Tower 28 Beauty ShineOn Lip Jelly
A lip gloss with 25 ingredients, including exfoliants and vitamin E.
Overview
What it is
Lip gloss with 25 ingredients that contains exfoliants and Vitamin E
Cool Features
It is vegan, cruelty-free, and reef safe
Suited For
It has ingredients that are good for anti aging, dry skin, brightening skin, oily skin, reducing pores and dark spots
Free From
It doesn't contain any harsh alcohols, common allergens, fragrances, parabens, silicones or sulfates
Fun facts
Tower 28 Beauty is from United States. This product is used in 1 routines created by our community.
We independently verify ingredients and our claims are backed by peer-reviewed research. Does this product need an update? Let us know.
What's inside
Ingredients List
Polybutene
Hydrogenated Polyisobutene
EmollientHydrogenated Polybutene
Prunus Armeniaca Kernel Oil
MaskingEthylene/Propylene/Styrene Copolymer
Octyldodecanol
EmollientCalcium Aluminum Borosilicate
Silica Dimethyl Silylate
EmollientPersea Gratissima Oil
Skin ConditioningRosa Canina Seed Oil
EmollientRubus Idaeus Seed Oil
EmollientOryza Sativa Bran Extract
Skin ConditioningHelianthus Annuus Extract
EmollientRosmarinus Officinalis Leaf Extract
AntimicrobialButylene/Ethylene/Styrene Copolymer
Aroma
Silica
AbrasiveCaprylyl Glycol
EmollientEthylhexylglycerin
Skin ConditioningTocopherol
AntioxidantTin Oxide
AbrasivePentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate
AntioxidantCI 77742
Cosmetic ColorantCI 16035
Cosmetic ColorantCI 77891
Cosmetic ColorantPolybutene, Hydrogenated Polyisobutene, Hydrogenated Polybutene, Prunus Armeniaca Kernel Oil, Ethylene/Propylene/Styrene Copolymer, Octyldodecanol, Calcium Aluminum Borosilicate, Silica Dimethyl Silylate, Persea Gratissima Oil, Rosa Canina Seed Oil, Rubus Idaeus Seed Oil, Oryza Sativa Bran Extract, Helianthus Annuus Extract, Rosmarinus Officinalis Leaf Extract, Butylene/Ethylene/Styrene Copolymer, Aroma, Silica, Caprylyl Glycol, Ethylhexylglycerin, Tocopherol, Tin Oxide, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, CI 77742, CI 16035, CI 77891
Key Ingredients
Benefits
Ingredients Explained
Polybutene is used to help control the viscosity of a product. This just means it helps adjusts the texture.
It is a polymer and does not get absorbed into the skin due to its large size.
Studies found this ingredient did not irritate skin in concentrations below 15%.
Learn more about PolybuteneHydrogenated Polyisobutene is a synthetic polymer. Polymers are compounds with high molecular weight. Hydrogenated Polyisobutene is an emollient and texture enhancer.
In one study, Hydrogenated Polyisobutene showed better skin hydration levels than Caprylic/Capric Triglyceride. As an emollient, it helps keep your skin soft and hydrated by trapping moisture in.
Hydrogenated Polyisobutene is often used as a mineral oil replacement.
Learn more about Hydrogenated PolyisobuteneHydrogenated Polybutene is a synthetic polymer. It is used to alter the texture of an ingredient.
This ingredient is the oil from the apricot.
Apricot Kernel Oil is an emollient and helps soften skin. This is due to its fatty acid components. Some of these fatty acids include linoleic and oleic acid.
This ingredient also has antioxidant properties from Vitamins A, C, and E. Antioxidants help fight free-radicals. Free-radicals are molecules that may damage your skin cells. Besides being antioxidants, these vitamins provide plenty of skin benefits as well.
Learn more about Prunus Armeniaca Kernel OilThis is a synthetic polymer used to thicken formulas, improve texture, and enhance spreadability.
Due to its large molecule size, this ingredient does not penetrate the skin and is considered well-tolerated.
Octyldodecanol is a fatty alcohol sourced from plant oils like coconut or palm (or made synthetically).
It is:
You'll likely see this in many BHA products because this is the go-to solvent for salicylic acid.
This ingredient is typically used at levels between 2-20%.
Regarding fungal acne:
In 2019, this ingredient was tested against multiple Malassezia species (the yeast that causes fungal acne) and showed no growth.
Calcium Aluminum Borosilicate is made up of calcium, aluminum, and silicates. It is a glass-like material. In cosmetics, it comes in the form of flakes or microspheres.
Calcium aluminum borosilicate is a bulking agent, meaning it helps thicken a product.
This ingredient is created by slowly mixing several minerals, including kaolin clay.
Although “aluminum” in an ingredient name can raise red flags for some consumers, the form and usage context matter significantly. For typical topical applications, there is no substantial evidence of health risks - such as cancer, neurotoxicity, or systemic “aluminum overload.”
