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Pure Choice Intensive Moisturizing & Repairing Care Serum (Hyaluronic Acid 5% + Panthenol Vitamin B5 5%) Ingredients Explained

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Published on May 10, 2023 Submitted by enecr

Overview

What it is

Serum with 34 ingredients that contains hyaluronic acid, niacinamide, peptides and Vitamin E

Cool Features

It is reef safe

Suited For

It has ingredients that are good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing and dark spots

Free From

It doesn't contain any harsh alcohols, common allergens, oils, parabens, silicones or sulfates

Fun facts

Pure Choice is from Türkiye. This product is used in 1 routines created by our community.

We independently verify ingredients and our claims are backed by peer-reviewed research. Does this product need an update? Let us know.

You should know

Here's our breakdown of the notable ingredients, benefits, and concerns we determined from the ingredients in this product. Click any item to learn more.

Notable Ingredients

Vitamin E
Niacinamide
Hyaluronic Acid
Peptides (5)

Benefits

Hydrating (2)
Good For Oily Skin
Redness Reducing (2)
Reduces Irritation (2)
Reduces Large Pores
Anti-Aging
Dark Spots
Scar Healing
Acne Fighting
Brightening (3)

Concerns

May Worsen Oily Skin
Irritating

Ingredient Info

Click any item below to learn more and view relevant ingredients.
alcohol-free
silicon-free
fragrance-free
sulfate-free
paraben-free
oil-free
fungal-acne safe
reef-safe
eu-allergen-free
vegan
cruelty-free

Ingredients Overview

Here's our quick-to-read summary of the ingredients in this product. Keep scrolling if you'd like to learn more about what each ingredient does!
Ingredient
Features
1
Skin Conditioning, Solvent
2
Humectant, Skin Conditioning
0 / 0
Hyaluronic Acid Icon
3
Humectant, Masking, Skin Conditioning, Solvent
1 / 0
4
Skin Conditioning
0 / 0
Helps reduce irritation Icon
5
Humectant, Skin Conditioning, Skin Protecting, Solvent
0 / 0
Helps hydrate Dry Skin IconHelps brighten skin Icon
6
Skin Conditioning, Solvent
7
Smoothing
Niacinamide IconGood for Oily Skin IconHelps reduce Skin Redness IconGood for Minimizing Pores IconGood for Dark Spots IconHelps fight Acne IconHelps brighten skin Icon
8
Skin Conditioning
Helps reduce Skin Redness Icon
9
Skin Conditioning
10
Masking, Perfuming, Skin Conditioning
Fragrance Icon
11
Skin Conditioning
12
Astringent, Cleansing, Masking, Skin Conditioning, Soothing, Tonic
13
Preservative
Preservative Icon
14
Antimicrobial
15
Emollient, Emulsifying, Skin Conditioning
16
Emulsifying
0 / 0
May worsen Oily Skin IconNot safe for Fungal Acne Icon
17
Emulsifying, Emulsion Stabilising, Gel Forming, Skin Conditioning
18
Skin Conditioning
19
Antioxidant, Masking, Skin Conditioning
0-3 / 0-3
Vitamin E IconAntioxidant IconHelps hydrate Dry Skin IconMay cause irritation IconHelps with Anti-Aging IconGood for Scar Healing IconHelps brighten skin Icon
20
Masking, Skin Conditioning, Soothing
Helps reduce irritation Icon
21
Emollient, Humectant, Skin Conditioning
Helps with Anti-Aging Icon
22
Emulsion Stabilising, Gel Forming
1 / 0
23
Buffering, Emulsifying, Masking
2 / 0
24
25
Skin Conditioning
26
Skin Conditioning
Peptide Icon
27
Skin Conditioning, Skin Protecting
Peptide Icon
28
Skin Conditioning
Peptide Icon
29
Skin Conditioning
Peptide Icon
30
Peptide Icon
31
Skin Conditioning
32
Humectant, Skin Conditioning
33
Masking, Preservative
Preservative Icon
34
Antimicrobial, Preservative
Preservative Icon

Ingredients Explained

This product contains 34 ingredients. Click on any ingredient to learn more about it
1
What it does: Skin Conditioning, Solvent
Community Rating: Loved

Water. It's the most common cosmetic ingredient of all. You'll usually see it at the top of ingredient lists, meaning that it makes up the largest part of the product.

