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Product Comparison

Here's our complete breakdown comparing the ingredients, attributes, and more of Cleure Shampoo versus Divi Shampoo .

Published on November 24, 2023

Overview

What they are

These products are both cruelty-free and reef safe shampoos. They have a total of 5 ingredients in common

Suited For

They're both likely to be good for dry skin and brightening skin

Free From

They both do not contain any harsh alcohols, parabens, silicones or sulfates

We independently verify ingredients, and our claims are backed by peer-reviewed research. Spot a product that need an update? Let us know.

Shampoo American Brand United States
Shampoo American Brand United States

Shampoo

Detergent or soap for cleansing the hair.

Shampoo

Detergent or soap for cleansing the hair.

Price

Shop

Buy Shampoo

Shop

Buy Shampoo

Starts at $32.00

Ingredient Info

Click any item below to learn more and view relevant ingredients.

Cleure Shampoo 9 ingredients

Divi Shampoo 52 ingredients

alcohol-free
silicon-free
fragrance-free
sulfate-free
paraben-free
oil-free
fungal-acne safe
reef-safe
eu-allergen-free
vegan
cruelty-free
alcohol-free
silicon-free
fragrance-free
sulfate-free
paraben-free
oil-free
fungal-acne safe
reef-safe
eu-allergen-free
vegan
cruelty-free

At a glance

Click on any of the items below to learn more

Cleure Shampoo 9 ingredients

Divi Shampoo 52 ingredients

Benefits

Hydrating
Brightening

Concerns

Drying
Acne Trigger
Irritating
Rosacea

Benefits

Hydrating (3)
Good For Oily Skin
Redness Reducing
Reduces Irritation
Acne Fighting
Brightening

Concerns

Acne Trigger
Irritating (2)
Rosacea
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Ingredients Compared

Ingredients that are highlighted in purple are present in both products.

Cleure Shampoo 9 ingredients

Divi Shampoo 52 ingredients

Ingredients Side-by-side

Ingredients that are highlighted in purple are present in both products.

Learn more about what what Com. / Irr. ratings are

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Ingredients Explained

These ingredients are found in both products.

Ingredients higher up in an ingredient list are typically present in a larger amount.

1
What it does: Skin Conditioning, Solvent
Community Rating: Loved

Water. It's the most common cosmetic ingredient of all. You'll usually see it at the top of ingredient lists, meaning that it makes up the largest part of the product.

So why is it so popular? Water most often acts as a solvent - this means that it helps dissolve other ingredients into the formulation.

You'll also recognize water as that liquid we all need to stay alive. Talk about multi-purpose! If you see this, drink a glass of water. Stay hydrated!

Learn more about Water

Cleure Shampoo contains this as ingredient number 1.

Divi Shampoo contains this as ingredient number 1.

2
What it does: Cleansing, Foaming
Community Rating: Very Disliked

Sodium C14-16 Olefin Sulfonate is a cleansing agent made from a mixture of long chain sulfonate salts. It can also help produce foam.

This ingredient may be drying. We recommend speaking with a professional if you have concerns.

Cleure Shampoo contains this as ingredient number 2.

Divi Shampoo contains this as ingredient number 3.

3
What it does:
Community Rating: Liked

Caprylhydroxamic Acid is a chelating agent.

Chelating agents help prevent metal ions from binding to other ingredients. This helps prevent unwanted reactions and effects from using the product.

Caprylhydroxamic Acid is often used with natural antimicrobial products as an alternative to preservatives.

Learn more about Caprylhydroxamic Acid

Cleure Shampoo contains this as ingredient number 4.

Divi Shampoo contains this as ingredient number 19.

4
What it does: Humectant, Skin Conditioning, Skin Protecting, Solvent
Community Rating: Loved

Glycerin is already naturally found in your skin. It helps moisturize and protect your skin.

A study from 2016 found glycerin to be more effective as a humectant than AHAs and hyaluronic acid.

As a humectant, it helps the skin stay hydrated by pulling moisture to your skin. The low molecular weight of glycerin allows it to pull moisture into the deeper layers of your skin.

Hydrated skin improves your skin barrier; Your skin barrier helps protect against irritants and bacteria.

Glycerin has also been found to have antimicrobial and antiviral properties. Due to these properties, glycerin is often used in wound and burn treatments.

In cosmetics, glycerin is usually derived from plants such as soybean or palm. However, it can also be sourced from animals, such as tallow or animal fat.

This ingredient is organic, colorless, odorless, and non-toxic.

Glycerin is the name for this ingredient in American English. British English uses Glycerol/Glycerine.

Learn more about Glycerin

Cleure Shampoo contains this as ingredient number 6.

Divi Shampoo contains this as ingredient number 28.

5
What it does:

Polyquaternium-7 is a light to clear colored liquid. It is commonly found in haircare products for its film-forming and anti-static properties.

According to a manufacturer, it is a non-paraben and specially developed for negatively charged surfactant systems. This makes it a great hairstyle holder and helps to improve wet hair detangling without adding buildup.

Cleure Shampoo contains this as ingredient number 7.

Divi Shampoo contains this as ingredient number 24.

Here's what our community thinks of the ingredients in these two products.

Cleure Shampoo 9 ingredients

Divi Shampoo 52 ingredients

33% are loved or liked
11% have mixed ratings
44% are disliked or very disliked
11% have no rating yet
52% are loved or liked
12% have mixed ratings
15% are disliked or very disliked
21% have no rating yet

Usage

Here's some more info on how this product is used by our community.

When to use

Cleure Shampoo 9 ingredients

Divi Shampoo 52 ingredients

Alternatives

Our Dupe Finder has found 12 potential alternatives that have similar ingredients to Cleure Shampoo.

See 12 alternatives

Our Dupe Finder has found 6 potential alternatives that have similar ingredients to Divi Shampoo.

See 6 alternatives
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