Here's our complete breakdown comparing the ingredients, attributes, and more of Rose Inc Ultra-Black Lash Lifting & Lengthening Serum Mascara Black versus Tower 28 Beauty MakeWaves Lengthening + Volumizing Mascara Jet .
Last updated on October 17, 2023. Published on April 14, 2023
Overview
What they are
These products are both vegan, cruelty-free, and reef safe mascaras. They have a total of 9 ingredients in common
Suited For
They're both likely to be good for dry skin and brightening skin
Free From
They both do not contain any parabens, silicones or sulfates
What's Inside
They both contain fragrances and oils
We independently verify ingredients, and our claims are backed by peer-reviewed research. Spot a product that need an update? Let us know.
Price
Ingredient Info
Rose Inc Ultra-Black Lash Lifting & Lengthening Serum Mascara 25 ingredients
Tower 28 Beauty MakeWaves Lengthening + Volumizing Mascara 26 ingredients
Contains Alcohol
Ingredients in this product that are types of alcohol:
Silicon Free
This product is free of silicons 🎉
Contains Fragrance
Ingredients in this product that are forms of fragrance:
Sulfate Free
This product is free of sulfates 🎉
Paraben Free
This product is free of parabens 🎉
Contains Oils
Ingredients in this product that are types of oil:
Not Malassezia Safe
Ingredients in this product that are not malassezia safe:
Reef Safe
This product is free of ingredients that damage reefs 🎉
Contains EU Allergens
Ingredients in this product that are EU allergens:
Vegan
This product is vegan 🎉
Cruelty Free
This product is cruelty-free 🎉
Alcohol Free
This product is free of harsh alcohols 🎉
Silicon Free
This product is free of silicons 🎉
Contains Fragrance
Ingredients in this product that are forms of fragrance:
Sulfate Free
This product is free of sulfates 🎉
Paraben Free
This product is free of parabens 🎉
Contains Oils
Ingredients in this product that are types of oil:
Not Malassezia Safe
Ingredients in this product that are not malassezia safe:
Reef Safe
This product is free of ingredients that damage reefs 🎉
EU Allergen Free
This product is free of EU allergens 🎉
Vegan
This product is vegan 🎉
Cruelty Free
This product is cruelty-free 🎉
At a glance
Click on any of the items below to learn more
Rose Inc Ultra-Black Lash Lifting & Lengthening Serum Mascara 25 ingredients
Tower 28 Beauty MakeWaves Lengthening + Volumizing Mascara 26 ingredients
Benefits
This product contains 4 ingredients that may have this attribute:
This product contains 1 ingredient that may have this attribute:
Concerns
This product contains 3 ingredients that may have this attribute:
This product contains 1 ingredient that may have this attribute:
This product contains 2 ingredients that may have this attribute:
Notable Ingredients
This product contains 1 ingredient that may have this attribute:
This product contains 1 ingredient that may have this attribute:
This product contains 1 ingredient that may have this attribute:
Benefits
This product contains 1 ingredient that may have this attribute:
This product contains 1 ingredient that may have this attribute:
This product contains 1 ingredient that may have this attribute:
This product contains 2 ingredients that may have this attribute:
This product contains 1 ingredient that may have this attribute:
This product contains 2 ingredients that may have this attribute:
This product contains 2 ingredients that may have this attribute:
Concerns
This product contains 3 ingredients that may have this attribute:
This product contains 1 ingredient that may have this attribute:
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Join SkinSortIngredients Compared
Ingredients that are highlighted in purple are present in both products.