So why is it so popular? Water most often acts as a solvent - this means that it helps dissolve other ingredients into the formulation.

You'll also recognize water as that liquid we all need to stay alive. Talk about multi-purpose! If you see this, drink a glass of water. Stay hydrated!

Learn more about Water
2
What it does: Humectant, Skin Conditioning
Community Rating: Loved

Sodium Hyaluronate is hyaluronic acid's salt form. It is commonly derived from the sodium salt of hyaluronic acid.

Like hyaluronic acid, it is great at holding water and acts as a humectant. This makes it a great skin hydrating ingredient.

Sodium Hyaluronate is naturally occurring in our bodies and is mostly found in eye fluid and joints.

These are some other common types of Hyaluronic Acid:

Learn more about Sodium Hyaluronate
3
What it does: Humectant, Masking, Skin Conditioning, Solvent
Community Rating: Mixed

Butylene Glycol (or BG) is used within cosmetic products for a few different reasons:

  • It is a solvent, meaning that it helps to dissolve other ingredients. This also enhances the absorption of the product into one's skin.
  • It is a humectant, which means that it helps attract moisture into the skin.
  • It helps improve product application.

Overall, Butylene Glycol is a safe and well-rounded ingredient. It is unlikely to irritate skin, and works well with pretty much all other ingredients.

4
What it does: Skin Conditioning
Community Rating: Loved

Panthenol (also referred to as pro-vitamin B5) is a common ingredient that helps hydrate and soothe the skin.

lt is a humectant, meaning that it helps the skin attract and retain moisture.

Another benefit is the anti-inflammatory abilities. This means that it's great for sensitive, irritation-prone skin.

Once oxidized, panthenol converts to pantothenic acid. Panthothenic acid is found in all living cells.

Learn more about Panthenol
5
What it does: Humectant, Skin Conditioning, Skin Protecting, Solvent
Community Rating: Loved

Glycerin is already naturally found in your skin. It helps moisturize and protect your skin.

A study from 2016 found glycerin to be more effective as a humectant than AHAs and hyaluronic acid.

As a humectant, it helps the skin stay hydrated by pulling moisture to your skin. The low molecular weight of glycerin allows it to pull moisture into the deeper layers of your skin.

Hydrated skin improves your skin barrier; Your skin barrier helps protect against irritants and bacteria.

Glycerin has also been found to have antimicrobial and antiviral properties. Due to these properties, glycerin is often used in wound and burn treatments.

In cosmetics, glycerin is usually derived from plants such as soybean or palm. However, it can also be sourced from animals, such as tallow or animal fat.

This ingredient is organic, colorless, odorless, and non-toxic.

Glycerin is the name for this ingredient in American English. British English uses Glycerol/Glycerine.

Learn more about Glycerin
6
What it does: Skin Conditioning, Solvent
Community Rating: Mixed

1,2-Hexanediol is a multi-tasker ingredient. It acts as a preservative to increase shelf-life and can aid other preservatives in preventing microbe growth. 1,2-Hexanediol also helps the skin retain moisture as a humectant.

In products that are water-based, this ingredient can help stabilize perfumes and fragrances. It can also help make the texture of products softer and more smooth.

7
What it does: Smoothing
Community Rating: Loved

Niacinamide has emerged as an all-star ingredient due to its many benefits.

It is known to treat acne by reducing inflammation. It also helps fade dark-spots and strengthen the skin by promoting the growth of the ceramide barrier.

Other benefits include smoothing wrinkles and minimizing redness.

The cherry on top? Niacinamide can also help build keratin, a protein that keeps skin firm.

When incorporating niacinamide into your routine, look out for concentration amounts. Typically, 5% niacinamide provides benefits such as fading dark spots. However, if you have sensitive skin, it is better to begin with a smaller concentration.

Niacinamide can be mixed with other ingredients to boost benefits. For instance, it has shown to be effective when used with copper, folic acid, and zinc to treat acne.

Learn more about Niacinamide
8
What it does: Skin Conditioning
Community Rating: Loved

Centella Asiatica Leaf Extract comes from the leaves of an herb plant native to Southeast Asia. Centella Asiatica is rich in antioxidants and amino acids. It can help reduce irritation and soothe the skin.

