Generic Value Products Gloss Liquid Hair Color Compare To Redken Shades EQ Gloss 5NW Warm Neutral Brown

Generic Value Products Gloss Liquid Hair Color Compare To Redken Shades EQ Gloss

Color: 5NW Warm Neutral Brown
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Overview

What it is

Other styling with 28 ingredients

Cool Features

It is reef safe

Suited For

It has ingredients that are good for dry skin

Free From

It doesn't contain any oils, parabens or sulfates

Fun facts

Generic Value Products is from United States.

We independently verify ingredients and our claims are backed by peer-reviewed research. Does this product need an update? Let us know.

What's inside

Key Ingredients

Benefits

Concerns

Ingredients Explained

Skin Conditioning, Solvent

Water. It's the most common cosmetic ingredient of all. You'll usually see it at the top of ingredient lists, meaning that it makes up the largest part of the product.

So why is it so popular? Water most often acts as a solvent - this means that it helps dissolve other ingredients into the formulation.

You'll also recognize water as that liquid we all need to stay alive. If you see this, drink a glass of water. Remember to stay hydrated!

Learn more about Water

Isopropyl Alcohol is more commonly known as rubbing alcohol. It is most commonly used as a solvent, meaning it helps other ingredients dissolve.

This ingredient is an astringent alcohol. Astringent alcohols may also irritate skin as they high amounts may strip away your skin's natural oils.

Other types of astringent alcohols include:

According to the National Rosacea Society based in the US, you should be mindful of products with these alcohols in the top half of ingredients.

Any type of sanitizing product will have high amounts of alcohol to help kill bacteria and viruses.

Learn more about Isopropyl Alcohol
Cleansing, Foaming

Sodium C14-16 Olefin Sulfonate is a surfactant that helps water and oil mix so that dirt, sweat, sebum, and sunscreen can rinse away easily. It's not technically a sulfate, but behaves similarly in formulas.

What it does:

Sodium C14-16 Olefin Sulfonate is a strong cleansing surfactant and is much stronger than many mild cleansers. Because it works deeply, it can disrupt the skin's barrier. This can lead to dryness or irritation for those with sensitive skin.

Compared to gentler surfactants, it's effective but more likely to dry or irritate if not balanced with soothing ingredients.

CIR considers sodium α-olefin sulfonates (including C14-16) to be safe for use in rinse-off products when properly formulated. It is poorly absorbed through normal skin but absorption increases if the skin barrier is already damaged.

Learn more about Sodium C14-16 Olefin Sulfonate
Emollient, Emulsifying, Skin Conditioning

We don't have a description for Undeceth-3 yet.

Humectant, Skin Conditioning, Solvent

Propylene Glycol is a synthetic, colorless, odorless liquid that has been a staple in cosmetics for decades. It is a skin conditioning agent, humectant, and solvent.

As a humectant, it draw water to the skin to reduce flaking and restore suppleness. It's also a solvent that helps dissolve other actives and keeps formulas stable across temperature changes.

The CIR Expert Panel has confirmed this ingredient to be nontoxic and clinical studies show no sensitization at cosmetic use concentrations.

True allergic reactions are quite rare: a 15-year retrospective study of 6,751 patients found only 0.31% had a positive reaction (and less than half were considered clinically relevant).

It seemed that when sensitization does occur, it's most commonly linked to topical medication (like corticosteroids) and not cosmetics. Allergic contact dermatitis also appears largely limited to individuals with underlying skin conditions.

Overall, propylene glycol is a well-studied ingredient that most people can tolerate without issue.

Learn more about Propylene Glycol
Emulsifying, Emulsion Stabilising

We don't have a description for Cocamide Mipa yet.

Emollient, Masking, Perfuming

Oleyl Alcohol is a type of fatty alcohol made from oleic acid.

Fatty Alcohols are most often used as an emollient or to thicken a product. They are usually derived from natural fats and oils and therefore do not have the same drying or irritating effect as solvent alcohols.

Emollient, Emulsifying, Emulsion Stabilising

Lauryl Alcohol is a type of fatty alcohol. It is derived from palm kernel oil or coconut oil.

