Mad Hippie Vitamin C Serum Ingredients Explained

Water. It's the most common cosmetic ingredient of all. You'll usually see it at the top of ingredient lists, meaning that it makes up the largest part of the product.

So why is it so popular? Water most often acts as a solvent - this means that it helps dissolve other ingredients into the formulation.

Sodium levulinate is the a sodium salt of Levulinic Acid. If dissolved in an aqueous solution, the two ingredients become identical.

It is a skin conditioning agent, meaning it helps soften and hydrate your skin.

Sodium Anisate comes from fennel. It is used as a preservative and to add flavoring.

Sodium Anisate has antimicrobial properties.

Salvia Sclarea Oil is a volatile oil obtained from the Clary Sage, Salvia sclarea L., Lamiaceae

We don't have a description for Citrus Grandis.

Hyaluronic acid is naturally found in healthy skin. It is a humectant, meaning it draws moisture to your skin.

Hyaluronic Acid has the capacity to bind to large amounts of water. This ingredient helps hydrate, soothe, and protect the skin.

Amorphophallus Konjac Root Powder is an exfoliant.

Aloe Barbadensis Leaf is a plant material from the leaves of the aloe, Aloe barbadensis, Liliaceae

Aloe leaves contain the antioxidants Vitamins A, C, and E. These vitamins neutralize free radicals.

We don't have a description for Tocotrienols.

Ferulic Acid is a plant based antioxidant. Antioxidants help fight free-radicals. Free-radicals are molecules that may damage your skin cells. Ferulic Acid can help reduce the formation of fine lines and hyperpigmentation.

When used with Vitamin C, Ferulic Acid has shown to prevent Vitamin C from breaking down. In other words, it acts as a stabilizer.

Chamomilla Recutita Extract comes from the Chamomile flower.

Chamomile is rich in antioxidants and has anti-inflammatory properties. Several compounds found in chamomile help with soothing, such as bisbolol.

Sodium Phytate is the synthetic salt form of phytic acid. Phytic acid is an antioxidant and can be found in plant seeds.

Sodium Phytate is a chelating agent. Chelating agents help prevent metals from binding to water. This helps stabilize the ingredients and the product.

Xanthan gum is used as a stabilizer and thickener within cosmetic products. It helps give products a sticky, thick feeling - preventing them from being too runny.

On the technical side of things, xanthan gum is a polysaccharide - a combination consisting of multiple sugar molecules bonded together.

Hydroxyethylcellulose is used to improve the texture of products. It is created from a chemical reaction involving ethylene oxide and alkali-cellulose. Cellulose is a sugar found in plant cell walls and help give plants structure.

Hydroxyethylcellulose helps stabilize products by preventing ingredients from separating. It can also help thicken the texture of a product.