Geek & Gorgeous Liquid Hydration Versus ISANA Glow Anti-Ox Toner Spray

This is why it works so well topically; PCA is a humectant that holds water in the stratum corneum and studies link higher skin PCA levels to better hydration + lower water loss. Interestingly, people show more PCA in summer and in normal vs dry skin.

Most of the benefits of this ingredient are related to hydration, softness, and barrier support.

A long-running review found that formulas with at least 2% PCA or its salts improved dry skin over both the short and long term. And the zinc salt is also used for its mild antimicrobial and astringent properties.

The salt forms are more common in cosmetics (like sodium PCA).

This ingredient is compatible with basically everything and pairs well with other humectants like glycerin or hyaluronic acid.

Usage-wise, it's typically used at low percentages (~0.2-2%).

The Cosmetic Ingredient Review Expert Panel has concluded PCA and its salts are safe as used and is non-irritating on skin even at high concentrations.

On a cellular level, it disrupts the cell membranes of microbes by poking holes that make the cell leak. This shuts down the chemical reactions the microbe needs to make energy so it can no longer survive.

Another perk of this ingredient is that it stays functional across a wide pH range (3-10).

You'll often see it paired with boosters like Ethylhexylglycerin; one study showed that a 1:9 ratio of Ethylhexylglycerin to Phenoxyethanol damages bacterial membranes as effectively as doubling the Phenoxyethanol concentration on its own.

Typical use concentrations range from 0.3-1% depending on the formula, and this ingredient is capped at 1% int the EU.

Safety-wise, the fear mongering does not hold up to the evidence. The EU's Scientific Committee on Consumer Safety and FDA consider it safe as a preservative at up to 1%, including for children of all ages.

Adverse systemic effects only showed up in animal studies at exposures roughly 200x higher than what people get from cosmetics. And despite its very widespread use, this ingredient is a rare sensitizer and allergic reactions are uncommon.

As a cosmetic ingredient, it grabs water and holds it in the upper layers of skin to smooth roughness and ease dehydration.

There's some clinical support for the NMF approach with a study showing that a cream built to mimic the skin's NMF significantly boosted hydration.

Safety-wise, this ingredient non-irritating, non-comedogenic, and non-phototoxic in testing, with minimal skin absorption.

It also works really well with other hydrators like glycerin or hyaluronic acid, and typical usage is somewhere between 0.2-4%.

You'll also recognize water as that liquid we all need to stay alive. If you see this, drink a glass of water. Remember to stay hydrated!