Fatty alcohols are not the same as drying, volatile alcohols like alcohol denatured or ethanol; they're designed to be non-sensitizing and hydrating.

Lauryl alcohol pulls triple duty:

Because lauryl alcohol falls within the C11 - C24 carbon chain range that the Malassezia yeast (fungal acne) can metabolize, this ingredient may not be fungal acne safe.

Learn more about Lauryl Alcohol
Masking, Perfuming

Parfum is a catch-all term for an ingredient or more that is used to give a scent to products.

Also called "fragrance", this ingredient can be a blend of hundreds of chemicals or plant oils. This means every product with "fragrance" or "parfum" in the ingredients list is a different mixture.

For instance, Habanolide is a proprietary trade name for a specific aroma chemical. When used as a fragrance ingredient in cosmetics, most aroma chemicals fall under the broad labeling category of “FRAGRANCE” or “PARFUM” according to EU and US regulations.

The term 'parfum' or 'fragrance' is not regulated in many countries. In many cases, it is up to the brand to define this term.

For instance, many brands choose to label themselves as "fragrance-free" because they are not using synthetic fragrances. However, their products may still contain ingredients such as essential oils that are considered a fragrance by INCI standards.

One example is Calendula flower extract. Calendula is an essential oil that still imparts a scent or 'fragrance'.

Depending on the blend, the ingredients in the mixture can cause allergies and sensitivities on the skin. Some ingredients that are known EU allergens include linalool and citronellol.

Parfum can also be used to mask or cover an unpleasant scent.

The bottom line is: not all fragrances/parfum/ingredients are created equally. If you are worried about fragrances, we recommend taking a closer look at an ingredient. And of course, we always recommend speaking with a professional.

Learn more about Parfum
Preservative

Sodium Sulfite is a preservative. Preservatives help prevent mold and bacteria from growing in cosmetics.

This ingredient has been shown to break the bonds in hair, acting as a natural straightener.

It is commonly used in food. It should be noted sodium sulfite degrades both vitamins B1 and E.

Fun fact: Sulfites are naturally occuring in wine.

Learn more about Sodium Sulfite
Emollient, Emulsion Stabilising, Skin Conditioning

Myristyl Alcohol is type of fatty alcohol. Fatty Alcohols are most often used as an emollient or to thicken a product.

As an emollient, myristyl alcohol hydrates the skin by trapping moisture in.

Fatty alcohols are usually derived from natural fats and oils and therefore do not have the same drying or irritating effect as solvent alcohols.

The FDA allows "alcohol-free" products to contain fatty alcohols.

Learn more about Myristyl Alcohol
Antioxidant

Erythorbic Acid is an antioxidant.

Buffering

This ingredient is also known as monoethanolamine. It's a small amino alcohol that works primarily as a pH adjuster.

The Cosmetic Ingredient Review Expert Panel has declared this ingredient to be safe in rinse-off products based on available animal and clinical data. The EU has regulated this ingredient to be used with restrictions.

A cosmetic formulation thing to note: This ingredient shouldn't be combined with certain preservatives (the ones that release nitrogen compounds) because the two can react to form nitrosamines, a potentially harmful byproduct. Most brands and cosmetic chemists know this when building a formula so this isn't something to worry about it.

Learn more about Ethanolamine

We don't have a description for M-Aminophenol yet.

We don't have a description for P-Aminophenol yet.

Skin Conditioning

PEG-12 Dimethicone is a type of water-soluble silicone. It has skin conditioning and hydrating properties.

According to a manufacturer, this ingredient's stability is decreased by strong acid or alkali.

This ingredient is also called para-phenylenediamine or PPD. It is commonly found in hair dyes and as a substitute for henna.

PPD uses its salt components to impart a color to hair; the exact color depends on the formulation of the other ingredients.

The CDC lists PPD as a contact allergen that can cause dermatitis, or skin irritation. In 2006, this ingredient was voted Allergen of the Year by the American Contact Dermatitis Society.

The CIR (Cosmetic Ingredient Review) states this ingredient is safe to use for those who do not experience sensitization.

A review of 31 studies published between 1992 and 2005 looked at whether personal hair dye use is linked to cancer.