Learn more about Calcium Aluminum BorosilicateThis silica is mainly used to thicken oils and suspend particles in oils. It is not water soluble.
According to the manufacturer, it:
The manufacturer also claims this ingredient to be useful in makeup.
In lipstick formulations, this ingredient improves color payoff, reduces pigment settling, and reduces oil bleeding. This ingredient also improves the grip of powder products such as dry shampoos.
Learn more about Silica Dimethyl SilylateThis ingredient is also known as Avocado oil. It's the cold-pressed oil from the flesh of the avocado fruit packed with fatty acids (mostly oleic acid).
The rich fatty acid profile allows it to function as a skin conditioning agent and emollient; it helps soften and smooth skin while reducing water loss.
Preclinical research has found that topical avocado oil increased collagen synthesis and reduced inflammation during wound healing, giving it some skin-repairing credibility.
The unsaponifiable fraction of the oil is also interesting: studies on avocado unsaponifiables showed that it helped skin produce more collagen and other structural compounds that support healing.
The CIR Expert Panel has found this ingredient to be non-irritating in formulations.
It's a great ingredient for dry or compromised skin. Just know it may not be fungal acne safe. This is because the oleic acid content falls within the range that Malassezia can use as a food source.
Learn more about Persea Gratissima OilRosa Canina Seed Oil is a plant oil that is one of the two main oils sold as "rosehip oil".
It's a lightweight emollient that's especially high in fatty acids like linoleic acid (~54%), linoleic acid (~19%), plus some oleic. The exact percentages vary quite a bit by species, region, and growing conditions.
These fatty acids make it a solid choice for supporting the skin barrier and softening skin.
On the evidence front, a 2024 review on postsurgical scarring found this ingredient to be safe with benefits for scar redness, texture, and pigmentation. It's worth noting the human data is still limited and more trials are needed so it's reasonable to be optimistic but not expect miracles.
This ingredient has been found safe in current practices of use and concentration, with the only caveat that it could contain fragrance allergens (linalool and eugenol).
Fungal acne: The fatty acids of this oil fall into the C11-24 range that Malassezia yeast can metabolize, so this ingredient may not be fungal acne safe.
Learn more about Rosa Canina Seed OilRubus Idaeus Seed Oil is created from the seeds of the raspberry fruit. Raspberries are native to northern Europe and Asia.
Raspberry seed oil is an emollient with antioxidant and anti-inflammatory properties. It is rich in fatty acids, tocopherols, flavonoids, Vitamin C, and Vitamin E.
As an emollient, raspberry seed oil helps hydrate your skin. Emollients prevent moisture from evaporating by creating a film on top.
Learn more about Rubus Idaeus Seed OilOryza Sativa Bran Extract comes from the outer layer of a rice kernel. It is a byproduct of milling rice, or the operation to produce a whole grain rice product.
This ingredient has moisturizing properties due to its components of polysaccharides and omega-3 fatty acids. It also contains calcium, selenium, phosphorus, iron, and zinc.
Oryza Sativa Bran Extract contains numerous antioxidants such as ferulic acid. Antioxidants help fight free-radical molecules. Free-radical molecules are capable of damaging our cells and other genetic material.
Learn more about Oryza Sativa Bran ExtractHelianthus Annuus Extract comes from the common sunflower.
Sunflowers are rich in vitamin E. Studies show sunflowers contain antimicrobial and antioxidant properties.
The fatty acids found in sunflowers include (from highest amount to least): linoleic acid, myristic acid, palmitic acid, stearic acid, arachidic acid, oleic acid, and linolenic acid.
These fatty acids hydrate your skin. Emollients create a film on the skin to prevent moisture from escaping.
Learn more about Helianthus Annuus ExtractThis is a botanical extract from the rosemary plant (the same one you cook with). In skincare, it mostly works as a skin conditioning agent.
Its activity comes from a handful of polyphenols, carnosic acid, carnosol, and rosmarinic acid. Almost 90% of the antioxidant activity of this ingredient can be attributed to canosol and carnosic acid.
These compounds protect your skin two ways:
1) They fight off free radicals, or the unstable molecules from things like sun and pollution that age and damage skin.
2) They help calm inflammation by switching off the chemical signals that tell skin to get red and irritated.
Lab studies also suggest that rosmarinic acid may help protect collagen and slow sugar-related damage to it.
The Cosmetic Ingredient Review has concluded rosemary-derived ingredients to be safe when formulated to be non-sensitizing.
Rosemary can occasionally cause allergic contact dermatitis (due to carnosol), so be sure to patch test if you have reactive or fragrance-sensitive skin.
Learn more about Rosmarinus Officinalis Leaf ExtractThis ingredient is a high-molecular weight synthetic polymer. It is used to modify the viscosity of a formula, improve slip, and create a more "cushiony" texture.
