IDEO Skin Memory Serum

Phenethyl Alcohol is a colorless and aromatic alohol. It is naturally occuring in essential oils.

The scent of this ingredient is floral and often compared to rose.

Aloe Barbadensis Leaf Powder comes from the aloe plant.

Aloe leaves have a variety of benefits. They are most commonly known for the ability to soothe sunburns. This is due to their anti-inflammation and cooling properties.

Niacinamide has emerged as an all-star ingredient due to its many benefits.

It is known to treat acne by reducing inflammation. It also helps fade dark-spots and strengthen the skin by promoting the growth of the ceramide barrier.

Polysorbate 20 is made by combining ethoxylation of sorbitan, ethylene oxide, and lauric acid. It is a mild cleansing agent, surfactant, and emulsifier.

As a surfactant, it helps collect dirt and oils for washing. Emulsifiers prevent oils and water from separating.

Sorbitan Laurate is created from lauric acid and derivatives from sorbitol. It is an emulsifier.

Polyglyceryl-4 Laurate isn't fungal acne safe.

We don't have a description for Dilauryl Citrate yet.

Peg-60 Hydrogenated Castor Oil comes from hydrogenated castor oil. It is a solubilizer and emulsifier.

As a solubilizer, it helps dissolve ingredients into a water-based version. It is also an emulsifer. Emulsifier help prevent oils and water from separating. Both these properties help create evenly-spread and uniform products.

This long ingredient is a copolymer of sodium acrylate and sodium acryloyldimethyl taurate monomers.

It is used to help stabilize other ingredients and create a thicker gel-like texture.

Isohexadecane is added to enhance texture, emulsify, and to help cleanse. It is an isoparrafin. It is a component of petrolatum.

Due to its large size, Isohexadecane is not absorbed by the skin. Instead, it sits on top and acts as an emollient. Emollients help keep your skin soft and smooth by trapping moisture within.

Polysorbate 80 is a surfactant and emulsifier. It is used to keep ingredients together, and prevent oils and waters from separating.

It is made from polyethoxylated sorbitan and oleic acid. This ingredient can be found in cosmetics, foods, and medicine. It is water-soluble.

Sodium Benzoate is a preservative. It's used in both cosmetic and food products to inhibit the growth of mold and bacteria. It is typically produced synthetically.

Both the US FDA and EU Health Committee have approved the use of sodium benzoate. In the US, levels of 0.1% (of the total product) are allowed.

Sodium Hyaluronate is hyaluronic acid's salt form. It is commonly derived from the sodium salt of hyaluronic acid.

Like hyaluronic acid, it is great at holding water and acts as a humectant. This makes it a great skin hydrating ingredient.

We don't have a description for Hydrogenated Ethylhexyl Olivate yet.

Hydrogenated Olive Oil Unsaponifiables is an oil and isn't fungal acne safe.

We don't have a description for Diethylhexyl Maleate yet.

Phenoxyethanol is a preservative that has germicide, antimicrobial, and aromatic properties. Studies show that phenoxyethanol can prevent microbial growth. By itself, it has a scent that is similar to that of a rose.

It's often used in formulations along with Caprylyl Glycol to preserve the shelf life of products.