Rose Inc Ultra-Black Lash Lifting & Lengthening Serum Mascara 25 ingredients
Tower 28 Beauty MakeWaves Lengthening + Volumizing Mascara 26 ingredients
Water • CI 77499 • Helianthus Annuus Seed Wax • Euphorbia Cerifera Cera • Propanediol • Pullulan • Stearic Acid • Copernicia Cerifera Wax • Polyglyceryl-3 Rice Branate • Palmitic Acid • Argania Spinosa Kernel Oil • Squalane • Myristoyl Pentapeptide-17 • Lycium Barbarum Fruit Extract • Helianthus Annuus Seed Oil • Glycerin • Caprylyl Glycol • Phenoxyethanol • Hexylene Glycol • 1,2-Hexanediol • Sodium Benzoate • Benzoic Acid • Benzyl Alcohol • Sodium Dehydroacetate • Sodium Hydroxide
Water • Copernicia Cerifera Wax • Glyceryl Stearate • Hydrogenated Olive Oil Stearyl Esters • Synthetic Wax • Vp/Va Copolymer • Stearic Acid • Helianthus Annuus Seed Wax • Palmitic Acid • Butylene Glycol • Olea Europaea Oil Unsaponifiables • Aminomethyl Propanol • Ricinus Communis Seed Oil • 1,2-Hexanediol • Caprylyl Glycol • Polyimide-1 • Galactoarabinan • Rhus Succedanea Fruit Wax • Shorea Robusta Resin • Sodium Dehydroacetate • Lecithin • Tocopherol • Ascorbyl Palmitate • Citric Acid • CI 77499 • CI 77007
Ingredients Side-by-side
Ingredients that are highlighted in purple are present in both products.
Learn more about what what Com. / Irr. ratings are
Ingredients Explained
These ingredients are found in both products.
Ingredients higher up in an ingredient list are typically present in a larger amount.
Water. It's the most common cosmetic ingredient of all. You'll usually see it at the top of ingredient lists, meaning that it makes up the largest part of the product.
So why is it so popular? Water most often acts as a solvent - this means that it helps dissolve other ingredients into the formulation.
You'll also recognize water as that liquid we all need to stay alive. Talk about multi-purpose! If you see this, drink a glass of water. Stay hydrated!
Learn more about WaterRose Inc Ultra-Black Lash Lifting & Lengthening Serum Mascara Black contains this as ingredient number 1.
Tower 28 Beauty MakeWaves Lengthening + Volumizing Mascara Jet contains this as ingredient number 1.
Ci 77499 is also hydrated iron III oxide. It is created from mixing red and black iron oxides. This helps give shades of darkness to a product.
Iron III oxides are classified as inorganic chemicals for coloring.
Rose Inc Ultra-Black Lash Lifting & Lengthening Serum Mascara Black contains this as ingredient number 2.
Tower 28 Beauty MakeWaves Lengthening + Volumizing Mascara Jet contains this as ingredient number 25.
Helianthus Annuus Seed Wax is created from the common sunflower.
Sunflower seed wax is made up of long chain non-glyceride esters, a small amount of fatty alcohols, and fatty acids.
This ingredient is often used to enhance the texture of products. The fatty acid properties also help hydrate the skin.
Learn more about Helianthus Annuus Seed WaxRose Inc Ultra-Black Lash Lifting & Lengthening Serum Mascara Black contains this as ingredient number 3.
Tower 28 Beauty MakeWaves Lengthening + Volumizing Mascara Jet contains this as ingredient number 8.
Stearic Acid is a fatty acid. It is an emollient, emulsifier, and texture enhancer.
As an emollient, stearic acid helps soften skin. It aids the skin's protective barrier by preventing water loss. It also provides a gentle cleansing effect without stripping away natural oils.
Stearic acid may also be used to enhance the texture of products. It can add volume and stabilize ingredients such as water and oil. This can help water and oil ingredients from separating.
Sources of stearic acid include animal or vegetable fats/oils such as coconut or shea. It can be naturally found in butter, cocoa butter, shea butter, vegetable fats, and animal tallow.
This ingredient may not be Malassezia folliculitis, or fungal-acne safe.
Learn more about Stearic AcidRose Inc Ultra-Black Lash Lifting & Lengthening Serum Mascara Black contains this as ingredient number 7.
Tower 28 Beauty MakeWaves Lengthening + Volumizing Mascara Jet contains this as ingredient number 7.
Copernicia Cerifera Wax comes from a palm tree native to Brazil. This wax is added to help give a thicker texture. It also helps create a film when applied.
