Earthwise Beauty Marshmallow Face Cleanser

Calendula Officinalis Flowers may help soothe your skin by reducing inflammation. Emerging studies show it inhibits NO production safely, therefore reducing inflammation.

Marigolds have been used in traditional medicine throughout Asia and Europe.

Antioxidant components in chamomile help fight free-radical molecules. These unstable molecules may damage your skin cells. By stabilizing them, antioxidants may help reduce the signs of aging.

Ancient Greeks, Romans, and Egyptians used Chamomile to treat skin redness and dryness. Chamomile has also been used to help with stomach issues.

Linoleic acid helps moisturize your skin as an emollient. Emollients act as a thin film to prevent moisture from escaping.

Cartenoids are an antioxidant. Antioxidants protect your skin against external damage. They also give pumpkins their classic orange color.

Fun fact: Pumpkins were first domesticated in Southern Mexico about 10,000 years ago.

Unlike other plant oils, jojoba wax doesn't easily penetrate skin. It mostly works in the uppermost layers as an emollient. This just means it forms a light barrier on the skin to help retain moisture.

Formulations with jojoba esters up to 90% reduced transepidermal water loss (TEWL) and increased barrier recovery by 81% (outperforming bisabolol at 47%).

Besides barrier support, the science also suggests jojoba to have anti-inflammatory effects and potential applications for skin infections, aging, and wound healing.

Fun fact: Indigenous cultures have used jojoba as a moisturizer and to help treat burns for centuries.

Fungal acne: The Malassezia yeast is known to metabolize fatty acids in the C11-24 range and jojoba's dominant fatty acid components fall into this range. This ingredient may not be fungal acne safe.

The polysaccharides do most of the work: they bind water at the skin surface for a light, non-greasy hydration boost. And one of the polysaccharides, glycomannan, is linked to fibroblast stimulation + collagen synthesis. This is also why aloe has such a long track record in wound and burn healing.

This ingredient is also calming with anti-inflammatory and mild antimicrobial activity, making it a great pick for sensitive, irritated, or post-sun skin.

Realistic expectations matter though; the solid evidence is mostly limited to hydration, soothing, and wound support. Deeper claims about anti-aging or sun protection are not well backed, and science reviews note it does not prevent radiation-induced skin injury.

Because it plays well with almost everything, it's commonly used as a base alongside other actives like niacinamide or vitamin C.

Typical usage concentrations range from 0.5% (where hydration benefits already show up) all the way to 90%+ (where it replaces water as the main base).

The safety for this ingredient is well-establish as well. Overall, this is a great supporting ingredient for those who want a boost in hydration.

Your skin makes glycerin on its own (mostly from sebaceous oil breakdown) and shuttles it to your outermost layer of skin, or your epidermis, via aquaporin-3.

Aquaporin-3 is a transporter that is essential for normal skin hydration, elasticity, and repair. Interestingly, mice lacking in AQP3 have dry and less elastic skin that can be fully corrected with glycerin.

This ingredient is non-irritating, plays well with almost every ingredient, and works across all skin types. Typical use is anywhere between 3-10% but can go up to 79% in some leave-on products.

Just know very high concentrations (>40%) can feel tacky in low humidity.

Glycerin is the name for this ingredient in American English. British English uses Glycerol/Glycerine.

Its fatty acid composition mimics that of the hydrolipidic film covering the surface of the epidermis.

This allows it to diffuse into the upper layers of the skin and integrate with the lipid matrix of the stratum corneum to improve barrier function without being greasy.

Studies have shown that it increases hydration of stratum corneum and the squalene component specifically contributes emollient properties and barrier-restoring effects.

A 2025 narrative review also highlighted olive-derived bioactives in:

Typical use levels for this ingredient run from 3-10%.

Fungal acne:
Whole olive oil contains significant triglycerides and free oleic acid that Malassezia can readily metabolize; the unsaponifiables fraction has had these fatty glycerides removed.

However, certain batches of this ingredient may contain sterol esters or free fatty acids depending on the refinement quality. These trace amounts of C12-24 fatty acids could be metabolized by Malassezia.

This ingredient may not be fungal acne safe but not everyone will react to it. It's best to patch test if you're unsure.

Using high concentrations of Potassium Hydroxide have shown to irritate the skin.

The difference between hemp and cannabis is their psychoactive component. Hemp has low amounts of THC.

Fun fact: Leuconostoc is used to ferment vegetables all around the world, including sauerkraut and kimchi.

This honeysuckle is native to East Asia and used in traditional Chinese medicine to treat fever and inflammation.

Learn more about the benefits of Italian honeysuckle here.

PHAs are more gentle than AHAs due to their larger structure. They do not penetrate as deeply as AHAs and take a longer time to dissolve dead cells. Studies show PHAs do not cause as much irritation.

Gluconolactone has some interesting properties:

In a 2004 study, Gluconolactone was found to prevent UV damage in mouse skin cells and has not been found to increase sun sensitivity. However, we still recommend wearing SPF daily.

This ingredient is is an created by reacting gluconic acid with an alcohol.

It also has emulsion properties to help keep ingredients together.

The cooling effect from blue tansy comes from its camphor content. Camphor is known to induce irritation in concentrations higher than 11%. It also contains another skin irritant, beta-pinene.

Chamomile is rich in antioxidants and has anti-inflammatory properties. Several compounds found in chamomile help with soothing, such as bisbolol.

However, this exfoliating effect only happens at high concentrations (20%) which can be hard to find in cosmetic products.

Due to this, citric acid is usually included in small amounts as a pH adjuster. This helps keep products slightly more acidic and compatible with skin's natural pH.

In skincare formulas, citric acid can:

While it can provide some skin benefits, research shows lactic acid and glycolic acid are generally more effective and less irritating exfoliants.

Most citric acid used in skincare today is made by fermenting sugars (usually from molasses). This synthetic version is identical to the natural citrus form but easier to stabilize and use in formulations.

Read more about some other popular AHA's here:

Topically applied tocopherol has been shown to protect against UV damage by ramping up the skin's own natural defense enzymes.

It also acts as a skin conditioning agent; some studies show that regular topical use can improve the skin's water-binding capacity over 2-4 weeks.

This ingredient is especially loved for being a team player. When combined with Vitamin C, the photoprotective effect of both ingredients roughly doubles and the combo also helps reduce UV-induced DNA damage.

This ingredient has some brightening potential but it's more of a prevention ingredient than spot-fader. Cell studies show it can slow down melanin production but it's worth noting that it's not the most powerful brightener out there.

In formulations, it also serves as a stabilizer that helps protect other oxidation-prone ingredients from degrading.

Concentrations usually range from 0.1-1% in most leave-on products.