Overview
What it is
Fragrance with 18 ingredients
Cool Features
It is vegan, cruelty-free, and fungal acne (malassezia) safe
Free From
It doesn't contain any parabens, silicones or sulfates
Fun facts
Kitsch is from United States.
We independently verify ingredients and our claims are backed by peer-reviewed research. Does this product need an update? Let us know.
What's inside
Ingredients List
Alcohol Denat.
AntimicrobialWater
Skin ConditioningParfum
MaskingTriethyl Citrate
MaskingTetramethyl Acetyloctahydronaphthalenes
MaskingVanillin
MaskingButyl Methoxydibenzoylmethane
UV AbsorberCoumarin
PerfumingEthylhexyl Salicylate
UV AbsorberBenzaldehyde
Masking3-Methyl-5-(2,2,3-Trimethyl-3-Cyclopentenyl)Pent-4-En-2-Ol
PerfumingBenzyl Cinnamate
PerfumingRose Ketones
PerfumingEugenol
PerfumingAnise Alcohol
PerfumingJasmine Oil/Extract
Rose Flower Oil/Extract
Anethole
MaskingAlcohol Denat., Water, Parfum, Triethyl Citrate, Tetramethyl Acetyloctahydronaphthalenes, Vanillin, Butyl Methoxydibenzoylmethane, Coumarin, Ethylhexyl Salicylate, Benzaldehyde, 3-Methyl-5-(2,2,3-Trimethyl-3-Cyclopentenyl)Pent-4-En-2-Ol, Benzyl Cinnamate, Rose Ketones, Eugenol, Anise Alcohol, Jasmine Oil/Extract, Rose Flower Oil/Extract, Anethole
Concerns
Ingredients Explained
Alcohol Denat. is an alcohol with a denaturant property. It is created by mixing ethanol with other additives.
The "denat" part just means "denatured"; common denaturants include Denatonium Benzoate, t-butyl alcohol, and Diethyl Phthalate. This step makes the alcohol undrinkable (and lets brand skip taxes related to beverage alcohol).
This ingredient gets a bad rep because it is irritating and drying due to its astringent property. Astringents draw out natural oils in tissue to constrict pores and dry out your skin.
However, alcohol denat. is not all that bad.
Due to its low molecular weight, alcohol denat. tends to evaporate quickly. One study on pig skin found half of applied alcohol evaporated in 10 seconds and less than 3% stayed on skin.
This also helps other ingredients become better absorbed upon application.
Studies are conflicted about whether this ingredient causes skin dehydration. One study from 2005 found adding emollients to propanol-based sanitizer decreased skin dryness and irritation. Another study found irritation only occurs if your skin is already damaged.
Small amounts of alcohol are generally tolerated by oily skin or people who live in humid environments.
The rule of thumb is this ingredient will probably not affect your skin much if it is near the end of an ingredients list.
One thing to note:
People with ALDH2 (aldehyde dehydrogenase 2) deficiency may experience skin irritation from continued alcohol use. About 8% of the world's population have this deficiency.
The Cosmetic Ingredient Review Expert Panel has determined denatured alcohols to be safe for use in concentrations between 0.05% and 12% (depending on which denaturant is used).
Also...
This ingredient has antimicrobial and solvent properties.
The antimicrobial property helps preserve products and increase their shelf life. As a solvent, it helps dissolve other ingredients.
Look for formulas that contain glycerin, hyaluronic acid, or panthenol if you want to offset any drying effect.
This ingredient will trip away your skin's natural oils/lipids that help it lock in moisture. This can worsen dryness, trigger eczema flare-ups, and aggravate rosacea.
Be sure to patch test any product with this ingredient if you have dry or sensitive skin, eczema, or rosacea.
Learn more about Alcohol Denat.Water. It's the most common cosmetic ingredient of all. You'll usually see it at the top of ingredient lists, meaning that it makes up the largest part of the product.
So why is it so popular? Water most often acts as a solvent - this means that it helps dissolve other ingredients into the formulation.
You'll also recognize water as that liquid we all need to stay alive. If you see this, drink a glass of water. Remember to stay hydrated!
Learn more about WaterParfum is a catch-all term for an ingredient or more that is used to give a scent to products.
Also called "fragrance", this ingredient can be a blend of hundreds of chemicals or plant oils. This means every product with "fragrance" or "parfum" in the ingredients list is a different mixture.
For instance, Habanolide is a proprietary trade name for a specific aroma chemical. When used as a fragrance ingredient in cosmetics, most aroma chemicals fall under the broad labeling category of “FRAGRANCE” or “PARFUM” according to EU and US regulations.
The term 'parfum' or 'fragrance' is not regulated in many countries. In many cases, it is up to the brand to define this term.
For instance, many brands choose to label themselves as "fragrance-free" because they are not using synthetic fragrances. However, their products may still contain ingredients such as essential oils that are considered a fragrance by INCI standards.
One example is Calendula flower extract. Calendula is an essential oil that still imparts a scent or 'fragrance'.
Depending on the blend, the ingredients in the mixture can cause allergies and sensitivities on the skin. Some ingredients that are known EU allergens include linalool and citronellol.
Parfum can also be used to mask or cover an unpleasant scent.
The bottom line is: not all fragrances/parfum/ingredients are created equally. If you are worried about fragrances, we recommend taking a closer look at an ingredient. And of course, we always recommend speaking with a professional.
Learn more about ParfumTriethyl Citrate comes from citric acid. It has masking, perfuming, and solvent properties. As a solvent, this ingredient helps disperse ingredients evenly in skincare.
