Overview
What it is
Mascara with 24 ingredients
Cool Features
It is vegan, cruelty-free, and reef safe
Suited For
It has ingredients that are good for dry skin, sensitive skin and scar healing
Free From
It doesn't contain any harsh alcohols, common allergens, fragrances, parabens, silicones or sulfates
Fun facts
Pur Cosmetics is from United States.
We independently verify ingredients and our claims are backed by peer-reviewed research. Does this product need an update? Let us know.
What's inside
Ingredients List
Water
Skin ConditioningGlyceryl Stearate
EmollientC18-36 Acid Triglyceride
EmollientVp/Methacrylamide/Vinyl Imidazole Copolymer
Cetyl Palmitate
EmollientStearic Acid
CleansingPropanediol
SolventSteareth-20
CleansingEuphorbia Cerifera Wax
Copernicia Cerifera Wax
Pvp
Emulsion StabilisingSteareth-2
EmulsifyingPhenoxyethanol
PreservativePolyquaternium-10
Phospholipids
Skin ConditioningHelianthus Annuus Seed Oil
EmollientPanthenol
Skin ConditioningDipropylene Glycol
HumectantMagnesium Aluminum Silicate
AbsorbentHydroxyethylcellulose
Emulsion StabilisingAminomethyl Propanol
BufferingCaprylyl Glycol
EmollientChlorophene
AntimicrobialDisodium EDTA
Water, Glyceryl Stearate, C18-36 Acid Triglyceride, Vp/Methacrylamide/Vinyl Imidazole Copolymer, Cetyl Palmitate, Stearic Acid, Propanediol, Steareth-20, Euphorbia Cerifera Wax, Copernicia Cerifera Wax, Pvp, Steareth-2, Phenoxyethanol, Polyquaternium-10, Phospholipids, Helianthus Annuus Seed Oil, Panthenol, Dipropylene Glycol, Magnesium Aluminum Silicate, Hydroxyethylcellulose, Aminomethyl Propanol, Caprylyl Glycol, Chlorophene, Disodium EDTA
Benefits
Concerns
Ingredients Explained
Water. It's the most common cosmetic ingredient of all. You'll usually see it at the top of ingredient lists, meaning that it makes up the largest part of the product.
So why is it so popular? Water most often acts as a solvent - this means that it helps dissolve other ingredients into the formulation.
You'll also recognize water as that liquid we all need to stay alive. If you see this, drink a glass of water. Stay hydrated!
Learn more about WaterGlyceryl Stearate is a mix of glycerin and stearic acid.
It is used to stabilize the mixing of water and oil ingredients. By preventing these ingredients from separating, it can help elongate shelf life. It can also help thicken the product's texture.
As an emollient, it helps soften skin and supports barrier-replenishing ingredients.
In cosmetics, Glyceryl Stearate is often made from vegetable oils or synthetically produced.
This ingredient may not be fungal-acne safe
Fun fact: The human body also creates Glyceryl Stearate naturally.
Learn more about Glyceryl StearateWe don't have a description for C18-36 Acid Triglyceride yet.
We don't have a description for Vp/Methacrylamide/Vinyl Imidazole Copolymer yet.
Cetyl Palmitate is a wax-like substance.
It comes from palmitic acid and palmityl alcohol. Cetyl Palmitate may not be safe for Malassezia folliculitis, or fungal-acne.
This ingredient is naturally found in the guava fruit and stony corals.
Learn more about Cetyl PalmitateStearic Acid is a fatty acid. It is an emollient, emulsifier, and texture enhancer.
As an emollient, stearic acid helps soften skin. It aids the skin's protective barrier by preventing water loss. It also provides a gentle cleansing effect without stripping away natural oils.
Stearic acid may also be used to enhance the texture of products. It can add volume and stabilize ingredients such as water and oil. This can help water and oil ingredients from separating.
Sources of stearic acid include animal or vegetable fats/oils such as coconut or shea. It can be naturally found in butter, cocoa butter, shea butter, vegetable fats, and animal tallow.