Due to its large molecular size, this ingredient is not absorbed into the skin.
Aroma refers to an ingredient, or mixture of ingredients, that impart or mask a flavor.
The name is slightly confusing. This is because INCI associates aroma with flavor instead of smell.
Here is the official definition from the The International Cosmetic Ingredient Dictionary and Handbook:
“Aroma is a term for ingredient labeling used to identify that a product contains a material or combination of materials normally added to a cosmetic to produce or to mask a particular flavor.”
INCI shows the only purpose of aroma to be "flavouring".
However, due to regulation differences, some companies may use aroma in place of parfum.
In Canada, this ingredient only has to be listed in concentrations above 1%.
Learn more about AromaSilica, also known as silicon dioxide, is a naturally occurring mineral. It is used as a fine, spherical, and porous powder in cosmetics.
Though it has exfoliant properties, the function of silica varies depending on the product.
The unique structure of silica enhances the spreadability and adds smoothness, making it a great texture enhancer.
It is also used as an active carrier, emulsifier, and mattifier due to its ability to absorb excess oil.
In some products, tiny microneedles called spicules are made from silica or hydrolyzed sponge. When you rub them in, they lightly polish away dead skin layers and enhance the penetration of active ingredients.
Learn more about SilicaCaprylyl Glycol is a humectant, skin conditioner, emollient, and preservative booster derived from either caprylic acid or synthetically created.
Typical use levels vary from 0.3-1% as a preservative booster and go up to 2% to condition skin.
Because it is not a free-fatty acid, this ingredient is fungal acne safe (there's nothing for Malassezia to feed on).
Learn more about Caprylyl GlycolEthylhexylglycerin is created from glycerin. It is a multitasker ingredient that:
The CIR Expert Panel found minimal skin absorption or sensitization of any kind in a safety assessment. Though this ingredient is considered well-tolerated, a small number of cases of allergic dermatitis have been published since 2002. Just be sure to patch test if you are unsure.
Industry-reported use ranges from 8% in rinse-off products and 2% in leave-on formulations.
Learn more about EthylhexylglycerinTocopherol is a fat-soluble antioxidant known as Vitamin E.
You'll find this ingredient in the vast majority of skincare (for good reason). It works to neutralize free radicals, or unstable molecules generated by UV exposure, pollution, and other environmental stressors, before they can cause oxidative damage to your skin cells.
Topically applied tocopherol has been shown to protect against UV damage by ramping up the skin's own natural defense enzymes.
It also acts as a skin conditioning agent; some studies show that regular topical use can improve the skin's water-binding capacity over 2-4 weeks.
This ingredient is especially loved for being a team player. When combined with Vitamin C, the photoprotective effect of both ingredients roughly doubles and the combo also helps reduce UV-induced DNA damage.
This ingredient has some brightening potential but it's more of a prevention ingredient than spot-fader. Cell studies show it can slow down melanin production but it's worth noting that it's not the most powerful brightener out there.
In formulations, it also serves as a stabilizer that helps protect other oxidation-prone ingredients from degrading.
Concentrations usually range from 0.1-1% in most leave-on products.
Learn more about TocopherolTin Oxide is an inorganic oxide used to add opacity and volume to a product. In nature, it is already found in mineral form. The main ore of tin is an opaque and shiny mineral called casseterite.
Tin Oxide helps remove translucency in a product, or make it more opaque. Besides adding opacity, tin oxide is used for bulking to add volume.
Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate (long name, huh?) is a synthetic antioxidant.
It is used to help stabilize other antioxidants or prevent the color from changing in a product.
As an antioxidant, it helps fight free-radical molecules. Free-radical molecules are capable of damaging our cells and other genetic material. Thus, antioxidants may reduce the signs of aging.
This ingredient is oil-soluble.
Learn more about Pentaerythrityl Tetra-Di-T-Butyl HydroxyhydrocinnamateThis ingredient is used to add a violet color to cosmetics.
It is created by reacting phosphoric acid, ammonium dihydrogen orthophosphate, and manganese dioxide.
Ci 16035 is a synthetic dark-red dye. This dye is created from an acid called Allura red AC, an azo dye.
Azo dyes need to be purified thoroughly before use. This makes them more stable and longer lasting.
This dye is commonly used in foods, approved by both the FDA and EFSA.
Learn more about CI 16035Ci 77891 is a white pigment from Titanium dioxide. It is naturally found in minerals such as rutile and ilmenite.
It's main function is to add a white color to cosmetics. It can also be mixed with other colors to create different shades.
Ci 77891 is commonly found in sunscreens due to its ability to block UV rays.
Learn more about CI 77891Reviews
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Where it's from
Tower 28 Beauty is a American brand
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We're dedicated to providing you with the most up-to-date and science-backed ingredient info out there.
The data we've presented on this page has been verified by a member of the SkinSort Team.
Read more about us· Published July 19, 2023 • Added by Butter