While one well-designed study found possible associations with certain cancers like non-Hodgkin’s lymphoma and bladder cancer, these results were not consistently seen in other studies.

Because the way each study measured hair dye use varied, a formal meta-analysis couldn’t be done.

Learn more about P-Phenylenediamine
Antioxidant, Perfuming

Resorcinol, or 1,3-benzenediol, is a small phenolic compound with antioxidant, denaturant, hair dyeing, and perfuming properties.

In cosmetics, rescorcinol is mostly found in hair dyes rather than leave-on-face products. Related "resorcinol-type" ingredients can act keratolytic (loosen dead skin cells) but plain resorcinol is not usually found in face products.

In haircare, it is used to create a long-lasting color by participating in dye-forming reactions.

The main downside of this ingredient is allergy risk; it is considered a moderate skin sensitizer in animal data. Human sensitization rates are generally low in broader clinical data.

In the EU, resorcinol is restricted and only allowed under specific conditions for hair products (up to 1.25% hair dye after mixing and up to 0.5% in certain hair lotions/shampoos.

Learn more about Resorcinol

EDTA is the shortened name for ethylenediamine tetraacetic acid. It is a chelating agent and used to stabilize products.

Chelating Agents are used to prevent trace metal ions from binding to other ingredients. This can prevent unwanted reactions or changed efficacy of products.

We don't have a description for Basic Yellow 87 yet.

Masking, Preservative

Sodium Benzoate is a preservative. It's used in both cosmetic and food products to inhibit the growth of mold and bacteria. It is typically produced synthetically.

Both the US FDA and EU Health Committee have approved the use of sodium benzoate. In the US, levels of 0.1% (of the total product) are allowed.

Sodium benzoate works as a preservative by inhibiting the growth of bacteria inside of cells. It prevents the cell from fermenting a type of sugar using an enzyme called phosphofructokinase.

It is the salt of benzoic acid. Foods containing sodium benzoate include soda, salad dressings, condiments, fruit juices, wines, and snack foods.

Studies for using ascorbic acid and sodium benzoate in cosmetics are lacking, especially in skincare routines with multiple steps.

We always recommend speaking with a professional, such as a dermatologist, if you have any concerns.

Learn more about Sodium Benzoate

We don't have a description for 2-Amino-3-Hydroxypyridine yet.

We don't have a description for 2-Amino-6-Chloro-4-Nitrophenol yet.

Skin Conditioning, Skin Protecting, Soothing

We don't have a description for Wheat Amino Acids yet.

Preservative

Phenoxyethanol is a preservative that has germicide, antimicrobial, and aromatic properties. Studies show that phenoxyethanol can prevent microbial growth. By itself, it has a scent that is similar to that of a rose.

It's often used in formulations along with Caprylyl Glycol to preserve the shelf life of products.

Preservative

Potassium Sorbate is a preservative used to prevent yeast and mold in products. It is commonly found in both cosmetic and food products.

This ingredient comes from potassium salt derived from sorbic acid. Sorbic acid is a natural antibiotic and effective against fungus.

Both potassium sorbate and sorbic acid can be found in baked goods, cheeses, dried meats, dried fruit, ice cream, pickles, wine, yogurt, and more.

You'll often find this ingredient used with other preservatives.

Learn more about Potassium Sorbate
Perfuming

Hexyl Cinnamal is a fragrance ingredient with a similar scent to jasmine. It can be naturally found in chamomile essential oil.

This ingredient is a known EU allergen and may sensitize the skin. The EU requires this ingredient to be listed separately on an ingredients list.

Hexyl Cinnamal is not water soluble but is soluble in oils.

Learn more about Hexyl Cinnamal
Perfuming

Linalool is a fragrance and helps add scent to products. It's derived from common plants such as cinnamon, mint, citrus, and lavender.

Like Limonene, this ingredient oxidizes when exposed to air. Oxidized linalool can cause allergies and skin sensitivity.

This ingredient has a scent that is floral, spicy tropical, and citrus-like.

Learn more about Linalool

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Where it's from

Generic Value Products is a American brand

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· Updated June 2, 2025 Added by anemone