Overview
What it is
Shampoo with 21 ingredients
Cool Features
It is reef safe
Suited For
It has ingredients that are good for anti aging, dry skin and scar healing
Free From
It doesn't contain any harsh alcohols, common allergens, oils, parabens or sulfates
Fun facts
Equate is from United States. This product is used in 1 routines created by our community.
We independently verify ingredients and our claims are backed by peer-reviewed research. Does this product need an update? Let us know.
What's inside
Ingredients List
Water
Skin ConditioningSodium C14-16 Olefin Sulfonate
CleansingCocamidopropyl Hydroxysultaine
CleansingSodium Cocoyl Isethionate
CleansingDimethicone
EmollientSodium Chloride
MaskingParfum
MaskingBiotin
AntiseborrhoeicHydrolyzed Collagen
EmollientHydrolyzed Wheat Protein
Skin ConditioningEthyltrimonium Chloride Methacrylate/Hydrolyzed Wheat Protein Copolymer
Polyquaternium-10
Glycol Stearate
EmollientPEG-120 Methyl Glucose Dioleate
EmulsifyingCocamidopropyl Betaine
CleansingLaureth-4
EmulsifyingLaureth-23
CleansingCitric Acid
BufferingMethylchloroisothiazolinone
PreservativeMethylisothiazolinone
PreservativeCI 60730
Cosmetic ColorantWater, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Hydroxysultaine, Sodium Cocoyl Isethionate, Dimethicone, Sodium Chloride, Parfum, Biotin, Hydrolyzed Collagen, Hydrolyzed Wheat Protein, Ethyltrimonium Chloride Methacrylate/Hydrolyzed Wheat Protein Copolymer, Polyquaternium-10, Glycol Stearate, PEG-120 Methyl Glucose Dioleate, Cocamidopropyl Betaine, Laureth-4, Laureth-23, Citric Acid, Methylchloroisothiazolinone, Methylisothiazolinone, CI 60730
Benefits
Concerns
Ingredients Explained
Water. It's the most common cosmetic ingredient of all. You'll usually see it at the top of ingredient lists, meaning that it makes up the largest part of the product.
So why is it so popular? Water most often acts as a solvent - this means that it helps dissolve other ingredients into the formulation.
You'll also recognize water as that liquid we all need to stay alive. If you see this, drink a glass of water. Remember to stay hydrated!
Learn more about WaterSodium C14-16 Olefin Sulfonate is a surfactant that helps water and oil mix so that dirt, sweat, sebum, and sunscreen can rinse away easily. It's not technically a sulfate, but behaves similarly in formulas.
What it does:
Sodium C14-16 Olefin Sulfonate is a strong cleansing surfactant and is much stronger than many mild cleansers. Because it works deeply, it can disrupt the skin's barrier. This can lead to dryness or irritation for those with sensitive skin.
Compared to gentler surfactants, it's effective but more likely to dry or irritate if not balanced with soothing ingredients.
CIR considers sodium α-olefin sulfonates (including C14-16) to be safe for use in rinse-off products when properly formulated. It is poorly absorbed through normal skin but absorption increases if the skin barrier is already damaged.
Learn more about Sodium C14-16 Olefin SulfonateCocamidopropyl Hydroxysultaine is a synthetic cleansing agent, though it is derived from coconut oil.
It is used to enhance the texture of products by boosting lather and thickening the texture. As a cleanser, Cocamidopropyl Hydroxysultaine is mild.
Sodium cocoyl isethionate is a natural ingredient from coconut oil. It is an ultra gentle cleanser that gives a nice foam without drying the skin or impacting the skin barrier.
The amount of foam created depends on the amount of sodium cocoyl isethionate used in the product.
This ingredient also helps improve the spreadability of a product.
This ingredient hasn’t been shown in studies to feed fungal acne yeast.
Learn more about Sodium Cocoyl IsethionateDimethicone is a type of synthetic silicone created from natural materials such as quartz. It is also known as polydimethylsiloxane.
What it does:
Dimethicone comes in different viscosities:
Depending on the viscosity, dimethicone has different properties.
Ingredients lists don't always show which type is used, so we recommend reaching out to the brand if you have questions about the viscosity.
This ingredient is unlikely to cause irritation because it does not get absorbed into skin. However, people with silicone allergies should be careful about using this ingredient.
Note: Dimethicone may contribute to pilling. This is because it is not oil or water soluble, so pilling may occur when layered with products. When mixed with heavy oils in a formula, the outcome is also quite greasy.
Learn more about DimethiconeChances are, you eat sodium chloride every day. Sodium Chloride is also known as table salt. This ingredient has many purposes in skincare: thickener, emulsifier, and exfoliator.
You'll most likely find this ingredient in cleansers where it is used to create a gel-like texture. As an emulsifier, it also prevents ingredients from separating.
