Overview
What it is
Shampoo with 27 ingredients
Cool Features
It is cruelty-free and reef safe
Suited For
It has ingredients that are good for dry skin and brightening skin
Free From
It doesn't contain any harsh alcohols, oils, parabens or sulfates
Fun facts
Helen Seward is from Italy. This product is used in 1 routines created by our community.
We independently verify ingredients and our claims are backed by peer-reviewed research. Does this product need an update? Let us know.
About this product
Ingredients List
Dive into the full list of ingredients.
Water
Skin ConditioningSodium Lauroyl Methyl Isethionate
CleansingSodium Cocoamphoacetate
CleansingCoco-Glucoside
CleansingSodium Cocoyl Glutamate
CleansingParfum
MaskingGlycerin
HumectantVitis Vinifera Fruit Extract
Skin ConditioningHydroxypropylgluconamide
HumectantHydroxypropylammonium Gluconate
HumectantPEG-7 Dimethicone
Skin ConditioningGuar Hydroxypropyltrimonium Chloride
Skin ConditioningMethoxy PEG/PPG-7/3 Aminopropyl Dimethicone
Saccharomyces Ferment Lysate Filtrate
Skin ConditioningWheat Amino Acids
Skin ConditioningGlyceryl Oleate
EmollientPolysorbate 20
EmulsifyingAcrylates/C10-30 Alkyl Acrylate Crosspolymer
Emulsion StabilisingLaureth-7
EmulsifyingStyrene/Acrylates Copolymer
Citric Acid
BufferingSodium Gluconate
Skin ConditioningChlorphenesin
AntimicrobialPhenoxyethanol
PreservativeCaprylyl Glycol
EmollientBenzyl Salicylate
PerfumingLinalool
PerfumingWater, Sodium Lauroyl Methyl Isethionate, Sodium Cocoamphoacetate, Coco-Glucoside, Sodium Cocoyl Glutamate, Parfum, Glycerin, Vitis Vinifera Fruit Extract, Hydroxypropylgluconamide, Hydroxypropylammonium Gluconate, PEG-7 Dimethicone, Guar Hydroxypropyltrimonium Chloride, Methoxy PEG/PPG-7/3 Aminopropyl Dimethicone, Saccharomyces Ferment Lysate Filtrate, Wheat Amino Acids, Glyceryl Oleate, Polysorbate 20, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Laureth-7, Styrene/Acrylates Copolymer, Citric Acid, Sodium Gluconate, Chlorphenesin, Phenoxyethanol, Caprylyl Glycol, Benzyl Salicylate, Linalool
Key Ingredients
Benefits
Concerns
Ingredients Explained
Water. It's the most common cosmetic ingredient of all. You'll usually see it at the top of ingredient lists, meaning that it makes up the largest part of the product.
So why is it so popular? Water most often acts as a solvent - this means that it helps dissolve other ingredients into the formulation.
You'll also recognize water as that liquid we all need to stay alive. If you see this, drink a glass of water. Stay hydrated!
Learn more about WaterSodium Lauroyl Methyl Isethionate is a cleansing ingredient. It is a surfactant, meaning it helps gather dirt, oil, and other pollutants. This helps them be rinsed away easily.
We don't have a description for Sodium Cocoamphoacetate yet.
Coco-Glucoside is a surfactant, or a cleansing ingredient. It is made from glucose and coconut oil.
Surfactants help gather dirt, oil, and other pollutants from your skin to be rinsed away.
This ingredient is considered gentle and non-comedogenic. However, it may still be irritating for some.
Learn more about Coco-GlucosideSodium Cocoyl Glutamate is a gentle cleanser and surfactant. It is the sodium salt of the Cocoyl Glutamic Acid and comes from coconut oil. As a surfactant, it helps lift dirt and oil to be washed away.
Sodium Cocoyl Glutamate also has an emolliating effect and can help leave the skin feeling soft.
Parfum is a catch-all term for an ingredient or more that is used to give a scent to products.
Also called "fragrance", this ingredient can be a blend of hundreds of chemicals or plant oils. This means every product with "fragrance" or "parfum" in the ingredients list is a different mixture.
