount.
Disodium EDTA is a chelating agent. It grabs onto and deactivates metal ions that sneak into your products from water, packaging, or air.
This ingredient mainly works behind the scenes and helps with:
On top of that, this ingredient can counteract the effects of hard water by binding to the minerals in it.
One thing worth knowing is that Disodium EDTA has been shown to be a mild penetration enhancer. It can help other ingredients absorb into skin more effectively which can be a double-edged sword (great for actives, but can also make the active too strong if you have sensitive skin).
Clinical patch testing showed no significant skin irritation at typical use concentrations and minimal dermal absorption.
You'll most likely see this ingredient near the end of an ingredient list. It's typically found in concentrations less than 1%.
Learn more about Disodium EDTAEthylhexylglycerin is created from glycerin. It is a multitasker ingredient that:
The CIR Expert Panel found minimal skin absorption or sensitization of any kind in a safety assessment. Though this ingredient is considered well-tolerated, a small number of cases of allergic dermatitis have been published since 2002. Just be sure to patch test if you are unsure.
Industry-reported use ranges from 8% in rinse-off products and 2% in leave-on formulations.
Learn more about EthylhexylglycerinThis ingredient is a semi-synthetic polymer created from cellulose. In case you need a refresher, cellulose is the main component of plant cell walls.
Hydroxypropyl Methylcellulose has many uses:
- emulsifier
- create a gel-like texture
- boost foam
Limonene is a fragrance that adds scent and taste to a formulation.
It's found in the peel oil of citrus fruits and other plants such as lavender and eucalyptus. The scent of limonene is generally described as "sweet citrus".
Limonene acts as an antioxidant, meaning it helps neutralize free radicals.
When exposed to air, oxidized limonene may sensitize the skin. Because of this, limonene is often avoided by people with sensitive skin.
The term 'fragrance' is not regulated in many countries. In many cases, it is up to the brand to define this term. For instance, many brands choose to label themselves as "fragrance-free" because they are not using synthetic fragrances. However, their products may still contain ingredients such as essential oils that are considered a fragrance.
Learn more about LimonenePanthenol is a common ingredient that helps hydrate and soothe the skin. It is found naturally in our skin and hair.
There are two forms of panthenol: D and L.
D-panthenol is also known as dexpanthenol. Most cosmetics use dexpanthenol or a mixture of D and L-panthenol.
Panthenol is famous due to its ability to go deeper into the skin's layers. Using this ingredient has numerous pros (and no cons):
Like hyaluronic acid, panthenol is a humectant. Humectants are able to bind and hold large amounts of water to keep skin hydrated.
This ingredient works well for wound healing. It works by increasing tissue in the wound and helps close open wounds.
Once oxidized, panthenol converts to pantothenic acid. Panthothenic acid is found in all living cells.
This ingredient is also referred to as pro-vitamin B5.
Learn more about PanthenolParfum is a catch-all term for an ingredient or more that is used to give a scent to products.
Also called "fragrance", this ingredient can be a blend of hundreds of chemicals or plant oils. This means every product with "fragrance" or "parfum" in the ingredients list is a different mixture.
For instance, Habanolide is a proprietary trade name for a specific aroma chemical. When used as a fragrance ingredient in cosmetics, most aroma chemicals fall under the broad labeling category of “FRAGRANCE” or “PARFUM” according to EU and US regulations.
The term 'parfum' or 'fragrance' is not regulated in many countries. In many cases, it is up to the brand to define this term.
For instance, many brands choose to label themselves as "fragrance-free" because they are not using synthetic fragrances. However, their products may still contain ingredients such as essential oils that are considered a fragrance by INCI standards.
One example is Calendula flower extract. Calendula is an essential oil that still imparts a scent or 'fragrance'.
Depending on the blend, the ingredients in the mixture can cause allergies and sensitivities on the skin. Some ingredients that are known EU allergens include linalool and citronellol.
Parfum can also be used to mask or cover an unpleasant scent.
The bottom line is: not all fragrances/parfum/ingredients are created equally. If you are worried about fragrances, we recommend taking a closer look at an ingredient. And of course, we always recommend speaking with a professional.
Learn more about ParfumPhenoxyethanol is one of the most widely used preservatives in skincare (and for good reason!).
It has a large spectrum of antimicrobial activity and especially effective bacteria, yeast, and mold while only having a weak effect on your skin's natural microbiome.
On a cellular level, it disrupts the cell membranes of microbes by poking holes that make the cell leak. This shuts down the chemical reactions the microbe needs to make energy so it can no longer survive.
Another perk of this ingredient is that it stays functional across a wide pH range (3-10).
You'll often see it paired with boosters like Ethylhexylglycerin; one study showed that a 1:9 ratio of Ethylhexylglycerin to Phenoxyethanol damages bacterial membranes as effectively as doubling the Phenoxyethanol concentration on its own.
Typical use concentrations range from 0.3-1% depending on the formula, and this ingredient is capped at 1% int the EU.
Safety-wise, the fear mongering does not hold up to the evidence. The EU's Scientific Committee on Consumer Safety and FDA consider it safe as a preservative at up to 1%, including for children of all ages.
Adverse systemic effects only showed up in animal studies at exposures roughly 200x higher than what people get from cosmetics. And despite its very widespread use, this ingredient is a rare sensitizer and allergic reactions are uncommon.
Learn more about PhenoxyethanolThis ingredient is also known as apricot extract. It has skin conditioning properties and is rich in vitamins and minerals.
Tocopheryl Acetate is a stable, shelf-friendly form of vitamin E.
Formulators love it because plain vitamin E oxidizes quickly once it hits air. This acetate version stays stable and resists going off, helping to extend a product's shelf life.
It's actually inactive on its own and works like a slow-release "storage" form; the enzymes in your skin called esterases gradually convert it into active vitamin E over time.
One in vivo study showed 5% of the acetate in the living layer of the epidermis converted to vitamin E after 5 days of application. This study also found the skin gained protection against UV damage even though the conversion was slow and small.
Once converted, vitamin E acts as a skin's main fat-soluble antioxidant that fights free radicals to protect skin from damage.
Topical vitamin E generally boosts the skin's photoprotection, and it reduced UV-damage in animal models.
This ingredient has some brightening potential but it's more of a prevention ingredient than spot-fader. Cell studies show it can slow down melanin production but it's worth noting that it's not the most powerful brightener out there.
Overall, it has a pretty solid safety profile and has been found to be non-irritating and non-comedogenic. Allergic reactions may happen but stay rare due to how widely the ingredient gets used.
The concentration will vary depending on the formula; industry data shows 0.1% in baby lotions, 3% in lipsticks, and 5% in foot powders. You can also find this ingredient at 100% in a pure vitamin E oil.
Most leave-on skincare keeps it at the lower end, often between 0.5-1%.
Learn more about Tocopheryl AcetateWater. It's the most common cosmetic ingredient of all. You'll usually see it at the top of ingredient lists, meaning that it makes up the largest part of the product.
So why is it so popular? Water most often acts as a solvent - this means that it helps dissolve other ingredients into the formulation.
You'll also recognize water as that liquid we all need to stay alive. If you see this, drink a glass of water. Remember to stay hydrated!
Learn more about Water