Many active components found in centella asiatica, such as Madecassic Acid and Asiaticoside, encourage the skin to naturally produce hyaluronic acid. This helps keep our skin hydrated. Many of these components also show antioxidant activity and may help reduce the signs of aging.

Research shows centella asiatica can help increase Type I collagen production by increasing fibroblast production. Fibroblast helps form connective tissue.

The combination of all these properties makes centella asiatica leaf extract effective at soothing the skin.

Other components of centella asiatica leaf extract include Vitamin A, vitamin C, several B vitamins, and Asiatic Acid.

Recent studies found madecassoside may help prevent damage from UV rays by preventing UV-induced inflammation. Further research is needed.

This plant has been used as a medicine and in food for many centuries. As a medicine, it is used to treat burns, scratches, and wounds.

Learn more about Centella Asiatica Leaf Extract
9
What it does: Skin Conditioning
Community Rating: Loved

Ginkgo Biloba Leaf Extract comes from the leaves of the Ginkgo tree. This tree is native to China and has been used in traditional Chinese medicine for thousands of years.

Ginkgo Biloba has soothing and antioxidant properties. It contains flavonoids and terpenoids, potent antioxidants. Antioxidants may protect your skin from damage caused by external sources such as pollution.

Its soothing ability comes from a variety of compounds including biflavones, a type of flavonoid. Studies show gingko biloba has strong anti-inflammatory properties.

Learn more about Ginkgo Biloba Leaf Extract
10
What it does: Masking, Perfuming, Skin Conditioning
Community Rating: Liked

Arnica Montana Flower Extract is a fragrance.

11
What it does: Skin Conditioning

We don't have a description for Verbena Officinalis Flower Extract.

12
What it does: Astringent, Cleansing, Masking, Skin Conditioning, Soothing, Tonic

Betula Alba Leaf Extract is from a birch tree named Betula Alba.

Birch leaves contain quercetin, an antioxidant.

The Birch tree has been used in traditional Indian medicine to treat inflammation. This tree is native to Europe and Asia.

Learn more about Betula Alba Leaf Extract
13
What it does: Preservative
Community Rating: Very Disliked

Phenoxyethanol is a preservative that has germicide, antimicrobial, and aromatic properties. Studies show that phenoxyethanol can prevent germ and microbial growth. By itself, it has a scent that is similar to that of a rose.

It's often used in formulations along with Caprylyl Glycol to preserve the shelf life of products.

14
What it does: Antimicrobial

Sodium Anisate comes from fennel. It is used as a preservative and to add flavoring.

Sodium Anisate has antimicrobial properties.

15
What it does: Emollient, Emulsifying, Skin Conditioning
Community Rating: Disliked

Lecithin is a term for a group of substances found in plants, animals, and humans. They are made up of mixture of fatty acids. These fatty acids usually are a mixture of phosphoric acid's choline ester connected to stearic, oleic, and palmitic acids. Most lecithins are created from plant ingredients scuh as sunflower.

Lecithin is an emollient. Emollients help soften the skin and creates a barrier to keep moisture in.

As an emulsifier, it also helps prevent water and oil ingredients from separating. Lecithin can help ingredients be better absorbed by the skin. The phospholipids in Lecithin can produce liposomes. Liposomes help other ingredients get through the skin barrier.

Learn more about Lecithin
16
What it does: Emulsifying
Community Rating: Very Disliked

Polysorbate 80 is a surfactant and emulsifier. It is used to keep ingredients together, and prevent oils and waters from separating.

It is made from polyethoxylated sorbitan and oleic acid. This ingredient can be found in cosmetics, foods, and medicine. It is water-soluble.

Polysorbate 80 may not be fungal acne safe.

Learn more about Polysorbate 80
17
What it does: Emulsifying, Emulsion Stabilising, Gel Forming, Skin Conditioning
Community Rating: Disliked

Xanthan gum is used as a stabilizer and thickener within cosmetic products. It helps give products a sticky, thick feeling - preventing them from being too runny.

On the technical side of things, xanthan gum is a polysaccharide - a combination consisting of multiple sugar molecules bonded together.

Xanthan gum is a pretty common and great ingredient. It is a natural, non-toxic, non-irritating ingredient that is also commonly used in food products.