For instance, Habanolide is a proprietary trade name for a specific aroma chemical. When used as a fragrance ingredient in cosmetics, most aroma chemicals fall under the broad labeling category of “FRAGRANCE” or “PARFUM” according to EU and US regulations.
The term 'parfum' or 'fragrance' is not regulated in many countries. In many cases, it is up to the brand to define this term.
For instance, many brands choose to label themselves as "fragrance-free" because they are not using synthetic fragrances. However, their products may still contain ingredients such as essential oils that are considered a fragrance by INCI standards.
One example is Calendula flower extract. Calendula is an essential oil that still imparts a scent or 'fragrance'.
Depending on the blend, the ingredients in the mixture can cause allergies and sensitivities on the skin. Some ingredients that are known EU allergens include linalool and citronellol.
Parfum can also be used to mask or cover an unpleasant scent.
The bottom line is: not all fragrances/parfum/ingredients are created equally. If you are worried about fragrances, we recommend taking a closer look at an ingredient. And of course, we always recommend speaking with a professional.
Learn more about ParfumGlycerin is already naturally found in your skin. It helps moisturize and protect your skin.
A study from 2016 found glycerin to be more effective as a humectant than AHAs and hyaluronic acid.
As a humectant, it helps the skin stay hydrated by pulling moisture to your skin. The low molecular weight of glycerin allows it to pull moisture into the deeper layers of your skin.
Hydrated skin improves your skin barrier; Your skin barrier helps protect against irritants and bacteria.
Glycerin has also been found to have antimicrobial and antiviral properties. Due to these properties, glycerin is often used in wound and burn treatments.
In cosmetics, glycerin is usually derived from plants such as soybean or palm. However, it can also be sourced from animals, such as tallow or animal fat.
This ingredient is organic, colorless, odorless, and non-toxic.
Glycerin is the name for this ingredient in American English. British English uses Glycerol/Glycerine.
Learn more about GlycerinVitis Vinifera Fruit Extract comes from grapes.
Grape extract has many skin benefits. It also contains many potent antioxidants such as Vitamin E , Vitamin C, proanthocyanidins, polyphenols, flavonoids, and anthocyanins. Antioxidants help protect skin. Proanthocyanidin have also been shown to help even out skin tone.
Grape extract also helps soothe and hydrate your skin.
Learn more about Vitis Vinifera Fruit ExtractWe don't have a description for Hydroxypropylgluconamide yet.
We don't have a description for Hydroxypropylammonium Gluconate yet.
PEG-7 Dimethicone is a type of silicone.
This ingredient is derived from guar gum.
It is a conditioning ingredient, meaning it helps soften skin and hair.
Methoxy PEG/PPG-7/3 Aminopropyl Dimethicone is a type of silicone.
Saccharomyces Ferment Lysate Filtrate is created from the fermentation of the yeast known as Saccharomyces.
Lysate is formed from the lysis of cells, and lysis means to disintegrate a cell.
We don't have a description for Wheat Amino Acids yet.
Glyceryl Oleate is the ester of glycerin and oleic acid. This ingredient is mainly an emollient and emulsifier.
Emollients soften and hydrate the skin by creating a thin film on top to trap in moisture. As an emulsifier, glyceryl oleate helps stabilize formulations by preventing ingredients such as oil and water from separating. According to a manufacturer, this ingredient helps helps thicken water-in-oil formulations, shower gels, and hair shampoos.
In some products, this ingredient may be used as a fragrance / perfuming ingredient. The scent of this ingredient is described to be "waxy".
Glyceryl oleate is created from oils rich in oleic acid, such as peanut oil and olive oil.
This ingredient may not be malassezia folliculitis safe.
Learn more about Glyceryl OleatePolysorbate 20 is made by combining ethoxylation of sorbitan, ethylene oxide, and lauric acid. It is a mild cleansing agent, surfactant, and emulsifier.
As a surfactant, it helps collect dirt and oils for washing. Emulsifiers prevent oils and water from separating.
Polysorbate 20 also adds scent to a product. Since it is made using sorbitol, it has a sweet scent. Sorbitol can also be found in fruits such as apples and peaches.
The lauric acid used to create Polysorbate 20 is often derived from coconuts.
Polysorbate 20 may not be fungal acne safe.