This ingredient may not be Malassezia folliculitis, or fungal-acne safe.
Learn more about Stearic AcidPropanediol is an all-star ingredient. It softens, hydrates, and smooths the skin.
It’s often used to:
Propanediol is not likely to cause sensitivity and considered safe to use. It is derived from corn or petroleum with a clear color and no scent.
Learn more about PropanediolSteareth-20 is a waxy compound used to emulsify ingredients. It is created from stearyl alcohol.
It possesses surfactant properties. This means it reduces surface tension and helps oils, dirt, and pollutants to be washed away.
The 20 stands for the number of ethylene oxide used to create this ingredient.
Learn more about Steareth-20Euphorbia Cerifera wax comes from a shrub in Northern Mexico. It is used to stabilize formulations and has emollient properties.
Emollients form a thin layer on top of skin to prevent water from evaporating, keeping skin and lips hydrated.
According to a manufacturer, this wax can range from a yellow/brown color to translucent.
Learn more about Euphorbia Cerifera WaxCopernicia Cerifera Wax comes from a palm tree native to Brazil. This wax is added to help give a thicker texture. It also helps create a film when applied.
Copernicia Cerifera Wax contains aliphatic esters, diesters of cinnamic acid, myricyl cerotate, and small quantities of cerotic acid and myricyl alcohol.
Copernicia Cerifera Wax has the highest melting point of all natural waxes and low solubility.
Copernicia Cerifera Wax has commonly been used in Brazilian Folk medicine.
Learn more about Copernicia Cerifera WaxPvp is a water-soluble synthetic polymer and common hairstyling ingredient. It is a film-forming ingredient and used to "hold" specific shapes of hair.
Pvp is less effective in high-humidity. It tends to draw moisture, but this moisture dismantles the structure and "hold".
Steareth-2 is a waxy compound used to emulsify ingredients. It is created from polyethylene glycol and stearyl alcohol.
The 2 stands for the number of ethylene oxide units used to create this ingredient.
Phenoxyethanol is a preservative that has germicide, antimicrobial, and aromatic properties. Studies show that phenoxyethanol can prevent microbial growth. By itself, it has a scent that is similar to that of a rose.
It's often used in formulations along with Caprylyl Glycol to preserve the shelf life of products.
Polyquaternium-10 is an ammonium salt of hydroxyethylcellulose. It is a white and granular powder used as a film-former and anti-static agent.
This ingredient is commonly found in hair conditioning products. According to a manufacturer, its positive charge makes it great for absorbing hair proteins. The manufacturer also states this ingredient helps with curl retention.
For haircare friends: this ingredient is not a silicone.
Learn more about Polyquaternium-10Phospholipids are naturally found in our skin as they are the main component of cell membranes. Phospholipids have humectant, emollient, antioxidant properties.
Phospholipids are complex lipids that contain glycerin, two fatty acids, and a phosphate group. Some foods that contain phospholipids include soybeans and milk. The phospholipids found in soy come from Lecithin. This ingredient can also be synthetically created.
Due to their hygroscopic nature, they act as both humectants and emollients. Humectants draw moisture from the air to your skin, while emollients help trap moisture in.
The phospholipids in our skin can be naturally depleted. Replenishing the phospholipids in our skin can help hydrate your skin.
Studies show phospholipids display antioxidant activity and may help with reducing the signs of aging.
This ingredient is non-occlusive.
Some types of phospholipids:
Learn more about PhospholipidsHelianthus Annuus Seed Oil is the oil derived from the seeds of a Sunflower. Sunflower seed oil is non-fragrant. It is an emollient, meaning it helps to soften the skin.
Sunflower seed oil contains many fatty acids. The fatty acids found in sunflower seeds include (from highest amount to least): linoleic acid, myristic acid, palmitic acid, stearic acid, arachidic acid, oleic acid, and linolenic acid.
These fatty acids help the skin create ceramides. Ceramides play a role in repairing the skin barrier.
Helianthus Annuus Seed Oil helps moisturize the skin. This in turn helps the skin look more rejuvenated and smoother.