Learn more about Xanthan Gum
18
What it does: Skin Conditioning
Community Rating: Loved

Caffeine is most associated with coffee, tea, and cacao. In skincare, it helps with calming inflammation and anti-aging.

Caffeine is an antioxidants, which help with the signs of aging. This is because antioxidants help fight skin-damaging free radical molecules.

While caffeine is used to treat cellulite and and dark circles, further studies are needed to prove this. It has been believed to help with these skin conditions due to its ability to dilate blood vessels and increase blood flow.

Some studies are looking into caffeine's ability to protect against UV rays.

Learn more about Caffeine
19
What it does: Antioxidant, Masking, Skin Conditioning
Community Rating: Liked

Tocopherol (also known as Vitamin E) is a common antioxidant used to help protect the skin from free-radicals and strengthen the skin barrier. It's also fat soluble - this means our skin is great at absorbing it.

Vitamin E also helps keep your natural skin lipids healthy. Your lipid skin barrier naturally consists of lipids, ceramides, and fatty acids. Vitamin E offers extra protection for your skin’s lipid barrier, keeping your skin healthy and nourished.

Another benefit is a bit of UV protection. Vitamin E helps reduce the damage caused by UVB rays. (It should not replace your sunscreen). Combining it with Vitamin C can decrease sunburned cells and hyperpigmentation after UV exposure.

You might have noticed Vitamin E + C often paired together. This is because it is great at stabilizing Vitamin C. Using the two together helps increase the effectiveness of both ingredients.

There are often claims that Vitamin E can reduce/prevent scarring, but these claims haven't been confirmed by scientific research.

Learn more about Tocopherol
20
What it does: Masking, Skin Conditioning, Soothing
Community Rating: Loved

Bisabolol is pimarily used to add fragrance to a product. However, it is also famous for helping soothe skin.

Bisabolol comes from German chamomile essential oil. Synthetic Bisabolol has been shown to be less effective.

Bisabolol helps soothe skin. It does this by blocking the inflammatory signals, helping to reduce your body's reaction to irritation.

Bisabolol also interferes with the process of hyperpigmentation. This can help with reducing dark spots and uneven tone.

Bisabolol is an antioxidant. Antioxidants help fight free-radicals. Free-radicals are molecules that may damage your skin cells. By fighting these free-radicals, Bisabolol may slow down signs of aging.

Studies have shown Bisabolol to have antimicrobial properties and may be a fungicide. These properties help preserve a product's shelf life.

Bisabolol also helps the absorption of other ingredients.

Learn more about Bisabolol
21
What it does: Emollient, Humectant, Skin Conditioning
Community Rating: Loved

Collagen is the most abundant type of structural protein found in your body. In your skin, it is responsible for keeping it firm and youthful.

Hydrolyzed Collagen means it has been broken down into smaller particles. This helps the body process hydrolyzed collagen better.

Your body uses collagen for a variety of tasks. These tasks include repairing and maintaning tissues, helping cells communicate, and helping your body’s immune system respond to attacks.

Collagen is comprised mostly of glycine, proline, and hydroxypoline. These are amino acids.

Collagen can be used in the morning or night. It will not increase sun sensitivity, but you should always wear sunscreen during the day.

Learn more about Hydrolyzed Collagen
22
What it does: Emulsion Stabilising, Gel Forming
Community Rating: Disliked

Carbomer is a polymer of acrylic acid. Its main role is to create gel consistency within products.

Carbomer is commonly found in many types of cosmetics products. It is found to be safe in concentrations up to 15%. However, a high amount of carbomer can cause pilling or balling up of products. Most products contain 1% of less of carbomer.

23
What it does: Buffering, Emulsifying, Masking
Community Rating: Very Disliked

Triethanolamine is an emulsifier and pH adjuster. It is created using ethylene oxide and ammonia. This gives Triethanolamine a nitrogen core and a similar scent to ammonia.

As an emulsifier, it prevents ingredients from separating and enhances texture by adding volume to a product.

PH adjusters are common in cosmetic products. The pH of a product can affect the effectiveness of other ingredients. A product with a high pH may also irritate the skin.

Learn more about Triethanolamine
24
What it does:
Community Rating: Very Disliked

Tetrasodium EDTA is the salt formed from neutralizing ethylenediamine tetraacetic acid with sodium hydroxide. It is a chelating agent and used to prevent metal ions from binding to other ingredients. This helps keep the product and ingredients stable.

