Updated on July 19, 2023
Overview
What they are
These products are both vegan, cruelty-free, and reef safe serums. They have a total of 1 ingredients in common
Free From
They both do not contain any harsh alcohols, common allergens, fragrances, parabens or silicones
We independently verify ingredients, and our claims are backed by peer-reviewed research. Spot a product that needs an update? Let us know.
Ingredient Info
Tower 28 Beauty SOS Intensive Rescue Serum 5 ingredients
Drunk Elephant B-Hydra™ Intensive Hydration Serum 28 ingredients
At a glance
Click on any of the items below to learn more
Tower 28 Beauty SOS Intensive Rescue Serum 5 ingredients
Drunk Elephant B-Hydra™ Intensive Hydration Serum 28 ingredients
Concerns
This product contains 1 ingredient that may have this attribute:
This product contains 1 ingredient that may have this attribute:
This product contains 1 ingredient that may have this attribute:
Notable Ingredients
This product contains 1 ingredient that may have this attribute:
This product contains 2 ingredients that may have this attribute:
Benefits
This product contains 1 ingredient that may have this attribute:
This product contains 1 ingredient that may have this attribute:
This product contains 2 ingredients that may have this attribute:
This product contains 2 ingredients that may have this attribute:
This product contains 1 ingredient that may have this attribute:
This product contains 2 ingredients that may have this attribute:
This product contains 1 ingredient that may have this attribute:
This product contains 2 ingredients that may have this attribute:
Ingredients Side-by-side
Water. It's the most common cosmetic ingredient of all. You'll usually see it at the top of ingredient lists, meaning that it makes up the largest part of the product.
Magnesium Sulfate is a salt. It can be naturally found in sea water or mineral deposits.
Chances are, you eat sodium chloride every day. Sodium Chloride is also known as table salt.
Hypochlorous Acid is created from dissolving chlorine in water. It is a weak acid that has antimicrobial properties. Due to its ability to kill bacteria, it can be used to treat acne. We recommend speaking with a professional if you have any concerns or questions.
Water. It's the most common cosmetic ingredient of all. You'll usually see it at the top of ingredient lists, meaning that it makes up the largest part of the product.
Coconut Alkanes is created from the fatty-acids of coconut oil. It is volatile, meaning it evaporates from the skin.
Ammonium Acryloyldimethyltaurate/Vp Copolymer (let's call it AAVC for short) is a synthetically created polymer. It's used as a film-forming agent and used to thicken the consistency of products.
Glycerin is already naturally found in your skin. It helps moisturize and protect your skin.
Pentylene glycol is typically used within a product to thicken it. It also adds a smooth, soft, and moisturizing feel to the product. It is naturally found in plants such as sugar beets.
Not safe for Fungal Acne
Sclerocarya Birrea Seed Oil is the oil expressed from the seeds of the Marula plant. In South Africa, Marula is called "an elephant's favorite treat".
Ananas Sativus Fruit Extract comes from the pineapple fruit. Pineapples are native to South America. The components of pineapple give it mild exfoliating and skin nourishing properties.
Citrullus Lanatus Fruit Extract comes from the watermelon. Watermelon has antioxidant and anti-inflammatory properties.
Pyrus Malus Fruit Extract is extract from Apples. Apples are rich in Vitamin C, sugars, and antioxidants.
Coco-Caprylate/Caprate is created from fatty coconut alcohol, caprylic acid, and capric acid.
Panthenol is a common ingredient that helps hydrate and soothe the skin. It can be found naturally in our skin and hair.
Sodium PCA is the sodium salt of pyroglutamic acid and is naturally occurring on human skin.
Sodium Hyaluronate Crosspolymer is a type of hyaluronic acid. In fact, it is modified version of hyaluronic acid.
6 Benefits
Niacinamide has emerged as an all-star ingredient due to its many benefits.