Copernicia Cerifera Wax contains aliphatic esters, diesters of cinnamic acid, myricyl cerotate, and small quantities of cerotic acid and myricyl alcohol.
Copernicia Cerifera Wax has the highest melting point of all natural waxes and low solubility.
Copernicia Cerifera Wax has commonly been used in Brazilian Folk medicine.
Learn more about Copernicia Cerifera WaxRose Inc Ultra-Black Lash Lifting & Lengthening Serum Mascara Black contains this as ingredient number 8.
Tower 28 Beauty MakeWaves Lengthening + Volumizing Mascara Jet contains this as ingredient number 2.
Palmitic Acid is a fatty acid found in our skin. In cosmetics, it is usually derived from palm oil. It is a cleanser, emollient, and emulsifier.
As an emollient, it helps hydrate the skin. The emulsifying properties keep ingredients together in a product.
Palmitic Acid may not be fungal-acne safe. It can worsen oily skin and cause breakouts due to its emollient nature.
Learn more about Palmitic AcidRose Inc Ultra-Black Lash Lifting & Lengthening Serum Mascara Black contains this as ingredient number 10.
Tower 28 Beauty MakeWaves Lengthening + Volumizing Mascara Jet contains this as ingredient number 9.
Caprylyl Glycol is a humectant and emollient, meaning it attracts and preserves moisture.
It is a common ingredient in many products, especially those designed to hydrate skin. The primary benefits are retaining moisture, skin softening, and promoting a healthy skin barrier.
Though Caprylyl Glycol is an alcohol derived from fatty acids, it is not the kind that can dry out skin.
This ingredient is also used as a preservative to extend the life of products. It has slight antimicrobial properties.
Learn more about Caprylyl GlycolRose Inc Ultra-Black Lash Lifting & Lengthening Serum Mascara Black contains this as ingredient number 17.
Tower 28 Beauty MakeWaves Lengthening + Volumizing Mascara Jet contains this as ingredient number 15.
1,2-Hexanediol is a multi-tasker ingredient. It acts as a preservative to increase shelf-life and can aid other preservatives in preventing microbe growth. 1,2-Hexanediol also helps the skin retain moisture as a humectant.
In products that are water-based, this ingredient can help stabilize perfumes and fragrances. It can also help make the texture of products softer and more smooth.
Rose Inc Ultra-Black Lash Lifting & Lengthening Serum Mascara Black contains this as ingredient number 20.
Tower 28 Beauty MakeWaves Lengthening + Volumizing Mascara Jet contains this as ingredient number 14.
This ingredient is a preservative with antimicrobial properties. It is the sodium salt of dehydroacetic acid.
It is especially effective at preventing bacterial and fungal growth in low concentrations.
Rose Inc Ultra-Black Lash Lifting & Lengthening Serum Mascara Black contains this as ingredient number 24.
Tower 28 Beauty MakeWaves Lengthening + Volumizing Mascara Jet contains this as ingredient number 20.
Here's what our community thinks of the ingredients in these two products.
Rose Inc Ultra-Black Lash Lifting & Lengthening Serum Mascara 25 ingredients
Tower 28 Beauty MakeWaves Lengthening + Volumizing Mascara 26 ingredients
Usage
Here's some more info on how this product is used by our community.
When to use
Rose Inc Ultra-Black Lash Lifting & Lengthening Serum Mascara 25 ingredients
Tower 28 Beauty MakeWaves Lengthening + Volumizing Mascara 26 ingredients
Reviews
Here's what our community thinks
Rose Inc Ultra-Black Lash Lifting & Lengthening Serum Mascara 25 ingredients
Alternatives
Our Dupe Finder has found 21 potential alternatives that have similar ingredients to Rose Inc Ultra-Black Lash Lifting & Lengthening Serum Mascara Black.
See 21 alternativesOur Dupe Finder has found 50 potential alternatives that have similar ingredients to Tower 28 Beauty MakeWaves Lengthening + Volumizing Mascara Jet.
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