Versus

ISEHAN Kiss Me Heroine Make Long & Curl Mascara Advanced Film - 01 Black Versus ISEHAN Kiss Me Heroine Make Real Lash Mascara Advanced Film

Mascara
Mascara
Japanese Brand Japan
Japanese Brand Japan

Updated on October 15, 2023

Overview

What they are

These products are both mascaras. They have a total of 17 ingredients in common

Cool Features

They both contain exfoliants

Suited For

They're both likely to be good for anti aging, dry skin, sensitive skin, scar healing and dark spots

Free From

They both do not contain any harsh alcohols, common allergens, fragrances, parabens or sulfates

What's Inside

They both contain oils and silicones

We independently verify ingredients, and our claims are backed by peer-reviewed research. Spot a product that needs an update? Let us know.

Ingredient Info

Click any item below to learn more and see relevant ingredients

What's inside

What's inside

At a glance

Click on any of the items below to learn more

Key Ingredients

Benefits

Concerns

Ingredients Side-by-side

found in both products
Kiss Me Heroine Make Real Lash Mascara Advanced Film

Ingredients Explained

These ingredients are found in both products.

Ingredients higher up in an ingredient list are typically present in a larger amount.

Emulsion Stabilising

We don't have a description for Aluminum Distearate yet.

Emollient, Skin Conditioning

You may know this ingredient as argan oil. Argan Oil has antioxidant, hydrating, and soothing properties.

Studies have shown argan oil can help fight again radical damage from the sun. This makes it effective at preventing hyperpigmentation.

Large amounts of vitamin E found in argan oil helps the skin retain water. Argan oil also contains fatty acids such as linoleic acid, oleic acid, and palmitic acid. It is also a good source of lipids.

Another benefit of argan oil is skin-soothing. It can help reduce inflammation-related skin symptoms.

Argan Oil is effective at regulating sebum production in pores. This can make it effective at treating hormonal acne.

Traditionally, argan oil was used for its antibacterial and antifungal properties. However, argan oil contains fatty acids that may make it not fungal-acne safe.

Argan Trees are native to Morocco.

Learn more about Argania Spinosa Kernel Oil
Emulsion Stabilising

Ceresin is a wax derived from ozokerite. It is an alternative to beeswax.

The most common process of creating ceresin is by using heat and sulfuric acid.

Dextrin Palmitate/Ethylhexanoate isn't fungal acne safe.

Emollient, Emulsifying

Glyceryl Isostearate is a mixture made from glycerin and isostearic acid.

It is an emollient, meaning it helps keep your skin hydrated and soft. This ingredient is also used to make the texture of a product thicker.

Glyceryl Isostearate may not be fungal acne safe.

Learn more about Glyceryl Isostearate
Emollient, Skin Conditioning

Hydrogenated Polyisobutene is a synthetic polymer. Polymers are compounds with high molecular weight. Hydrogenated Polyisobutene is an emollient and texture enhancer.

In one study, Hydrogenated Polyisobutene showed better skin hydration levels than Caprylic/Capric Triglyceride. As an emollient, it helps keep your skin soft and hydrated by trapping moisture in.

Hydrogenated Polyisobutene is often used as a mineral oil replacement.

Learn more about Hydrogenated Polyisobutene
Emollient, Solvent

Isododecane is a fragrance, emollient, and solvent.

As an emollient, it helps your skin stay soft and hydrated. Emollients help trap moisture into your skin.

Isododecane's role as a solvent makes it a great texture enhancer. It spreads smoothly on skin and does not leave a sticky feeling behind. Isododecane also helps prevent color transfer in makeup products.

Isododecane is not absorbed into skin.

Learn more about Isododecane

We don't have a description for Nylon-66 yet.

Polymethylsilsesquioxane is a silicone used as a film forming agent.

When applied to the skin, this ingredient creates an invisible film on the surface. This film still allows oxygen to pass through, but prevents moisture from escaping. This can help condition and hydrate the skin. It also leaves a silky feel when applied.

Polymethylsilsesquioxane has not been shown to clog pores. It has been deemed safe to use up to 55%, but most cosmetics use much less.

If you have concerns about using this ingredient, we recommend speaking with a professional.

Learn more about Polymethylsilsesquioxane

This ingredient is a solvent. It helps dissolve active ingredients and alter the texture of products.

Propylene Carbonate is commonly used in makeup and with clay, such as montmorillonite or bentonite.

Studies show this ingredient to be safe for cosmetics. When it is undiluted, it can cause skin irritation. (It is always diluted in skincare and makeup). This ingredient is water-soluble.

Propylene Carbonate is created from propylene glycol and carbonic acid.

Learn more about Propylene Carbonate
Emollient, Skin Conditioning

Rosehip Oil is a non-fragrant plant oil. Rosehips are a fruit from a rose bush and are edible. This oil has skin conditioning and hydrating properties.

Rosehip contains Vitamin C, Vitamin E, fatty acids and linolenic acids. These nourish your skin barrier. Having hydrated skin may help reduce the appearance of fine-lines and wrinkles.

Another great component of Rosehip Oil is Vitamin A, or retinol. Vitamin A encourages your skin to create more collagen.

Rosehip oil may help with reducing pigmentation. The lycopene and beta-carotene have skin-lightening properties. However, more studies are needed to confirm this.

Learn more about Rosa Canina Fruit Oil
Skin Conditioning

Royal Jelly Extract comes from a secretion made by worker honeybees. This secretion is white and described as creamy.

This compound has antibacterial, anti-aging, and anti-inflammatory properties.

