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Product Comparison

Here's our complete breakdown comparing the ingredients, attributes, and more of Tower 28 Beauty MakeWaves Lengthening + Volumizing Mascara Jet versus Ilia Limitless Lash Lengthening Clean Mascara After Midnight .

Last updated on October 16, 2023. Published on April 17, 2023

Overview

What they are

These products are both cruelty-free and reef safe mascaras. They have a total of 6 ingredients in common

Cool Features

They both contain exfoliants

Suited For

They're both likely to be good for dry skin and brightening skin

Free From

They both do not contain any harsh alcohols, common allergens, parabens, silicones or sulfates

We independently verify ingredients, and our claims are backed by peer-reviewed research. Spot a product that need an update? Let us know.

Mascara American Brand United States
Mascara American Brand United States

Mascara

Mascara is used to elongate, darken, or define the eyelashes.

Mascara

Mascara is used to elongate, darken, or define the eyelashes.

Price

Shop

Buy MakeWaves Lengthening + Volumizing Mascara

Starts at $20.00
Shop

Buy Limitless Lash Lengthening Clean Mascara

Starts at $28.00

Ingredient Info

Click any item below to learn more and view relevant ingredients.
alcohol-free
silicon-free
fragrance-free
sulfate-free
paraben-free
oil-free
fungal-acne safe
reef-safe
eu-allergen-free
vegan
cruelty-free
alcohol-free
silicon-free
fragrance-free
sulfate-free
paraben-free
oil-free
fungal-acne safe
reef-safe
eu-allergen-free
vegan
cruelty-free

At a glance

Click on any of the items below to learn more

Notable Ingredients

Vitamin C
Vitamin E
Exfoliators

Benefits

Hydrating
Redness Reducing
Skin Texture
Anti-Aging (2)
Dark Spots
Scar Healing (2)
Brightening (2)

Concerns

May Worsen Oily Skin (3)
Irritating

Notable Ingredients

Exfoliators
Peptides

Benefits

Hydrating (2)
Brightening

Concerns

May Worsen Oily Skin (2)
Eczema
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Ingredients Compared

Ingredients that are highlighted in purple are present in both products.

Ingredients Side-by-side

Ingredients that are highlighted in purple are present in both products.

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Ingredients Explained

These ingredients are found in both products.

Ingredients higher up in an ingredient list are typically present in a larger amount.

1
What it does: Skin Conditioning, Solvent
Community Rating: Loved

Water. It's the most common cosmetic ingredient of all. You'll usually see it at the top of ingredient lists, meaning that it makes up the largest part of the product.

So why is it so popular? Water most often acts as a solvent - this means that it helps dissolve other ingredients into the formulation.

You'll also recognize water as that liquid we all need to stay alive. Talk about multi-purpose! If you see this, drink a glass of water. Stay hydrated!

Learn more about Water

Tower 28 Beauty MakeWaves Lengthening + Volumizing Mascara Jet contains this as ingredient number 1.

Ilia Limitless Lash Lengthening Clean Mascara After Midnight contains this as ingredient number 1.

2
What it does:
Community Rating: Very Disliked

Copernicia Cerifera Wax comes from a palm tree native to Brazil. This wax is added to help give a thicker texture. It also helps create a film when applied.

Copernicia Cerifera Wax contains aliphatic esters, diesters of cinnamic acid, myricyl cerotate, and small quantities of cerotic acid and myricyl alcohol.

Copernicia Cerifera Wax has the highest melting point of all natural waxes and low solubility.

Copernicia Cerifera Wax has commonly been used in Brazilian Folk medicine.

Learn more about Copernicia Cerifera Wax

Tower 28 Beauty MakeWaves Lengthening + Volumizing Mascara Jet contains this as ingredient number 2.

Ilia Limitless Lash Lengthening Clean Mascara After Midnight contains this as ingredient number 7.

3
What it does: Skin Conditioning, Solvent
Community Rating: Mixed

1,2-Hexanediol is a multi-tasker ingredient. It acts as a preservative to increase shelf-life and can aid other preservatives in preventing microbe growth. 1,2-Hexanediol also helps the skin retain moisture as a humectant.

In products that are water-based, this ingredient can help stabilize perfumes and fragrances. It can also help make the texture of products softer and more smooth.

Tower 28 Beauty MakeWaves Lengthening + Volumizing Mascara Jet contains this as ingredient number 14.

Ilia Limitless Lash Lengthening Clean Mascara After Midnight contains this as ingredient number 18.

4
What it does: Emollient, Humectant, Skin Conditioning
Community Rating: Liked

Caprylyl Glycol is a humectant and emollient, meaning it attracts and preserves moisture.

It is a common ingredient in many products, especially those designed to hydrate skin. The primary benefits are retaining moisture, skin softening, and promoting a healthy skin barrier.

Though Caprylyl Glycol is an alcohol derived from fatty acids, it is not the kind that can dry out skin.

This ingredient is also used as a preservative to extend the life of products. It has slight antimicrobial properties.

Learn more about Caprylyl Glycol

Tower 28 Beauty MakeWaves Lengthening + Volumizing Mascara Jet contains this as ingredient number 15.

Ilia Limitless Lash Lengthening Clean Mascara After Midnight contains this as ingredient number 19.

5
What it does: Buffering, Masking
Community Rating: Disliked

Citric Acid is an AHA derived from citrus fruits (think oranges, lemons, and limes!).

If you spot Citric Acid near the end of an ingredient list, it's likely there as a pH adjuster rather than an active ingredient.

As an AHA, Citric Acid removes the top layer of skin cells from the newer layer of skin underneath. This helps skin to remove dark spots and look more even.

Read more about some other popular AHA's here:

Learn more about Citric Acid

Tower 28 Beauty MakeWaves Lengthening + Volumizing Mascara Jet contains this as ingredient number 24.

Ilia Limitless Lash Lengthening Clean Mascara After Midnight contains this as ingredient number 21.

6
What it does: Cosmetic Colorant
Community Rating: Mixed

Ci 77499 is also hydrated iron III oxide. It is created from mixing red and black iron oxides. This helps give shades of darkness to a product.

Iron III oxides are classified as inorganic chemicals for coloring.

Tower 28 Beauty MakeWaves Lengthening + Volumizing Mascara Jet contains this as ingredient number 25.

Ilia Limitless Lash Lengthening Clean Mascara After Midnight contains this as ingredient number 25.

Here's what our community thinks of the ingredients in these two products.

19% are loved or liked
12% have mixed ratings
42% are disliked or very disliked
27% have no rating yet
24% are loved or liked
16% have mixed ratings
48% are disliked or very disliked
12% have no rating yet

Usage

Here's some more info on how this product is used by our community.

When to use

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Reviews

Here's what our community thinks

Tower 28 Beauty MakeWaves Lengthening + Volumizing Mascara 26 ingredients

4.0 /5
from 1 rating

Ilia Limitless Lash Lengthening Clean Mascara 25 ingredients

3.0 /5
from 1 rating
Natural (1)
naturalblush's avatar

naturalblush

4 months ago · Normal Skin
Review

Okay. It's clean so that's nice. Didn't do too much by itself so I had to layer this on top of another waterproof mascara (Covergirl Lash Blast).

Alternatives

Our Dupe Finder has found 50 potential alternatives that have similar ingredients to Tower 28 Beauty MakeWaves Lengthening + Volumizing Mascara Jet.

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Our Dupe Finder has found 6 potential alternatives that have similar ingredients to Ilia Limitless Lash Lengthening Clean Mascara After Midnight.

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