Color: 439 Why Not
Type: 012 Rosewood
Blush
Blush
French France
French France

What's inside

What's inside

Key Ingredients

Benefits

Concerns

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Ingredients Side-by-side

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Ingredients Explained

These ingredients are found in both products.

Ingredients higher up in an ingredient list are typically present in a larger amount.

Cosmetic Colorant

CI 45410 is a synthetic red-pigment and dye.

It often goes by both Red 28 or Red 27; manufacturers label both ingredients as CI 45410.

This dye is commonly found in makeup because it imparts a vivid color. Some types of this dye change color based on pH level and interaction with moisture:

Your skin has a natural pH of around 4.5 - 5.5.

According to the FDA, CI 45410 is not permitted for use in eye products.

Red 27 is a flourescein dye and commonly used as a fluorescent tracer in medicine.

Learn more about CI 45410
Cosmetic Colorant

Ci 73360 is a synthetic red-pink dye.

It is soluble in water and remains chemically stable across a range of pH levels typically used in cosmetics. This helps manufacturers maintain uniform color throughout a product’s shelf life.

Because this ingredient is a regulated cosmetic colorant, its purity, manufacturing standards, and allowed uses are defined by cosmetic regulations in major markets.

Learn more about CI 73360
Cosmetic Colorant

Ci 77491 is also hydrated iron III oxide. It's sole purpose is to give a red/pink hue to products.

Iron III oxides are classified as inorganic chemicals for coloring.

Synthetically created Ci 77491 is considered safer than those naturally found. This is because the synthetically created version may contain less impurities. Iron oxides are generally non-toxic and non-allergenic.

Learn more about CI 77491
Cosmetic Colorant

Ci 77499 is also hydrated iron III oxide. It is created from mixing red and black iron oxides. This helps give shades of darkness to a product.

Iron III oxides are classified as inorganic chemicals for coloring.

Cosmetic Colorant

This ingredient is used to add a violet color to cosmetics.

It is created by reacting phosphoric acid, ammonium dihydrogen orthophosphate, and manganese dioxide.

Cosmetic Colorant

Mica is a naturally occurring mineral used to add shimmer and color in cosmetics. It can also help improve the texture of a product or give it an opaque, white/silver color.

Serecite is the name for very fine but ragged grains of mica.

This ingredient is often coated with metal oxides like titanium dioxide. Trace amounts of heavy metals may be found in mica, but these metals are not harmful in our personal products.

Mica has been used since prehistoric times throughout the world. Ancient Egyptian, Indian, Greek, Roman, Aztec, and Chinese civilizations have used mica.

Learn more about Mica
Preservative

Sodium Dehydroacetate is a synthetic preservative and sodium salt form of dehydroacetic acid. It stops bacteria, mold, and yeast from growing in your products at low concentrations.

Clinical testing found it to be non-irritating, non-sensitizing, and non-photosensitizing. It's also not significantly absorbed through skin.

There are a very small number of reported cases of contact dermatitis in cases linked to wound-care creams used over compromised skin (rather than skincare).

Overall, this is a well-studied and low-risk preservative just doing its job.

Typical concentrations run up to 0.6%, which is also the maximum amount permitted under both EU CosIng regulations and US FDA guidelines.

Learn more about Sodium Dehydroacetate

Synthetic Fluorphlogopite is the synthethic version of mica. It consists of fluorine, aluminum and silicate.

Synthetic Fluorphlogopite is used to add volume to products.

It is considered non-irritating on the skin.

Learn more about Synthetic Fluorphlogopite
Cosmetic Colorant

Zinc Stearate is the metal salt of stearic acid. It is a white solid used to bind, thicken, and lubricate products.

This ingredient is common in powder makeup, where it helps keep the powder together.

Zinc Stearate is hydrophobic and repels water.

This ingredient can be sourced from non-animal or animal sources. It is best to reach out to the brand to see where they source this ingredient from.

Learn more about Zinc Stearate

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