Sunflowers are rich in vitamin E.
Historians believe Indigenous cultures of North America domesticated sunflowers before corn. Thus they relied on sunflower oil for a variety of uses. One such use is moisturizing skin and hair.
Sunflower seed oil may not be fungal acne safe. We recommend speaking with a professional if you have any concerns.
Learn more about Helianthus Annuus Seed OilPanthenol is a common ingredient that helps hydrate and soothe the skin. It is found naturally in our skin and hair.
There are two forms of panthenol: D and L.
D-panthenol is also known as dexpanthenol. Most cosmetics use dexpanthenol or a mixture of D and L-panthenol.
Panthenol is famous due to its ability to go deeper into the skin's layers. Using this ingredient has numerous pros (and no cons):
Like hyaluronic acid, panthenol is a humectant. Humectants are able to bind and hold large amounts of water to keep skin hydrated.
This ingredient works well for wound healing. It works by increasing tissue in the wound and helps close open wounds.
Once oxidized, panthenol converts to pantothenic acid. Panthothenic acid is found in all living cells.
This ingredient is also referred to as pro-vitamin B5.
Learn more about PanthenolDipropylene Glycol is a synthetically created humectant, stabilizer, and solvent.
This ingredient helps:
Dipropylene glycol is technically an alcohol, but it belongs to the glycol family (often considered part of the ‘good’ alcohols). This means it is hydrating and gentle on skin unlike drying solvent alcohols like denatured alcohol.
As a masking agent, Dipropylene Glycol can be used to cover the smell of other ingredients. However, it does not have a scent.
Studies show Dipropylene Glycol is considered safe to use in skincare.
Learn more about Dipropylene GlycolMagnesium Aluminum Silicate is a type of silica. It comes from naturally occuring minerals such as silicate ores and clay.
Magnesium aluminum silicate is used for enhancing texture and as an absorbent. Due to its large molecular size, it is unable to be absorbed into the skin.
Like other types of silica, this ingredient can be used to thicken a product. As an absorbent, it may be used to absorb extra water or help prevent clumping.
Although “aluminum” in an ingredient name can raise red flags for some consumers, the form and usage context matter significantly. For typical topical applications, there is no substantial evidence of health risks - such as cancer, neurotoxicity, or systemic “aluminum overload.”
Learn more about Magnesium Aluminum SilicateHydroxyethylcellulose is used to improve the texture of products. It is created from a chemical reaction involving ethylene oxide and alkali-cellulose. Cellulose is a sugar found in plant cell walls and help give plants structure.
This ingredient helps stabilize products by preventing ingredients from separating. It can also help thicken the texture of a product.
This ingredient can also be found in pill medicines to help our bodies digest other ingredients.
Learn more about HydroxyethylcelluloseAminomethyl Propanol is used to adjust the pH of products. It is also used as a base to create other organic compounds. Having a balanced pH is important for protecting your skin.
Aminomethyl propanol is safe to use in cosmetics up to 1%. It is soluble in water.
Caprylyl Glycol is a humectant and emollient, meaning it attracts and preserves moisture.
It is a common ingredient in many products, especially those designed to hydrate skin. The primary benefits are retaining moisture, skin softening, and promoting a healthy skin barrier.
Though Caprylyl Glycol is an alcohol derived from fatty acids, it is not the kind that can dry out skin.
This ingredient is also used as a preservative to extend the life of products. It has slight antimicrobial properties.
Learn more about Caprylyl GlycolChlorophene is a preservative.
Disodium EDTA plays a role in making products more stable by aiding other preservatives.
It is a chelating agent, meaning it neutralizes metal ions that may be found in a product.
Disodium EDTA is a salt of edetic acid and is found to be safe in cosmetic ingredients.
Learn more about Disodium EDTAReviews
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Where it's from
Pur Cosmetics is a American brand
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The data we've presented on this page has been verified by a member of the SkinSort Team.
Read more about us· Updated August 12, 2025 • Added by madamegao