Studies show Royal Jelly to contain amino acids, fatty acids, and a variety of vitamins, including Vitamin Bs. Many of these components are antioxidants, which help with anti-aging. The fatty acids in Royal Jelly make it a hydrating ingredient.

Several animal studies show Royal Jelly to boost collagen production and reduce inflammation.

The Vitamin Bs found in Royal Jelly include:

Royal Jelly is derived from honeybees. This means it is not vegan.

Learn more about Royal Jelly Extract
Absorbent, Abrasive

Silica is a mineral naturally found in our skin. It helps to thicken and smooth the texture of a product. It also acts as an agent for other ingredients by increasing the absorption of other ingredients into the skin.

Silica is often used for absorption and can help reduce shine when products are applied. Silica occurs in naturally in materials like clay and sandstone, and it can also be produced synthetically.

Silica is present naturally within the skin during collagen production and when reducing inflammation.

Learn more about Silica
Emollient, Skin Conditioning

Squalane is an emollient that helps the skin hold onto moisture. It's an oily liquid that occurs naturally in certain types of fish and plant oils.

Because squalane boosts hydration in the skin, it also comes with plenty of benefits: it is an antioxidant and can help fight free radicals and skin damage. Squalane is also found to have a detoxifying effect when applied.

Squalane comes from squalene, which occurs naturally within the sebum of our skin. It is one of the oils our skin produces to keep itself hydrated. Squalane is the hydrogenated version of squalene and has a longer shelf life.

Research shows that squalane is non-irritating (even at 100% concentration).

In general, it's a fantastic ingredient. It does a great job at hydrating the skin, and it's suitable for those with sensitive skin.

The source of squalane may impact malassezia / fungal acne. This is because olive oil derived squalane can contain impurities such as fatty acids and plant waxes. Sugarcane derived squalane is recommended for anyone with malassezia concerns.

Is squalane vegan?

This depends on the source. Squalane can be derived from both plants and animals. Most squalane used in skincare comes from plants.

Please note: the source of squalane is only known if disclosed by the brand. We recommend reaching out to the brand if you have any questions about their squalane.

Read more about squalene with an "e".

Is squalane an oil?

Squalane is often called an oil, but it’s technically not; it’s a hydrocarbon, meaning it’s only made of carbon and hydrogen, unlike true oils which are triglycerides made of fatty acids and glycerol.

The term “oil-free” isn’t regulated, so companies can define it however they want. Some exclude all oils, while others just avoid mineral oil or comedogenic oils.

While some people avoid oils thinking they cause breakouts, the right kind of oil (or oil-like ingredient like squalane) can actually help balance and hydrate your skin. It’s worth testing out simple oils or squalane to see what works best for your skin.

Learn more about Squalane
Absorbent, Abrasive, Skin Protecting

Talc is a clay mineral. It helps absorb moisture and improve the texture of products. Like other types of clay, Talc can have a slight exfoliating effect on skin. Talc can be added to increase the volume of products.

Some Baby powders are made by combining talc with corn starch. The word "talc" comes from Latin and originates from Arabic. Talc is a mineral commonly found throughout the world.

If you have any concerns about using talc, we recommend checking out the FDA's official page.

Learn more about Talc
Cosmetic Colorant, UV Absorber, UV Filter

Titanium dioxide is a mineral UV filter widely used in sunscreens and cosmetics.

It is one of only two UV filters officially classified as “mineral” by regulatory agencies, the other being zinc oxide.

Titanium dioxide provides broad-spectrum protection mostly in the UVB and UVAII range, with some protection in the UVAI range.

While its UVA protection isn’t as strong as zinc oxide’s, the difference is minor.

A common myth is that mineral UV filters reflect UV light. However, modern research shows titanium dioxide absorbs UV radiation like chemical filters (~95% absorption & 5% reflection).

Thanks to its non-irritating nature, titanium dioxide is suitable for sensitive, acne-prone, or redness-prone skin. It is unlikely to cause "eye sting" like other sunscreen ingredients.

A major drawback of this ingredient is its white cast and thick texture. This is why mineral sunscreens often leave a white cast and are less cosmetically elegant than chemical/hybrid sunscreens.

To improve white cast and spreadability, micronized or nano-sized titanium dioxide is often used.

There are ongoing concerns surrounding nano-titanium oxide's impact on marine ecosystems.

There is no conclusive evidence that any form of titanium oxide (or any other sunscreen ingredients) will cause harm to marine ecosystems or coral reefs. The science is still developing but many consumers are keeping a close eye on this issue.

Please note, many destinations have reef-safety sunscreen rules. For instance, the U.S. Virgin Islands advises all visitors to use non-nano mineral sunscreens.

Nano mineral sunscreens once raised safety concerns about absorption into skin.

Extensive research has shown that they do not penetrate healthy or damaged skin; they remain safely on the surface and the top layer of dead skin (stratum corneum).

You'll likely find titanium dioxide bundled with alumina, silica, or dimethicone. These ingredients help make titanium dioxide highly photostable; this prevents it from interacting with other formula components under UV light.

Learn more about Titanium Dioxide
Emollient, Skin Conditioning

This silicone is an emollient. Emollients create a thin film on the skin to prevent moisture from escaping.

It is not soluble in water and helps increase water-resistance in products.

According to a manufacturer, it can blend seamlessly with silicone oils, such as Cyclopentasiloxane.

Learn more about Trimethylsiloxysilicate

When to use

28 Routines
86% use in am
14% use in pm
86% use every day
When to use See routines that use it ->
8 Routines
63% use in am
38% use in pm
75% use every day

Reviews

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Long Lasting 100% Buildable 50% Good Color 50%
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