You might see people debate whether Sodium Chloride is comedogenic, but there actually haven't been any comedogenic tests done on it. Either way, the overall formulation of a product matters a lot more than any single ingredient.
You might see this ingredient used in scrubs as a primary exfoliating ingredient.
Learn more about Sodium ChlorideParfum is a catch-all term for an ingredient or more that is used to give a scent to products.
Also called "fragrance", this ingredient can be a blend of hundreds of chemicals or plant oils. This means every product with "fragrance" or "parfum" in the ingredients list is a different mixture.
For instance, Habanolide is a proprietary trade name for a specific aroma chemical. When used as a fragrance ingredient in cosmetics, most aroma chemicals fall under the broad labeling category of “FRAGRANCE” or “PARFUM” according to EU and US regulations.
The term 'parfum' or 'fragrance' is not regulated in many countries. In many cases, it is up to the brand to define this term.
For instance, many brands choose to label themselves as "fragrance-free" because they are not using synthetic fragrances. However, their products may still contain ingredients such as essential oils that are considered a fragrance by INCI standards.
One example is Calendula flower extract. Calendula is an essential oil that still imparts a scent or 'fragrance'.
Depending on the blend, the ingredients in the mixture can cause allergies and sensitivities on the skin. Some ingredients that are known EU allergens include linalool and citronellol.
Parfum can also be used to mask or cover an unpleasant scent.
The bottom line is: not all fragrances/parfum/ingredients are created equally. If you are worried about fragrances, we recommend taking a closer look at an ingredient. And of course, we always recommend speaking with a professional.
Learn more about ParfumBiotin is a B vitamin that is naturally produced by our bodies. It is also called Vitamin H.
Our bodies use biotin in the metabolism process. It also helps our bodies use enzymes and move nutrients around. A biotin deficiency can lead to brittle hair and nails.
More research is needed on applying biotin topically. However, taking biotin orally has been shown to help nourish the skin, hair, and nails. They play a role in forming skin-hydrating fatty acids.
Biotin is water-soluble. It can be found in foods such as fish, eggs, dairy, nuts, and meat. Vitamin H stands for "haar" and "haut". These are the German words for hair and skin.
Learn more about BiotinHydrolyzed Collagen is Collagen (usually sourced from fish, bovine, or porcine byproducts) that's been broken down into smaller peptides. This makes it water-soluble and easy to blend into formulations.
In a formula, it works mainly as a skin-conditioning and moisturizing agent.
The small peptides and amino acids (including Natural Moisturizing Factor components like Hydroxyproline, Serine, and Aspartic Acid) help the surface of the skin hold onto water, feel softer, and look temporarily plumper.
This ingredient also has mild film-forming and antioxidant properties with research showing the antioxidant effect is stronger the lower the molecular weight of the peptides.
It's worth being realistic here:
Topically applied Hydrolyzed Collagen conditions the upper layers of skin rather than rebuilding the structural collagen deep in your dermis (the wrinkle-and-firmness benefits people associate with Collagen mostly come from oral supplements in studies, not topicals).
However, recent lab and skin-model work on Hydrolyzed Fish Collagen has shown promising effects on cell viability and wound healing when used as an active.
Typical concentrations range from 0.2-2%, but the percentage can go much higher in rinse-off or hair products (sometimes even above 50%).
Clinical studies on this ingredient showed no irritation, sensitization, or phototoxicity.
If you are looking for vegan collagen, it usually goes by a different INCI name like hydrolyzed soy protein. Vegan collagen is derived from yeast, bacteria, or plant sources.
The results are varied.
A study from 2021 found hydrolyzed collagen increased elasticity and improved wrinkles in 1,125 participants between age 20 and 70. Another study found increased skin thickness in participants between the ages of 45 to 59.
However, It is difficult to prove that oral collagen will end up working on your skin. Many of the studies using hydrolyzed collagen also add several vitamins and nutrients into the test mixture as well.
Further studies are needed at this time.
Learn more about Hydrolyzed CollagenThis ingredient is a plant-derived protein made by breaking down wheat proteins into smaller amino acids and peptides. It has skin and hair conditioning properties.
People with known wheat allergy or a history of immediate reactions should be cautious with leave-on products containing hydrolyzed wheat proteins.
We don't have a description for Ethyltrimonium Chloride Methacrylate/Hydrolyzed Wheat Protein Copolymer yet.
Polyquaternium-10 is an ammonium salt of hydroxyethylcellulose. It is a white and granular powder used as a film-former and anti-static agent.
This ingredient is commonly found in hair conditioning products. According to a manufacturer, its positive charge makes it great for absorbing hair proteins. The manufacturer also states this ingredient helps with curl retention.
For haircare friends: this ingredient is not a silicone.