Sodium Hyaluronate is hyaluronic acid's salt form. It is commonly derived from the sodium salt of hyaluronic acid.
Sodium Lactate is the sodium salt of lactic acid, an AHA. It is a humectant and used to adjust the pH of a product.
Phenoxyethanol is a preservative that has germicide, antimicrobial, and aromatic properties. Studies show that phenoxyethanol can prevent microbial growth. By itself, it has a scent that is similar to that of a rose.
4 Benefits 2 Concerns
Citric Acid is an AHA derived from citrus fruits (think oranges, lemons, and limes!).
Caprylyl Glycol is a humectant and emollient, meaning it attracts and preserves moisture.
Chlorphenesin is a synthetic preservative. It helps protect a product against bacteria in order to extend shelf life. In most cases, Chlorphenesin is paired with other preservatives such as phenoxyethanol and caprylyl glycol.
Ethylhexylglycerin (we can't pronounce this either) is commonly used as a preservative and skin softener. It is derived from glyceryl.
Water, Coconut Alkanes, Ammonium Acryloyldimethyltaurate/Vp Copolymer, Glycerin, Pentylene Glycol, Sclerocarya Birrea Seed Oil, Wheat Amino Acids, Ananas Sativus Fruit Extract, Berberis Vulgaris Root Extract, Citrullus Lanatus Fruit Extract, Lens Esculenta Fruit Extract, Pyrus Malus Fruit Extract, Coco-Caprylate/Caprate, Panthenol, Sodium PCA, Sodium Hyaluronate Crosspolymer, Dipotassium Glycyrrhizate, Niacinamide, Cyclodextrin, Sodium Hyaluronate, Sodium Lactate, Phenoxyethanol, Hydroxyproline, Trisodium Ethylenediamine Disuccinate, Citric Acid, Caprylyl Glycol, Chlorphenesin, Ethylhexylglycerin
Ingredients Explained
These ingredients are found in both products.
Ingredients higher up in an ingredient list are typically present in a larger amount.
Water. It's the most common cosmetic ingredient of all. You'll usually see it at the top of ingredient lists, meaning that it makes up the largest part of the product.
So why is it so popular? Water most often acts as a solvent - this means that it helps dissolve other ingredients into the formulation.
You'll also recognize water as that liquid we all need to stay alive. If you see this, drink a glass of water. Stay hydrated!
Learn more about WaterIngredient Ratings
Here's what our community thinks of the ingredients in these two products.
When to use
Tower 28 Beauty SOS Intensive Rescue Serum 5 ingredients
Drunk Elephant B-Hydra™ Intensive Hydration Serum 28 ingredients
Reviews
Here's what our community thinks
Tower 28 Beauty SOS Intensive Rescue Serum 5 ingredients
Drunk Elephant B-Hydra™ Intensive Hydration Serum 28 ingredients
Lapaki
Great vitamin B serum
This hydrating serum contains vitamin B (B3 niacinamide and B5 panthenol / pantothenic acid), an antioxidant that nourishes...
Great vitamin B serum
This hydrating serum contains vitamin B (B3 niacinamide and B5 panthenol / pantothenic acid), an antioxidant that nourishes skin and treats several signs of ageing. It's also filled with pineapple ceramides, a lentil-apple-and-watermelon complex, and other nourishing ingredients. Regular use results in smoother, plumper, and brighter skin. The serum works very well for my dry skin, doesn't pill with other products, is scentless, has a great consistency, and is fantastic to mix with other DE products into "smoothies" instead of layering. Will continue using it in my winter routines / colder months, when I use DE products the most. [Edited]
Schadua
I mean, it is great, maybe for dry skin not enough hydration. It didn’t cause me breakouts or irritation, but overall, it’s okay. However, for the...
I mean, it is great, maybe for dry skin not enough hydration. It didn’t cause me breakouts or irritation, but overall, it’s okay. However, for the price, there are definitely better options. It does what it’s supposed to do.
