Versed Look Alive Hydrating Plumping Mask

Butylene Glycol (or BG) is used within cosmetic products for a few different reasons:

• It is a solvent, meaning that it helps to dissolve other ingredients. This also enhances the absorption of the product into one's skin.
• It is a humectant, which means that it helps attract moisture into the skin.
• It helps improve product application.
• It has mild preservative properties.

Overall, Butylene Glycol is a safe and well-rounded ingredient that works well with other ingredients.

Rosa Moschata Seed Oil is an oil and isn't fungal acne safe.

Ceratonia Siliqua Gum is extracted from the seeds of the carob tree. You might know this ingredient as Carob Gum or Locust Bean Gum. It is used to stabilize other ingredients and improve the texture of products.

Carob gum is made up of long-chain polysaccharides. This makes it a natural thickener.

Aloe Barbadensis Leaf Juice comes from leaves of the aloe plant. Aloe Barbadensis Leaf Juice is best known for helping to soothe sunburns. It is also anti-inflammatory, moisturizing, antiseptic, and can help heal wounds.

Aloe is packed with good stuff including Vitamins A, C, and E. These vitamins are antioxidants, which help fight free-radicals and the damage they may cause. Free-radicals are molecules that may damage your skin cells, such as pollution.

Allantoin plays a role in soothing and moisturizing the skin. Because of this, it is often added to products with strong active ingredients.

Some studies have shown this ingredient can promote wound healing with higher concentrations.

This ingredient is an emollient, solvent, and texture enhancer. It is considered a skin-softener by helping the skin prevent moisture loss.

It helps thicken a product's formula and makes it easier to spread by dissolving clumping compounds.

Jasmine flower and leaf has perfuming, antioxidant, and antimicrobial properties.

The antioxidant activity in Jasmine comes from flavonoids - a compound found in many plants. While antioxidants are great - Jasmine flowers also contain coumarin, a known EU allergen.

Pyrus Malus Fruit Extract is extract from Apples. Apples are rich in Vitamin C, sugars, and antioxidants.

The sugar in Apples are humectants and help hydrate the skin. On top of that, apples also contain some acids, such as malic acid. These acids may have a mild exfoliating effect.

This ingredient comes from multiple species of rose.

According to a manufacturer, this ingredient contains vitamins A, C, E, and flavonoids, giving it antioxidant properties.

Lavandula Angustifolia Flower/Leaf/Stem Extract is a fragrance.

Anthemis Nobilis Flower Extract is from the Roman Chamomile flower. It helps soothe the skin and contains antioxidants.

Cardamomum extract is used to add a sweet, warm, and spicy scent to products.

We don't have a description for Rubus Idaeus Fruit Extract yet.

We don't have a description for Citrus Aurantium Amara Flower Extract yet.

Citrus Aurantium Dulcis Peel Extract comes from the peels of the bitter orange. This orange is native to Southeast Asia. It is commonly used in foods such as marmalade.

Citrus peels are often made up of mainly limonene. Limonene is a fragrance with a citrus scent. They also contain flavonoids, which have anti-inflammatory properties.

Cyanocobalamin is the manufactured version of vitamin B12. It has skin soothing, antioxidant, and barrier protecting properties. Topical cyanocobalamin is used to treat skin irritation and atopic dermatitis.

Polysorbate 20 is made by combining ethoxylation of sorbitan, ethylene oxide, and lauric acid. It is a mild cleansing agent, surfactant, and emulsifier.

As a surfactant, it helps collect dirt and oils for washing. Emulsifiers prevent oils and water from separating.

Carbomer is a polymer of acrylic acid. Its main role is to create a gel consistency.

A high amount of carbomer can cause pilling or balling up of products. Don't worry, most products contain 1% or less of carbomer.

Sodium Polyacrylate is the sodium salt of polyacrylic acid. It is used as an absorber, emollient, and stabilizer.

This ingredient is a super-absorbent polymer - meaning it can absorb 100 to 1000 times its mass in water. As an emollient, Sodium Polyacrylate helps soften and soothe skin. Emollients work by creating a barrier to trap moisture in. This helps keep your skin hydrated.

Sodium Hydroxide is also known as lye or caustic soda. It is used to adjust the pH of products; many ingredients require a specific pH to be effective.

In small amounts, sodium hydroxide is considered safe to use. However, large amounts may cause chemical burns due to its high alkaline.

Phenoxyethanol is a preservative that has germicide, antimicrobial, and aromatic properties. Studies show that phenoxyethanol can prevent microbial growth. By itself, it has a scent that is similar to that of a rose.

It's often used in formulations along with Caprylyl Glycol to preserve the shelf life of products.

Ethylhexylglycerin (we can't pronounce this either) is commonly used as a preservative and skin softener. It is derived from glyceryl.

You might see Ethylhexylglycerin often paired with other preservatives such as phenoxyethanol. Ethylhexylglycerin has been found to increase the effectiveness of these other preservatives.

Citric Acid is an AHA derived from citrus fruits (think oranges, lemons, and limes!).

As an AHA, Citric Acid removes the top layer of skin cells from the newer layer of skin underneath. This helps skin to remove dark spots and even out skin tone.