Learn more about Polyquaternium-10Glycol Stearate comes from stearic acid and ethylene glycol.
It is a creamy wax used to stabilize ingredients as an emulsifier. Glycol stearate also contains emollient properties. Emollients sit on top of the skin to prevent moisture from escaping.
This ingredient may not be Malassezia folliculitis, or fungal-acne safe.
Learn more about Glycol StearatePeg-120 Methyl Glucose Dioleate is used to improve texture and stability of a product. It is sugar based and helps thicken a product.
Once applied, it also creates a thin film to trap moisture in. This helps keep your skin hydrated.
This ingredient is the polyethylene glycol ether of the diester of oleic acid and methylglucose. The 120 represents an average of 120 moles of ethylene oxide.
There is limited research on this ingredient, although it is considered safe to use in skincare products.
Learn more about PEG-120 Methyl Glucose DioleateCocamidopropyl Betaine is a fatty acid created by mixing similar compounds in coconut oil and dimethylaminopropylamine, a compound with two amino groups.
This ingredient is a surfactant and cleanser. It helps gather the dirt, pollutants, and other impurities in your skin to be washed away. It also helps thicken a product and make the texture more creamy.
Being created from coconut oil means Cocamidopropyl Betaine is hydrating for the skin.
While Cocamidopropyl Betaine was believed to be an allergen, a study from 2012 disproved this. It found two compounds in unpure Cocamidopropyl Betaine to be the irritants: aminoamide and 3-dimethylaminopropylamine. High-grade and pure Cocamidopropyl Betaine did not induce allergic reactions during this study.
Learn more about Cocamidopropyl BetaineLaureth-4 is created by reacting ethylene oxide with Lauryl Alcohol. It is a surfactant and emulsifier.
Surfactants reduce the surface tension of ingredients so they can mix better. Emulsifiers prevent ingredients such as oil and water from separating.
Laureth-23 is created by reacting ethylene oxide with Lauryl Alcohol.
It is a cleansing ingredient. This means it helps lift oils and dirt so they may be rinsed away with water.
The 23 refers to the number of repeating ethylene oxides in the molecule.
Learn more about Laureth-23Citric Acid is an alpha hydroxy acid (AHA) naturally found in citrus fruits like oranges, lemons, and limes.
Like other AHAs, citric acid can exfoliate skin by breaking down the bonds that hold dead skin cells together. This helps reveal smoother and brighter skin underneath.
However, this exfoliating effect only happens at high concentrations (20%) which can be hard to find in cosmetic products.
Due to this, citric acid is usually included in small amounts as a pH adjuster. This helps keep products slightly more acidic and compatible with skin's natural pH.
In skincare formulas, citric acid can:
While it can provide some skin benefits, research shows lactic acid and glycolic acid are generally more effective and less irritating exfoliants.
Most citric acid used in skincare today is made by fermenting sugars (usually from molasses). This synthetic version is identical to the natural citrus form but easier to stabilize and use in formulations.
Read more about some other popular AHA's here:
Learn more about Citric AcidMethylchloroisothiazolinone, or MCI, is a synthetic preservative used to protect against the growth of bacteria, yeasts, and fungi in water-based products.
MCI is commonly combined with methylisothiazolinone (MI) in a 3:1 ratio.
This ingredient is safe in cosmetics when formulated to be non-sensitizing and concentrations must not exceed 7.5 ppm in leave-on products / 15 ppm in rinse-off products.
Unfortunately, this ingredient has a well-documented sensitization story. Studies spanning several decades have shown this ingredient + MI to cause skin irritation and allergies.
The use of this ingredient varies around the world:
This just means this ingredient is most likely non-sensitizing in rinse-off products unless you've been diagnosed with a contact allergy to isothiazolinones.
Learn more about MethylchloroisothiazolinoneMI is a preservative and known skin irritant. In the past, MI was used for its ability to prevent bacteria, yeast, and fungi growth in low doses.
Nowadays, you'll most likely see MI combined with Methylchloroisothiazolinone (MCI).
Since then, numerous studies have shown this ingredient to cause contact dermatitis, or skin irritation.
The use of this ingredient varies around the world:
Learn more about MethylisothiazolinoneThis ingredient is a purple dye. It is also known as Violet No. 2 or Acid Violet 43 and is a synthetic dye derived from coal tar.
According to a manufacturer, this dye it known for its intense color saturation and resistance to fading.
Reviews
No written reviews yet. Be the first to review this product.
Recent searches
Search reviews by skin type, ingredient, or keyword.
Where it's from
Equate is a American brand
Often compared with
We're dedicated to providing you with the most up-to-date and science-backed ingredient info out there.
The data we've presented on this page has been verified by a member of the SkinSort Team.
Read more about us· Updated October 8, 2024 • Added by anemone