Akind Bright Idea Radiance Serum

Other benefits include smoothing wrinkles and minimizing redness.

The cherry on top? Niacinamide can also help build keratin, a protein that keeps skin firm.

When incorporating niacinamide into your routine, look out for concentration amounts. Typically, 5% niacinamide provides benefits such as fading dark spots. However, if you have sensitive skin, it is better to begin with a smaller concentration.

Niacinamide can be mixed with other ingredients to boost benefits. For instance, it has shown to be effective when used with copper, folic acid, and zinc to treat acne.

3-O-Ethyl Ascorbic Acid interferes with the process of skin darkening, helping to reduce hyperpigmentation. It also encourages the skin to produce more collagen.

Once applied, 3-O-Ethyl Ascorbic Acid is converted to Vitamin C deeper in the skin's layers. This process is slow but makes this ingredient more tolerable for skin.

The optimum pH range for this ingredient is 4 - 5.5

The high vitamin C content of Kakadu plum also helps lighten skin. Vitamin C has been shown to block the process of skin darkening that leads to hyperpigmentation.

Kakadu plums have been used by indigenous cultures as medicine to help treat colds and as an antiseptic.

Sodium Hyaluronate is naturally occurring in our bodies and is mostly found in eye fluid and joints.

These are some other common types of Hyaluronic Acid:

Besides anti-aging, this ingredient also helps with skin brightening and soothing.

The most effective forms of resveratrol are isobutyrate and butyrate. These have the strongest effect on increasing A1 collagen and reducing inflammation.

A note on it being a retinoid alternative: Despite it's amazing skin benefits, it is not a replacement for retinoids. However, it is recommended for people with sensitive skin or intolerance to retinoids.

Resveratrol is naturally found in grapes, peanuts, and berries.

PH adjusters are common in cosmetic products. The pH of a product can affect the effectiveness of other ingredients. A product with a high pH may also irritate the skin.

Specifically, AHAs work by breaking down the structural "glue" holding the old skin cells in place. Getting rid of the old skin cells allows skin to regenerate newer skin cells in its place. A build up of dead skin cells can lead to tired and dull looking skin.

Due to this, glycolic acid helps with:

Fun fact: Glycolic acid increases skin hydration by playing a role in creating molecules that create hyaluronic acid naturally.

When starting glycolic Acid, it is normal to feel slight stinging.

The pH value and concentration of glycolic acid play a role in the effectiveness of the product. Concentrations between 5-20% glycolic acid have been shown to be effective in clinical studies.

Recent studies have shown Glycolic Acid may protect the skin against UV damage. However, you should always wear SPF, especially when using exfoliants.

Read more about some other popular AHA's here:

This property also makes Pentylene Glycol a great texture enhancer. It can also help thicken or stabilize a product.

Pentylene Glycol also acts as a mild preservative and helps to keep a product microbe-free.

Some people may experience mild eye and skin irritation from Pentylene Glycol. We always recommend speaking with a professional about using this ingredient in your routine.

Pentylene Glycol has a low molecular weight and is part of the 1,2-glycol family.

Emollients help soothe and soften the skin. They do this by creating a protective film on your skin. This barrier helps trap moisture and keeps your skin hydrated. Emollients may be effective at treating dry or itchy skin.

This ingredient may or may not be vegan, depending on the source.

Peg-40 Hydrogenated Castor Oil may not be fungal-acne safe. We recommend speaking with a professional if you have any questions or concerns.

Tyrosinase is an enzyme that plays a key role in melanin production, which leads to skin darkening when exposed to UV light. By inhibiting this enzyme, PR can help with skin brightening and lifting dark spots.

The manufacturer states 0.5% of PR is more effective than 1% kojic acid. In 2013, a study of 80 participants found combining PR with other skin-brightening ingredients found 57% showed moderate improvement and 17% saw no change. Another study with 20 women reported a 43% reduction in uneven skin tone.

While more research is needed to fully confirm PR's efficacy, there’s no harm in trying it - especially when combined with other proven skin-brightening ingredients.

This ingredient is considered an organic alcohol and commonly added into both cosmetics and foods.

Those with sensitive skin or conditions may develop a rash when using this ingredient.

Disodium EDTA is a salt of edetic acid and is found to be safe in cosmetic ingredients.