Learn more about Polysorbate 20Acrylates/C10-30 Alkyl Acrylate Crosspolymer is a synthetic polymer. It is used to thicken and improve the texture of products. Due to its properties, it can prevent water and oil ingredients from separating.
Laureth-7 is created by the ethoxylation of lauryl alcohol using ethylene oxide. Lauryl alcohol is a fatty alcohol with hydrating properties.
This ingredient is an emulsifier and cleansing ingredient. As an emulsifier, it is used to prevent ingredients from separating. It also helps cleanse the skin by gathering dirt, oil, and pollutants to be rinsed away.
We don't have a description for Styrene/Acrylates Copolymer yet.
Citric Acid is an AHA derived from citrus fruits (think oranges, lemons, and limes!).
As an AHA, Citric Acid removes the top layer of skin cells from the newer layer of skin underneath. This helps skin to remove dark spots and even out skin tone.
If you spot Citric Acid near the end of an ingredient list, it's likely there as a pH adjuster rather than an active ingredient.
Read more about some other popular AHA's here:
Learn more about Citric AcidThis is the synthetic salt of gluconic acid, a form of PHA and mild exfoliant.
It is mainly used to stabilize oil and butter formulations from going bad. Sodium gluconate is a humectant, pH regulator, and chelating agent.
Chelating agents help neutralize unwanted metals from affecting the formulation.
Sodium gluconate is water-soluble.
Learn more about Sodium GluconateChlorphenesin is a synthetic preservative. It helps protect a product against bacteria in order to extend shelf life. In most cases, Chlorphenesin is paired with other preservatives such as phenoxyethanol and caprylyl glycol.
Chlorphenesin is a biocide. This means it is able to help fight the microorganisms on our skin. It is also able to fight odor-releasing bacteria.
Chlorphenesin is soluble in both water and glycerin.
Studies show Chlorphenesin is easily absorbed by our skin. You should speak with a skincare professional if you have concerns about using Chlorphenesin.
Learn more about ChlorphenesinPhenoxyethanol is a preservative that has germicide, antimicrobial, and aromatic properties. Studies show that phenoxyethanol can prevent microbial growth. By itself, it has a scent that is similar to that of a rose.
It's often used in formulations along with Caprylyl Glycol to preserve the shelf life of products.
Caprylyl Glycol is a humectant and emollient, meaning it attracts and preserves moisture.
It is a common ingredient in many products, especially those designed to hydrate skin. The primary benefits are retaining moisture, skin softening, and promoting a healthy skin barrier.
Though Caprylyl Glycol is an alcohol derived from fatty acids, it is not the kind that can dry out skin.
This ingredient is also used as a preservative to extend the life of products. It has slight antimicrobial properties.
Learn more about Caprylyl GlycolBenzyl Salicylate is a solvent and fragrance additive. It is an ester of benzyl alcohol and salicylic acid. This ingredient can be naturally found in some plants and plant extracts.
In fragrances, Benzyl Salicylate may be a solvent or a fragrance component. In synthetic musk scents, it is used as a solvent. For floral fragrances such as lilac and jasmine, it is used as a fragrance component. The natural scent of Benzyl Salicylate is described as "lightly-sweet, slightly balsamic".
While Benzyl Salicylate has been associated with contact dermatitis and allergies, emerging studies show it may not be caused by this ingredient alone.
However, this ingredient is often used with fragrances and other components that may cause allergies. It is still listed as a known allergen in the EU. We recommend speaking with a professional if you have concerns.
Another study from 2021 shows Benzyl Salicylate may have anti-inflammatory properties.
Learn more about Benzyl SalicylateLinalool is a fragrance and helps add scent to products. It's derived from common plants such as cinnamon, mint, citrus, and lavender.
Like Limonene, this ingredient oxidizes when exposed to air. Oxidized linalool can cause allergies and skin sensitivity.
This ingredient has a scent that is floral, spicy tropical, and citrus-like.
Learn more about LinaloolReviews
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Where it's from
Helen Seward is a Italian brand
We're dedicated to providing you with the most up-to-date and science-backed ingredient info out there.
The data we've presented on this page has been verified by a member of the SkinSort Team.
Read more about us· Updated March 29, 2025 • Added by honimoli