Tetrasodium EDTA comes as a white solid and is soluble in water.

25
What it does: Skin Conditioning

We don't have a description for Acetyl Glutamine.

26
What it does: Skin Conditioning
Community Rating: Loved

sh-Oligopeptide-1 is a peptide found naturally in our bodies. The manufacturer states it is a bioengineered to be identical to a human gene that codes for epidermal growth factor (EGF). EGF are signal molecules that simulate cell growth and healing.

Generally, peptides are the building blocks for collagen and elastin in our skin.

In South Korea and China, EGF is considered a controversial ingredient. The South Korean Ministry of Food and Drug Safety has cracked down on companies with products including EGF due to false advertisement.

Learn more about Sh-Oligopeptide-1
27
What it does: Skin Conditioning, Skin Protecting
Community Rating: Liked

Sh-Oligopeptide-2 is a peptide.

28
What it does: Skin Conditioning
Community Rating: Loved

Peptides are amino acids naturally found in your skin. These amino acids make up many proteins your skin uses. Collagen is made up of peptides. Collagen is responsible for keeping your skin plump and youthful.

As you age, your body naturally produces less collagen. Since peptides are the building blocks of collagen, it may have anti-aging effects.

29
What it does: Skin Conditioning
Community Rating: Loved

Peptides are amino acids naturally found in your skin. These amino acids make up many proteins your skin uses. Collagen is made up of peptides. Collagen is responsible for keeping your skin plump and youthful.

As you age, your body naturally produces less collagen. Since peptides are the building blocks of collagen, it may have anti-aging effects.

30
What it does:
Community Rating: Loved

Peptides are amino acids naturally found in your skin. These amino acids make up many proteins your skin uses. Collagen is made up of peptides. Collagen is responsible for keeping your skin plump and youthful.

As you age, your body naturally produces less collagen. Since peptides are the building blocks of collagen, it may have anti-aging effects.

31
What it does: Skin Conditioning
Community Rating: Loved

We don't have a description for Isoleucine.

32
What it does: Humectant, Skin Conditioning
Community Rating: Loved

We don't have a description for Histidine.

33
What it does: Masking, Preservative
Community Rating: Disliked

Sodium Benzoate is a preservative. It's used in both cosmetic and food products to inhibit the growth of mold and bacteria. It is typically produced synthetically.

Both the US FDA and EU Health Committee have approved the use of sodium benzoate. In the US, levels of 0.1% (of the total product) are allowed.

Sodium benzoate works as a preservative by inhibiting the growth of bacteria inside of cells. It prevents the cell from fermenting a type of sugar using an enzyme called phosphofructokinase.

Sodium Benzoate is the salt of benzoic acid. Foods containing sodium benzoate include soda, salad dressings, condiments, fruit juices, wines, and snack foods.

Studies for using ascorbic acid and sodium benzoate in cosmetics are lacking, especially in skincare routines with multiple steps.

We always recommend speaking with a professional, such as a dermatologist, if you have any concerns.

Learn more about Sodium Benzoate
34
What it does: Antimicrobial, Preservative
Community Rating: Disliked

Chlorphenesin is a synthetic preservative. It helps protect a product against bacteria in order to extend shelf life. In most cases, Chlorphenesin is paired with other preservatives such as phenoxyethanol and caprylyl glycol.

Chlorphenesin is a biocide. This means it is able to help fight the microorganisms on our skin. It is also able to fight odor-releasing bacteria.

Chlorphenesin is soluble in both water and glycerin.

Studies show Chlorphenesin is easily absorbed by our skin. You should speak with a skincare professional if you have concerns about using Chlorphenesin.

Learn more about Chlorphenesin
Embed Ingredients

Here's what our community thinks of the 34 ingredients in this product ✨

56% are loved or liked
6% have mixed ratings
26% are disliked or very disliked
12% have no rating yet

When to use

Here's some more info on how this product is used by our community.

Directions

1. After cleansing your skin, apply 3 drops to your face and neck.
2. Using your fingertips, tap in circular motions without pressing the skin.

1. After cleansing your skin, apply 3 drops to your face and neck.
2. Using your fingertips, tap in circular motions without pressing the skin.

When to use

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