One manufacturer claims this ingredient can:
According to perfume manufacturers, this ingredient is almost odorless but has a mild fruity, wine and plum scent. It can be used to mask the scent of other ingredients.
This ingredient can be plant-sourced or synthetic; it can naturally be found in cabbage and white wine.
Learn more about Triethyl CitrateThis ingredient is also known as ISO E Super. It is a synthetic perfuming and masking ingredient.
The manufacturer describes this scnet as amber and woody.
According to the EU, this ingredient is a known allergen and some people may develop skin sensitivity from repeated exposure.
Learn more about Tetramethyl AcetyloctahydronaphthalenesVanillin is the main compound of the vanilla bean. It is naturally occuring but can also be artificially created.
This ingredient exhibits antioxidant properties but is also a known skin-irritant.
Vanillism is the term of contact-dermatitis associated with the vanilla plant. The sap of the vanilla plant triggers skin irritation, swelling, and redness.
Learn more about VanillinAlso known as Avobenzone, this ingredient is an oil-soluble used to absorb the full spectrum of UVA rays (peak 357 nm).
It's one of the most effective UVA filters available but has a major caveat of photostability: avobenzone is susceptible to photodegradation.
This means it can lose efficacy when exposed to sunlight without the help of a stabilizing agent.
Studies show antioxidants (like vitamin E or vitamin C) and some UV filters (like octocrylene and Tinosorb S) can meaningfully improve its stability in a formulation.
The maximum allowable concentration according to regulation is 3% in the US + Canada, and 5% in the EU, Australia, China, Korea, and ASEAN countries.
It has a well-support safety profile: a comprehensive 2025 review found minimal toxicity with no evidence of carcinogenicity.
Overall, avobenzone is a safe and regulated ingredient used in sunscreen for over 40 years.
Learn more about Butyl MethoxydibenzoylmethaneCoumarins are a group of substances found naturally in plants. There are over 1300 types of coumarins identified. It has a natural vanilla scent.
Coumarin is an identified EU known allergy, meaning it may cause an allergic reaction when applied to the skin.
In many countries, coumarin is banned as a food additive. However, it can be found in soaps, tobacco products, and some alcohol drinks.
Plants use coumarins as a chemical defense. Some plants that have coumarins include lavender, tonka beans, and yellow clovers.
Learn more about CoumarinEthylhexyl Salicylate (also called Octisalate or Octyl Salicylate) is an oil-soluble organic UV filter that's been used in sunscreen since the 1950's.
It absorbs UVB light in the 280-320 nm range with a peak absorbance around 306 nm.
You'll often see it paired with other UV filters to boost overall SPF because octisalate is a fairly week filter on its own.
The reason you'll see it so often is because it can help solubilize and stabilize the trickier filters like oxybenzone and avobenzone.
Unlike these filters, octisalate has pretty good photostability and doesn't create skin-damaging free radicals when exposed to sunlight.
The fatty-alcohol part of the molecule also gives it a light, emollient feel so it doubles as a nice texture enhancer.
Usage levels vary around the world:
Safety-wise, this ingredient has a pretty reassuring track record. The EU's Scientific Committee on Consumer Products (SCCP) found very low skin penetration in human skin tests and negative results for irritation, phototoxicity, and photoallergy.
The real-world allergy risk is pretty low too; a 2012 European study of 1,031 people recorded only 2 reactions to it (a rate of 0.19%).
You might have seen scary headlines about sunscreen getting into your blood.
In 2019, the FDA found that several chemical filters can absorb through the skin and show up in the bloodstream at small but measurable levels.
Here's the important part: these tiny levels are just a cutoff the FDA uses to decide which ingredients need more testing and doesn't mean anything harmful was found.
The researchers were clear that the results are no reason to stop wearing sunscreen.
Learn more about Ethylhexyl SalicylateBenzaldehyde is a fragrance. It can cause irritation.
This ingredient, also known as ebanol and Trimethylcyclopentenyl Methylisopentenol, is used to add a scent to products. According to the manufacturer, it smells like sandalwood.
In the EU, this ingredient is a regulated allergen.
Benzyl Cinnamate is a fragrance. It is derived from cinnamic acid and Benzyl alcohol.
As a known EU allergen, benzyl cinnamate is likely to cause an allergic reaction when applied to the skin.
This is not an INCI ingredient. Rose ketones are a group of powerful perfuming compounds that provide a floral, sweet, and fruity aroma of roses.
Common rose ketone ingredients include:
Eugenol is naturally found in cloves, basil, and bay leaves. It is an aromatic oil used to add fragrance to a product. The scent of eugenol is described as "clove-like". Eugenol is a known EU allergen, meaning it causes contact allergies.
Studies show eugenol possesses antibacterial and antioxidant properties.
Besides cosmetics, eugenol is also added as a flavor in teas and cakes.
Learn more about EugenolAnise Alcohol is a colorless liquid and a type of benzyl alcohol. It is often described to have a "vanilla-like" or "lilac-like" scent.
Anise Alcohol is a known EU allergen, meaning it is known to cause contact dermatitis.
Jasmine Oil/Extract is an oil.
Rose Flower Oil/Extract is an oil.
Anethole can cause irritation.
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Where it's from
Kitsch is a American brand
We're dedicated to providing you with the most up-to-date and science-backed ingredient info out there.
The data we've presented on this page has been verified by a member of the SkinSort Team.
Read more about us· Updated June 18, 2026 • Added by gkatherinaaa