Epi-max Baby Bum Barrier Cream

Zinc Oxide is a mineral broad-spectrum UV filter; it is the broadest UVA and UVB reflector approved by the FDA. While it is most commonly man-made for cosmetics, it can naturally occur in zincite, a rare mineral.

Today, traditional and nano-sized zinc oxide can be found in beauty products. Nano-sized zinc oxide can enhance a product's UV protection. While it is not believed to have a negative effect on skin, nano-zinc oxide may be harmful to coral reefs - though the verdict is not entirely out on this one.

Synthetic beeswax is created to be identical in structure to beeswax. It possesses the same occlusive and emulsion properties.

A blend of fatty acid esters, fatty acids, and alcohols are used to create synthetic beeswax. Whether or not this ingredient is vegan depends on the source. Sometimes, lanolin is used for its creation.

Glycerin is already naturally found in your skin. It helps moisturize and protect your skin.

A study from 2016 found glycerin to be more effective as a humectant than AHAs and hyaluronic acid.

Aluminum Starch Octenylsuccinate is a synthetic powder used as an absorbent, thickener, and anti-caking agent.

As an absorbent, it is great at mattifying skin by soaking up the oil. This is why you'll find it in a range of products from makeup to moisturizers.

Butyrospermum Parkii Butter is a plant lipid from the fruit of the Shea Tree. It is an effective skin hydrator and emollient.

Emollients help soothe and soften your skin. It does this by creating a protective film on your skin. This barrier helps trap moisture and keeps your skin hydrated. Emollients may be effective at treating dry or itchy skin.

Microcrystalline Wax is created by de-oiling petroleum. It is highly refined and purified before being added to cosmetics.

Microcrystalline Wax is used to enhance the texture and create even consistency. It helps stabilize a product by preventing ingredients from separating.

Ceresin is a wax derived from ozokerite. It is an alternative to beeswax.

The most common process of creating ceresin is by using heat and sulfuric acid.

Phenoxyethanol is a preservative that has germicide, antimicrobial, and aromatic properties. Studies show that phenoxyethanol can prevent microbial growth. By itself, it has a scent that is similar to that of a rose.

It's often used in formulations along with Caprylyl Glycol to preserve the shelf life of products.

A complex combination of organic alcohols obtained by the hydrolysis of lanolin and is classified as a fatty alcohol.

Fatty Alcohols are most often used as an emollient or to thicken a product. They are usually derived from natural fats and oils and therefore do not have the same drying or irritating effect as traditional alcohols.

Allantoin plays a role in soothing and moisturizing the skin. Because of this, it is often added to products with strong active ingredients.

Some studies have shown this ingredient can promote wound healing with higher concentrations.

Panthenol is a common ingredient that helps hydrate and soothe the skin. It is found naturally in our skin and hair.

There are two forms of panthenol: D and L.

Bisabolol is famous for its skin soothing properties. It does this by blocking inflammatory signals, helping to reduce your body's reaction to irritation.

This ingredient also interferes with the process of hyperpigmentation. This can help with reducing dark spots and uneven tone.

Ethylhexylglycerin (we can't pronounce this either) is commonly used as a preservative and skin softener. It is derived from glyceryl.

You might see Ethylhexylglycerin often paired with other preservatives such as phenoxyethanol. Ethylhexylglycerin has been found to increase the effectiveness of these other preservatives.

Brassica Campestris Seed Oil is from the field mustard plant. This plant is classified as a cabbage.

Like other vegetable oils, this ingredient is an emollient. It helps sooth and soften the skin by trapping moisture in.

Rosmarinic Acid is an antioxidant.